Transcript
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Buying BehaviourBuying Behaviour
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Types of consumer behaviourTypes of consumer behaviour
Routine response behaviourRoutine response behaviour Limited decision makingLimited decision making Extensive decision makingExtensive decision making
Consumer buying decision Consumer buying decision processprocess
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Possible influences on the Possible influences on the decision processdecision process
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Business buying behaviourBusiness buying behaviour
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Influences on business Influences on business buyingbuying
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LEGOLANDLEGOLAND
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