Johnsonville Sausage Explains Why It Chose SAP SAP HANA(r) and Cisco UCS
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Family Owned Since Inception in 1945
Approximately 1,400 Members
6 Manufacturing Facilities in the United Sates and Sales Offices in
Mexico, Canada, Japan, and China
Product available in all 50 States and 30 Countries
Johnsonville Today
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3 out of 4 brats sold in the U.S.
are Johnsonville
1 out of 3 Italian sausages sold
in the U.S. are Johnsonville
1 out of 5 fresh breakfast links
are Johnsonville
Leading brand in U.S.
• Bratwurst
• Smoked-cooked sausage links
• Fresh breakfast links and patties
• Italian sausage
Brand Strength
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Current SAP Application Landscape
SAP(r) ECC 6.0
MM/WM – Materials/Warehouse Management
FI/CO – Financials/Controlling
PP/PI – Production Planning / Process Industries
SD – Sales and Distribution
QM – Quality Management – HACCP
HR/PR – HR and Payroll
Portal and cFolders
DMS – Document Management
SAP BW & SAP BusinessObjects™
APO DP/SNP and VMI (Demand/Supply Network
Planning)
PLM – Specification Database
BP – Business Planning
Success Factors – Learning and E-Recruiting
PM – Plant Maintenance
RM – Receivables Management
PPDS – Production Planning Detailed
Scheduling
Open Text
SAP Afaria ® for Device Management
TPM – Trade Promotion Management
BW on HANA
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Reporting and Analytics Strategy
Grow Organizational Competencies in the
Generation of Analytically Derived Business
Insights That Can Be Executed to Create
Competitive Advantage
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Analytics are the Raw Material for Generation of Business
Relevant Insights
Insights are Catalyst for Innovation
Speed of Insight Generation Critical to Innovation Pipeline
Innovation - Executed Successfully - Creates Competitive
Advantage, Growth, and Profitability
The Opportunity for Insight and Innovation Occurs Every Day in
Every Role at Johnsonville
What’s the ROI of Analytics for Johnsonville
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Reorient on the Future
Today 80% of Our Reporting and
Analytics Effort Focused on
Historical Reporting, KPI's, and
Trying To Understand What
Happened
20% of our Effort Focused on
Predicting the Future, Optimizing
Decisions and Risk Mitigation
Need To Flip The Ratio - To Allow
Time and Resources For Scenario
Planning, Modeling, Risk Mitigation,
and Business Optimization
Speed Wins
We Have To Perform the Routine
Reporting Better, Faster, and
Cheaper -Focus on Exceptions -We
Can Not Continue Reviewing
Everything.
Speed To Decision - Need to Get
Relevant Information and Insights to
Decision Makers Much Quicker
Embed Predictive Analytics in Work
Stream of Those Closest to the
Work - Enable and Empower
Members to Make the Best
Decisions
Reporting and Analytics Imperatives
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Analytics Pain Points
Inefficient &
Unresponsive
Significant Work in Tuning
SAP BW Environment
Too Many Tools & User
Interfaces – No One is an
Expert in Anything
80% of Analysts Time
Spent on Data Preparation
and Tactical Reporting
Immature in Data
Visualization - Drowning in
Details With Too Much Data
& Too Little Insight
Inconsistent &
Unreliable
Data and Analytics Silos
Lack of Trust in Data – Too
Many Sources, Too Complex,
Too Much Reconciliation,
Lack of Common Definition /
Language
Lack of standardization has
resulted in rework, lack of
consistency, and inaccurate
reporting
Historical
Perspective
Current Analysis is
Primarily Descriptive and
Diagnostic
Limited Predictive or
Prescriptive Analytics
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DSiM and TPO Program - Our First SAP HANA(r) Initiative
2012
2013
2014
2015 TPO Implementation
TPM Stabilization
TPM Implementation
RM – Dispute Management
High Radius
TPO Business Case
SAP DSiM Implementation
Demand Signal Repository
Business Case
Demand Signal Repository
Investigation
SAP BW on SAP HANA(r) Migration
Mobile BI
SAP BW on SAP HANA(r) Migration – Go Live May 2014 (4 Months)
TPM Project – Go Live Oct 2013 (10 Months); North America Retail; 4800 Active
Promotions; ~80 Users
DSiM – In Progress – Phased Go Live Through 10/14; DSiM 2.0 Ramp Up
Mobile BI (SAP BusinessObjects) – Volume, P&L Pilots with Executive Team
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Projects Objectives/Expected Benefits
TPM (Trade Promotion Management) Increase Profitability Through Improved
Forecasting and Planning
Reduce Planning Time and Effort
Increase Agility and Responsiveness
Optimize Promotions - Right Promo at
the Right Time
SAP BW on SAP HANA(r) Simplified and Integrated Syndicated
