ZIMBABWE
MINISTRY OF PRIMARY AND SECONDARY EDUCATION
FORMS 1 - 4 2015 - 2022
BUSINESS ENTERPRISE SKILLS
Curriculum Development and Technical SevicesP. O. Box MP 133 Mount Pleasant
Harare
© All Rights Reserved 2015
ACKNOWLEDGEMENTS
The Ministry of Primary and Secondary Education would like to acknowledge the following:
• The National Business Enterprise Skills Syllabus Panel• Zimbabwe School Examinations Council (ZIMSEC)• Polytechnic and Teacher Training Institutions Representatives• Universities Representatives • Department of Psychomotor Activities in Education• United Nations Children’s Fund (UNICEF)
Business Enterprise Skills Syllabus Forms 1 - 4
i
ii
CONTENTS
Business Enterprise Skills Syllabus Forms 1 - 4
ACKNOWLEDGEMENTS .................................................................................................................................i
CONTENTS .......................................................................................................................................................ii
1.0 PREAMBLE ................................................................................................................................................1
2.0 PRESENTATION OF SYLLABUS ..............................................................................................................1
3.0 AIMS ............................................................................................................................................................1
4.0 SYLLABUS OBJECTIVES .........................................................................................................................2
5.0 METHODOLOGY AND TIME ALLOCATION ..............................................................................................2
6.0 TOPICS .......................................................................................................................................................2
7.0 SCOPE AND SEQUENCE ..........................................................................................................................3
8.0 COMPETENCY MATRIX .............................................................................................................................6
8.1 FORM 1 SYLLABUS ...................................................................................................................................6
8.2 FORM 2 SYLLABUS ...................................................................................................................................13
8.3 FORM 3 SYLLABUS ...................................................................................................................................21
8.4 FORM 4 SYLLABUS ...................................................................................................................................30
9.0 ASSESSMENT ............................................................................................................................................37
Business Enterprise Skills Syllabus Forms 1 - 4
1
1.0 PREAMBLE
1.1 Introduction
The Business Enterprise Skills syllabus is a four – year learning area covering Forms 1 – 4. The learning area intends to develop in learners skills in enterprising, leadership, resource management, problem solving and critical thinking. This learning area will enable learners to interact with and participate in the changing enterprising environment, through the use of their learnt financial skills, competencies and knowledge, thus enhancing enterprise success.
1.2 Rationale
The study of Business Enterprise Skills equips learners with practical enterprise skills, value addition skills and business enterprising ethics such as self-management, business integrity, volunteerism (corporate social re-sponsibility) and dignity of labour. This enables learners to operate successful enterprises in the prevailing socio–economic, cultural, political and technological en-vironment. It promotes self-reliance for the enhancement of economic growth through the ownership of, access to and utilisation of means of production, as enshrined in the prevailing national economic policies.
The Business Enterprise Skills syllabus enables learners to develop skills such as:
• Business Leadership • Business Communication • Critical thinking• Problem solving• Creativity and innovation• Decision making• Team building
1.3 Summary of Content (Knowledge, Skills and Attitudes)
This syllabus intends to provide a theoretical and practical knowledge base for learners in areas such as enterprising environment, business planning, setting up a new enterprise, operations management, financial management, human resource management and marketing.
1.4 Assumptions
It is assumed that learners:
• have a desire for self-reliance through running their own enterprises
• desire to contribute economically to the communi-ty and the nation at large
• have access to some means of production • are constantly participating in, and interacting with
business enterprise activities such as buying and selling
• are aware of the prevailing business environment• interact with Information Communication Technolo-
gy (ICT) tools.
1.5 Cross Cutting Themes
The teaching and learning of Business Enterprise Skills will encompass the following cross cutting themes:
• Information Communication Technology (ICT)• Environmental issues• Collaboration • Disaster risk management• Financial literacy• Unhu/Ubuntu/Vumunhu
2.0 PRESENTATION OF SYLLABUS
The syllabus is presented as a single document catering for Forms 1 – 4
3.0 AIMS
The syllabus enables learners to:
• develop an appreciation of the environment within which business enterprise activities take place
• develop knowledge and understanding of stake-holders within and outside business and consider ways in which they are able to influence business objectives
• create new business ventures and employment• enhance lifelong skills such as creativity, innova-
tion., problem solving and decision making allow-ing them to contribute to economic development
Business Enterprise Skills Syllabus Forms 1 - 4
2
4.0 SYLLABUS OBJECTIVESBy the end of four years of secondary education, learn-ers should be able to:
• analyse the environment in which business and enterprise activities take place
• demonstrate knowledge and understanding of facts, terms, concepts, functions of the business enterprise skillspply knowledge and skills to solve problems in a business situation
• make accurate judgments on business issues • apply ICTs in business activities • communicate business information in a coherent
and logical manner• demonstrate an enterprising culture, apply skills
of numeracy, literacy, inquiry and use relevant sources of information to present and interpret business data.
5.0 METHODOLOGY AND TIME ALLOCATION
5.1 Methodology
The syllabus encourages learner-centred methods and approaches.The need to impart enterprising skills, and promote employment creation, indigenization, self-reliance and relevance, should influence the choice of teaching and learning methods in Business Enterprise Skills.
The following methods are suggested.
• Mini enterprise approach• Problem solving• Demonstrations • Case studies• Educational tours• Research • Group work • Role play • Guided discovery • Seminars • Debates • Project work• Shadowing • School on the shop floor
5.2 Time Allocation
To enable adequate coverage of the content, Form 1 to 4 Business Enterprise Skills should be allocated at least 5 forty minute lessons per week with one double period.
Learners should be engaged in at least one educational tour per year and one seminar per term.Students should complete at least two enterprising projects on continuous assessment [one project in Form 1-2 and the other in Form 3-4].
6.0 TOPICS
The syllabus topics are as follows:
• The Business Enterprise• The Enterprising Environment • Setting Up a New Enterprise• Business Planning• Enterprise Finance and Securing Investors• People in Business Enterprises• Markets and Marketing • Operations Management
Business Enterprise Skills Syllabus Forms 1 - 4
3
7.0
SCO
PE A
ND
SEQ
UEN
CE
7.1
TOPI
C 1
: TH
E B
USI
NES
S EN
TER
PRIS
E
7.2
TOPI
C 2
: TH
E EN
TER
PRIS
ING
EN
VIR
ON
MEN
T
7.3
TOPI
C 3
: SET
TIN
G U
P A
NEW
EN
TER
PRIS
E
FOR
M 1
FO
RM
2
FOR
M 3
FO
RM
4•
Ente
rpris
ing
• Sk
ills a
nd p
erso
nal a
ttrib
utes
of a
n en
terp
riser
• Th
e ro
le o
f an
ente
rpris
er in
an
en-
terp
rise
• D
river
s to
war
ds e
nter
pris
ing
FOR
M 1
FO
RM
2
FOR
M 3
FO
RM
4•
Inte
rnal
and
ext
erna
l sta
keho
lder
s•
Inte
rnal
and
ext
erna
l env
ironm
ent
• Bu
sine
ss c
onst
rain
ts•
Busi
ness
Opp
ortu
nitie
s an
d R
isks
• N
eed
for r
esou
rces
and
cap
abilit
ies
• R
esou
rces
and
cap
abilit
ies
FOR
M 1
FO
RM
2
FOR
M 3
FO
RM
4•
Uni
ncor
pora
ted
Busi
ness
ent
erpr
is-
es•
Inco
rpor
ated
bus
ines
s en
terp
rises
• Se
tting
a s
ole
prop
rieto
rshi
p or
par
t-ne
rshi
p bu
sine
ss e
nter
pris
es•
Busi
ness
eth
ics
• Fo
rms
of b
usin
ess
ente
rpris
es•
Ris
k, o
wne
rshi
p an
d lim
ited
liabi
litie
s•
Form
atio
n of
bus
ines
s en
terp
rise
• Bu
sine
ss s
ize
and
grow
th•
Cau
ses
of b
usin
ess
failu
re•
Assi
stan
ce to
ent
erpr
ise
star
t-ups
• B
usin
ess
size
• Bu
sine
ss g
row
th
Business Enterprise Skills Syllabus Forms 1 - 4
4
7.4
TOPI
C 4
: BU
SIN
ESS
PLA
NN
ING
7.5
TOPI
C 5
: EN
TER
PRIS
E FI
NA
NC
E A
ND
SEC
UR
ING
INVE
STO
RS
7.6
TOPI
C 6
: PE
OPL
E IN
BU
SIN
ESS
ENTE
RPR
ISES
FOR
M 1
FO
RM
2
FOR
M 3
FO
RM
4•
Purp
ose
of b
usin
ess
plan
ning
• Bu
sine
ss p
lan
• Bu
sine
ss o
bjec
tives
• Bu
sine
ss p
lann
ing
proc
ess
• Bu
sine
ss p
lan
• Im
plem
enta
tion
of b
usin
ess
plan
FOR
M 1
FO
RM
2
FOR
M 3
FO
RM
4•
The
need
for fi
nanc
e •
Sour
ces
of fi
nanc
e•
Fina
ncia
l sta
tem
ents
• C
ash
budg
ets
• W
orki
ng c
apita
l•
Fina
ncia
l sta
tem
ents
• C
ash
Budg
ets
• Fi
nanc
ial i
nstit
utio
ns
• Bu
sine
ss c
osts
• Br
eak-
even
ana
lysi
s•
Budg
etin
g an
d Bu
dget
s•
Secu
ring
Inve
stor
s
FOR
M 1
FO
RM
2
FOR
M 3
FO
RM
4•
Func
tions
of m
anag
ers
• M
otiv
atin
g em
ploy
ees
• M
otiv
atio
n th
eorie
s•
Lead
ersh
ip•
Busi
ness
com
mun
icat
ion
• Fi
nanc
ial a
nd n
on-fi
nanc
ial m
etho
ds
of m
otiv
atio
n•
Org
anis
atio
nal s
truct
ure
Business Enterprise Skills Syllabus Forms 1 - 4
5
7.7
TOPI
C 7
: MA
RK
ETS
AN
D M
AR
KET
ING
7.8
TOPI
C 8
: OPE
RAT
ION
S M
AN
AG
EMEN
T
FOR
M 1
FO
RM
2
FOR
M 3
FO
RM
4•
The
need
for m
arke
ting
• Ty
pes
of m
arke
ts-
• M
arke
ting
rese
arch
• M
arke
t seg
men
tatio
n•
Dem
and
fore
cast
ing
• Ec
onom
ic in
tegr
atio
n
• M
arke
ting
mix
FOR
M 1
FO
RM
2
FOR
M 3
FO
RM
4•
Nat
ure
of P
rodu
ctio
n •
Loca
tion
of p
rodu
ctio
n•
Valu
e ad
ditio
n•
Tran
spor
t•
Purc
hasi
ng•
Inve
ntor
y m
anag
emen
t•
War
ehou
sing
• Q
ualit
y m
anag
emen
t•
Info
rmat
ion
Com
mun
icat
ion
Tech
-no
logi
es (I
CTs
) in
ope
ratio
ns m
an-
agem
ent
Business Enterprise Skills Syllabus Forms 1 - 4
6
8.0
CO
MPE
TEN
CY
MAT
RIX
8.1
FOR
M 1
SYL
LAB
US
8.1.
