![Page 1: CSR and hypermodernity: Of humanism, identity, experiences ... 1A_Dhanesh.pdf · CSR and hypermodernity: Of humanism, identity, experiences and spectacles Ganga S Dhanesh ... Today](https://reader031.vdocuments.us/reader031/viewer/2022022712/5c073c9409d3f29f288b4b60/html5/thumbnails/1.jpg)
![Page 2: CSR and hypermodernity: Of humanism, identity, experiences ... 1A_Dhanesh.pdf · CSR and hypermodernity: Of humanism, identity, experiences and spectacles Ganga S Dhanesh ... Today](https://reader031.vdocuments.us/reader031/viewer/2022022712/5c073c9409d3f29f288b4b60/html5/thumbnails/2.jpg)
CSR and hypermodernity: Of humanism, identity, experiences and spectacles
Ganga S Dhanesh
College of Communication & Media Sciences
Zayed University
![Page 3: CSR and hypermodernity: Of humanism, identity, experiences ... 1A_Dhanesh.pdf · CSR and hypermodernity: Of humanism, identity, experiences and spectacles Ganga S Dhanesh ... Today](https://reader031.vdocuments.us/reader031/viewer/2022022712/5c073c9409d3f29f288b4b60/html5/thumbnails/3.jpg)
Today
Hypermodernity
(Gilles Lipovetsky) CSR
CSR in hypermodern
times
![Page 4: CSR and hypermodernity: Of humanism, identity, experiences ... 1A_Dhanesh.pdf · CSR and hypermodernity: Of humanism, identity, experiences and spectacles Ganga S Dhanesh ... Today](https://reader031.vdocuments.us/reader031/viewer/2022022712/5c073c9409d3f29f288b4b60/html5/thumbnails/4.jpg)
Hypermodernity -Paradoxes
Hyperindividualism & Hypermodern organizations
![Page 5: CSR and hypermodernity: Of humanism, identity, experiences ... 1A_Dhanesh.pdf · CSR and hypermodernity: Of humanism, identity, experiences and spectacles Ganga S Dhanesh ... Today](https://reader031.vdocuments.us/reader031/viewer/2022022712/5c073c9409d3f29f288b4b60/html5/thumbnails/5.jpg)
Hyperindividualism
Extracting the most out of life
Qualitative experiences
Me, me, me
Living in the moment
![Page 6: CSR and hypermodernity: Of humanism, identity, experiences ... 1A_Dhanesh.pdf · CSR and hypermodernity: Of humanism, identity, experiences and spectacles Ganga S Dhanesh ... Today](https://reader031.vdocuments.us/reader031/viewer/2022022712/5c073c9409d3f29f288b4b60/html5/thumbnails/6.jpg)
Hyperindividualism
Anxiety of the future
Crises: health, wealth, environment
Human rights, charity, sustainability
“Humanistic deepening of
individualism”
![Page 7: CSR and hypermodernity: Of humanism, identity, experiences ... 1A_Dhanesh.pdf · CSR and hypermodernity: Of humanism, identity, experiences and spectacles Ganga S Dhanesh ... Today](https://reader031.vdocuments.us/reader031/viewer/2022022712/5c073c9409d3f29f288b4b60/html5/thumbnails/7.jpg)
Hyperindividualism
Extreme autonomy
Absence of identities handed down
New needs for meaning, security
And a sense of belonging
Reflexive deliberation
![Page 8: CSR and hypermodernity: Of humanism, identity, experiences ... 1A_Dhanesh.pdf · CSR and hypermodernity: Of humanism, identity, experiences and spectacles Ganga S Dhanesh ... Today](https://reader031.vdocuments.us/reader031/viewer/2022022712/5c073c9409d3f29f288b4b60/html5/thumbnails/8.jpg)
Hypermodern organizations
Excessively speedy
Agile
Hyper flexible
Technology-mobilized
Transient
Short term
![Page 9: CSR and hypermodernity: Of humanism, identity, experiences ... 1A_Dhanesh.pdf · CSR and hypermodernity: Of humanism, identity, experiences and spectacles Ganga S Dhanesh ... Today](https://reader031.vdocuments.us/reader031/viewer/2022022712/5c073c9409d3f29f288b4b60/html5/thumbnails/9.jpg)
Hypermodern organizations
Adopting codes of social
and environmental
responsibility
