Download - A dopting Green Business for Sustainability: ENGAGING CORPORATE LAGOS By: Akanimo Odon (PhD)
Adopting Green Business for Sustainability:ENGAGING CORPORATE LAGOS
By:Akanimo Odon (PhD)
Contents
An Overview Benefits of Going Green The Business Model Climate Change Capacity Building Initiative
(3CBI)
Envirofly Overseas Partners
…on to new frontiers
In an era where global concerns about environmental issues is at a peak, Nigeria has a role to play and Lagos can lead that
agenda.
Sustainability is a new direction for firms to effectively and profitably show-case their
environmental consciousness.
Why Lagos? Why Now?
• Lagos has held this summit 6 times before….premise• Lagos is a Coastal City and one of the most susceptible States to the impacts of climate change – rising sea levels• Lagos has the largest industry base in Sub-Saharan Africa• Lagos is the most populated State in Sub-Saharan Africa • But Most Importantly …………………………
Why Lagos? Why Now?
LAGOS IS THE CENTRE OF EXCELLENCE
Eko…Oni Baje O
The Missing Link
?
…on to new frontiers
To go green, companies need to implement green initiatives and then promote and
publicize them.
There is a case for a strategic alignment between Lagos State Government and
Corporate Lagos.
The Missing Link
Lagos State Government
+Corporate Lagos
A Partnership that Works
Going Green???
Overwas saved by Levi Strauss by eliminating bottled water at corporate meetings.
$500,000
$40,000
15,000,000
per year was saved by Bank of America for reducing the weight of their ATM receipts from 20 pounds to 15 pounds
worth of bottles a year was saved by Unilever by re-configuring the plastic bottles of their billion dollar worth Suave shampoo brand .
Going Green???
.... has been saved by Norm Thompson Prints by printing its catalogs on 10 percent postconsumer recycled
paper, and increased that figure to an average of 30 percent postconsumer recycled paper before 2008.
4,400 tons of wood per year
11.7 million gallons of water per year
990 tons of solid waste per year
Going Green???
• General Mills recycled 86% of its solid waste by burning its oats hull for fuel.
• Unilever triple concentrated detergent saved 1.3 million gallons of fuel, 10 million pounds of plastic resin and 80 million square feet of cardboard since 2005 – sustainable packaging…
• Delta Airlines collected 60 tonnes of recyclables in three months by instructing flight attendants to sort.
• Budweiser saves 21 million pounds of metal per year by trimming an eight of an inch off the diameter of its beer cans
BENEFITS OF GOING GREEN
Benefits Of Going Green
A new methodology for
managing business practices,
interfacing with the public,
executing energy policy, and
interacting with other
businesses in an increasingly
interconnected global economy.
Benefits of Going Green
•International Reputation and Profile – with international contemporaries
•Competitive Advantage – over local competition
• Cost Savings and Effectiveness – across business operations
Benefits of Going Green
•Revenue generation – from waste and carbon credits
• Access to International Environmental Funds – for greener community projects.
• Access to strategic partnerships – to drive aspects of business.
Benefits of Going Green
•Better Quality of life – for employers and customers
• Good will and appreciation – from stake holders.
• Sharp increase in Green Brand Awareness across the Nigeria.
Short-Medium Run
• Guaranteed positive impact on Triple bottom line
Medium Run
• Loyalty and market leadership
Long Run
Brand BenefitsWith a good deployment of this process, Corporate Lagos can be guaranteed of a great output.
The Green Bug…….just like
• Health and Safety in the Oil and Gas Industry
• Local Content in the Oil and Gas Industry
• ATMs in Banking Industry
Image and Branding will catch the green bug in a chain reactionwithout restrictions to any industry......
THE BUSINESS MODEL
The Business Model
Audit/Assessment Stage
Advice/ConsultationStage
DeploymentStage
Greenifying Process for Companies
2 – 4 weeks Continuous
3 – 5 weeks
Green Programme Facets
Awareness/Training
Resource Management
Process Management
Waste Management
Resource Management
Water efficiencyLight/power managementRaw materials managementFuel use
Resource Management
Water efficiencyLight/power managementRaw materials managementFuel use
Awareness/ Training/Events
Company wide trainingAwareness campaignsCompany policy documentsOrganising green seminars/workshops/conferences
Awareness/ Training/Events
Company wide trainingAwareness campaignsCompany policy documentsOrganising green seminars/workshops/conferences
Waste Management
Waste reduction strategiesZero Waste InitiativesWaste Disposal and Re-use models
Waste Management
Waste reduction strategiesZero Waste InitiativesWaste Disposal and Re-use models
Process Management
Green ProcurementGreen FinancingGreen LogisticsGreen Supply Chain Management
Process Management
Green ProcurementGreen FinancingGreen LogisticsGreen Supply Chain Management
Collaborative Stakeholder Relationships
Value Adding Alignment with NCD Directives
Nigerian Content Embedded in C&P & HR processes
Target High Growth Potential Sub-Contractors
Core Strategies for Greenifying a Company
Platforms & Propositions
Awareness/Training
Training Capacity building in clients senior management and key staff through international certified short training programmes.
Seminars Workshops and seminars for creating awareness in client stakeholders
Conferences Organising international environmental conferences in partnership with clients to open fora for deliberations on better green initiatives in their supply chain.
Campaigns Television interviews, posters and billboards, radio jingles, bulk SMS messages, logo re-design etc.
Platforms & Propositions
Resource ManagementRecycling Capacity building in clients senior management and key staff through
international certified short training programmes.
Water Efficiency Reduced bottled waters, Water re-routing systems etc.
Lighting Efficiency Energy saving bulbs, energy saving lighting systems, Light-Off Culture Policy
Materials Efficiency Lighter packaging, lighter receipting,
Platforms & Propositions
Process ManagementTelecommuting E-conferencing, E-receipts, Working from home.
Green Procurement Purchasing recycled materials, preference for green products and services
Supply Chain Management
Sustainable systems, renewable energy embedded systems, Green Logistics
Platforms & PropositionsWaste Management
Recycle & Re-use Re-use of waste generated
Re-Sell Selling waste products to firms who would need them instead of discarding.
Behavioral Adaptation Incentives, schemes, competitions and programmes to enable stake holders manage waste.
Green WashingGreenwashing (a compound word modelled on "whitewash"), or "green sheen", is a form of spin in which green PR or green marketing is deceptively used to promote the perception that a company's policies or products are environmentally friendly.
In any other aspects of business, this might pass but because environmental issues are global in nature, being accused of green washing can negatively affect a companies’ business negatively from a reputation perspective.
It is therefore fundamental that information generated from green consulting is accurate enough prior to green PR.