1 TH
E B
USI
NES
S EN
TER
PRIS
E
12
8.0
CO
MPE
TEN
CY
MAT
RIX
8.1
FO
RM
1 S
YLLA
BU
S
8.1
.1 T
HE
BU
SIN
ESS
ENTE
RPR
ISE
TOPI
C
LEAR
NIN
G O
BJE
CTI
VES
Lear
ners
sho
uld
be a
ble
to:
CO
NTE
NT
NO
TES
AND
SU
GG
ESTE
D A
CTI
VITI
ES
SUG
GES
TED
R
ESO
UR
CES
Ente
rpris
ing
ex
plai
n th
e co
ncep
t of
ent
erpr
isin
g
C
once
pt o
f ent
erpr
isin
g
Mea
ning
of:
-
Ente
rpris
ing,
-
Ente
rpris
er,
- En
terp
rise
D
efin
ing
term
s
Iden
tifyi
ng e
nter
pris
es w
hich
are
in th
eir
com
mun
ities
Dem
onst
ratin
g en
terp
risin
g a
ctiv
ities
th
at l
earn
ers
may
pra
ctic
e at
sch
ool a
nd
at h
ome
R
ecom
men
ded
text
book
s
Cas
e st
udie
s
Sam
ples
of
good
s
ICT
tool
s:
inte
rnet
Res
ourc
e pe
rson
Rel
evan
t st
atut
ory
inst
rum
ents
Skills
and
per
sona
l at
tribu
tes
of a
n en
terp
riser
id
entif
y sk
ills a
nd p
erso
nal a
ttrib
utes
ne
eded
to ru
n an
ent
erpr
ise
expl
ain
skills
and
per
sona
l attr
ibut
es o
f a
good
ent
erpr
iser
appl
y le
ader
ship
ski
lls in
a g
iven
pro
ject
id
entif
y th
e be
nefit
s an
d dr
awba
cks
of
ente
rpris
ing
Sk
ills a
nd p
erso
nal
attri
bute
s su
ch a
s le
ader
ship
, inn
ovat
ion,
cr
eativ
ity, t
eam
bui
ldin
g,
dele
gatio
n, p
robl
em
solv
ing,
as
self-
conf
iden
ce,
dete
rmin
atio
n to
suc
ceed
, pe
rsev
eran
ce.
Bene
fits
and
draw
back
s o
f en
terp
risin
g
D
escr
ibin
g th
e pe
rson
al a
ttrib
utes
and
sk
ills n
eede
d to
run
a ne
w e
nter
pris
e.
O
pera
ting
loca
l pro
ject
s
Expl
aini
ng th
e be
nefit
s an
d dr
awba
cks
of e
nter
pris
ing
givi
ng e
xam
ples
R
ecom
men
ded
text
book
s
Cha
rts
IC
T to
ols
N
ewsp
aper
cu
tting
s
Lite
ratu
re o
n ou
r H
erita
ge
Business Enterprise Skills Syllabus Forms 1 - 4
7
8.1.
2 TH
E EN
TER
PRIS
ING
EN
VIR
ON
MEN
T
13
8.1.
2 TH
E EN
TER
PRIS
ING
EN
VIR
ON
MEN
T
TOPI
C
LEAR
NIN
G O
BJE
CTI
VES
Lear
ners
sho
uld
be a
ble
to:
CO
NTE
NT
NO
TES
AND
SU
GG
ESTE
D A
CTI
VITI
ES
SUG
GES
TED
R
ESO
UR
CES
In
tern
al a
nd
exte
rnal
st
akeh
olde
rs
di
stin
guis
h be
twee
n in
tern
al a
nd
exte
rnal
sta
keho
lder
s
ex
plai
n th
e ro
le o
f eac
h in
tern
al a
nd
exte
rnal
sta
keho
lder
In
tern
al s
take
hold
ers
such
as
: -
the
ente
rpris
er
- m
anag
ers
- em
ploy
ees
e
xter
nal s
take
hold
ers
such
as
: -
Supp
liers
-
Com
petit
ors
Ex
plai
ning
the
diffe
renc
e be
twee
n in
tern
al a
nd e
xter
nal s
take
hold
ers
Iden
tifyi
ng th
e in
tern
al a
nd e
xter
nal
stak
ehol
ders
D
iscu
ssin
g th
e ro
les
of in
tern
al a
nd
exte
rnal
sta
keho
lder
s
Jo
urna
ls
N
ewsp
aper
s
Cha
rts
IC
T to
ols
Nee
d fo
r res
ourc
es
and
capa
bilit
ies
di
ffere
ntia
te re
sour
ces
and
capa
bilit
ies
ex
plai
n th
e ne
ed fo
r res
ourc
es in
an
ente
rpris
e
expl
ain
reas
ons
for a
naly
sing
ca
pabi
litie
s
id
entif
y di
ffere
nt ty
pes
of re
sour
ces
requ
ired
in a
n en
terp
rise
R
esou
rces
and
ca
pabi
litie
s
The
need
for r
esou
rces
an
d ca
pabi
litie
s
Type
s of
reso
urce
s -
tang
ible
suc
h as
-fo
rest
s, la
nd, w
ater
, ca
pita
l,
- in
tang
ible
suc
h as
la
bour
, kno
wle
dge,
en
terp
risin
g,
expe
rtise
, ski
lls
Id
entif
ying
diff
eren
t res
ourc
es a
nd
capa
bilit
ies
D
iscu
ssin
g th
e di
ffere
nces
bet
wee
n ca
pabi
litie
s an
d re
sour
ces
Ex
plai
ning
the
need
for r
esou
rces
in
an e
nter
pris
e
Des
crib
ing
diff
eren
t typ
es o
f re
sour
ces
Exam
ples
of
tang
ible
re
sour
ces
Business Enterprise Skills Syllabus Forms 1 - 4
8
8.1.
3 SE
TTIN
G U
P A
NEW
EN
TER
PRIS
E
14
8.1.
3 SE
TTIN
G U
P A
NEW
EN
TER
PRIS
E
TOPI
C
LEAR
NIN
G O
BJE
CTI
VES
Lear
ners
sho
uld
be a
ble
to:
CO
NTE
NT
NO
TES
AND
SU
GG
ESTE
D A
CTI
VITI
ES
SUG
GES
TED
R
ESO
UR
CES
U
ninc
orpo
rate
d Bu
sine
ss
ente
rpris
es
id
entif
y fo
rms
of u
ninc
orpo
rate
d bu
sine
ss e
nter
pris
es
de
scrib
e th
e fo
rms
of u
ninc
orpo
rate
d bu
sine
ss’ e
nter
pris
es
ex
plai
n ad
vant
ages
and
di
sadv
anta
ges
of u
ninc
orpo
rate
d bu
sine
ss e
nter
pris
es
Fo
rms
of b
usin
ess
ente
rpris
es s
uch
as: s
ole
prop
rieto
rshi
p, p
artn
ersh
ip
C
hara
cter
istic
s of
bus
ines
s en
terp
rises
Adva
ntag
es a
nd
disa
dvan
tage
s of
un
inco
rpor
ated
bus
ines
s en
terp
rises
D
iscu
ssin
g fo
rms
of b
usin
ess
ente
rpris
es
Ex
plai
ning
form
s of
bus
ines
s en
terp
rises
D
ebat
ing
on th
e ad
vant
ages
and
di
sadv
anta
ges
of u
ninc
orpo
rate
d bu
sine
ss e
nter
pris
es
R
ecom
men
ded
text
book
s
New
spap
ers
Loca
l bu
sine
sses
Purp
ose
of
busi
ness
ent
erpr
ise
ex
plai
n th
e p
urpo
se o
f bus
ines
s en
terp
rises
Pu
rpos
e of
the
busi
ness
en
terp
rises
suc
h as
: em
ploy
men
t cre
atio
n,
infra
stru
ctur
al d
evel
opm
ent
D
iscu
ssin
g th
e pu
rpos
e of
bus
ines
s en
terp
rises
Business Enterprise Skills Syllabus Forms 1 - 4
9
8.1.
4 B
USI
NES
S PL
AN
NIN
G
15
8.1.
4 B
USI
NES
S PL
ANN
ING
TOPI
C
LEAR
NIN
G O
BJE
CTI
VES
Lear
ners
sho
uld
be a
ble
to:
CO
NTE
NT
NO
TES
AND
SU
GG
ESTE
D A
CTI
VITI
ES
SUG
GES
TED
R
ESO
UR
CES
Purp
ose
of B
usin
ess
plan
ning
Bu
sine
ss p
lan
Bu
sine
ss o
bjec
tives
ex
plai
n bu
sine
ss p
lann
ing
and
a bu
sine
ss p
lan
de
scrib
e im
porta
nce
of b
usin
ess
plan
ning
expl
ain
impo
rtanc
e of
a b
usin
ess
plan
desi
gn a
min
i-bus
ines
s pl
an
id
entif
y di
ffere
nt b
usin
ess
obje
ctiv
es
Th
e ne
ed/p
urpo
se fo
r bu
sine
ss p
lann
ing
and
a bu
sine
ss p
lan
Busi
ness
obj
ectiv
es s
uch
as:
- Pr
ofit
max
imiz
atio
n -
Gro
wth
-
Surv
ival
-
Sale
s re
venu
e -
Cor
pora
te s
ocia
l re
spon
sibi
lity
- Et
hica
l
D
iscu
ssin
g p
urpo
se o
f bus
ines
s pl
anni
ng
D
iscu
ssin
g im
porta
nce
of b
usin
ess
plan
ning
and
bus
ines
s pl
an
D
ram
atis
ing
impo
rtanc
e of
bus
ines
s pl
an
Li
stin
g th
e el
emen
ts o
f bus
ines
s pl
an
C
reat
ing
a m
ini-b
usin
ess
plan
D
escr
ibin
g bu
sine
ss o
bjec
tives
R
ecom
men
ded
text
book
s
Sam
ples
of
busi
ness
pla
ns
C
ompu
ters
Softw
are
pack
ages
suc
h as
bus
ines
s in
a
box
Business Enterprise Skills Syllabus Forms 1 - 4
10
8.1.
5 EN
TER
PRIS
E FI
NA
NC
E A
ND
SEC
UR
ING
INVE
STO
RS
TOPI
CLE
AR
NIN
G O
BJE
CTI
VES:
Lear
ners
sho
uld
be a
ble
toC
ON
TEN
TN
OTE
S A
ND
SU
GG
ESTE
D
AC
TIVI
TIES
SUG
GES
TED
R
ESO
UR
CES
Nee
d fo
r bus
ines
s fin
ance
Sour
ces
of fi
nanc
e
• ex
plai
n th
e ne
ed fo
r fina
nce
in a
n en
terp
rise
• ex
plai
n in
vest
men
t and
sav
ing
• id
entif
y so
urce
s of
fina
nce
• di
ffere
ntia
te b
etw
een
inte
rnal
and
ex
tern
al s
ourc
es o
f fina
nce
• ex
plai
n ad
vant
ages
and
dis
ad-
vant
ages
of v
ario
us s
ourc
es o
f fin
ance
• id
entif
y fa
ctor
s to
con
side
r whe
n ch
oosi
ng s
ourc
es o
f fina
nce
• Th
e ne
ed fo
r fina
nce
• In
vest
men
t and
sav
ing
• So
urce
s of
fina
nce
for d
iffer
-en
t typ
es o
f ent
erpr
ises
:‾
Inte
rnal
sou
rces
suc
h as
: pe
rson
al s
avin
gs, f
amily
, fri
ends
, pro
fits
from
in-
vest
men
t‾
Exte
rnal
sou
rces
suc
h as
: ban
ks a
nd o
ther
fi-
nanc
ial i
nstit
utio
ns, c
om-
mun
ity s
ourc
es, i
nclu
ding
ch
ariti
es a
nd s
ocia
l en
terp
rises
, gov
ernm
ent
gran
ts a
nd s
ubsi
dies
, ve
ntur
e ca
pita
lists
and
eq
uity
fina
nce.
