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Connect: Using Technology for
Faith Formation
Beth Lewis, President & CEO
Augsburg FortressAugust 2010
All Rights Reserved © 2010 Augsburg Fortress
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Why do we care?
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The world has changed….
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Faith Formation
168 hours- 1 hour167 hours
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A Week in the Life Weekly Time Spent in Hours:Minutes
By Age Demographic 4Q 2009
K2-11T12-
17 A18-24A25-
34A35-49 A50-64 A65+
On Traditional TV25:17 23:24 26:14 31:58 35:40 42:38 47:21
Watching Timeshifted TV1:33 1:15 1:28 2:58 2:44 2:22 1:10
Using the Internet0:24 1:21 3:45 5:20 6:35 4:53 2:17
Watching Video on Internet
0:04 0:15 0:39 0:35 0:33 0:17 0:06
Mobile Subscribers Watching Video on a Mobile Phone
n/a 0:21 0:08 0:06 0:01 <0:01 n/a
Source: Nielsenwire, March 2010
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Source: Nielsenwire May 2010
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But, let’s step back to the new “open door”…. your website
Calvary LC-Minneapolis, MNwww.clchurch.org
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Holy Spirit LC, Las Vegas, NV www.holyspiritlc.org
Various groups to reach various interests
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Trinity United Methodist ChurchHomewood, AL
www.trinitybirmingham.com
Kids blogLinks to Sunday School,
Kids Bible Study, Kids
Choir, etc.
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Invitation to Starbucks Bible StudyTrinity LC
Lansdale, PAwww.trinitylansdale.com
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Phinney Ridge LC, Seattle, WA Uses their site to educate on the seasons of the church year
www.prlc.org
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Link to an external photo site Emmaus LC- Racine, WI
www.emmaus-racine.org
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Free RSS feeds including Lectionary Readings list
www.augsburgfortress.org
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Forms, policies, etc.
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Newsletter sign-up House for All Sinners & Saints
Denver, COwww.houseforall.org
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Web based time & talent inventoryGloria Dei LCOlympia, WA
www.gloriadayolympia.org
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Privacy policyBethlehem LC
Encinitas, CA http://www.blcenc.org
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Social Networking
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Social Networking Sites
• Using an existing site– Facebook.com– Facebook.com/sparksundayschool – Twitter– Bookoffaith.ning.com– Creativeworshiptour.com
• Congregation-specific• Specific interest areas
– Parents of preschool children– Families with teenagers– Small group members– Prospective students– Current participants
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Interesting blog post re: successfully using Facebook ads to invite people to Christmas performances
http://blog.ourchurch.com
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My Twitter feeds my Facebook page…one stop communication
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New England Synod Group page
Faith LC, Chico, CA group page
http://bookoffaith.ning.com
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www.bookoffaith.org www.bookoffaith.ning.com
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Blogs• Personality-driven, not like other
organizational communications• More like a personal letter• Keep it current• Links to your site and others’• Choose your blogger(s) carefully• Authenticity is essential• Invite & encourage, but moderate comments
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Blogs invite participationBook discussion group at Halfway Creek LC
Holmen, WIwww.halfwaycreek.org
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http://sarcasticlutheran.typepad.com/sarcastic_lutheran
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Or, you can have a video blogTrinity Episcopal, Sacramento, CA
www.trinitycathedral.org
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“For those of you who don’t have a blog yet, think of one as a large yellow Labrador: friendly, fun, not all that bright, but constantly
demanding your attention.”…..David Carr
New York Times columnist
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So, you want to reach high school & college students?
Young adults?
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Texting: the communications tool of choice for high school & college students and young adultsA possible solution for group text messaging: http://www.tatango.com
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Help! I can’t do all of this!• Volunteers & student interns• Youth service projects• Class projects• Free help:
– www.augsburgfortress.org/rss/ – www.elca.org/webministry/ – http://www.lutherlink.org – www.creativeworshiptour.com – Synod communicators
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Technology enhanced faith formation resources
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Here We Stand Confirmation 2.0 launched June 2010www.augsburgfortress.org/herewestand
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Video instruction for HWS 2.0 & moreSubscribe to the Augsburg Fortress channel on YouTube
www.youtube.com/user/augsburgfortress
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Subscribe to the sparkhouse channel on You Tubewww.youtube.com/user/wearesparkhouse
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Communion Preparation Resourceswww.fedandforgiven.com
• Leader Guide • DVD • Learner resource Pre K-K • Learner resource Grades 1-3 • Learner resource Grades 4-6 • Learner resource Adult • Communion Certificate • Resource kit : DVD, Leader Guide, 1 copy of each
of the other items.
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Coming soon….“The Greatest Story”
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Worship & the Web
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Free downloadable lectionary dates
www.augsburgfortress.org/redbook
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My favorite tech-tools
Amazon KindleFlip Video
Smart phone
Wireless access card
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One mission. One future. Together.
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Please don’t hesitate to contact me if we may assist you!
Beth [email protected]
http://twitter.com/bethalewis www.augsburgfortress.org/blog