Data Analytics for Market Share and
Competitive Insight Mobile BI
Demand Signal Repository for Retailer
POS, Shipment, Inventory, &
Syndicated Data
TPO (Trade Promotion Optimization) Pricing Analytics and Optimization
Enhance Forecast Models with Causal
Information
Strategic Initiative – Trade Promotion Optimization
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• Required for DSiM – Provided Business Case for Investment
• Leverages Existing Investments in SAP SAP BW & BusinessObjects
• Performance Improvement for New and Existing SAP Applications
• TPM (Trade Promotion Management)
• TPE (Trade Promotion Effectiveness)
• BPC (Business Planning and Consolidation)
• Assists in Mitigating A Number of Pain Points
• Eliminates Performance as a Barrier to Adoption
• Enables Use of New Visualization and Exploration Tools
• Provides Capabilities for Advanced Statistics, Modeling and Predictive Analysis
• Decreases Effort in Database Tuning
• Future Platform for SAP - Allows For Competency Development of Internal
Staff
• SAP BW on SAP HANA(r) Much More Cost Effective Than Other Licensing
Models for our Use Case
Why SAP BW on SAP HANA(r)
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• Integrated and Harmonized Demand Signal Repository
• Foundational to a Number of Strategic Initiatives Including TPO, Supply Chain Visibility
and Standardized Sales and Marketing Reporting
• Single Source of Truth with Harmonized Hierarchies (speak in multiple “languages”)
• Integration With Other Planning Environments – TPM, BPC, APO
• Provide Additional Opportunities for Advanced Analytics
• Price Elasticity / Price Optimization
• New Product Launch Optimization with Daily POS and Retailer Inventory
• Out of Stock and Out of Shelf Analysis. Proactively Identify Projected Out of Stock
• Facilitate VMI Planning and Execution
• Provide Real Time Supply Chain Visibility From Factory to Store
Why DSiM and SAP HANA(r)
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DSiM
• Expand Number of Retailers for POS and DC Stock
• Add Causal and Demographic Data
• Add International Retailers and Syndicated Data
• Social Media Analytics
• Additional Syndicated Data (Panel Data)
SAP BW on SAP HANA(r)
• Shop Floor Data (MII Integration)
• Mobile Analytics and Dashboarding
• Business Planning and Consolidations (BPC)
Future Opportunities
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100% (Almost) Virtualized Landscape
• Entire SAP Landscape Virtualized – Except SAP HANA(r)
• Recent Announcements Regarding Virtualized SAP HANA(r) on VMWare
• Few Servers Still Bare Metal (Fax,VoiceMail,TMS,Show&Share,Domain Controllers)
Cisco UCS B Series Servers, Cisco Network, EMC and IBM Storage
3 Virtual Center Instances - Lab, Production Servers, VDI Farm
• 350 Virtual servers
• 500 Virtual Desktop Clients
• Utilizing vCloud Suite Advanced, Horizons View, Horizons Workspaces, vCOPS,
vCOPS for View
4 tier landscape with SAP applications – All Virtualized
• Dev/Test, Sandbox, QA, & Production
• Database: MS SQL, Livecache, & SAP HANA(r) – about 15 TB Compressed
Current Infrastructure Landscape
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• Provisioning Of Resources Has Gone From Weeks To Hours
• Aggressive Power, Cooling, And Rackspace Savings Have
Allowed Us To Avoid Costly Data Center Upgrades
• Rapid Provisioning Allows For More Aggressive Timelines For
Project Implementations
• Improved Performance Of SAP Applications Over Physical
Boxes With Less Resource Allocation
• Hardware Refreshes Are No Longer An Issue Due To Vmware
Migration Features
• Dramatically Lowered RTO (Recovery Time Objective) for
Disaster Recovery
Virtualized Landscape Advantages
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Cisco Starter Scale-out Solution for SAP SAP
HANA(r) with EMC: 2 +1 (1024GB Active, 512GB
Standby)
Cisco UCS Platform
• 2 x 6248UP Fabric Interconnects:
• 12 port licenses, Layer 2 card
• Expansion module
• 1 x UCS 5108 Chassis with 2204 IO Modules
• 3 x B440 M3 Blades
• 2.4 Ghz E7-4870 CPUs (4)
• 512 GB Ram per Blade
• 1280 VIC
Storage Platform
• EMC VMX5300 DEP – 25 Drives
• Disk Array Enclosure
• Control Station
• SPS with 2 PSU’s
• Blade Enclosure (data movers)
SAP HANA(r) on Cisco – Technical Landscape
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• Fits With our Existing Standards and Platforms
• For Entry Level Environment - Lowest Scale Out Price Point
Available at the Time
• Full Nexus Fabric (100% Cisco Networking)
• Upgradeable to 20+TB compressed DB Support
• Converged FCoE (Fiber Channel Over Ethernet) directly into
FI’s (Fiber Interconnects) to Lower Cost of Cards and Network
Runs
• High Availability Support
Why Cisco for SAP HANA(r)?