• D
iscu
ssin
g th
e ne
ed fo
r fina
nce
in a
n en
terp
rise
• D
escr
ibin
g in
vest
men
t and
sav
ing
• Li
stin
g so
urce
s of
fina
nce
• D
iscu
ssin
g di
ffere
nces
bet
wee
n in
tern
al a
nd e
xter
nal s
ourc
es o
f fin
ance
• Ex
plai
ning
adv
anta
ges
and
dis-
adva
ntag
es o
f var
ious
sou
rces
of
finan
ce
• R
ole
play
ing
such
as
a le
arne
r ap
proa
chin
g a
frien
d fo
r fun
ds to
st
art a
bus
ines
s
• To
urin
g fin
anci
al in
stitu
tions
• Li
stin
g fa
ctor
s to
con
side
r whe
n ch
oosi
ng s
ourc
es o
f fina
nces
• R
ecom
men
ded
text
book
s•
Loca
l Fin
anci
al In
stitu
-tio
ns•
New
spap
ers
Business Enterprise Skills Syllabus Forms 1 - 4
11
8.1.
6 M
AR
KET
S A
ND
MA
RK
ETIN
G
17
8.1.
6 M
ARK
ETS
AND
MAR
KET
ING
TOPI
C
LEAR
NIN
G O
BJE
CTI
VES
Lear
ners
sho
uld
be a
ble
to:
CO
NTE
NT
NO
TES
AND
SU
GG
ESTE
D
ACTI
VITI
ES
RES
OU
RC
ES
The
need
for
mar
ketin
g
ex
plai
n th
e m
eani
ng o
f
m
arke
t, pr
oduc
t,
dem
and
and
supp
ly
di
scus
s th
e im
porta
nce
of
mar
ketin
g to
bus
ines
s en
terp
rises
expl
ain
the
rela
tions
hip
that
ex
ists
bet
wee
n de
man
d an
d su
pply
M
eani
ng o
f :
M
arke
t
Prod
uct
Su
pply
Dem
and
Im
porta
nce
of
mar
ketin
g
G
roup
rese
arch
and
br
ains
torm
ing
the
mea
ning
of
the
term
s pr
oduc
t, de
man
d su
pply
and
mar
ket;
and
the
rela
tions
hip
that
ex
ists
bet
wee
n de
man
d an
d su
pply
Iden
tifyi
ng d
iffer
ent p
rodu
cts
ar
ound
the
scho
ol
ev
alua
ting
impo
rtanc
e of
m
arke
ting
Illus
tratin
g th
e re
latio
nshi
p th
at e
xist
s be
twee
n de
man
d an
d su
pply
usi
ng d
iagr
ams
R
ecom
men
ded
text
boo
ks
Jo
urna
ls
N
ewsp
aper
s
ICT
tool
s
Business Enterprise Skills Syllabus Forms 1 - 4
12
8.1.
7 O
PER
ATIO
NS
MA
NA
GEM
ENT
18
8.1.
7 O
PER
ATIO
NS
MAN
AGEM
ENT
TOPI
C
LEAR
NIN
G O
BJE
CTI
VES
Lear
ners
sho
uld
be a
ble
to:
CO
NTE
NT
NO
TES
AND
SU
GG
ESTE
D A
CTI
VITI
ES
SUG
GES
TED
R
ESO
UR
CES
Nat
ure
of
prod
uctio
n
Loca
tion
of
prod
uctio
n
id
entif
y th
e m
eans
of p
rodu
ctio
n
id
entif
y st
ages
of p
rodu
ctio
n
ex
plai
n th
e pr
oduc
tion
func
tion
illu
stra
te th
e pr
oduc
tion
func
tion
id
entif
y fa
ctor
s in
fluen
cing
the
loca
tion
of a
bus
ines
s un
it
di
scus
s fa
ctor
s th
at le
ad to
relo
catio
n of
a b
usin
ess
M
eans
of p
rodu
ctio
n su
ch a
s la
nd, l
abou
r, ca
pita
l and
en
terp
risin
g
Stag
es o
f pro
duct
ion
– pr
imar
y, s
econ
dary
and
te
rtiar
y
Pr
oduc
tion
func
tion
Lo
catio
nal f
acto
rs s
uch
as
near
ness
to ra
w m
ater
ials
, m
arke
ts, t
rans
port
and
capi
tal
R
eloc
atio
nal f
acto
rs s
uch
as
depl
etio
n of
raw
mat
eria
ls,
dyin
g m
arke
ts, n
atur
al
disa
ster
s an
d g
over
nmen
t po
licy
D
escr
ibin
g th
e m
eans
of p
rodu
ctio
n
D
escr
ibin
g th
e st
ages
of p
rodu
ctio
n
Ill
ustra
ting
the
prod
uctio
n pr
oces
s
Dis
cuss
ing
fact
ors
influ
enci
ng
busi
ness
loca
tion.
Exam
inin
g fa
ctor
s le
adin
g to
re
loca
tion
of a
bus
ines
s
Citi
ng b
usin
esse
s th
at re
loca
ted
G
ivin
g re
ason
s w
hy n
amed
ente
rpris
es h
ave
relo
cate
d
R
ecom
men
ded
text
boo
ks
IC
T to
ols
Pr
oduc
tion
proc
ess
Lo
cal
Busi
ness
es
Business Enterprise Skills Syllabus Forms 1 - 4
13
8.2
FO
RM
2 S
YLLA
BU
S
8.2.
1 TH
E B
USI
NES
S EN
TER
PRIS
E
19
8.2
FO
RM
2 S
YLLA
BU
S
8.2.
1 TH
E B
USI
NES
S EN
TER
PRIS
E
TO
PIC
LE
ARN
ING
OB
JEC
TIVE
S:
Lear
ners
sho
uld
be a
ble
to:
CO
NTE
NT
SUG
GES
TED
AC
TIVI
TIES
AN
D
NO
TES
SUG
GES
TED
R
ESO
UR
CES
The
role
of a
n En
terp
riser
in a
n en
terp
rise
ex
plai
n th
e ro
le o
f an
ente
rpris
er in
an
ente
rpris
e
R
oles
of a
n en
terp
riser
in
bus
ines
s su
ch a
s:
- Sc
anni
ng th
e
envi
ronm
ent
- Id
entif
ying
bus
ines
s
oppo
rtuni
ties
-
Mob
ilizin
g ne
cess
ary
re
sour
ces
-
Prop
er a
lloca
tion
of
reso
urce
s
- Se
tting
up
the
busi
ness
-
Man
agin
g bu
sine
ss
oper
atio
ns
D
iscu
ssin
g th
e ro
le o
f an
ente
rpris
er in
bu
sine
ss
Vi
sitin
g en
terp
rises
in th
e co
mm
unity
R
ecom
men
ded
text
book
s
Cas
e st
udie
s
Sam
ples
of g
oods
ICT
tool
s: in
tern
et
N
ewsp
aper
cu
tting
s
Lite
ratu
re o
n ou
r H
erita
ge
R
esou
rce
pers
on
R
elev
ant s
tatu
tory
in
stru
men
ts
Business Enterprise Skills Syllabus Forms 1 - 4
14
8.2.
2 TH
E EN
TER
PRIS
ING
EN
VIR
ON
MEN
T
20
8.2.
2 TH
E EN
TER
PRIS
ING
EN
VIR
ON
MEN
T
TOPI
C
LEAR
NIN
G O
BJE
CTI
VES
Lear
ners
sho
uld
be a
ble
to:
CO
NTE
NT
NO
TES
AND
SU
GG
ESTE
D
ACTI
VITI
ES
SUG
GES
TED
R
ESO
UR
CES
In
tern
al a
nd e
xter
nal
envi
ronm
ent
id
entif
y th
e in
tern
al a
nd e
xter
nal
envi
ronm
enta
l fac
tors
desc
ribe
the
inte
rnal
and
ext
erna
l en
viro
nmen
tal f
acto
rs
In
tern
al a
nd e
xter
nal
envi
ronm
ent
- SW
OT
Anal
ysis
Li
stin
g th
e in
tern
al a
nd e
xter
nal
envi
ronm
enta
l fac
tors
Dis
cuss
ing
the
inte
rnal
and
ext
erna
l en
viro
nmen
tal f
acto
rs
R
ecom
men
ded
text
boo
ks
Jo
urna
ls
N
ewsp
aper
s
ICT
tool
s
Res
ourc
es a
nd
capa
bilit
ies
id
entif
y di
ffere
nt w
ays
of
acqu
iring
reso
urce
s
an
alys
e di
ffere
nt fo
rms
of
reso
urce
ow
ners
hip
ju
stify
ow
ners
hip
of re
sour
ces
expl
ain
vario
us w
ays
of
sust
aina
ble
use
of re
sour
ces
ex
plai
n th
e im
porta
nce
of u
sing
re
sour
ces
sust
aina
bly
Ac
quis
ition
and
ow
ners
hip
of re
sour
ces
Su
stai
nabl
e us
e of
re
sour
ces
Li
stin
g di
ffere
nt w
ays
of a
cqui
ring
an
d ow
ning
reso
urce
s
D
iscu
ssin
g di
ffere
nt fo
rms
of
reso
urce
ow
ners
hip
R
ole
play
on
owne
rshi
p of
reso
urce
s
D
escr
ibin
g w
ays
of u
sing
reso
urce
s su
stai
nabl
y
D
iscu
ssin
g im
porta
nce
of
sust
aina
ble
use
of re
sour
ces
R
ecom
men
ded
text
book
s
Business Enterprise Skills Syllabus Forms 1 - 4
15
8.2.
3 SE
TTIN
G U
P A
NEW
EN
TER
PRIS
E
21
8.2.
3 SE
TTIN
G U
P A
NEW
EN
TER
PRIS
E
TOPI
C
LEAR
NIN
G O
BJE
CTI
VES
Lear
ners
sho
uld
be a
ble
to:
CO
NTE
NT
NO
TES
AND
SU
GG
ESTE
D
ACTI
VITI
ES
SUG
GES
TED
R
ESO
UR
CES
In
corp
orat
ed b
usin
ess
ente
rpris
es
id
entif
y fo
rms
of in
corp
orat
ed
busi
ness
ent
erpr
ises
expl
ain
the
feat
ures
of
inco
rpor
ated
bus
ines
s en
terp
rises
anal
yze
the
bene
fits
and
limita
tions
of d
iffer
ent
inco
rpor
ated
bus
ines
s en
terp
rises
Li
mite
d co
mpa
nies
and
co
oper
ativ
es
fe
atur
es o
f inc
orpo
rate
d bu
sine
ss e
nter
pris
es
Be
nefit
s an
d lim
itatio
ns o
f in
corp
orat
ed b
usin
ess
ente
rpris
es
D
escr
ibin
g di
ffere
nt fo
rms
of
inco
rpor
ated
bus
ines
s en
terp
rises
Ex
plai
ning
feat
ures
of d
iffer
ent
inco
rpor
ated
bus
ines
s en
terp
rises
D
ebat
ing
on th
e be
nefit
s an
d lim
itatio
ns o
f inc
orpo
rate
d bu
sine
ss
ente
rpris
es
R
ecom
men
ded
text
book
s
Setti
ng u
p a
sole
pr
oprie
tors
hip
and
Pa
rtner
ship
Busi
ness
eth
ics
id
entif
y th
e re
quire
men
ts o
f se
tting
up
a bu
sine
ss
ente
rpris
e
es
tabl
ish
a so
le
prop
rieto
rshi
p or
par
tner
ship
bu
sine
ss e
nter
pris
e
ex
plai
n is
sues
con
cern
ing
busi
ness
eth
ics
ev
alua
te th
e im
porta
nce
of
bein
g et
hica
l in
busi
ness
appl
y bu
sine
ss e
thic
s in
th
eir p
roje
cts
R
equi
rem
ents
of
setti
ng u
p a
sole
pr
oprie
tors
hip
and
a
partn
ersh
ip
Pr
oces
s of
form
ing
a bu
sine
ss e
nter
pris
e
Busi
ness
eth
ics
D
iscu
ssin
g th
e re
quire
men
ts o
f se
tting
up
busi
ness
ent
erpr
ises
Visi
ting
busi
ness
ent
erpr
ises
Com
pilin
g in
form
atio
n on
fo
rmat
ion
of b
usin
ess
ente
rpris
e
Dis
cuss
ing
issu
es c
once
rnin
g bu
sine
ss e
thic
s
Deb
atin
g th
e ad
vant
ages
and
di
sadv
anta
ges
of a
bus
ines
s be
ing
ethi
cal o
r not
eth
ical
appl
ying
bus
ines
s e
thic
s in
ru
nnin
g pr
ojec
ts
IC
T to
ols
Busi
ness
siz
e an
d
grow
th
de
scrib
e fa
ctor
s in
fluen
cing
bu
sine
ss g
row
th
Fa
ctor
s in
fluen
cing
bu
sine
ss g
row
th
su
ch a
s: c
apita
l, co
mpe
titio
n,
man
agem
ent,
labo
ur
and
loca
tion
D
iscu
ssin
g th
e fa
ctor
s in
fluen
cing
bus
ines
s g
row
th
Te
xtbo
oks
I.C.T
tool
s
Business Enterprise Skills Syllabus Forms 1 - 4
16
8.2.
