Symbology is key in a potentially multilingual environment, so all signs possible of being just a symbol, are only a symbol. Signs also come in both Chinese and English.
+ =
NATURE TECHNOLOGY
Using Nature and Technology as inspiration we take the strong geometry of technology and adapt it into a more natural looking form by softening its harsh edges, smilar to the way water softens stones in a creek.
Other inspiration being the China Mobile logo, we want a shape that draws association to the company’s identification.
This adapted shape closely resembles China Mobile's new logo, but also supports the concept of Nature fusing with Technology.
Section:
Information for each floor.
Elevation:
Detail:
Scale 1/200
200
10
1000
2200
Scale 1/200
Section:
Elevation:
Detail:
200
10
1600
600
Scale 1/200
Section:
Elevation:Detail:
200
520
10
1600
700
Scale 1/100
Section:
Elevation:Detail:
200
10
1400
200
Scale 1/200
Section:
Elevation:Detail:
200
200
20
200
10
1400
Text:
Symbols:
ABCDEFGHIJKLMNOPQRSTUVWXYZ
0123456789
Futura Extended - numbers and le t ters
�GTJ�+TMROYN�ZK^Zކண௲���И֢ڳ
ABCDEFGHIJKLMNOPQRSTUVWXYZ
0123456789