7/29/2019 8 Tips for better selling volunteer opportunities

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8TipstoBetterSellyourOpportunity

TakenfromMartinJCowlingsPeopleFirst-TotalSolutions

Howareyousellingtheopportunitytobeengagedasavolunteerwithyourorganisation?

Marketingasatooltopromoteyourvolunteeropportunitieshasbecomejustasimportant

inthenon-profitsectorasitisinthebusinessworld.Herearesometipsthatmighthelp.

1. Includeinformationaboutvolunteeringonyourwebsite,Facebookpageandintheannualreport.

2. Explainyourmissionclearlysopotentialvolunteersknowwhattheyareaimingfor.3. Sellyoursuccess.Peoplearedrawntosuccess,notfailure.4. Describealltheservicesthatyourorganisationoffers.5. Clearlystatethepositionsavailable:youknowwhattheyarebutthepublicdoesn't.6. Explainwhatsupportsarethereforthevolunteersuchasinsurance,telephonesupport,

securityetc.

7. Talkaboutwhatthebenefitsareforthevolunteer.8. Behonestandupfrontabouttheapplicationandscreeningprocessandthelengthoftimethis

maytake.