3 SE
TTIN
G U
P A
NEW
EN
TER
PRIS
E
8.2.
4 B
USI
NES
S PL
AN
NIN
G
22
TOPI
C
LEAR
NIN
G O
BJE
CTI
VES
Lear
ners
sho
uld
be a
ble
to:
CO
NTE
NT
NO
TES
AND
SU
GG
ESTE
D
ACTI
VITI
ES
SUG
GES
TED
R
ESO
UR
CES
C
ause
s of
bus
ines
s
failu
re
di
scus
s th
e re
ason
s w
hy
som
e bu
sine
sses
fail
su
gges
t sol
utio
ns to
cau
ses
of b
usin
ess
failu
re
C
ause
s of
bus
ines
s fa
ilure
suc
h as
: poo
r m
anag
emen
t, po
or
reco
rdin
g ke
epin
g an
d la
ck o
f fin
ance
Ex
plai
ning
cau
ses
of b
usin
ess
failu
re
D
escr
ibin
g ca
uses
of
busi
ness
fa
ilure
Inve
stig
atin
g si
gns
of
failu
re/w
eakn
esse
s in
sch
ool
proj
ects
Dis
cuss
ing
solu
tions
to c
ause
s of
bus
ines
s fa
ilure
Te
xtbo
oks
I.C.T
tool
s
Loca
l bu
sine
ss
cent
re
23
8.
2.4
BU
SIN
ESS
PLAN
NIN
G
TO
PIC
LE
ARN
ING
OB
JEC
TIVE
S:
Lear
ners
sho
uld
be a
ble
to:
CO
NTE
NT
SUG
GES
TED
AC
TIVI
TIES
AN
D
NO
TES
SUG
GES
TED
R
ESO
UR
CES
Bu
sine
ss p
lann
ing
proc
ess
de
scrib
e bu
sine
ss p
lann
ing
proc
ess
disc
uss
impo
rtanc
e of
eac
h bu
sine
ss p
lann
ing
step
ex
ecut
e bu
sine
ss p
lann
ing
proc
ess
Bu
sine
ss p
lann
ing
proc
ess:
-
Envi
ronm
enta
l an
alys
is
- D
estin
y, c
ause
and
ca
lling
- ob
ject
ive
setti
ng
- op
tions
gen
erat
ion,
ev
alua
tion
and
sele
ctio
n -
impl
emen
tatio
n,
revi
ew a
nd c
ontro
l
ex
plai
ning
bus
ines
s pl
anni
ng
proc
ess
Des
crib
ing
the
impo
rtanc
e of
ea
ch b
usin
ess
plan
ning
ste
p
Pres
enta
tions
on
busi
ness
pl
anni
ng p
roce
ss
carr
ying
out
bus
ines
s pl
anni
ng p
roce
ss
R
ecom
men
ded
text
book
s
Business Enterprise Skills Syllabus Forms 1 - 4
17
8.2.
5 EN
TER
PRIS
E FI
NA
NC
E A
ND
SEC
UR
ING
INVE
STO
RS
TOPI
CLE
AR
NIN
G O
BJE
CTI
VES:
Lear
ners
sho
uld
be a
ble
toC
ON
TEN
TN
OTE
S A
ND
SU
GG
ETSE
D A
CTI
VITI
ESSU
GG
ESTE
D
RES
OU
RC
ES
Fina
ncia
l sta
tem
ents
Cas
h Bu
dget
s
• ex
plai
n im
porta
nce
of k
eepi
ng
accu
rate
fina
ncia
l rec
ords
• pr
epar
e an
inco
me
stat
emen
t•
draw
a s
tate
men
t of fi
nanc
ial
posi
tion
• pr
epar
e a
sim
ple
cash
bud
get
• de
scrib
e a
cash
bud
get
• Fi
nanc
ial s
tate
men
ts
• In
com
e st
atem
ent
• St
atem
ent o
f fina
ncia
l pos
i-tio
n•
Cas
h bu
dget
s
• D
iscu
ssin
g im
porta
nce
of k
eepi
ng
accu
rate
fina
ncia
l rec
ords
• Pr
epar
ing
finan
cial
sta
tem
ents
su
ch a
s in
com
e st
atem
ent a
nd
stat
emen
t of fi
nanc
ial p
ositi
on•
Iden
tify
inflo
ws
and
out fl
ows
• Ap
plyi
ng c
ash
budg
et in
form
atio
n on
pro
ject
s
• R
ecom
men
ded
text
-bo
oks
• Lo
cal b
usin
ess
ente
r-pr
ises
• Fi
nanc
ial s
tate
men
ts
Business Enterprise Skills Syllabus Forms 1 - 4
18
8.2.
6 PE
OPL
E IN
BU
SIN
ESS
ENTE
RPR
ISES
25
8.2.
6 PE
OPL
E IN
BU
SIN
ESS
ENTE
RPR
ISES
TOPI
C
LEAR
NIN
G O
BJE
CTI
VES
Lear
ners
sho
uld
be a
ble
to:
CO
NTE
NT
NO
TES
AND
SU
GG
ESTE
D
ACTI
VITI
ES
SUG
GES
TED
R
ESO
UR
CES
Fu
nctio
ns o
f m
anag
ers
ex
plai
n fu
nctio
ns o
f man
ager
s in
a
busi
ness
M
anag
emen
t fun
ctio
ns:
‾ Pl
anni
ng
‾ Le
adin
g
‾ O
rgan
izin
g
‾ C
ontro
lling
O
utlin
ing
func
tions
of m
anag
ers
D
iscu
ssin
g th
e fu
nctio
ns o
f m
anag
ers
R
ole
play
ing
func
tions
of m
anag
ers
R
ecom
men
ded
text
bo
oks
IC
T to
ols
Mot
ivat
ing
empl
oyee
s
expl
ain
the
bene
fits
of m
otiv
ated
em
ploy
ees
id
entif
y fin
anci
al a
nd n
on-
finan
cial
met
hods
of m
otiv
atin
g em
ploy
ees
inve
stig
ate
how
loca
l em
ploy
ees
are
mot
ivat
ed
de
mon
stra
te m
otiv
atio
n sk
ills in
pr
ojec
ts
M
otiv
atio
n
D
iscu
ssin
g th
e be
nefit
s of
m
otiv
ated
em
ploy
ees
D
escr
ibin
g fin
anci
al a
nd n
on-
finan
cial
met
hods
of m
otiv
atio
n
Inve
stig
atin
g an
d re
porti
ng o
n th
e m
etho
ds b
eing
use
d to
mot
ivat
e em
ploy
ees
at s
choo
l
R
ecom
men
ded
text
boo
ks
M
erit
awar
ds
Business Enterprise Skills Syllabus Forms 1 - 4
19
8.2.
7 M
AR
KET
S A
ND
MA
RK
ETIN
G
26
8.2.
7 M
ARK
ETS
AND
MAR
KET
ING
TOPI
C
LEAR
NIN
G O
BJE
CTI
VES
Lear
ners
sho
uld
be a
ble
to:
CO
NTE
NT
NO
TES
AND
SU
GG
ESTE
D
ACTI
VITI
ES
RES
OU
RC
ES
Type
s of
Mar
kets
id
entif
y ty
pes
of m
arke
ts
expl
ain
type
s of
mar
kets
de
scrib
e th
e fe
atur
es o
f virt
ual
and
phys
ical
mar
kets
disc
uss
the
adva
ntag
es a
nd
disa
dvan
tage
s of
phy
sica
l and
vi
rtual
mar
kets
pa
rtici
pate
in v
ario
us ty
pes
of
mar
kets
ev
alua
te b
enef
its a
nd c
halle
nges
en
coun
tere
d in
fore
ign
mar
kets
im
plem
ent s
olut
ions
that
redu
ce
chal
leng
es fa
ced
in fo
reig
n m
arke
ts
Ty
pes
of m
arke
ts
‾ Ph
ysic
al a
nd v
irtua
l m
arke
ts
‾ Lo
cal m
arke
ts
‾ R
egio
nal m
arke
ts
‾ G
loba
l mar
kets
Fe
atur
es o
f phy
sica
l and
vi
rtual
mar
kets
Ad
vant
ages
and
di
sadv
anta
ges
of p
hysi
cal
and
virtu
al m
arke
ts
Li
stin
g ty
pes
of m
arke
ts
Des
crib
ing
type
s of
mar
kets
Expl
aini
ng fe
atur
es o
f virt
ual a
nd
phys
ical
mar
kets
Visi
ting
loca
l mar
kets
O
utlin
ing
the
adva
ntag
es a
nd
disa
dvan
tage
s of
diff
eren
t typ
es o
f m
arke
ts
Se
lling
or b
uyin
g pr
oduc
ts o
n va
rious
mar
ketin
g pl
atfo
rms
such
as
virt
ual
Ad
verti
sing
on
avai
labl
e m
arke
ting
plat
form
s
Pa
rtici
patin
g in
fore
ign
mar
kets
th
roug
h ac
tiviti
es s
uch
as v
iew
ing
onlin
e pr
oduc
ts in
fore
ign
mar
kets
an
d re
ques
ting
quot
atio
ns.
Su
gges
ting
solu
tions
to c
halle
nges
fa
ced
in fo
reig
n m
arke
ts
R
ecom
men
ded
text
bo
oks
Pa
mph
lets
ICT
tool
s su
ch
com
pute
rs, i
nter
net
R
esou
rce
pers
ons
Business Enterprise Skills Syllabus Forms 1 - 4
20
8.2.
8 O
PER
ATIO
NS
MA
NA
GEM
ENT
27
8.2.
