![Page 1: E-business in Lithuania Reda Šeškevičiūtė Ramunė Malaiškaitė Sima Puodžiūtė](https://reader035.vdocuments.us/reader035/viewer/2022062321/56649e9d5503460f94b9da5d/html5/thumbnails/1.jpg)
E-business in Lithuania
Reda ŠeškevičiūtėRamunė Malaiškaitė
Sima Puodžiūtė
![Page 3: E-business in Lithuania Reda Šeškevičiūtė Ramunė Malaiškaitė Sima Puodžiūtė](https://reader035.vdocuments.us/reader035/viewer/2022062321/56649e9d5503460f94b9da5d/html5/thumbnails/3.jpg)
Where IS Lithuania?!...
… Unfortunately, there are still some people who think it’s in Africa….
![Page 4: E-business in Lithuania Reda Šeškevičiūtė Ramunė Malaiškaitė Sima Puodžiūtė](https://reader035.vdocuments.us/reader035/viewer/2022062321/56649e9d5503460f94b9da5d/html5/thumbnails/4.jpg)
![Page 5: E-business in Lithuania Reda Šeškevičiūtė Ramunė Malaiškaitė Sima Puodžiūtė](https://reader035.vdocuments.us/reader035/viewer/2022062321/56649e9d5503460f94b9da5d/html5/thumbnails/5.jpg)
+ =
…Beer + Basketball = Friendship in Lithuania…
![Page 6: E-business in Lithuania Reda Šeškevičiūtė Ramunė Malaiškaitė Sima Puodžiūtė](https://reader035.vdocuments.us/reader035/viewer/2022062321/56649e9d5503460f94b9da5d/html5/thumbnails/6.jpg)
......Many foreigners consider that Lithuanian girls are one of the most beautiful girls in the
world….. For you to decide…
![Page 7: E-business in Lithuania Reda Šeškevičiūtė Ramunė Malaiškaitė Sima Puodžiūtė](https://reader035.vdocuments.us/reader035/viewer/2022062321/56649e9d5503460f94b9da5d/html5/thumbnails/7.jpg)
Lithuanian capital
V I L N I U S
![Page 8: E-business in Lithuania Reda Šeškevičiūtė Ramunė Malaiškaitė Sima Puodžiūtė](https://reader035.vdocuments.us/reader035/viewer/2022062321/56649e9d5503460f94b9da5d/html5/thumbnails/8.jpg)
The Vilnius Old Town is one of the biggest in
Eastern and Middle Europe.
In 1994 the Old Town of Vilnius was
included in the Unesco World heritage list.
Vilnius was established in 1323
![Page 9: E-business in Lithuania Reda Šeškevičiūtė Ramunė Malaiškaitė Sima Puodžiūtė](https://reader035.vdocuments.us/reader035/viewer/2022062321/56649e9d5503460f94b9da5d/html5/thumbnails/9.jpg)
Vilnius has the oldest
university in Lithuania and
Eastern Europe - it is
Vilnius university which was
established in 1579
The university
has 12 faculties and 8 institutes like ecology institute, or politics and
international relations institute.
There are 23 126
students in Vilnius universit
y this year in
different faculties.
VILNIUS UNIVERSITY
![Page 10: E-business in Lithuania Reda Šeškevičiūtė Ramunė Malaiškaitė Sima Puodžiūtė](https://reader035.vdocuments.us/reader035/viewer/2022062321/56649e9d5503460f94b9da5d/html5/thumbnails/10.jpg)
International Business School
• The International Business School is the youngest independent unit of the oldest Vilnius University. It was established in 1989.
• The International Business School offers International Business Bachelor’s also International Trade and International Business and Law Master’s studies.
![Page 11: E-business in Lithuania Reda Šeškevičiūtė Ramunė Malaiškaitė Sima Puodžiūtė](https://reader035.vdocuments.us/reader035/viewer/2022062321/56649e9d5503460f94b9da5d/html5/thumbnails/11.jpg)
The International Business School pays especially great attention to the studies, where theory and practice are closely interconnected.
Most of the professors of
the International Business School are not just academicians, but also practitioners, developing their knowledge in the ever-changing field of Economics.
![Page 12: E-business in Lithuania Reda Šeškevičiūtė Ramunė Malaiškaitė Sima Puodžiūtė](https://reader035.vdocuments.us/reader035/viewer/2022062321/56649e9d5503460f94b9da5d/html5/thumbnails/12.jpg)
• More than 2000 students in IBS
• The number is increasing
• Erazmus and Socrates exchange programs
• Active Students’ representative
![Page 13: E-business in Lithuania Reda Šeškevičiūtė Ramunė Malaiškaitė Sima Puodžiūtė](https://reader035.vdocuments.us/reader035/viewer/2022062321/56649e9d5503460f94b9da5d/html5/thumbnails/13.jpg)
Marketing strategy in the new digital age
• Companies need a new model for marketing strategy and practice.
