Digital Value Chain
Computer Aided Applications
CAD – Computer Aided DraftingCAD – Computer Aided DesignCAID – Computer Aided Industrial DesignCAE – Computer Aided EngineeringCAM – Computer Aided Manufacturing
Product Innovation Process
Ideation Development Prototyping Tooling Production
Design Realisation Technologies
Ideation Development Prototyping Tooling Production
3DScanning
FreeformDigital
Sculpting
RapidPrototyping
CNCMachining,
RapidTooling
InjectionMoulding,Casting,Forming
Haptic Digital Sculpting
Sculpts and tugs naturally
Precise control provided by force feedback
Voxel representation internally
Supports colour STL definition
www.sensable.com
Rapid Prototyping
Convert CAD model into layers of constant thickness
Create the physical prototype layer by layer beginning from the bottom
CNC Machining
CAM applications generates machine control codes
Codes feed into on-board computer and drive servo motors
Available for almost all types of machine
Rapid Tooling
Laser sintering of metal powders using no binder
The pressed powder particles fuse together, forming metallurgical bonds
Uses for parts as well as injection moulds
Design Implication
Digital technologies have accelerated product design
New tools expand the application of digital technologies
Consolidation of platforms and the emergence of polygon based tools break down the digital barrier
More than one data path available Data is valuable resources
Producer and Consumer of Data
Identify the data producer and consumer in your trade
Characters originated from toys, film characters, game characters, etc. and propagate to other trades
Independent characters (avators) are over the horizon
Exponential growth in number of 3D artists
Design as Data Stream
Identify the value of your data Increase form authenticity
Surface geometry preserved
Maintain design quality Not subjected to individuals interpretation
Speed increase Workload can be divided Time to re-built model minimized Prototyping at any point on the development time-line
Flow of Data
Birth and Death of Data
Identify break points in your data
Integrate with e-Commerce solution Generate 3D model for
web store directly Marketing and promotion
before tooling completed ‘Design your own toy’
solution End-user configurable
toys ‘One of a kind’
collectables 3D Portrait
The emergence of polygon
Identify the most natural representation for your design STL becomes the de
facto standard for on-line 3D collaboration
Native polygon model editor more powerful
10 out of 12 new tools relate to polygon-based design
Multi-media friendly AI application friendly
Data structure
Identify structures in your data Data structure varies between
applications Small textures represented by
mapping animation Polygon sub-division in rendering Definition of surface normals Feature scaling control in RP Motion specific requirements for
product design Definition of colour across
platforms
Conclusion
Where is the bulk of your data?Where is it from?Where will it go to?Are you ‘data efficient’?Is it possible to achieve Source Data
Automation?