Download - Apple v adobe ss
Versus
Adobe Flash
• A software platform on which animation, video files, and interactive web content is produced and presented
• Until recently, many popular sites relied solely on Flash for their media content
• About 75% of the videos available online are presented with Flash
Flash Video Others
Adobe Flash
Apple’s Developer Restrictions
• App programmers for iPhone OS use Software Development Kits provided by Apple.
• These SDK’s provide developers with a number of Application Programming Interfaces, or API’s
• Adobe Flash is not an Apple-approved API
Apple’s Reasons for Restriction
• Adobe Flash is a closed platform
• HTML5, CSS, and JavaScript are open
• YouTube already has an iPod/iPhone/iPad interface
• Most Flash videos are available in other, more modern formats
Problems with Flash
• The number one reason Macs crash
• Needs to work with every platform
• This would limit innovations in mobile device technology
• Not designed for touch control
• Runs slowly on mobile devices
Consumer Impact
• iPhone, iPod Touch, and iPad can not display Flash content
• This includes most pages which are heavy in visual and interactive content
• Most flash based sites are being re-coded to work with modern interfaces
• Some consumers were mislead by the advertised full web browsing features included with Apple portable devices
Alternatives to Flash• HTML5 Video Tags
Flash HTML5
Other Software Competition
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Results of the Conflict
• iPhone, iPod Touch, and iPad are free to release new innovations and upgrades to their mobile devices
• Flash alternatives are beginning to replace Flash in many website designs
• Adobe is becoming more aggressive with their Mac software production
Sources
• “Thoughts on Flash” Steve Jobs
• “Apple v Adobe: this time it's executable” Charles Arthur
• “Apple Vs Adobe: Steve Jobs Responds” Pete Cashmore
• “Giant Face Off: Apple vs. Adobe. Good Or Bad?” Kate MacKenzie
• “Adobe Announces Flash Support for iPhone (But Only for Apps)” Ben Parr
• Apple iPhone product page
• iPhone OS 4 introduction presentation