Download - Disney-The 'RAJAH' of The Cartooning World
Transcript
![Page 1: Disney-The 'RAJAH' of The Cartooning World](https://reader030.vdocuments.us/reader030/viewer/2022032711/58751d381a28ab05598b7bd7/html5/thumbnails/1.jpg)
The “RAJAH” of The Cartooning World
![Page 2: Disney-The 'RAJAH' of The Cartooning World](https://reader030.vdocuments.us/reader030/viewer/2022032711/58751d381a28ab05598b7bd7/html5/thumbnails/2.jpg)
![Page 3: Disney-The 'RAJAH' of The Cartooning World](https://reader030.vdocuments.us/reader030/viewer/2022032711/58751d381a28ab05598b7bd7/html5/thumbnails/3.jpg)
ENTE
RTAI
NM
ENT.
TRU
ST.
FUN.
![Page 4: Disney-The 'RAJAH' of The Cartooning World](https://reader030.vdocuments.us/reader030/viewer/2022032711/58751d381a28ab05598b7bd7/html5/thumbnails/4.jpg)
PARK AND RESORTS
CONSUMERPRODUCTS
STUDIOENTERTAINMENT
INTERACTIVE MEDIA
MEDIANETWORKS
![Page 5: Disney-The 'RAJAH' of The Cartooning World](https://reader030.vdocuments.us/reader030/viewer/2022032711/58751d381a28ab05598b7bd7/html5/thumbnails/5.jpg)
HIGH STANDARDS. QUALITY. DYNAMIC.
![Page 6: Disney-The 'RAJAH' of The Cartooning World](https://reader030.vdocuments.us/reader030/viewer/2022032711/58751d381a28ab05598b7bd7/html5/thumbnails/6.jpg)
STRATEGY IS ALL YOU NEED
![Page 7: Disney-The 'RAJAH' of The Cartooning World](https://reader030.vdocuments.us/reader030/viewer/2022032711/58751d381a28ab05598b7bd7/html5/thumbnails/7.jpg)
THEME IN
EVERYTHING
STRATEGY-1
![Page 8: Disney-The 'RAJAH' of The Cartooning World](https://reader030.vdocuments.us/reader030/viewer/2022032711/58751d381a28ab05598b7bd7/html5/thumbnails/8.jpg)
EVERYONE IS A PRINCESS
STRATEGY-2
![Page 9: Disney-The 'RAJAH' of The Cartooning World](https://reader030.vdocuments.us/reader030/viewer/2022032711/58751d381a28ab05598b7bd7/html5/thumbnails/9.jpg)
IMMERSION
STRATEGY-3
![Page 10: Disney-The 'RAJAH' of The Cartooning World](https://reader030.vdocuments.us/reader030/viewer/2022032711/58751d381a28ab05598b7bd7/html5/thumbnails/10.jpg)
MININGTHE
MYTHOS
STRATEGY-4
![Page 11: Disney-The 'RAJAH' of The Cartooning World](https://reader030.vdocuments.us/reader030/viewer/2022032711/58751d381a28ab05598b7bd7/html5/thumbnails/11.jpg)
![Page 12: Disney-The 'RAJAH' of The Cartooning World](https://reader030.vdocuments.us/reader030/viewer/2022032711/58751d381a28ab05598b7bd7/html5/thumbnails/12.jpg)
ECONOMIC CHANGES
![Page 13: Disney-The 'RAJAH' of The Cartooning World](https://reader030.vdocuments.us/reader030/viewer/2022032711/58751d381a28ab05598b7bd7/html5/thumbnails/13.jpg)
HERITAGE VS RELEVANCE VS INNOVATION
![Page 14: Disney-The 'RAJAH' of The Cartooning World](https://reader030.vdocuments.us/reader030/viewer/2022032711/58751d381a28ab05598b7bd7/html5/thumbnails/14.jpg)
EVER CHANGINGCONSUMER TASTE
![Page 15: Disney-The 'RAJAH' of The Cartooning World](https://reader030.vdocuments.us/reader030/viewer/2022032711/58751d381a28ab05598b7bd7/html5/thumbnails/15.jpg)
MAINTENANCE OF
INTELLECTUALPROPERTYRIGHTS
![Page 16: Disney-The 'RAJAH' of The Cartooning World](https://reader030.vdocuments.us/reader030/viewer/2022032711/58751d381a28ab05598b7bd7/html5/thumbnails/16.jpg)
PROTECTION OF ELECTRONICALLY STORED DATA
![Page 17: Disney-The 'RAJAH' of The Cartooning World](https://reader030.vdocuments.us/reader030/viewer/2022032711/58751d381a28ab05598b7bd7/html5/thumbnails/17.jpg)
![Page 18: Disney-The 'RAJAH' of The Cartooning World](https://reader030.vdocuments.us/reader030/viewer/2022032711/58751d381a28ab05598b7bd7/html5/thumbnails/18.jpg)
BUSINESS SOLUTIONS
• TECNOLOGY• INNOVATION• FEEDBACK• ADAPT
![Page 19: Disney-The 'RAJAH' of The Cartooning World](https://reader030.vdocuments.us/reader030/viewer/2022032711/58751d381a28ab05598b7bd7/html5/thumbnails/19.jpg)
![Page 20: Disney-The 'RAJAH' of The Cartooning World](https://reader030.vdocuments.us/reader030/viewer/2022032711/58751d381a28ab05598b7bd7/html5/thumbnails/20.jpg)
![Page 21: Disney-The 'RAJAH' of The Cartooning World](https://reader030.vdocuments.us/reader030/viewer/2022032711/58751d381a28ab05598b7bd7/html5/thumbnails/21.jpg)
DISCLAIMER
Created by Utkarsh Gupta, IIT Roorkee, during a marketing internship Under the guidance of Prof. Sameer Mathur, IIM Lucknow