8 O
PER
ATIO
NS
MAN
AGEM
ENT
TOPI
C
OB
JEC
TIVE
S Le
arne
rs s
houl
d be
abl
e to
: C
ON
TEN
T SU
GG
ESTE
D A
CTI
VITI
ES
RES
OU
RC
ES
Va
lue
addi
tion
ex
plai
n va
lue
addi
tion
ex
plai
n w
ays
of a
ddin
g va
lue
to
a pr
oduc
t
expl
ain
the
impo
rtanc
e of
add
ing
valu
e to
pro
duct
s
cr
eate
a p
rodu
ct u
sing
loca
lly
avai
labl
e in
puts
Th
e pr
oduc
tion
func
tion
(inpu
ts, p
roce
sses
&
outp
uts)
Valu
e ad
ditio
n
Ex
plai
n th
e co
ncep
t of
valu
e ad
ditio
n
D
iscu
ssin
g th
e ad
vant
ages
and
di
sadv
anta
ges
of v
alue
ad
ditio
n
Mak
ing
pro
duct
s fro
m
loca
lly a
vaila
ble
inpu
ts
Lo
cally
ava
ilabl
e in
puts
su
ch a
s ca
ndle
s, g
reen
ve
geta
bles
Tr
ansp
ort
ex
plai
n th
e im
porta
nce
of
trans
port
iden
tify
diffe
rent
mod
es o
f tra
nspo
rt
de
scrib
e st
reng
ths
and
wea
knes
ses
of d
iffer
ent m
odes
of
tran
spor
t
ex
plai
n fa
ctor
s in
fluen
cing
ch
oice
of m
ode
of tr
ansp
ort
Im
porta
nce
of tr
ansp
ort i
n pr
oduc
tion
and
oper
atio
ns
Mod
es o
f tra
nspo
rt
St
reng
ths
and
wea
knes
s of
di
ffere
nt m
odes
of
trans
port
Fact
ors
to c
onsi
der w
hen
choo
sing
tra
nspo
rt m
odes
D
iscu
ssin
g th
e im
porta
nce
of tr
ansp
ort
List
ing
mod
es o
f tra
nspo
rt
D
iscu
ssin
g st
reng
ths
and
wea
knes
ses
of d
iffer
ent
mod
es o
f tra
nspo
rt
Id
entif
ying
fact
ors
influ
enci
ng c
hoic
e of
mod
e of
tran
spor
t
IC
T to
ols
Business Enterprise Skills Syllabus Forms 1 - 4
21
8.3
FO
RM
3 S
YLLA
BU
S
8.3.
1 TH
E B
USI
NES
S EN
TER
PRIS
E
28
8.3
FO
RM 3
SYL
LAB
US
8.3.
1 TH
E B
USI
NES
S EN
TER
PRIS
E
TOPI
C
LEAR
NIN
G O
BJE
CTI
VES:
Le
arne
rs s
houl
d be
abl
e to
: C
ON
TEN
T N
OTE
S AN
D S
UG
GES
TED
AC
TIVI
TIES
SU
GG
ESTE
D R
ESO
UR
CES
Driv
ers
tow
ards
en
terp
risin
g
list t
he d
river
s to
war
ds
ente
rpris
ing
ex
plai
n th
e di
ffere
nt d
river
s to
war
ds e
nter
pris
ing
ev
alua
te d
river
s to
war
ds
ente
rpris
ing
D
river
s to
war
ds
ente
rpris
ing
such
as:
-
Gov
ernm
ent p
olic
ies
- D
emog
raph
ic a
nd
econ
omic
cha
nges
-
Self-
actu
aliz
atio
n -
Com
mun
ity
ente
rpris
ing
hero
es
Id
entif
ying
driv
ers
tow
ards
en
terp
risin
g
Expl
aini
ng th
e dr
iver
s to
war
ds
ente
rpris
ing
Dis
cuss
ing
the
diffe
rent
driv
ers
tow
ards
ent
erpr
isin
g
R
esea
rchi
ng o
n fa
ctor
s th
at
cont
ribut
ed to
the
succ
ess
of lo
cal
com
mun
ity e
nter
pris
ing
hero
es.
IC
T to
ols
R
ecom
men
ded
text
bo
oks
R
esou
rce
pers
ons
– lo
cal e
nter
pris
ers
Business Enterprise Skills Syllabus Forms 1 - 4
22
8.3.
2 TH
E EN
TER
PRIS
ING
EN
VIR
ON
MEN
T
29
8.3.
2 TH
E EN
TER
PRIS
ING
EN
VIR
ON
MEN
T
TOPI
C
LEAR
NIN
G O
BJE
CTI
VES;
L
earn
ers
shou
ld b
e ab
le to
; C
ON
TEN
T N
OTE
S AN
D S
UG
GES
TED
AC
TIVI
TIES
SU
GG
ESTE
D
RES
OU
RC
ES
Busi
ness
co
nstra
ints
iden
tify
bus
ines
s co
nstra
ints
expl
ain
the
busi
ness
con
stra
ints
Busi
ness
con
stra
ints
suc
h as
:
Polit
ical
Econ
omic
Ecol
ogic
al
So
cial
Lega
l
Li
stin
g th
e v
ario
us b
usin
ess
cons
train
ts
An
alys
ing
the
effe
cts
of e
ach
busi
ness
con
stra
int
R
ecom
men
ded
text
boo
ks
G
uest
exp
erts
Sam
ple
docu
men
ts o
f go
vern
men
t po
licy
ICT
tool
s
Business Enterprise Skills Syllabus Forms 1 - 4
23
8.3.
3 SE
TTIN
G U
P A
NEW
EN
TER
PRIS
E
30
8.3.
3 SE
TTIN
G U
P A
NEW
EN
TER
PRIS
E
TOPI
C
LEAR
NIN
G O
BJE
CTI
VES;
Le
arne
rs s
houl
d be
abl
e to
; C
ON
TEN
T N
OTE
S AN
D S
UG
GES
TED
AC
TIVI
TIES
SU
GG
ESTE
D
RES
OU
RC
ES
Form
s of
bu
sine
ss
ente
rpris
es
ou
tline
form
s of
bus
ines
s en
terp
rises
desc
ribe
the
feat
ures
of d
iffer
ent
form
s of
bus
ines
s en
terp
rises
an
alys
e th
e ad
vant
ages
and
di
sadv
anta
ges
of e
ach
form
of
busi
ness
ent
erpr
ise
com
pare
and
con
trast
diff
eren
t fo
rms
of b
usin
ess
ente
rpris
es
Fo
rms
of b
usin
ess
ente
rpris
es
‾ Pr
ivat
e an
d pu
blic
en
terp
rises
‾
Publ
ic c
orpo
ratio
ns
‾ Jo
int v
entu
res
‾ Fr
anch
ise
Id
entif
ying
form
s of
bus
ines
s en
terp
rises
Ex
plai
ning
feat
ures
of
each
form
of
busi
ness
ent
erpr
ise
Expl
aini
ng th
e ad
vant
ages
and
di
sadv
anta
ges
of e
ach
form
of
busi
ness
ent
erpr
ise
R
ecom
men
ding
a s
uita
ble
form
of
busi
ness
ent
erpr
ise.
R
ecom
men
ded
text
boo
ks
G
uest
exp
erts
fro
m
orga
niza
tions
su
ch a
s ZI
MR
A
Med
ia s
uch
as
new
spap
ers
and
mag
azin
es
Sa
mpl
e do
cum
ents
re
quire
d in
se
tting
up
a ne
w e
nter
pris
e
IC
T to
ols
Assi
stan
ce to
en
terp
rise
star
t-ups
ju
stify
reas
ons
why
new
bu
sine
ss e
nter
pris
es n
eed
supp
ort
iden
tify
way
s o
f sup
port
give
n to
ne
w b
usin
ess
ente
rpris
es
expl
ain
why
som
e en
terp
rises
gr
ow a
nd o
ther
s re
mai
n sm
all
disc
uss
adva
ntag
es a
nd
disa
dvan
tage
s of
bus
ines
s en
terp
rises
bei
ng s
mal
l or l
arge
pe
rform
fund
rais
ing
activ
ities
to
rais
e m
oney
for m
ini-e
nter
pris
es
N
eed
for s
uppo
rt
W
ays
of b
usin
ess
supp
ort s
uch
as: f
riend
s, fa
mily
mem
bers
and
go
vern
men
t
Sm
all a
nd L
arge
bus
ines
s
Ad
vant
ages
and
dis
adva
ntag
es
of d
iffer
ent b
usin
ess
size
s
Ex
plai
ning
why
ent
erpr
ise
star
t-ups
ne
ed s
uppo
rt
D
iscu
ssin
g so
urce
s of
as
sist
ance
/sup
port
Eval
uatin
g im
porta
nce
of s
mal
l or
larg
e b
usin
ess
ente
rpris
es
Car
ryin
g ou
t fu
ndra
isin
g ac
tiviti
es
R
ecom
men
ded
text
boo
ks
vi
deos
reso
urce
pe
rson
s
ICT
tool
s
Business Enterprise Skills Syllabus Forms 1 - 4
24
8.3.
4 B
USI
NES
S PL
AN
NIN
G
31
8.3.
4 B
USI
NES
S PL
ANN
ING
TOPI
C
LEAR
NIN
G O
BJE
CTI
VES;
L
earn
ers
shou
ld b
e ab
le to
; C
ON
TEN
T N
OTE
S AN
D S
UG
GES
TED
AC
TIVI
TIES
SU
GG
ESTE
D
RES
OU
RC
ES
Bu
sine
ss
plan
ex
plai
n co
mpo
nent
s of
a
busi
ness
pla
n
expl
ain
the
impo
rtanc
e of
a
busi
ness
pla
n
deve
lop
a bu
sine
ss p
lan
Bu
sine
ss p
lan
guid
e;
- Ex
ecut
ive
sum
mar
y -
Org
anis
atio
nal
back
grou
nd
- Pr
oduc
ts
- M
arke
t ana
lysi
s -
Stra
tegy
and
im
plem
enta
tion
- M
anag
emen
t -
Fina
ncia
l pla
n
Im
porta
nce
of b
usin
ess
plan
Li
stin
g co
mpo
nent
s of
a
busi
ness
pla
n
D
escr
ibin
g co
mpo
nent
s of
a
busi
ness
pla
n
Dis
cuss
ing
the
impo
rtanc
e of
a
busi
ness
pla
n
D
iscu
ssin
g po
ssib
le b
usin
ess
vent
ures
Cra
fting
a b
usin
ess
plan
Con
sulti
ng re
sour
ce p
erso
ns
such
as
busi
ness
con
sulta
nts
R
ecom
men
ded
text
book
s
Sam
ple
busi
ness
pl
ans
R
esou
rce
pers
on
Business Enterprise Skills Syllabus Forms 1 - 4
25
8.3.
