JOURNAL:
•“Teen alcohol use kills about 6000 people each year, more than all illegal drugs combined.” (Hingson and Kenkel, 2003)
•Is the statistic above shocking to you? Explain why or why not.
#Whatever USA
•What words describe the feeling you get from watching this campaign?
•Most of these feelings have very positive connotations….
WHY??
Because they are targetting YOU!
#WhateverUSA•What techniques are used in this advertisement
to attract and hold your attention?
Celebrity Endorsement?
Emotional Appeal?
Humor?Bandwagon
Appeal?
Bell Ringer:
•Make sure your name is on your HW (#WhateverUSA Campaign Questions) and make a pile in the middle of your tables
•With a partner, complete the alcohol pre-test found in your packets
What is it?
•A drug found in certain beverages that depresses the brain and nervous system
•Made by a process called: FERMENTATION
FERMENTATION
•A process that uses living microorganisms to break down sugars into ethyl alcohol and carbon dioxide (CO₂)
Liquor
•An alcoholic beverage made by: DISTILLATION▫A process that uses a fermented mixture to
obtain a high alcoholic content
“PROOF”
•A measure of the amount of alcohol in a beverage
PROOF = % ALCOHOL X 2
EXAMPLE:14% ALCOHOL (x2) = 28
PROOF80 PROOF (÷2) = 40% ALCOHOL
JOURNAL:• As a class, we have defined three types of alcohol
—________, ____________, and _________. We have also briefly discussed the differences and effects of these three types. Based on your previous knowledge (from prior classes, DARE, things you have seen on television, the Internet, or in movies, from your own observations, etc.), brainstorm reasons why you think alcohol might affect people differently.
• HINT: Think about the differences between you and someone who possesses opposite physical, emotional, and social qualities than yourself.
What factors make alcohol affect people differently?
Amount of alcohol
consumedSpeed at which alcohol is consumed
Amount of food eaten
Body weight
% of body fat
Age
Gender
Presence of other drugs in the bloodstream
State of general health
Feelings
Blood Alcohol Concentration (BAC)•The percent of alcohol in the blood•Effects intensify as BAC increases
Men Approximate Blood Alcohol Percentage
Drinks
Body Weight in Pounds
100 120 140 160 180 200 220 240
0 .00 .00 .00 .00 .00 .00 .00 .00Only Safe
Driving Limit
0 .00 .00 .00 .00 .00 .00 .00 .00 Only Safe Driving Limit
1 .04 .03 .03 .02 .02 .02 .02 .02 DrivingSkills
SignificantlyAffected PossibleCriminalPenalties
2 .08 .06 .05 .05 .04 .04 .03 .033 .11 .09 .08 .07 .06 .06 .05 .054 .15 .12 .11 .09 .08 .08 .07 .065 .19 .16 .13 .12 .11 .09 .09 .08
6 .23 .19 .16 .14 .13 .11 .10 .09 LegallyIntoxicated
CriminalPenalties
7 .26 .22 .19 .16 .15 .13 .12 .118 .30 .25 .21 .19 .17 .15 .14 .139 .34 .28 .24 .21 .19 .17 .15 .14
10 .38 .31 .27 .23 .21 .19 .17 .16 Death Possible
Subtract .01% for each 40 minutes of drinking.One drink is 1.25 oz. of 80 proof liquor, 12 oz. of beer,
or 5 oz. of table wine.
Women Approximate Blood Alcohol Percentage
Drinks Body Weight in Pounds 90 100 120 140 160 180 200 220 240
0 .00 .00 .00 .00 .00 .00 .00 .00 .00 Only SafeDriving Limit
0 .00 .00 .00 .00 .00 .00 .00 .00 .00 Only Safe Driving Limit
1 .05 .05 .04 .03 .03 .03 .02 .02 .02 Driving SkillsSignificantly
Affected PossibleCriminalPenalties
2 .10 .09 .08 .07 .06 .05 .05 .04 .04
3 .15 .14 .11 .10 .09 .08 .07 .06 .06
4 .20 .18 .15 .13 .11 .10 .09 .08 .08
5 .25 .23 .19 .16 .14 .13 .11 .10 .09
6 .30 .27 .23 .19 .17 .15 .14 .12 .11 LegallyIntoxicated
CriminalPenalties
7 .35 .32 .27 .23 .20 .18 .16 .14 .13
8 .40 .36 .30 .26 .23 .20 .18 .17 .15
9 .45 .41 .34 .29 .26 .23 .20 .19 .17
10 .51 .45 .38 .32 .28 .25 .23 .21 .19 Death Possible
Subtract .01% for each 40 minutes of drinking.One drink is 1.25 oz. of 80 proof liquor, 12 oz. of beer, or 5 oz. of table wine.
.05
•About two drinks per hour•Reasoning and judgment impaired•Slurred speech•Slower reaction time•Decreased muscular coordination
.08
•About 3 or 4 drinks per hour•Considered legally intoxicated in most
states•Balance, vision, and hearing are slightly
impaired
.10
•About 5 drinks per hour•Reasoning, judgment, self-control,
muscular coordination and reaction time are seriously impaired
•People can no longer make responsible decisions
•Slurred speech•Walk with a stagger•Unpredictable emotions
.20
•Emotions are unpredictable and may change rapidly (i.e. people may go from crying to laughing very easily)
.50
•Likely to enter into a deep coma and/or die
•REMEMBER: At this point, this means that about 50% of your blood is concentrated with alcohol
Journal:
•All of your friends are going to a party tonight and ask you to come. You know that there won’t be any parents there and you suspect there will be alcohol there. How do you feel? How will you respond?
