Download - Business in Design. Reframing (in Russian)
Transcript
- 1. ? ?
- 2. Design 1.0 . . ,AEG . ,GeneralElectric . ,UNESCO .
- 3. Design 2.0 . .. . .
- 4. Design3 .0 . .www.economistconferences.co.uk/ r edesigningbusiness www.hbr-russia.ru/blogs/23/1231 www.dmi.org www.design-management.ru
- 5. , ,PARK 11. . 10. . 9. . 8. . 7. . 6. . 5. . 4. . 3. . 2. , . 1. .
- 6. Design Thinking / -- , , .Design thinker , , .
- 8. http://www.ideo.com/thinking/approach/
- 9. http://www.designthinkingblog.com/2009/10/design-thinking-a-strategy-for-innovation/
- 10. http://www.designthinkingblog.com/2009/10/design-thinking-a-strategy-for-innovation/
- 11. http://www.creativeslant.com/mt/archives/000053.html
- 12. http://www.creativeslant.com/mt/archives/000053.html
- 14. Co-creation ? 20% . , , . ? www1.umassd.edu
- 15. - 100% . , ------? Skolkovo Design Thinking Bootcamp, Sept. 2010
- 16. ?, , !..
- 17. / 10% 90% V Vi -, .
- 18. Black box . Magic Ball . . . . .
- 19. - Co-creation /
- 20. black box- white paper - - - -
- 21. , , , Persona1 :
- 22. - , , , , Persona2 :
- 25. ?
- 26. http://www.blueoceanstrategy.com/abo/bos_tools.html
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- 32. ? ? Kaiser Permanente.
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