Download - E-Marketing Project-BWL
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GROUP MEMBER
TAN KHER XIANYEOH SIEW CHINGTHONG WEI YEN
TEH JA YINGOH YIN FANG
TAN CHIU PENGLIU PENG LE
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BWL Best World Lifestyle
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Introduction
• Founded in 1990 • Health and wellness manufacturer• Provide the best quality products to enhance
customers' lives
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Site Objectives
Build Awareness of BWL
Build Brand Image
Lower Operating Costs
Create business opportunity
Distribute information
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a. Build Awareness of BWL
my.bwlgroup.com
Domain name
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b. Build Brand Image
Best World Lifestyle
Brand name synonymous with
healthy, wellness and best lifestyle.
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Marketing Public Relations (MPR)
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Trust
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http://my.bwlgroup.com/avance
http://my.bwlgroup.com/drseager
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c. Deliver information
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Products
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Promotion
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Place
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• Currency
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Search box
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d. Create business opportunity
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e. Lower Operating Costs
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Site Objectives
Build Awareness of BWL
Customer Relationship
Management Features
Build Brand Image
Lower Operating Costs
Create business opportunity
Distribute information
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Additional Site Objective:
Customer Relationship Management
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