5 EN
TER
PRIS
E FI
NA
NC
E A
ND
SEC
UR
ING
INVE
STO
RS
TOPI
CLE
AR
NIN
G O
BJE
CTI
VES:
Lear
ners
sho
uld
be a
ble
toC
ON
TEN
TN
OTE
S A
ND
SU
GG
ESTE
D
AC
TIVI
TIES
SUG
GES
TED
R
ESO
UR
CES
Wor
king
cap
ital
• ex
plai
n th
e m
eani
ng o
f wor
king
ca
pita
l
• id
entif
y co
mpo
nent
s of
wor
king
ca
pita
l cyc
le
• di
scus
s im
porta
nce
of m
anag
ing
wor
king
cap
ital
• ex
plai
n w
ays
of m
anag
ing
wor
king
ca
pita
l
• co
ntro
l wor
king
cap
ital i
n a
give
n en
terp
rise
• M
anag
ing
wor
king
cap
ital
• D
iscu
ssin
g th
e m
eani
ng o
f wor
king
ca
pita
l
• Li
stin
g co
mpo
nent
s of
wor
king
cap
i-ta
l
• D
iscu
ssin
g th
e si
gnifi
canc
e of
wor
k-in
g ca
pita
l•
Res
earc
hing
on
the
impo
rtanc
e of
m
anag
ing
wor
king
cap
ital
• D
iscu
ssin
g w
ays
of m
anag
ing
wor
k-in
g ca
pita
l
• C
ontro
lling
wor
king
cap
ital o
n as
-si
gned
pro
ject
s
• R
ecom
men
ded
text
-bo
oks
• Lo
cal b
usin
ess
ente
r-pr
ises
• Fi
nanc
ial s
tate
men
ts
Fina
ncia
l sta
te-
men
ts•
prep
are
an in
com
e st
atem
ent
• dr
aw a
sta
tem
ent o
f fina
ncia
l pos
i-tio
n
• Fi
nanc
ial s
tate
men
ts‾
Inco
me
stat
emen
t‾
Stat
emen
t of fi
nanc
ial p
osi-
tion
• Pr
epar
ing
inco
me
stat
emen
ts
• C
reat
ing
a s
tate
men
t of fi
nanc
ial
posi
tion
Fina
ncia
l ins
titu-
tions
• id
entif
y di
ffere
nt ty
pes
of fi
nanc
ial
inst
itutio
ns
• ex
plai
n fu
nctio
ns o
f diff
eren
t fina
n-ci
al in
stitu
tions
• Fi
nanc
ial i
nstit
utio
ns s
uch
as M
erch
ant b
anks
, Com
-m
erci
al b
anks
and
Dis
coun
t ho
uses
• D
iscu
ssin
g ro
les
of d
iffer
ent fi
nanc
ial
inst
itutio
ns•
Rec
omm
ende
d te
xt-
book
s•
Fina
ncia
l ins
titut
ions
• Fi
nanc
ial s
tate
men
ts
Business Enterprise Skills Syllabus Forms 1 - 4
26
8.3.
6 PE
OPL
E IN
BU
SIN
ESS
ENTE
RPR
ISES
34
8.3.
6 PE
OPL
E IN
BU
SIN
ESS
ENTE
RPR
ISES
TOPI
C
LEAR
NIN
G O
BJE
CTI
VES
Lear
ners
sho
uld
be a
ble
to:
CO
NTE
NT
NO
TES
AND
SU
GG
ESTE
D
ACTI
VITI
ES
SUG
GES
TED
R
ESO
UR
CES
M
otiv
atio
n th
eorie
s
id
entif
y th
e th
eorie
s of
mot
ivat
ion
d
iscu
ss M
aslo
w, T
aylo
r, M
cGre
gor a
nd H
erzb
erg
theo
ries
of m
otiv
atio
n
asse
ss th
e ap
plic
abilit
y of
m
otiv
atio
n th
eorie
s to
diff
eren
t bu
sine
ss e
nter
pris
es
M
otiv
atio
n th
eorie
s:
‾ Th
e co
ncep
t of h
uman
ne
eds
(Mas
low
) ‾
Her
zber
g, (H
ygie
ne
fact
ors)
‾
Tayl
or
‾ M
cGre
gor t
heor
y X
and
Y
D
iscu
ssin
g th
e th
eorie
s of
m
otiv
atio
n
Iden
tifyi
ng h
uman
nee
ds
acco
rdin
g to
Mas
low
Expl
aini
ng m
otiv
atio
n th
eorie
s by
M
aslo
w,
Tayl
or, M
cGre
gor a
nd
Her
zber
g
Eval
uatin
g th
e ap
plic
abilit
y of
m
otiv
atio
n th
eorie
s to
diff
eren
t bu
sine
ss e
nter
pris
es
Lo
cal b
usin
ess
ente
rpris
es
IC
T to
ols
such
as
In
tern
et,
Com
pute
rs a
nd
Cel
l-pho
nes
Lead
ersh
ip
ex
plai
n le
ader
ship
iden
tify
qual
ities
of a
goo
d le
ader
disc
uss
diffe
rent
lead
ersh
ip
styl
es
Le
ader
ship
qua
litie
s
Le
ader
ship
sty
les:
suc
h as
de
moc
ratic
, aut
ocra
tic,
lais
sez
faire
.
D
efin
ing
wha
t lea
ders
hip
is
O
utlin
ing
qual
ities
of a
goo
d le
ader
Dis
cuss
ing
diffe
rent
lead
ersh
ip
styl
es
Rol
e pl
ay e
xhib
iting
diff
eren
t st
yles
of l
eade
rshi
p
Busi
ness
co
mm
unic
atio
n
expl
ain
busi
ness
com
mun
icat
ion
an
alys
e th
e im
porta
nce
of
com
mun
icat
ion
in b
usin
ess
eval
uate
diff
eren
t met
hods
of
com
mun
icat
ion
ju
stify
the
appr
opria
tene
ss o
f co
mm
unic
atio
n m
etho
ds a
nd
med
ia in
giv
en c
ircum
stan
ces
Im
porta
nce
of b
usin
ess
com
mun
icat
ion
Met
hods
of c
omm
unic
atio
n su
ch a
s w
ritte
n, o
ral a
nd
elec
troni
c
Com
mun
icat
ion
med
ia s
uch
as le
tters
, mem
oran
dum
an
d ra
dio
D
iscu
ssin
g th
e im
porta
nce
of
busi
ness
com
mun
icat
ion
Deb
atin
g on
the
adva
ntag
es a
nd
disa
dvan
tage
s of
var
ious
co
mm
unic
atio
n m
etho
ds
Vi
sitin
g ex
istin
g en
terp
rises
and
ob
serv
ing
com
mun
icat
ion
met
hods
in u
se.
Deb
atin
g on
the
adva
ntag
es a
nd
disa
dvan
tage
s of
var
ious
co
mm
unic
atio
n m
edia
R
ecor
ding
and
repo
rting
on
thei
r
Business Enterprise Skills Syllabus Forms 1 - 4
27
8.3.
6 PE
OPL
E IN
BU
SIN
ESS
ENTE
RPR
ISES
35
TOPI
C
LEAR
NIN
G O
BJE
CTI
VES
Lear
ners
sho
uld
be a
ble
to:
CO
NTE
NT
NO
TES
AND
SU
GG
ESTE
D
ACTI
VITI
ES
SUG
GES
TED
R
ESO
UR
CES
as
sess
the
impa
ct o
f IC
Ts in
bu
sine
ss c
omm
unic
atio
n
Impa
ct o
f IC
Ts in
bus
ines
s co
mm
unic
atio
n
obse
rvat
ions
Ev
alua
ting
the
impa
ct o
f IC
Ts in
bu
sine
ss c
omm
unic
atio
n
Business Enterprise Skills Syllabus Forms 1 - 4
28
8.3.
7 M
AR
KET
S A
ND
MA
RK
ETIN
G
36
8.3.
7 M
ARK
ETS
AND
MAR
KET
ING
TO
PIC
LE
ARN
ING
OB
JEC
TIVE
S Le
arne
rs s
houl
d be
abl
e to
: C
ON
TEN
T N
OTE
S AN
D S
UG
GES
TED
AC
TIVI
TIES
SU
GG
ESTE
D
RES
OU
RC
ES
Mar
ketin
g re
sear
ch
Mar
ket
segm
enta
tion
expl
ain
the
impo
rtanc
e of
m
arke
ting
rese
arch
id
entif
y di
ffere
nt ty
pes
of
rese
arch
dat
a
iden
tify
sour
ces
of d
ata
ap
ply
appr
opria
te
sam
plin
g m
etho
ds to
gi
ven
situ
atio
ns
de
sign
dat
a co
llect
ion
tool
s
co
llect
rese
arch
dat
a
pr
esen
t dat
a in
form
ats
such
as
grap
hs, t
able
s an
d ch
arts
inte
rpre
t and
ana
lyse
dat
a
disc
uss
fact
ors
to
cons
ider
whe
n se
gmen
ting
a m
arke
t
expl
ain
reas
ons
for
mar
ket s
egm
enta
tion
se
gmen
t a m
arke
t
ex
plai
n th
e im
porta
nce
of
Impo
rtanc
e of
mar
ketin
g re
sear
ch
Type
s of
rese
arch
dat
a ‾
Qua
litat
ive
‾ Q
uant
itativ
e
So
urce
s of
dat
a
Sa
mpl
ing
met
hods
Dat
a co
llect
ion
tool
s su
ch
as q
uest
ionn
aire
and
in
terv
iew
s
Dat
a co
llect
ion
M
etho
ds o
f dat
a pr
esen
tatio
n su
ch a
s ta
bles
, gra
phs
and
char
ts
D
ata
inte
rpre
tatio
n an
d an
alys
is
R
easo
ns fo
r mar
ket
segm
enta
tion
Fa
ctor
s to
con
side
r whe
n se
gmen
ting
a m
arke
t suc
h as
dem
ogra
phy,
inco
me
and
pers
onal
inte
rest
s
D
eman
d fo
reca
stin
g
Q
ualit
ativ
e te
chni
ques
of
dem
and
fore
cast
ing
Dis
cuss
ing
the
impo
rtanc
e of
m
arke
ting
rese
arch
Des
crib
ing
diffe
rent
type
s of
re
sear
ch d
ata
D
escr
ibin
g di
ffere
nt s
ourc
es o
f dat
a
Dis
cuss
ing
sam
plin
g m
etho
ds
Des
igni
ng d
ata
colle
ctio
n to
ols
Col
lect
ing
data
usi
ng d
iffer
ent t
ools
Proc
essi
ng c
olle
cted
dat
a
Illus
tratin
g co
llect
ed d
ata
usin
g gr
aphs
, tab
les,
cha
rts
Inte
rpre
ting
and
anal
ysin
g da
ta
Expl
aini
ng fa
ctor
s to
con
side
r whe
n se
gmen
ting
a m
arke
t
Dis
cuss
ing
reas
ons
for m
arke
t se
gmen
tatio
n
Subd
ivid
ing
mar
kets
into
var
ious
se
gmen
ts
Dis
cuss
ing
the
impo
rtanc
e of
de
man
d fo
reca
stin
g
D
iscu
ssin
g qu
alita
tive
tech
niqu
es o
f de
man
d fo
reca
stin
g
Fore
cast
ing
dem
and
in g
iven
Rec
omm
ende
d te
xt
book
s
Softw
are
pack
ages
su
ch a
s M
icro
soft
exce
l, SP
SS,
publ
ishe
r
Sam
ple
ques
tionn
aire
s
Rec
orde
rs
C
amer
as
Business Enterprise Skills Syllabus Forms 1 - 4
29
8.3.