• New model will change customers’ comprehension.
• New consumer thinking will affect every business.
![Page 14: E-business in Lithuania Reda Šeškevičiūtė Ramunė Malaiškaitė Sima Puodžiūtė](https://reader035.vdocuments.us/reader035/viewer/2022062321/56649e9d5503460f94b9da5d/html5/thumbnails/14.jpg)
Estonia 35,9
Italy 35,4
Ireland 32,8
Spain 32,5
Check Rep. 25,3
Poland 23,3
Cyprus 22,1
Malta 21,6
Portugal 19,2
Slovakia 16,0
Hungary 15,8
Greece 15,2
Lithuania 14,3
Latvia 13,7
Country% frompopulation
Netherlands 66,0
Denmark 62,5
UK 58,8
Germany 54,3
Finland 50,7
EU 44,2
Austria 41,6
Slovenia 38,4
Sweden 37,9
France 37,3
Belgium 36,4
Luxemburg 36,0
Penetration of Internet users in EU(March, 2004)
![Page 15: E-business in Lithuania Reda Šeškevičiūtė Ramunė Malaiškaitė Sima Puodžiūtė](https://reader035.vdocuments.us/reader035/viewer/2022062321/56649e9d5503460f94b9da5d/html5/thumbnails/15.jpg)
Electronic commerce
• Electronic commerce - a general term for a buying and selling process that is supported by electronic means.
![Page 16: E-business in Lithuania Reda Šeškevičiūtė Ramunė Malaiškaitė Sima Puodžiūtė](https://reader035.vdocuments.us/reader035/viewer/2022062321/56649e9d5503460f94b9da5d/html5/thumbnails/16.jpg)
Types of website
• Corporate website is designed to handle interactive communication initiated by the consumer.
• Marketing website is designed to handle interactive communication initiated by the company.
![Page 17: E-business in Lithuania Reda Šeškevičiūtė Ramunė Malaiškaitė Sima Puodžiūtė](https://reader035.vdocuments.us/reader035/viewer/2022062321/56649e9d5503460f94b9da5d/html5/thumbnails/17.jpg)
Benefits to buyers
• Buying is easy and private• Comfortable• Saving time• Greater product access and selection• More information about the product
![Page 18: E-business in Lithuania Reda Šeškevičiūtė Ramunė Malaiškaitė Sima Puodžiūtė](https://reader035.vdocuments.us/reader035/viewer/2022062321/56649e9d5503460f94b9da5d/html5/thumbnails/18.jpg)
Benefits to sellers
• Strong customer relationship building• Feedback• Reducing costs• Increasing speed and efficiency• Flexibility• Global medium
![Page 19: E-business in Lithuania Reda Šeškevičiūtė Ramunė Malaiškaitė Sima Puodžiūtė](https://reader035.vdocuments.us/reader035/viewer/2022062321/56649e9d5503460f94b9da5d/html5/thumbnails/19.jpg)
B2C (business to consumer)
• B2C e-commerce – the online selling of goods and services to final consumers.
• The largest categories of consumer online spending include travel services, computer hardware and software, furniture, food, music and video, beauty…
![Page 20: E-business in Lithuania Reda Šeškevičiūtė Ramunė Malaiškaitė Sima Puodžiūtė](https://reader035.vdocuments.us/reader035/viewer/2022062321/56649e9d5503460f94b9da5d/html5/thumbnails/20.jpg)
TIKETA
It is the first company in Lithuania which offers a new system of distribution and purchasing tickets.
MISSION – to provide convenient, secure, and quickest tickets purchasing system in Lithuania allowing to sell optimal number of tickets to the widest possible audience.
VISION – to become a national ticket distribution company.
www.tiketa.lt
![Page 21: E-business in Lithuania Reda Šeškevičiūtė Ramunė Malaiškaitė Sima Puodžiūtė](https://reader035.vdocuments.us/reader035/viewer/2022062321/56649e9d5503460f94b9da5d/html5/thumbnails/21.jpg)
Inculto “Welcome to Lithuania”
![Page 22: E-business in Lithuania Reda Šeškevičiūtė Ramunė Malaiškaitė Sima Puodžiūtė](https://reader035.vdocuments.us/reader035/viewer/2022062321/56649e9d5503460f94b9da5d/html5/thumbnails/22.jpg)
Ačiū!
…And mind this, we’re not sneezing – we’re just saying ‘Thanks!’