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32,000+ Unique UCS Customers
#1 Cloud Infrastructure
90+ world record performance benchmarks to date
3,850+ UCS Channel Partners
#2 WW market share in x86 blades
More than 75% of all
customers have invested in UCS
Fortune 500
#1 Networking Company
#1 Integrated Infrastructure
#1 Americas Market share in x86 blades
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Cisco UCS Blades – USA Market Share 1
USA
IDC WW Server Tracker 2014Q1, May 2014, Total Factory
Rev
USM$ 2010Q1 2010Q2 2010Q3 2010Q4 2011Q1 2011Q2 2011Q3 2011Q4 2012Q1 2012Q2 2012Q3 2012Q4 2013Q1 2013Q2 2013Q3 2013Q4 2014Q1
Cisco $24.448 $40.454 $57.840 $72.446 $114.513 $117.284 $137.313 $151.643 $159.425 $189.293 $186.720 $230.426 $208.910 $268.721 $292.111 $298.409 $288.653
Dell $34.289 $44.266 $66.710 $73.516 $69.241 $77.849 $52.275 $78.393 $83.219 $81.720 $74.500 $88.515 $78.048 $90.205 $96.800 $90.305 $83.635
HP $235.273 $283.974 $291.355 $357.363 $272.595 $367.852 $356.735 $391.930 $307.380 $448.816 $341.623 $394.942 $317.714 $329.722 $358.500 $367.317 $245.097
IBM $129.247 $117.001 $190.533 $160.989 $107.531 $108.255 $135.592 $143.402 $110.778 $87.256 $146.953 $159.118 $93.006 $70.792 $166.967 $147.009 $68.267
Lenovo $0.000 $0.000 $0.000 $0.000 $0.000 $0.000 $0.000 $0.000 $0.000 $0.000 $0.000 $0.000 $0.000 $0.000 $0.000 $0.000 $0.000
All Others $20.87 $17.91 $18.32 $23.39 $18.13 $21.30 $20.39 $25.22 $38.71 $41.87 $35.20 $38.69 $20.89 $27.09 $39.80 $18.50 $20.50
Tot Fac Rev $444.13 $503.61 $624.76 $687.71 $582.01 $692.55 $702.31 $790.59 $699.52 $848.95 $785.00 $911.69 $718.57 $786.53 $954.18 $921.54 $706.16
% Share of Fac
Rev 2010Q1 2010Q2 2010Q3 2010Q4 2011Q1 2011Q2 2011Q3 2011Q4 2012Q1 2012Q2 2012Q3 2012Q4 2013Q1 2013Q2 2013Q3 2013Q4 2014Q1
Cisco 5.5% 8.0% 9.3% 10.5% 19.7% 16.9% 19.6% 19.2% 22.8% 22.3% 23.8% 25.3% 29.1% 34.2% 30.6% 32.4% 40.9%
Dell 7.7% 8.8% 10.7% 10.7% 11.9% 11.2% 7.4% 9.9% 11.9% 9.6% 9.5% 9.7% 10.9% 11.5% 10.1% 9.8% 11.8%
Hewlett-Packard 53.0% 56.4% 46.6% 52.0% 46.8% 53.1% 50.8% 49.6% 43.9% 52.9% 43.5% 43.3% 44.2% 41.9% 37.6% 39.9% 34.7%
IBM 29.1% 23.2% 30.5% 23.4% 18.5% 15.6% 19.3% 18.1% 15.8% 10.3% 18.7% 17.5% 12.9% 9.0% 17.5% 16.0% 9.7%
Lenovo 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0% 0.0%
All Others 4.7% 3.6% 2.9% 3.4% 3.1% 3.1% 2.9% 3.2% 5.5% 4.9% 4.5% 4.2% 2.9% 3.4% 4.2% 2.0% 2.9%
Total 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 100.0% 1 Source: IDC Worldwide Server Tracker 2014 Q1, May 2014
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For more information
www.cisco.com/go/sap
Cisco White Papers
Considering Cisco UCS as a Preferred Platform for SAP HANA
Building a Trusted SAP HANA Data Center
Cisco Leads the way with SAP HANA Tailored Data Center
Integration (TDI)