Collecting the digitalFrom a photographic
perspective
Valtakunnalliset kuva-arkistopäivät Helsinki, 2.-3.11.2015
Kajsa Hartig, Nya medierNordiska museet, Stockholm
1. Digital and Museums2. Nordiska museet3. Collecting in a digital world4. Collectin the Digital
– From a Photographic Perspecive
Photo: Emma Fredriksson, Nordiska museet
• Founded in 1873• Museum building
opened in 1907
DIGITAL AND MUSEUMS Opportunities and challenges100011100001010111000101110011101000111000111000101110
Photo: Kajsa Hartig, Flickr, CC-BY
Photo: Luke Wroblewski, Flickr, CC-BY
Image by: EFF Photos, Flickr, CC-BY
Photo: NASA, Flickr, CC-BY
It’s an audience driven
change
The consumer demand for digital products is there and
continues to evolve
Digital in itself isn’t new
New expectationsNew demands
Pressure to change
Transforming the museum culture, offers,
values and brand
Transforming museum work practice
Transforming museum work practice
f.ex. collecting
NORDISKA MUSEETA New Media Department
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A New Media Strategy in 2010
With dialogue and participation
in focus
A New media department in 2011
MandateBudget
Staff
Enabling a Digital Shift
at the museum
Bridging the analogue work practices with a
digital world
COLLECTINGIn a digital world100011100001010111000101110011101000111000111000101110
A long history of collecting
Collecting objects and photographs Documenting societyRegularly sending surveys since 1920s
#hairriot
2015 Internal report:Collecting the Digital at Nordiska museet
A lot of questions were raised
1) Survey to other museums (mapping)2) Internal discussions
Conclusions – The survery• More than 50 % (16 of 25) use social
media as means to communicate online surveys and collecting efforts
• 7 of 25 do not collect using online tools and channels
Conclusions – The survery• Positive effects from collecting
online is greater outreach, fast and spontaneous initiatives, and digital material in databases can easily be extracted for research
Conclusions – The survery
• Difficult to validate sources• There is a digital divide, not
everyone can participate• Images can be of low quality• Requires social media skills
Conclusions – The report
• Online collecting requires re thinking of what should be collected, how it will be preserved and and how it will be disseminated
Conclusions – The report
Actual collecting or ”just” engaging in dialogue?
#nm_advent #nm_lucia
COLLECTING THE DIGITALFrom a Photographic Perspective100011100001010111000101110011101000111000111000101110
images75 %
Nordiska museet, Nya medier, Kajsa Hartig, 2015-05-27
The web is made up of:
A three (or more) year project starting 2015
PARTICIPANTS:The Finnish Museum of PhotographyNordiska museetStockholm County MuseumAalborg City Archives
The social digital photograph
Photo: Scott Griggs, Flickr, CC-BY-ND
BACKGROUND
Bridging analogue and digital work practices
Legal and ethical issues
Technological challenges and possibilities
Scholarly needs
PROJECT GOALS
To describe and map the role of the photograph collections, current methods and workflows in museums and archives today,
To describe and map the role of social media and social digital photographs in society – how it affects collecting and disseminating of digitally born photographs.
To describe and map and the role of the collecting heritage organisations (as compared to other organisations/companies collecting and disseminating photographs) and how users perceive archives/museums.
Trough research and pilot projects define evolving methods for collecting and disseminating contemporary social digital photographs, in museums and archives.
Thank you!
Kajsa Hartig, @kajsahartigNordiska museetStockholm, Sweden