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Community Issues and Social Capital
Frank Clearfield
Director
Social Sciences Institute
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Presentation OutlinePresentation Outline1. Provide an Overview of
NRCS Social Science Institute
2. Review Community Trends and the Concept of Social Capital
3. Review SSI’s Web Based Tools
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1. Social Sciences Institute1. Social Sciences Institute
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InterdisciplinaryInterdisciplinary
• Sociologist
• Economist
• Anthropologist
• Environmental Psychologist
• Community Planner
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SSI SSI AppliedApplied Products and Products and ActivitiesActivities
24 Technical Reports 36 Fact Sheets --
People, Partnership and Community Series
8 Web-Based Products 34 Leader-in-You
Training Tapes 2 Training Courses 14 Surveys
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Technology Transfer in FY-03Technology Transfer in FY-03
SSI reached about 300,000 people
• 52,000 web visitors• 340,000 web hits• 30,000 unique web
visitors• 47,700 documents
downloaded
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2. Community Trends and 2. Community Trends and Social CapitalSocial Capital
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Definitions of Economic, Definitions of Economic, Human, & Social CapitalHuman, & Social Capital
• Economic - land, labor, natural resources, & production
• Human - skills, talent and education of people
• Social - bonds of trust between people in communities
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Changes in Social Capital Changes in Social Capital
• Political
• Civic
• Religious
• Workplace
• Social
• Volunteering
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Political Participation Political Participation
0
2
4
6
8
10
12
1950 1960 1970 1980 1990 1996
per
cen
t attend pol mtgwork for ptypaid staff
Number per million people in organization
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Voting TurnoutVoting Turnout
0
10
20
30
40
50
60
70
1966 70 74 78 82 86 90 94 98
2002
PresidentialOff-Year
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Civic TrendsCivic Trends
Activity• Served on a
committee for some local organization
• attended a public meeting on town or school affairs
Relative change
1973-74 to 1993-94
-39%
-35%
Source: Roper Social and Political Trends surveys, 1973-1994
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Civic Club MeetingsCivic Club Meetings
0
2
4
6
8
10
12
14
1975 1980 1985 1990 1995 1997
# of
ann
ual c
lub
mee
ting
s
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PTA membershipPTA membership (% of families with children under 18)(% of families with children under 18)
05
10152025
3035404550
1920 1930 1950 1960 1980 1990 1997
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Church Membership & AttendanceChurch Membership & Attendance
0
10
20
30
40
50
60
70
80
90
1940 1950 1960 1970 1980 1990 1999
perc
ent Church Records
Gallup PollAttendance
members
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Participation in WorkParticipation in Work• Union membership is
down to 14 percent in 1998, from a high of 33 percent in 1952
• Average membership in 8 national professional associations showed increases from the 1930’s to the 1960’s, followed by decreases to the present
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Social VisitsSocial Visits
0
10
20
30
40
50
60
1975 1980 1985 1990 1995 1999
Per
cent
(bi-
)wee
kly
Friends overVisit friends
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Volunteering & Participation Volunteering & Participation in Community Projectsin Community Projects
0
1
2
3
4
5
6
7
8
9
1975 1980 1985 1990 1995 1999
tim
es la
st y
ear
VolunteeredCom. Proj.
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What has caused the downturn in What has caused the downturn in social capital?social capital?• Generation change • Pressures of time & money• Family structure (working women)• Mobility and sprawl• Technology and mass media
– DVDs, VCRs, TV, video games, computers (Internet access, e-mail)
• Alienation from politics• Fear of _______
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3. 3. Web Based ToolsWeb Based Tools
Estimating Social Capital
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Technical Note: Adding Up Social Capital: An Investment in Communities
Web Based Tool, Go to http://www.ssi.nrcs.usda.gov/ click on interactive tools
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Building Social CapitalBuilding Social Capital
• Identify & Recruit Community Leaders
• Develop Partnerships
• Establish Networks
• Inclusiveness
• Understand Small Group Behavior
• Understand Community Power
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Other Interactive ToolsOther Interactive Tools
• Evaluating Locally Led Process
• Leadership Assessment Tool
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Locally Led EvaluationLocally Led Evaluationand Training Packageand Training Package
• CD and web version tool that examines behavioral aspects of the locally led planning process
• Repeatable• Provides an overall score &
also scores for 9 areas• Training module for each of
these 9 areas
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Tool to Assess Tool to Assess Leadership SkillsLeadership Skills
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General Assumptions about LeadershipGeneral Assumptions about Leadership
• We are not all leaders, nor do we all need to be
• Some people are better at some things than others
• Team members play different roles
• There are situational leaders• There are multiple
dimensions of leadership
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Leadership DimensionsLeadership Dimensions
• Drive• Emotional Intelligence• Building Trust• Conceptual Thinking• Systems Thinking
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Leadership Assessment InstrumentLeadership Assessment Instrument
• Rates the user on five dimensions
• Provides hyperlinks– Articles– Leader-in-You Tapes– Fact Sheets
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SummarySummary
• Reviewed SSI work
• Examined community trends
• Looked at potential opportunities -- social capital, locally led evaluation, and the leadership assessment instrument
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Product RequestsProduct Requests
• Call 1-888-526-3227 x 2• Web site:
http://www.ssi.nrcs.usda.gov/
• Order from Product Catalog
• [email protected] or 336-334-7058