Download - Determining CRITICAL TRANSPORTATION NEEDS
Dr. Betty Hearn MorrowNational Hurricane ConferenceAustin, TXApril 9, 2009
Development of a Model:
Alabama Critical Transportation Needs
FEMA, Corps and AEMA Thru Dewberry
Technology and Vulnerable Groups Community & Regional Resilience Initiative Oak Ridge National Laboratories (CARRI)
Risk Behavior and Communication
NOAA Coastal Services Center
Dewberry & Davis
Betty Hearn Morrow
Hugh Gladwin
Lauren Hand
Robert Goldhammer
Chris Zambito
I. Gather demographics of area
• Examine latest U.S. Census and other population data for relevant categories:
o Households without private transportation
o Households with individuals with disabilities
o Households with elderly
o Households below poverty level
• Put into a GIS-referenced database to see where clusters appear
II. Gather Data Those Most Likely to have CTN Contact Agencies that Serve These Populations
• Area Alliance on Aging
• Meals on Wheels program
• Adult day care
• Homeless coalition
• Non-profits working with various health issues Home health care Dialysis Cerebral Palsy Cancer, etc.
• Public health programs Women, Infants and Children (WIC) program Veteran’s Outpatient Services
• Power companies with records of power dependent persons
Place client addresses into GIS-referenced database
III. Conduct survey targeting those identified regions
Set the stage – publicity, etc.
Draw sample from targeted regions
Sampling Frame
III. Conduct survey targeting those identified regions
Conduct a survey to identify CTN
• Automated System?
• Connect CTY• RapidCast• Etc.
• Telephone Poll
V. Ground Truth the Results
Meet with community groups
• VOAD
• Emergency management task forces
• Representatives from local social service agencies
• Representatives from health and medical providers
• Discuss findings and implications
FEMA:
“Register with the office of emergency services or the fire department for assistance so needed help can be provided.”
www.fema.gov/plan/prepare/specialplans.shtm
VI. Conduct Registration Campaign
Set up central system, including maintenance
• 211 or 311
• Special number in government agency
• Special number in non-profit
• Volunteer Mobile
• Publicize program
• PSAs
• Brochures, leaflets. flyers
• Local newspapers
• Websites
TECHNOLOGY AND VULNERABLE GROUPS:TECHNOLOGY AND VULNERABLE GROUPS:COMMUNITY & REGIONAL RESILIENCE COMMUNITY & REGIONAL RESILIENCE
INITIATIVEINITIATIVE
OAK RIDGE NATIONAL LABORATORIESOAK RIDGE NATIONAL LABORATORIES
John L. KieferUniversity of New Orleans
Jay ManciniVirginia Tech
Betty H. MorrowFlorida International University
Hugh GladwinFlorida International University
Terina A. StewartOak Ridge Associated Universities
SURVEY OF AN AT-RISK SAMPLE ON USE OF TECHNOLOGIES - CHARLESTON, SC
Description Of The Sample
Technology Access
Technology Access by Income
Computer in Home
Sources of Hurricane Information
Most Important Sources: TV 68.4%, radio (15.7%), Internet (6.2%)
Betty Hearn MorrowFlorida International University
RISK BEHAVIOR AND RISK BEHAVIOR AND COMMUNICATIONCOMMUNICATION
NOAA COASTAL SERVICES CENTERNOAA COASTAL SERVICES CENTER
I. Literature Review
Synthesis of existing social science research related to risk perception and communication
Improving Coastal Risk Communication: Guidance from the Literature
Risk Communication Model
Social Marketing• Start with target audiences most ready for action
or change• Promote single, simple, doable behaviors• Identify and remove barriers• Promote benefits over fears• Highlight costs of competing behaviors• Promote a tangible target• Get leaders involved, committed
Best Practices• Collect examples of successful social marketing
campaigns• Don’t Mess With Texas• Turn Around, Don’t Drown• Click It or Ticket• Save the Crabs – Then Eat Them!
Reference:
Promoting Access to Resilience-Enhancing Technologies for Disadvantaged Communities and Vulnerable Populations
http://www.resilientus.org/reports-other.html
Dr. Betty Hearn [email protected]: (305) 385-5953