When your campaign is about more than money.
© 2012 M. Kent Stroman www.StromanConsulting.com
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When your campaign is about more than money.
© 2012 M. Kent Stroman www.StromanConsulting.com
INTRODUCING: Purpose in life: Equip, Inspire & Encourage Published Author Talented Speaker Dedicated Leader Frequent Award Recipient Trusted Consultant (11 years) Certified Public Accountant (CPA) Background in Higher Ed. (25 years) Certified Fund Raising Executive (CFRE)
M. Kent Stroman America’s ASKING Coach
2
When your campaign is about more than money.
© 2012 M. Kent Stroman www.StromanConsulting.com
The PASSION behind
ASKING about ASKING
Too many people Spending too much time Chasing too small gifts From too many donors Making too little impact On those who give . . . and those who receive!
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When your campaign is about more than money.
© 2012 M. Kent Stroman www.StromanConsulting.com
What is your BIGGEST OBSTACLE
to successful one-on-one gift solicitation?
Getting started … 4
When your campaign is about more than money.
© 2012 M. Kent Stroman www.StromanConsulting.com
THE RESEARCH SAYS… Absence of a Plan Fear Lack of Experience No Relationship Time Pressures What Amount Who to Ask
Top
O
bsta
cles
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When your campaign is about more than money.
© 2012 M. Kent Stroman www.StromanConsulting.com
Simple Proposal
8 Ch.
56
Page
DRAFT Proposal
To: Katie and Jason Rutherford
From: Healthy Hearts Education Center
Date: February 11, 20xx
Amount: $1,500,000 (over 3 years)
Purpose: No Boundaries campaign
Naming: Betsy Armstrong Activity Room Fine Print: The donation will be fulfilled by stock
transfers during each of the next 3 years. Our facility naming policy requires the board to give final approval to this naming request.
Approvals: ________________ ____ ________________ Katie Rutherford Date Jason Rutherford
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When your campaign is about more than money.
© 2012 M. Kent Stroman www.StromanConsulting.com
Big Gifts
2 Ch.
9
Page
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When your campaign is about more than money.
© 2012 M. Kent Stroman www.StromanConsulting.com
Climbing the
10 Step Staircase
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When your campaign is about more than money.
© 2012 M. Kent Stroman www.StromanConsulting.com
“Faith is taking the first step even when . you don't see the whole staircase.”
- Martin Luther King, Jr.
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When your campaign is about more than money.
www.StromanConsulting.com
When your campaign is about more than money.
www.StromanConsulting.com
TODAY’S MOST IMPORTANT
POINT
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When your campaign is about more than money.
© 2012 M. Kent Stroman www.StromanConsulting.com
Wrap-up:
A Pledge to Act 250
Page
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When your campaign is about more than money.
© 2012 M. Kent Stroman www.StromanConsulting.com
Available through:
AFPnet.org
Amazon.com
Barnes and Noble
CharityChannel Press
StromanConsulting.com
AskingAboutAsking.com
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When your campaign is about more than money.
© 2012 M. Kent Stroman www.StromanConsulting.com
CONTACT INFO. CharityChannel.com: Kent-Stroman
Facebook: Kent Stroman
LinkedIn: Kent Stroman
Twitter: KentStroman
Skype: kent.stroman
(877) STROMAN (918) 336-6626
M. Kent Stroman America’s ASKING Coach
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When your campaign is about more than money.
© 2012 M. Kent Stroman www.StromanConsulting.com
CONTACT US FOR: Board Retreats
Strategic Planning Capital Campaigns Keynote Addresses
Governance Counsel Conference Speaking
Workshops and Seminars
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When your campaign is about more than money.
www.StromanConsulting.com
When your campaign is about more than money.
www.StromanConsulting.com
When your campaign is about more than money.
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When your campaign is about more than money.
www.StromanConsulting.com
When your campaign is about more than money.
www.StromanConsulting.com
Experience Leadership Innovation Integrity Results
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