A longer term vision
![Page 10: CSR and hypermodernity: Of humanism, identity, experiences ... 1A_Dhanesh.pdf · CSR and hypermodernity: Of humanism, identity, experiences and spectacles Ganga S Dhanesh ... Today](https://reader031.vdocuments.us/reader031/viewer/2022022712/5c073c9409d3f29f288b4b60/html5/thumbnails/10.jpg)
Corporate social responsibility
and its communication
![Page 11: CSR and hypermodernity: Of humanism, identity, experiences ... 1A_Dhanesh.pdf · CSR and hypermodernity: Of humanism, identity, experiences and spectacles Ganga S Dhanesh ... Today](https://reader031.vdocuments.us/reader031/viewer/2022022712/5c073c9409d3f29f288b4b60/html5/thumbnails/11.jpg)
Organizational Identity
![Page 12: CSR and hypermodernity: Of humanism, identity, experiences ... 1A_Dhanesh.pdf · CSR and hypermodernity: Of humanism, identity, experiences and spectacles Ganga S Dhanesh ... Today](https://reader031.vdocuments.us/reader031/viewer/2022022712/5c073c9409d3f29f288b4b60/html5/thumbnails/12.jpg)
Stakeholder Identification
![Page 13: CSR and hypermodernity: Of humanism, identity, experiences ... 1A_Dhanesh.pdf · CSR and hypermodernity: Of humanism, identity, experiences and spectacles Ganga S Dhanesh ... Today](https://reader031.vdocuments.us/reader031/viewer/2022022712/5c073c9409d3f29f288b4b60/html5/thumbnails/13.jpg)
CSR in Hypermodern times
for organizations and individuals
![Page 14: CSR and hypermodernity: Of humanism, identity, experiences ... 1A_Dhanesh.pdf · CSR and hypermodernity: Of humanism, identity, experiences and spectacles Ganga S Dhanesh ... Today](https://reader031.vdocuments.us/reader031/viewer/2022022712/5c073c9409d3f29f288b4b60/html5/thumbnails/14.jpg)
For Organizations
Hyperspectacles
Experiential & Emotional
![Page 15: CSR and hypermodernity: Of humanism, identity, experiences ... 1A_Dhanesh.pdf · CSR and hypermodernity: Of humanism, identity, experiences and spectacles Ganga S Dhanesh ... Today](https://reader031.vdocuments.us/reader031/viewer/2022022712/5c073c9409d3f29f288b4b60/html5/thumbnails/15.jpg)
For Individuals
Craft meaningful identities
Contribute to a caring and humane world
![Page 16: CSR and hypermodernity: Of humanism, identity, experiences ... 1A_Dhanesh.pdf · CSR and hypermodernity: Of humanism, identity, experiences and spectacles Ganga S Dhanesh ... Today](https://reader031.vdocuments.us/reader031/viewer/2022022712/5c073c9409d3f29f288b4b60/html5/thumbnails/16.jpg)
FUTURE RESEARCHand implications
![Page 17: CSR and hypermodernity: Of humanism, identity, experiences ... 1A_Dhanesh.pdf · CSR and hypermodernity: Of humanism, identity, experiences and spectacles Ganga S Dhanesh ... Today](https://reader031.vdocuments.us/reader031/viewer/2022022712/5c073c9409d3f29f288b4b60/html5/thumbnails/17.jpg)
Identity-building bridge
Emotive connections
Hyperspectacles, skepticism
![Page 18: CSR and hypermodernity: Of humanism, identity, experiences ... 1A_Dhanesh.pdf · CSR and hypermodernity: Of humanism, identity, experiences and spectacles Ganga S Dhanesh ... Today](https://reader031.vdocuments.us/reader031/viewer/2022022712/5c073c9409d3f29f288b4b60/html5/thumbnails/18.jpg)
Intersections between CSR & HM
CSR that's well-aligned to HM publics
CSR as a bridge between HM publics and organizations
![Page 19: CSR and hypermodernity: Of humanism, identity, experiences ... 1A_Dhanesh.pdf · CSR and hypermodernity: Of humanism, identity, experiences and spectacles Ganga S Dhanesh ... Today](https://reader031.vdocuments.us/reader031/viewer/2022022712/5c073c9409d3f29f288b4b60/html5/thumbnails/19.jpg)
Thank you