Download - 1. Eurovelo Les Lumsdon
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Institute of Transport and Tourism Institute of Transport and Tourism
The European Cycle The European Cycle Route Network: Route Network: EuroveloEurovelo 20092009
Les LumsdonLes LumsdonLeisure and Tourism Cycling Conference: Leisure and Tourism Cycling Conference:
Aveiro, PortugalAveiro, Portugal66thth November 2009November 2009
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Institute of Transport and Tourism Institute of Transport and Tourism
European Study on CyclingEuropean Study on Cycling
• Requested by the European Parliament's Committee on Transport and Tourism
• Assessed the challenges and opportunities for sustainable cycle tourism
• The report focuses specifically on travel between places by bicycle for leisure purposes
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Institute of Transport and Tourism Institute of Transport and Tourism
Aims and ObjectivesAims and Objectives
• Evaluate the potential benefits of long distance European cycling routes for tourism purposes
• Three key objectives:– to determine the current scale and scope of cycle
tourism in Europe – to evaluate EuroVelo as a sustainable tourism
network across Europe– to investigate the potential to develop a themed
trail, currently known as The Iron Curtain Trail.
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Institute of Transport and Tourism Institute of Transport and Tourism
The Cycle Tourism MarketThe Cycle Tourism Market
• No reliable data sources regarding overall volume and value of the existing cycle tourism market
• France and Austria most important destinations for cycle tourism
• Germany and the UK are the main outbound markets of the European tourism sector
• Universal needs- a continuous, safe, pleasant route with good signage
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Institute of Transport and Tourism Institute of Transport and Tourism
Trends & Tourism MarketTrends & Tourism Market
• Marginal increase in cycle tourism• Uneven provision and market growth across
Europe• Model produced to evaluate the value of cycle
tourism in the EU (EU27+Norway and Switzerland).
• The total economic impact for the estimated 2.8 billion cycle tourism trips in Europe with a value in excess of €54 billion per annum
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Institute of Transport and Tourism Institute of Transport and Tourism
Motivational FactorsMotivational Factors
• Health• Relaxation• Nature• Pleasant scenery and landscapes• Learning about other areas• Social
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Institute of Transport and Tourism Institute of Transport and Tourism
Most important factors of route Most important factors of route designdesign
• Safety (low or no traffic density)• Ease of use (signposting)• Pleasant landscapes • Accommodation/refreshment• Of lesser importance are:
– information material– public transport access– route network density– cycle maintenance shops – infrastructure such as resting places
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Institute of Transport and Tourism Institute of Transport and Tourism
ImpactsImpacts
• Economic impact:– Cycle tourists spend average €53 per day
(inc. accommodation).– Day excursion cyclists estimated average
spend of almost €16 per day.• Environmental and Social Impacts:
– Minimal negative impacts– Disturbance of wildlife/flora– Crowding (impact on recreational quality)
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Institute of Transport and Tourism Institute of Transport and Tourism
The The EuroveloEurovelo networknetwork• EuroVelo: a European cycle route network
which seeks to offer a sustainable Trans-European Network.
• Comprises twelve long distance cycle routes covering a distance of 66,000 km.
• Managed by the European Cyclists’Federation
• The report assesses whether or not this network could enhance the overall transport and tourism offering in Europe.
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Institute of Transport and Tourism Institute of Transport and Tourism
The The EuroveloEurovelo NetworkNetwork
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Institute of Transport and Tourism Institute of Transport and Tourism
The challengesThe challenges
The challenges are at different levels:• Lack of vision to mitigate climatic change• Institutions and tourism associations slow
to translate sustainability principles into practice
• The lack of investment in low carbon tourism
• The gap between transport and tourism
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Institute of Transport and Tourism Institute of Transport and Tourism
VisionVision
• The EU documentation states that tourism has not progressed much in terms of sustainable development
• There’s a real need for a tourism ‘product’which highlights a vision of the future
• EuroVelo has the potential to offer this:across all countries, low impact, high economic impact
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Institute of Transport and Tourism Institute of Transport and Tourism
Stakeholder InvestmentStakeholder Investment
• A major challenge for leisure cycle tourism is the need to invest in routes
• Major tourism institutions need to get behind a European cycle tourism product
• Currently cycle tourism ‘products’ are fragmented-need to be coordinated
• EuroVelo not sufficiently developed as a flagship
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Institute of Transport and Tourism Institute of Transport and Tourism
Low Carbon TourismLow Carbon TourismCycle tourism has a very significant advantage over
other forms of transport in reducing climate changeBut only if cyclists travel shorter distances to cycle and
by train-not airplane Analysis of German data shows that 7% of cyclists
flying to destination: this accounts for 40% of total cycle holiday emissions
Rail based cycle holidays account for 28% of trips butonly 7% of the total cycle holiday emissions
There’s a need to design EuroVelo as a low carbon product
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Institute of Transport and Tourism Institute of Transport and Tourism
The transportThe transport--tourism gaptourism gap• A need for integration between modes of transport and
tourism • Cycle hire for the more casual day excursionist at railway
stations is ideal• Train operators in different countries have varying
approaches to carriage of cycles. • The coach and cycle offer is currently very limited• Provision for cycles on ferries is an important element• Switzerland is the best example of a coordinated
approach to transport and tourism
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Institute of Transport and Tourism Institute of Transport and Tourism
The report recommendationsThe report recommendations• In summary we recommended the following: • That EuroVelo is incorporated into the TEN programme.• That more funds are made available for coordination of development
and coordinated marketing of the EuroVelo network • Funds for bi-annual monitoring of cycle tourism.• Funds to further develop and maintain the demand forecast model
(CRDFM).• More focused and detailed appraisal is made (projects, seminars,
cost-benefit analyses) on railways to improve the carriage of bicycles, specifically on long distance trains
• To proceed with Iron Curtain Trail as an example of green tourism