How does alcohol affect body systems?•Nervous System•Digestive System•Immune System•Reproductive Systems
Nervous System
•Harms the brain and other parts of the nervous system
•Destroys nerve cells and causes blackouts
Digestive System
•Alcohol exposes the mouth, esophagus, and stomach which could lead to cancer
•Injure stomach lining, causing ulcers•Poisons to the liver•Malnutrition
▫People who drink tend to eat less▫Drinking interferes with the digestion and
absorption of nutrients
Immune System
•Alcohol depresses the function of the immune system (ability to fight off germs)
•Increase risk of developing illness•Decrease the number of infection fighting
cells in the body
Reproductive SystemFEMALE MALE
•Irregular periods•Impair breast
development
•Decrease size of testes
•Decrease development of muscle mass
Alcohol-Related Statistics• THERE ARE ABOUT 10 MILLION UNDERAGE DRINKERS IN
THE US.
• 5,814 TEENS IN THE US DIED IN 2009 AS A RESULT OF ALCOHOL—LEADING CAUSE OF DEATH FOR AGES 15-24 YEARS OLD
• ON FRI & SAT NIGHTS, 1 OUT OF 10 CARS COMING TOWARD YOU HAS A DRUNK DRIVER BEHIND THE WHEEL (OTHER NIGHTS, 1 OUT OF 50)
• TRAFFIC CRASHES ARE THE GREATEST CAUSE OF DEATH FOR PEOPLE BETWEEN THE AGES OF 5 AND 32; ABOUT ½ INVOLVE ALCOHOL
• ALCOHOL IS INVOLVED IN 31% OF TEENAGE CAR FATALITIES.
• 2 OUT OF EVERY 5 PEOPLE IN THE US WILL BE IN AL ALCOHOL RELATED CAR CRASH IN THEIR LIFETIME
• EVERY 20 MINUTES, SOMEONE IS KILLED BY A DRUNK DRIVER IN THE US
• ~1 OUT OF 4 FAMILIES ARE TOUCHED BY ALCOHOLISM
• ~1 IN 10 PEOPLE ARE ALCOHOLICS
Alcohol and the Law
•Legal age in the US: 21 years old•Minor: a person who is under the legal
limit▫If caught drinking or purchasing alcohol
can be fined, arrested, and/or jailed
Pennsylvania Alcohol Laws
Alcohol and Pregnancy
•Miscarriage/stillbirth•Low birth weight infants•Alcohol withdrawal after birth
▫Sleeping problems▫Abnormal muscle tension and shakes
•Fetal Alcohol Syndrome (FAS)
Fetal Alcohol Syndrome (FAS)•Severe birth defects•Small eye openings•Small head•Retarded physical and
mental growth•Leading cause of
mental retardation and birth defects
Alcoholism
•A disease in which there is physical and psychological dependence on alcohol▫Difficulty controlling drinking▫Moods and behaviors change rapidly▫Can destroy social and family lives
Treatment for Alcoholism
•Alcoholics Anonymous (AA)▫A 12-step recovery program for people
with alcoholism•Al Anon
▫A recovery program for people who have friends or family members with alcoholism
•Al Ateen▫A recovery program for teens who have
family members with alcoholism
“The Memory”By: Nathan Parkos
You hit the brakesAnd screehed to a haltAs your friend criedIs wasn't MY fault.
Sitting stillAnd staring outYou saw a bodyLying about
Now realizing what you've doneyou begin to feelVery numb.
While you stoodAnd watched the door slide shutA chill ran down your spine
Looking atThe tall bars of steelYou wandered how his family feels.
The man whose lifeYou took that dayYou wonder if "THE MEMORY"Will ever go away.
In your cellStarring at the barStanding tallYou wrote a poem about it all.
Drunk driving,Is it worthAll the painAnd the hurt?
To take the lifeOf someone dearJust because You drank a beer.
As you laughedWhile you spedYour friend screamedLOOK OUT ahead.
“Went to a party, Mom”
I went to a party,And remembered what you said.You told me not to drink, Mom,so I had a sprite instead.
I felt proud of myself,The way you said I would,that I didn't drink and drive,though some friends said I should.
I made a healthy choice,And your advice to me was right.The party finally ended,and the kids drove out of sight.
I got into my car,Sure to get home in one piece.I never knew what was coming, Momsomething I expected least.
Now I'm lying on the pavement,And I hear the policeman say,the kid that caused this wreck was drunk,Mom, his voice seems far away.
My own blood's all around me,As I try hard not to cry.I can hear the paramedic say,this girl is going to die.
I'm sure the guy had no idea,While he was flying high.Because he chose to drink and drive,now I would have to die.
So why do people do it, MomKnowing that it ruins lives?And now the pain is cutting me,like a hundred stabbing knives.
Tell sister not to be afraid, Tell daddy to be brave.And when I go to heaven,put " Mommy's Girl" on my grave.
Someone should have taught him,That it's wrong to drink and drive.Maybe if his parents had,I'd still be alive.
My breath is getting shorter,Mom I'm getting really scaredThese are my final moments,and I'm so unprepared.
I wish that you could hold meAs I lie here and die.I wish that I could say, "I love you, Mom!"So I love you and good-bye.
Journal:• React to the poems you just read…. Think about
what messages are being sent to you, the reader. What feelings or emotions are evoked when reading them?
• Reflect on the activities you engaged in today… ▫What did you feel like when you were
participating? How might these feelings be similar or different than if you were actually under the influence of alcohol? Share your thoughts/ reactions about the way the feelings you encountered today could influence your decisions, your future, etc….