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1National Travel and Tourism Office, International Trade Administration, U.S. Department of Commerce
Canadian Travel to the U.S.:A Brief Update
Presented by:
MARK BROWNNational Travel and Tourism OfficeInternational Trade AdministrationU.S. Department of CommerceMay 2014
Presented to:
Discover America Committee--CANADA
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2National Travel and Tourism Office, International Trade Administration, U.S. Department of Commerce
The Numbers in 2013
• Volume trend:23.39M, up 3.0%. #1. 4th consecutive record.
• Spending trend:$27.03B, up 5.8%. #1. Consistent strong growth.
• Trade Surplus:$19.4B. #1. Consistent VERY strong growth.
• For perspective:Despite the “low” growth rate of 3.0%, the increase in Canada travelers to the USA in 2013 was greater than that of China and Brazil...COMBINED! (690K vs 600K)
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3National Travel and Tourism Office, International Trade Administration, U.S. Department of Commerce
Canada Travel to USA and Rest of World12-month moving average VOLUME
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millions
2005 2006 2007 2008 2009 2010 2011 2012 2013 2014
To USA
To Rest of World
trend lines
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4National Travel and Tourism Office, International Trade Administration, U.S. Department of Commerce
-10%
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2006 2007 2008 2009 2010 2011 2012 2013 2014
To USA
To Rest of World
Canada Travel to USA and Rest of World12-month moving average PERCENT CHANGE
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5National Travel and Tourism Office, International Trade Administration, U.S. Department of Commerce
Outlook for Canada Travelto the United States
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6National Travel and Tourism Office, International Trade Administration, U.S. Department of Commerce
Canada to the United States
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19.1
23.4
12.7
millions of visitors from Canada
26.62018 versus 2013:+3.2 million additional visitors+14% total growth+2.6% annual compounded growth
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7National Travel and Tourism Office, International Trade Administration, U.S. Department of Commerce
Factors for 2014 and Beyond
• ++ Promoting the USA (Brand USA: ++; states/cities: ??)
• + Duty-free limit increase (greater than 24-hour stay; June 1, 2012)
• + Travel taxes in other countries
• + Population growing
• + - Economy / Low growth of U.S. economy.
• ? Cross-border auto travel to fly from USA airport
• - - Currency exchange rate
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8National Travel and Tourism Office, International Trade Administration, U.S. Department of Commerce
Canada on…travel.trade.gov
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9National Travel and Tourism Office, International Trade Administration, U.S. Department of Commerce
Thank You!
Questions?
MARK BROWNNational Travel and Tourism OfficeInternational Trade AdministrationU.S. Department of CommercePhone: [email protected]