8 O
PER
ATIO
NS
MA
NA
GEM
ENT
37
TOPI
C
LEAR
NIN
G O
BJE
CTI
VES
Lear
ners
sho
uld
be a
ble
to:
CO
NTE
NT
NO
TES
AND
SU
GG
ESTE
D A
CTI
VITI
ES
SUG
GES
TED
R
ESO
UR
CES
D
eman
d fo
reca
stin
g
dem
and
fore
cast
ing
id
entif
y m
etho
ds o
f dem
and
fore
cast
ing
proj
ects
TOPI
CLE
AR
NIN
G O
BJE
CTI
VES:
Lear
ners
sho
uld
be a
ble
toC
ON
TEN
TN
OTE
S A
ND
SU
GG
ESTE
D A
CTI
VITI
ESSU
GG
ESTE
D
RES
OU
RC
ES
Purc
hasi
ng•
Expl
ain
impo
rtanc
e of
the
purc
hasi
ng fu
nctio
n
• id
entif
y th
e fiv
e(5)
‘rig
hts’
of
purc
hasi
ng
• ex
plai
n st
ages
of t
he p
urch
as-
ing
cycl
e
• ex
plai
n th
e ro
le o
f e-p
urch
as-
ing
• Pu
rcha
sing
func
tion
• R
ight
s of
pur
chas
ing
• Pu
rcha
sing
cyc
le
• e-
purc
hasi
ng
• D
iscu
ssin
g th
e im
porta
nce
of th
e pu
r-ch
asin
g fu
nctio
n•
List
ing
step
s of
the
purc
hasi
ng p
ro-
cess
• Ex
plai
ning
‘rig
hts’
of p
urch
asin
g
• Ill
ustra
ting
the
purc
hasi
ng c
ycle
• O
utlin
ing
the
role
of e
-pur
chas
ing
• IC
T to
ols
• R
ecom
men
ded
text
-bo
oks
Inve
ntor
y M
anag
e-m
ent
• de
scrib
e in
vent
ory
man
age-
men
t•
expl
ain
the
adva
ntag
es a
nd
disa
dvan
tage
s of
hol
ding
in
vent
ory
• Ty
pes
of in
vent
ory
• C
osts
and
ben
efits
of h
old-
ing
inve
ntor
y
• Ex
plai
ning
typ
es o
f inv
ento
ry
• D
iscu
ssin
g th
e be
nefit
s an
d lim
itatio
ns
of h
oldi
ng in
vent
ory
• IC
T to
ols
• R
ecom
men
ded
text
-bo
oks
Business Enterprise Skills Syllabus Forms 1 - 4
30
8.4
FO
RM
4 S
YLLA
BU
S
8.4.
1 EN
TER
PRIS
ING
EN
VIR
ON
MEN
T
39
8.4
FO
RM 4
SYL
LAB
US
8.
4.1
ENTE
RPR
ISIN
G E
NVI
RO
NM
ENT
TO
PIC
LE
ARN
ING
OB
JEC
TIVE
S Le
arne
rs s
houl
d be
abl
e to
: C
ON
TEN
T N
OTE
S AN
D S
UG
GES
TED
AC
TIVI
TIES
SU
GG
ESTE
D
RES
OU
RC
ES
Busi
ness
O
ppor
tuni
ties
and
Ris
ks
id
entif
y op
portu
nitie
s an
d ris
ks
for e
nter
pris
e
inve
stig
ate
oppo
rtuni
ties
and
risks
ass
ocia
ted
with
loca
l bu
sine
ss e
nter
pris
es
id
entif
y ris
ks a
ssoc
iate
d w
ith
busi
ness
ent
erpr
ises
W
ays
in w
hich
opp
ortu
nitie
s m
ight
ar
ise
such
as:
-
iden
tifyi
ng th
e ne
ed o
r dem
and
for
a pr
oduc
t or s
ervi
ce
- th
e ab
ility
to m
eet t
he d
eman
d -
new
tech
nolo
gy
- R
esea
rch
and
Dev
elop
men
t (R
&D)
- re
cogn
isin
g ar
eas
for e
xpan
sion
-
chan
ges
in ta
ste
and
fash
ion
- ch
ange
s in
the
size
and
stru
ctur
e of
pop
ulat
ion
- ch
ange
s in
real
inco
me
- op
portu
nitie
s of
fere
d by
gl
obal
isat
ion
- G
over
nmen
t pol
icie
s.
Pote
ntia
l ris
ks fa
ced
by
ente
rpris
ers
Id
entif
ying
opp
ortu
nitie
s fo
r the
ris
e of
bus
ines
s.
Id
entif
ying
cur
rent
gov
ernm
ent
econ
omic
pol
icie
s
En
gagi
ng in
exh
ibiti
ons
Job
shad
owin
g
Rol
e pl
ayin
g
Tour
ing
busi
ness
es
Iden
tify
risks
ass
ocia
ted
with
bu
sine
ss g
row
th.
As
sess
ing
the
likel
ihoo
d an
d m
agni
tude
of i
mpa
ct c
ause
d by
th
e ris
ks
IC
T to
ols
N
ewsp
aper
cu
tting
s
Rec
omm
ende
d te
xt b
ooks
Loca
l bus
ines
s
Business Enterprise Skills Syllabus Forms 1 - 4
31
8.4.
2 SE
TTIN
G U
P A
NEW
EN
TER
PRIS
E
40
8.4.
2 SE
TTIN
G U
P A
NEW
EN
TER
PRIS
E
TOPI
C
LEAR
NIN
G O
BJE
CTI
VES
Lear
ners
sho
uld
be a
ble
to:
CO
NTE
NT
NO
TES
AND
SU
GG
ESTE
D
ACTI
VITI
ES
SUG
GES
TED
R
ESO
UR
CES
R
isk,
ow
ners
hip
and
limite
d lia
bilit
ies
id
entif
y ris
ks a
ssoc
iate
d w
ith
form
atio
n of
new
bus
ines
s en
terp
rise
ex
plai
n th
e co
ncep
ts o
f co
rpor
ate
lega
l per
sona
lity
and
limite
d lia
bilit
y
eval
uate
the
impo
rtanc
e of
lim
ited
liabi
lity
R
isks
ass
ocia
ted
with
set
ting
up a
n en
terp
rise
Li
mite
d lia
bilit
y an
d co
rpor
ate
lega
l pe
rson
ality
D
iscu
ssin
g ris
ks a
ssoc
iate
d w
ith fo
rmat
ion
of n
ew b
usin
ess
ente
rpris
e
Des
crib
ing
the
conc
ept o
f co
rpor
ate
lega
l per
sona
lity
and
limite
d lia
bilit
y
Expl
aini
ng th
e im
porta
nce
of
limite
d lia
bilit
y
R
ecom
men
ded
text
book
ICT
tool
s
Form
atio
n of
bu
sine
ss
ente
rpris
e
id
entif
y le
gal f
orm
aliti
es
requ
ired
in th
e fo
rmat
ion
of a
bu
sine
ss e
nter
pris
e
expl
ain
the
cont
ents
of
busi
ness
doc
umen
ts re
quire
d in
the
form
atio
n of
a b
usin
ess
ente
rpris
e
M
emor
andu
m o
f Ass
ocia
tion
Ar
ticle
s of
Ass
ocia
tion
Out
linin
g th
e st
eps
follo
wed
w
hen
form
ing
a bu
sine
ss
ente
rpris
e.
D
iscu
ssin
g th
e co
nten
ts o
f bu
sine
ss e
nter
pris
e do
cum
ents
Con
stru
ctin
g/cr
eatin
g bu
sine
ss
docu
men
ts o
f the
ir ch
oice
.
Visi
ting
com
pani
es to
che
ck o
n bu
sine
ss d
ocum
ents
R
ecom
men
ded
text
book
Actu
al
Bu
sine
ss
docu
men
ts
R
esou
rce
pers
ons
Busi
ness
siz
e
Id
entif
y w
ays
of m
easu
ring
busi
ness
siz
e
eval
uate
the
met
hods
of
mea
surin
g bu
sine
ss s
ize
di
scus
s th
e ro
le o
f Sm
all t
o
M
easu
ring
busi
ness
siz
e
Impo
rtanc
e of
SM
Es to
the
econ
omy
D
iscu
ssin
g w
ays
of m
easu
ring
busi
ness
siz
e
Dis
cuss
ing
the
limita
tions
of
each
met
hod
O
utlin
ing
the
role
pla
yed
by
R
esou
rce
pers
on
D
ram
a
Rec
omm
ende
d te
xtbo
oks
Business Enterprise Skills Syllabus Forms 1 - 4
32
8.4.
2 SE
TTIN
G U
P A
NEW
EN
TER
PRIS
E
41
TOPI
C
LEAR
NIN
G O
BJE
CTI
VES
Lear
ners
sho
uld
be a
ble
to:
CO
NTE
NT
NO
TES
AND
SU
GG
ESTE
D
ACTI
VITI
ES
SUG
GES
TED
R
ESO
UR
CES
Bu
sine
ss
grow
th
Med
ium
Ent
erpr
ises
(SM
Es) i
n th
e ec
onom
y
id
entif
y go
vern
men
t as
sist
ance
to S
MEs
iden
tify
met
hods
of b
usin
ess
grow
th
ev
alua
te m
etho
ds o
f bus
ines
s gr
owth
asse
ss th
e ef
fect
s of
bus
ines
s gr
owth
appl
y at
leas
t one
met
hod
of
busi
ness
gro
wth
to a
vaila
ble
busi
ness
ent
erpr
ises
Assi
stan
ce to
SM
Es s
uch
as g
rant
s an
d
loan
s
W
ays
of b
usin
ess
grow
th s
uch
as:
ve
rtica
l,
horiz
onta
l
mer
ger
ta
keov
er
Ef
fect
s of
bus
ines
s gr
owth
SMEs
in th
e co
untry
’s
econ
omy
D
iscu
ssin
g fo
rms
of
gove
rnm
ent
assi
stan
ce
D
ram
atiz
ing
case
s of
as
sist
ance
to S
MEs
O
utlin
ing
met
hods
of b
usin
ess
grow
th
D
iscu
ssin
g ad
vant
ages
and
di
sadv
anta
ges
of e
ach
met
hod
of b
usin
ess
grow
th
D
iscu
ssin
g th
e ef
fect
s of
bu
sine
ss g
row
th
Ap
plyi
ng a
t lea
st o
ne m
etho
d of
bus
ines
s gr
owth
to lo
cal
busi
ness
Business Enterprise Skills Syllabus Forms 1 - 4
33
8.4.
3 B
USI
NES
S PL
AN
NIN
G
42
8.4.
3 B
USI
NES
S PL
ANN
ING
TOPI
C
LEAR
NIN
G O
BJE
CTI
VES:
le
arne
r sho
uld
be a
ble
to:
CO
NTE
NT
NO
TES
AND
SU
GG
ESTE
D
ACTI
VITI
ES
RES
OU
RC
ES
Impl
emen
tatio
n of
bu
sine
ss p
lan
im
plem
ent d
esig
ned
busi
ness
pl
ans
on s
elec
ted
proj
ects
man
age
sele
cted
pro
ject
s
Bu
sine
ss p
lan
impl
emen
tatio
n
Ex
ecut
ing
busi
ness
pla
ns o
f ch
oice
Man
agin
g th
e pr
ojec
ts
Bu
sine
ss p
lan
R
esou
rce
pers
on
such
as
cons
ulta
nts
R
ecom
men
ded
text
book
s
Business Enterprise Skills Syllabus Forms 1 - 4
34
8.4.
