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Creating an Aligned Plan
Welcome – the session will begin shortly!
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Companies achieve only 33% of expected results from their strategic plans.The Gap between expectation and performance is a failure of companies to execute strategy.
Markon Associates and the Economist Intelligence Unit
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Align the team!• Create buy-in• Create a roadmap for success (Annual
Objectives, anyone??)• Create Clear Roles and Responsibilities• Create Accountability• How? Create an aligned Plan
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Agenda• Who we are• Why Plan?• The 6 Steps to Mission Planning• Tips for your Planning Session• Q&A with an Ace
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Atlanta, GA
• President of Afterburner
• USAF F-15 Mission Commander
• U.S. Presidential Escort Missions
• Air Force Academy Graduate
• M.S. Aerospace Science / MBA from UT
• Instructor Pilot of the Year at USAF Training HQ
• Embedded with Silicon Valley Tech Company in 2015
Thor
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FLAWLESS EXECUTION CYCLE
PLAN BRIEF
EXECUTEDEBRIEF
WIN!
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WHY PLAN?• Stay ahead of the rate of change in the marketplace.
– “We are making a shift. We are no longer capable of just conducting ‘transactions’ in the marketplace – we need to provide transformative solutions. The value proposition that we must offer has to change.”
» SVP of Sales, Med Device Industry
• Innovate.– “We are purusing our second act of innovation, a feat that is typically elusive in the tech
industry. We need to be completely aligned as we pursue the next frontier.”» CEO, Tech Industry
• Create Alignment.– “It feels like we’ve got 3,000 CEOs in this company.”
» SVP of Business Unit, Tech Industry
9
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TACTICALLY FOCUSEDORGANIZATION
Prometheus Process by John Warden. Copyright 2002-2012, Venturist ®, Inc.
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STRATEGICALLY ALIGNEDORGANIZATION
Prometheus Process by John Warden. Copyright 2002-2012, Venturist ®, Inc.
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TWO CHOICES
Tactical VS Strategic
Tactically Focused Organization Strategically Focused Organization
Prometheus Process by John Warden. Copyright 2002-2012, Venturist ®, Inc.
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FLAWLESS EXECUTION CYCLE
BRIEF
EXECUTEDEBRIEF
WIN!PLAN
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Rapid Planning
“Ace” Leadership / Decision Maker80% Planning
Open Planning – Many Minds Team Execution
Planning Concepts
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01
Determine the Mission Objective
02
Identify the Threat
04 Evaluate Lessons Learned
03 Identify Your Available Resources
05 Develop Course of Action / Tactics
06 Plan for Contingencies
Six Steps to Mission Planning
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01
Determine the Mission Objective
02
Identify the Threat
04 Evaluate Lessons Learned
03 Identify Your Available Resources
05 Develop Course of Action / Tactics
06 Plan for Contingencies
Six Steps to Mission PlanningDEFINE
ALIGN
ASSIGN
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Determine the Mission ObjectiveClearMeasureable
Aligned
Achievable
01
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01
Mission ObjectiveSix Steps to Mission Planning
02
Identify the Threat
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02
Identify the ThreatSix Steps to Mission Planning
Complacency, Indifference & ApathyLack of Funding / Resource Allocation
Lack of Leadership SupportLoss of Critical PersonnelLack of Communication
SilosCompeting Priorities
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01
Determine the Mission Objective
02
Identify the Threat
03Available or
accessible to achieve the mission objective
Six Steps to Mission Planning
Identify Your Available Resources
Have You Considered:• People (experience)• Equipment• Facilities• Budget• Third Parties / Vendors• Customers• Opportunities
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01
Determine the Mission Objective
02
Identify the Threat
04 Evaluate Lessons Learned
03 Identify Your Available Resources
Six Steps to Mission Planning
• Lessons Learned Database
• Experience
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01
Determine the Mission Objective
02
Identify the Threat
04 Evaluate Lessons Learned
03 Identify Your Available Resources
05 Develop Course of Action / Tactics
Six Steps to Mission Planning
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RED TEAM
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01
Determine the Mission Objective
02
Identify the Threat
04 Evaluate Lessons Learned
03 Identify Your Available Resources
05 Develop Course of Action / Tactics
06 Plan for Contingencies
Six Steps to Mission Planning
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Tips for Your Planning Session• Ensure you have the right team in the room• Strive to conduct the session in-person• Identify your Red Team up front• Create your HDD and draft Mission Objective first!• Kickoff the session with an explanation from the
Champion• Plan for 4-6 hours (but it may be much less)
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Q&A with an Ace• Mark Paske
– VP of Sales for a Tech Company and leader for 100s of sales team members. Responsible for $1bn+ in annual sales revenue.
– Completed Planning sessions for 3 Missions with his North American Sales Teams
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Joel “Thor” [email protected] Afterburner.com@AfterburnerInc#FlawlessExecution