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Choosing a Mobile Event App: How to Find the Best for Your Meetings &
Conferences
Moderated by
Eric AndersenNews & Engagement
Editor
Meetings Today
Presented by
Brooke GraceySenior Mobile Events App
Strategist
CrowdCompass by Cvent
Wednesday, November 8th, 2017
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This webinar is worth 1 Meeting or Event Design clock hour of continuing education
toward the initial CMP application the Events Industry Council. To receive this credit for
attending simply visit: www.meetingstoday.com/WebinarClubMobile
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Brooke GraceySenior Mobile Events App Strategist
CrowdCompass by Cvent
www.crowdcompass.com
Today’s Speaker:
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How to properly evaluate mobile event app providers
Ask and you shall receive:
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Brooke GraceyMarketing Manager
CrowdCompass by Cvent@brooke_gracey
Meet the speaker
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Take the survey and get the Definitive Guide!
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Agenda
Case study: Beachbody
Evaluating providers for:
• The basics
• Engagement
• Usability & Stability
• ROI
• Planner Practicality
• Security and Support
- The need for a
mobile event app
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MUST HAVENICE TO HAVE
SAME PATH FOR MOBILE EVENT APPS
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Grouped Content
Session Detail Pages
Speaker Profiles
Sponsor Profiles
Document Attachments
Maps
Personalized Schedules
Live Q&A
PollingSocialBeacons
Push Notifications
Gamification
Surveys
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BeachbodyCASE STUDY
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We went with an app provider that didn’t execute onsite. Content
took too long to load, and push notifications didn’t work. 24/7 at our
event we were on the phone with their support team.
LEAH GREEN, BEACHBODY
“
”
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Efficiencies
• Update content on
the fly
• Reduce the lead time
• Include team members
in the app build
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Engagement
• Use the app as a
marketing piece
• Engage with all
Beachbody brands
• Instant updates with
push notifications
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Success!
$38kPrint savings per event
5 monthsLess lead time required
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The basics: content
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Content
Templates &
Bulk Updates
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Content
Templates &
Bulk Updates
Live Updating Features
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Content
Templates &
Bulk Updates
Live Updating Features
Smart/
Customizable Content
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Content
Templates &
Bulk Updates
Live Updating Features
Smart/
Customizable Content
Schedule Integration
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Avoid a snoozefest: engagement
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Engagement
Engagement
Across Generations
Join us in Ballroom A for the welcome reception!
Notification
OK
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Engagement
Engagement
Across Generations
Social
Media Integrations
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Engagement
Engagement
Across Generations
Social
Media Integrations
Networking Capabilities
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Engagement
Engagement
Across Generations
Social
Media Integrations
Networking Capabilities
Session
Engagement Tools
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Engagement
Engagement
Across Generations
Social
Media Integrations
Networking Capabilities
Session
Engagement Tools
Gamification
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Engagement
Engagement
Across Generations
Social Media Integrations
Networking Capabilities
Session Engagement Tools
Gamification
Exhibitor Engagement
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ENGAGEMENT
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Engagement
Engagement Across Generations
Social Media Integrations
Networking Capabilities
Session Engagement Tools
Gamification
Exhibitor Engagement
Beacons
Lead Gathering
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Avoid an untimely crash: usability & stability
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Usability & Stability
Reliability
New Feature Rollouts
Experience
Stability
INTUITIVE
PERFORMANCE
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INTUITIVE
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PERFORMANCE
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Worth the cost: return on investment
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ROI
Sponsorship
Opportunities
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ROI
Sponsorship
Opportunities
Reduce Costs
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Make your life easier: planner practicality
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Planner Practicality
Uploading Content
Live Updates
App Integrations
Event/
Session Feedback
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Who’s got your back: security and support
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Security & Support
Support
Data Privacy
Security
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The basics: content
Avoid a snoozefest: engagement
Avoid an untimely crash: usability & stability
Worth the cost: return on investment
Make your life easier: planner practicality
Who’s got your back: security and support
The Perfect App Provider Amazing Event App
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Take the survey and get the Definitive Guide!
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Thank you!
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QUESTIONS?
Brooke GraceySenior Mobile Event App Strategist
CrowdCompass byCvent
Eric AndersenNews & Engagement Editor
Meetings Today
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Choosing a Mobile Event App: How to Find
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