4 EN
TER
PRIS
E FI
NA
NC
E A
ND
SEC
UR
ING
INVE
STO
RS
TOPI
CLE
AR
NIN
G O
BJE
CTI
VES:
Lear
ners
sho
uld
be a
ble
toC
ON
TEN
TN
OTE
S A
ND
SU
GG
ETSE
D
AC
TIVI
TIES
SUG
GES
TED
R
ESO
UR
CES
Busi
ness
cos
ts
Brea
k-Ev
en A
naly
sis
Budg
etin
g an
d bu
dget
s
Secu
ring
Inve
stor
s
• cl
assi
fy c
osts
• ex
plai
n br
eak-
even
ana
lysi
s
• co
nstru
ct a
bre
ak-e
ven
char
t•
calc
ulat
e br
eak-
even
poi
nt,
outp
ut a
nd m
argi
n of
saf
ety
for
a bu
sine
ss v
entu
re•
disc
uss
impo
rtanc
e of
bre
ak-
even
ana
lysi
s•
expl
ain
the
conc
epts
of b
udge
t-in
g an
d bu
dget
s•
iden
tify
diffe
rent
type
s of
bud
-ge
ts•
prep
are
a bu
dget
for a
n en
ter-
pris
e
• ex
plai
n th
e im
porta
nce
of b
ud-
getin
g
• ex
plai
n di
ffere
nt w
ays
of a
t-tra
ctin
g in
vest
ors
• Bu
sine
ss c
osts
suc
h as
:-
Fixe
d-
Varia
ble
- D
irect
- in
dire
ct•
Brea
k- e
ven
anal
ysis
- Lo
ss/p
rofit
regi
on-
Mar
gin
of s
afet
y-
Brea
k-ev
en p
oint
• Bu
dget
ing
and
budg
ets
- Ty
pes
of b
udge
ts: c
ash,
sa
les,
pro
duct
ion
and
purc
hase
s
• W
ays
of a
ttrac
ting
inve
stor
s su
ch a
s:-
Favo
urab
le g
over
nmen
t po
licy,
-
Goo
d co
rpor
ate
gove
r-na
nce
- R
eput
able
bra
nd
• Ex
plai
ning
diff
eren
t typ
es o
f cos
ts
• D
escr
ibin
g b
reak
-eve
n an
alys
is
• D
raw
ing
a b
reak
-eve
n ch
art
• C
ompu
ting
a br
eak-
even
poi
nt
• Ev
alua
ting
the
conc
ept o
f bre
ak-
even
ana
lysi
s•
Cal
cula
ting
brea
k-ev
en p
oint
usi
ng
sale
s of
loca
l pro
duct
s
• D
iscu
ssin
g di
ffere
nces
bet
wee
n bu
dget
ing
and
budg
ets
• D
escr
ibin
g ty
pes
of b
udge
ts•
Prep
arin
g a
sim
ple
budg
et fo
r an
ente
rpris
e•
Dis
cuss
ing
the
impo
rtanc
e of
bu
dget
ing
• D
iscu
ssin
g w
ays
of a
ttrac
ting
inve
stor
s
• Br
eak
even
cha
rt•
Loca
l bus
ines
s pr
ojec
ts•
Softw
are
pack
ages
su
ch a
s ex
cel
Business Enterprise Skills Syllabus Forms 1 - 4
35
8.4.
6 M
AR
KET
S A
ND
MA
RK
ETIN
G
TOPI
CLE
AR
NIN
G O
BJE
CTI
VES:
Lear
ners
sho
uld
be a
ble
toC
ON
TEN
TN
OTE
S A
ND
SU
GG
ETST
ED
AC
TIVI
TIES
SUG
GES
TED
R
ESO
UR
CES
Econ
omic
inte
grat
ion
Mar
ketin
g m
ix
• ex
plai
n th
e co
ncep
t of e
co-
nom
ic in
tegr
atio
n
• de
scrib
e ai
ms
of d
iffer
ent
econ
omic
blo
cs
• ex
plai
n th
e ad
vant
ages
and
di
sadv
anta
ges
of e
cono
mic
in
tegr
atio
n
• id
entif
y m
arke
ting
mix
var
i-ab
les
• ex
plai
n m
arke
ting
mix
var
i-ab
les
• ev
alua
te th
e im
pact
of
mar
ketin
g m
ix v
aria
bles
on
mar
ketin
g
• R
egio
nal e
cono
mic
inte
gra-
tion
such
as:
- SA
DC
- C
OM
ESA
- EC
OW
AS
• M
arke
ting
mix
var
iabl
es s
uch
as p
rodu
ct(p
rodu
ct d
evel
-op
men
t, pr
oduc
t lif
e cy
cle,
pa
ckag
ing
and
bran
ding
), pr
ice,
pla
ce a
nd p
rom
otio
n
• D
iscu
ssin
g th
e m
eani
ng o
f
econ
omic
inte
grat
ion
• D
iscu
ssin
g th
e ai
ms
and
oper
atio
ns
of d
iffer
ent t
radi
ng b
locs
• D
ebat
ing
on th
e ef
fect
of
e
cono
mic
inte
grat
ion
to th
e
econ
omy
of Z
imba
bwe
• Li
stin
g m
arke
ting
mix
var
iabl
es
• D
iscu
ssin
g m
arke
ting
mix
var
iabl
es
• Su
gges
ting
appr
opria
te p
ricin
g,
prod
uct,
dist
ribut
ion
and
prom
otio
n-al
stra
tegi
es f
or a
giv
en m
arke
t•
Cra
fting
an
adve
rtisi
ng m
odel
• R
ecom
men
ded
text
-bo
oks
• Br
ochu
res
• IC
T to
ols
Business Enterprise Skills Syllabus Forms 1 - 4
36
8.4.
7 O
PER
ATIO
NS
MA
NA
GEM
ENT
TOPI
CLE
AR
NIN
G O
BJE
CTI
VES:
Lear
ners
sho
uld
be a
ble
toC
ON
TEN
TN
OTE
S A
ND
SU
GG
ETSE
D
AC
TIVI
TIES
SUG
GES
TED
RES
OU
RC
ES
War
ehou
sin
• de
scrib
e ro
le o
f war
ehou
sing
• ex
plai
n fa
ctor
s to
con
side
r w
hen
loca
ting
a w
areh
ouse
• st
ate
diffe
rent
type
s of
war
e-ho
uses
• ex
plai
n fu
nctio
ns o
f diff
eren
t ty
pes
of w
areh
ouse
s
• Th
e ne
ed fo
r war
ehou
sing
• Fa
ctor
s co
nsid
ered
whe
n lo
catin
g a
war
ehou
se
• Ty
pes
of w
areh
ouse
s
• Ex
plai
ning
impo
rtanc
e of
war
e-ho
usin
g
• Li
stin
g fa
ctor
s to
con
side
r whe
n lo
catin
g a
war
ehou
se
• Id
entif
ying
diff
eren
t typ
es o
f war
e-ho
uses
• D
escr
ibin
g fu
nctio
ns o
f eac
h ty
pe
of w
areh
ouse
• To
urin
g w
areh
ouse
s
• R
ecom
men
ded
text
book
s•
ICT
tool
s•
War
ehou
ses
Qua
lity
man
agem
ent
• ex
plai
n th
e co
ncep
t of q
ualit
y m
anag
emen
t
• an
alys
e th
e im
porta
nce
of
prod
ucin
g qu
ality
pro
duct
s•
expl
ain
way
s of
ass
urin
g qu
ali-
ty
• C
once
pt o
f qua
lity
man
age-
men
t
• Im
porta
nce
of q
ualit
y m
an-
agem
ent
• W
ays
of a
ssur
ing
qual
i-ty
suc
h as
Tot
al Q
ualit
y M
anag
emen
t (TQ
M),
qual
ity
circ
les
and
Just
-In-T
ime
(JIT
)
• D
escr
ibin
g th
e co
ncep
t of q
ualit
y m
anag
emen
t
• D
iscu
ssin
g th
e be
nefit
s an
d co
sts
of p
rodu
cing
qua
lity
prod
ucts
• D
escr
ibin
g w
ays
of a
ssur
ing
qual
ity
• R
ecom
men
ded
text
book
s•
ICT
tool
s•
War
ehou
ses
Info
rmat
ion
Com
mu-
nica
tion
Tech
-no
logi
es (I
CTs
) in
Ope
ratio
ns
Man
agem
ent
• ev
alua
te th
e im
pact
of I
CTs
in
oper
atio
ns m
anag
emen
t•
reco
mm
end
appr
opria
te IC
T to
ols
for g
iven
circ
umst
ance
s
• IC
Ts in
ope
ratio
ns m
anag
e-m
ent s
uch
as;
- ba
r cod
es-
Rad
io fr
eque
ncy
iden
tifi-
catio
n (R
FID
)-
Com
pute
r aid
ed d
esig
n-
Onl
ine
billin
g
• Ex
plai
ning
ICT
tool
s us
ed in
ope
ra-
tions
man
agem
ent
• D
iscu
ssin
g im
pact
of I
CTs
in o
pera
-tio
ns m
anag
emen
t•
Sugg
estin
g IC
Ts th
at c
an b
e us
ed
in lo
cal e
nter
pris
es
• So
ftwar
e pa
ckag
es s
uch
as
SAG
E•
Rec
omm
ende
d te
xtbo
oks
Business Enterprise Skills Syllabus Forms 1 - 4
37
9.0 ASSESSMENT
9.1 ASSESSMENT OBJECTIVES
Learners will be assessed on their ability to:
• explain relevant terms used in Business Enterprise Skills• demonstrate knowledge of basic principles, techniques and ideas in Business Enterprise Skills• interpret information through numeracy and literacy• analyse significant factors to consider in business enterprise situations• apply knowledge and skills to solve everyday challenges in enterprise situations• make accurate judgments on commercial issues• communicate commercial information in a logical and coherent manner• execute acquired enterprising skills in business projects
9.2 SCHEME OF ASSESSMENT
The syllabus scheme of assessment is grounded on the principle of inclusivity. Arrangements, accommodations and modifications should be visible in both continuous and summative assessment to enable learners with special needs to access assessment.
Continuous and summative assessment will be done in the theory, assignment and practical components of the syllabus. Weighting of the components are as follows:
Summative Assessment 60%Continuous Assessment 40%
9.2.1 CONTINUOUS ASSESSMENT
Terms 1 2 3 4 5 6 7 8 9 10 11 Weighting %
Theory Tests 1 1 1 (3%) 1 1 1(4%) 1 1 1 1 1(8%) 15Assignments 1 1 1(5%) 1 1 1(5%) 1 1 1 1 1 (10%) 20Practical Projects 1(25%) 1(40%) 65
Total
Business Enterprise Skills Syllabus Forms 1 - 4
38
9.2.2 SUMMATIVE ASSESSMENT
Paper 1:Structured Short Questions
The paper consists of six (6) questions.
Time:1 hour 45 minutes
Weighting:30%
Paper 2:The paper consists of 2 sections which are Section A and Section B
Section A – Case StudyOne (1) case study totaling 40 marks
Section B - EssaysThree (3) essay questions totaling 60 marks will be answered out of 6 questions
Time:2 hours 15minutesWeighting:30%
50
9.2.2 SUMMATIVE ASSESSMENT Paper 1: Structured Short Questions The paper consists of six (6) questions. Time: 1 hour 45 minutes Weighting: 30% Paper 2: The paper consists of 2 sections which are Section A and Section B Section A – Case Study One (1) case study totaling 40 marks Section B - Essays Three (3) essay questions totaling 60 marks will be answered out of 6 questions Time: 2 hours 15minutes Weighting: 30%
9.3 EXAMINATIONS
Title Duration Marks Weighting (%)
Paper 1 – Structured Short Questions 1 hour 45 minutes 100 30 Paper 2 – Case Study and Essays 2 hours 15minutes 100 30
9.4 SPECIFICATION GRID
Paper Knowledge with Understanding %
Application % Analysis % Evaluation % Total %
1 15 7 5 3 30 2 12 7 6 5 30 Total 27 14 11 8 60
Business Enterprise Skills Syllabus Forms 1 - 4
39
9.5 ASSESSMENT MODEL
Assessment of learner performance in Business Enterprise Skills 100%
Continuous assessment 40%
Continuous assessment marks 40%
Summative assessment 60%
Examination Marks 60%
Final Marks 100%
Theory Tests 6%
Profiling
Exit Profile
Assignments 8% Projects 26% Paper 1: 30% Paper 2: 30%
Business Enterprise Skills Syllabus Forms 1 - 4
44