down & dirty strategies to enhance...
TRANSCRIPT
![Page 1: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/1.jpg)
Video Boot Camp for eLearning Down & Dirty Strategies to
Enhance Learning
Chicagoland Chapter ASTD
Oct. 18, 2013
©2008© 2013
![Page 2: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/2.jpg)
![Page 3: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/3.jpg)
eLearning Video Forum
![Page 4: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/4.jpg)
10:00 – 11:00 Engaging Learners on Camera10:00 – 11:00 Engaging Learners on Camera
Agenda
9:00 – 10:00 Video Production Basics9:00 – 10:00 Video Production Basics
11:15 – 12:15 Hands-on Breakouts11:15 – 12:15 Hands-on Breakouts
12:15 – 12:30 Team Up (back in General Session)12:15 – 12:30 Team Up (back in General Session)
3:30 – 4:00 Editing Demo3:30 – 4:00 Editing Demo
12:30 – 3:30 Working Lunch, Video Shoots, 1-1 Coaching12:30 – 3:30 Working Lunch, Video Shoots, 1-1 Coaching
4:00 – 5:00 Lessons Learned, Panel Discussion, Q&A4:00 – 5:00 Lessons Learned, Panel Discussion, Q&A
![Page 5: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/5.jpg)
1. Talking head
2. Interview
3. Scenario/story
4. Documentary or How-to
5. Recorded lecture
5 Types of eLearning Video
![Page 6: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/6.jpg)
Talking Head
Pros
• Personable
• Direct
• Controllable
• Easy to manage production elements
Cons
• Challenging for on-camera talent
• Visually static
![Page 7: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/7.jpg)
Interview
Pros
• Personable
• Conversational
• Easy for SME
• Nuanced
• Easy to follow
Cons
• Can go off track
• Not scripted
![Page 8: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/8.jpg)
Scenario/Story
Pros
• Visually engaging
• Showing not telling
• Can be realistic
Cons
• Time-consuming
• Expensive
• Potentially hokey
• Potentially distracting
• Production is more difficult
• Requires “talent”
http://youtu.be/O_Mk5qNbKxk
![Page 9: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/9.jpg)
Documentary
or How-to
Pros
• Realistic
• Capturing SMEs in the wild
• Primary source
• Visually engaging
Cons
• More time shooting, multiple angles
• More editing time
• Can’t control some moving parts
http://youtu.be/d_56kyib-Ls?t=6m15s
![Page 10: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/10.jpg)
Recorded Lecture
Pros
• Quick
• Easy
Cons
• Boring
• Un-engaging
• Eavesdropping
• Learner is passive
![Page 11: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/11.jpg)
1. Start with a well-planned instructional
design with clear learning objectives
2. Consider your brand
Video Production Principles for
eLearning
• Identify video opportunities to support #1
• Shoot video consistent with #2
• Eliminate distractions from both
![Page 12: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/12.jpg)
Agenda
CameraCamera
LightingLighting
AudioAudio
Setting Up Your StudioSetting Up Your Studio
Wardrobe, Hair & ComplexionWardrobe, Hair & Complexion
EditingEditing
9:00 – 10:00 Video Production Basics9:00 – 10:00 Video Production Basics
10:00 – 11:00 Engaging Learners on Camera10:00 – 11:00 Engaging Learners on Camera
![Page 13: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/13.jpg)
You may not need expensive
professional equipment
Fancy features do not necessarily
help you meet your goals
Professional cameras are complicated
Camera Principles
![Page 14: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/14.jpg)
Standard vs. high definition
Media storage & communication
with editing software
SD card, Tape, DVD, Hard drive,
USB, Other type of Cable
Audio quality &
capture method
Camera Type Considerations
![Page 15: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/15.jpg)
Placement
Angle
Framing
Headroom
Looking room
Camera Position
http://youtu.be/2zR3m6ZWdcQ
![Page 16: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/16.jpg)
Agenda
CameraCamera
LightingLighting
AudioAudio
Setting Up Your StudioSetting Up Your Studio
Wardrobe, Hair & ComplexionWardrobe, Hair & Complexion
EditingEditing
9:00 – 10:00 Video Production Basics9:00 – 10:00 Video Production Basics
10:00 – 11:00 Engaging Learners on Camera10:00 – 11:00 Engaging Learners on Camera
![Page 17: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/17.jpg)
Try to flatter
Accentuate the positive
Reduce the negative
Avoid
Overhead light
Natural light
Lighting Principles
![Page 18: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/18.jpg)
3-point
lighting
Controlling the Light
http://youtu.be/eNRQN9QVFIA3
![Page 19: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/19.jpg)
3-Point Lighting
![Page 20: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/20.jpg)
Professional grade
Lighting Options
Consumer grade
![Page 21: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/21.jpg)
Recommendation:
Adjust distance of light
source
Use diffusion material
Be aware of:
Harsh shadows
Color of the light
Light Intensity:
![Page 22: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/22.jpg)
Adjustments may have adverse
effect somewhere else
Choose your battles
Beware
![Page 23: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/23.jpg)
White Balance
![Page 24: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/24.jpg)
Agenda
CameraCamera
LightingLighting
AudioAudio
Setting Up Your StudioSetting Up Your Studio
Wardrobe, Hair & ComplexionWardrobe, Hair & Complexion
EditingEditing
9:00 – 10:00 Video Production Basics9:00 – 10:00 Video Production Basics
10:00 – 11:00 Engaging Learners on Camera10:00 – 11:00 Engaging Learners on Camera
![Page 25: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/25.jpg)
Clear audio is often more critical
than quality of video
Many cameras lack good audio
capabilities
External microphone may be necessary
Audio Capture Principles
![Page 26: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/26.jpg)
USB vs. analog
Options
Plug into camera
Capture 2nd audio track
through computer &
synch with master track
when editing
Using External Microphones
![Page 27: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/27.jpg)
Not in the shot
Distance from
subject to capture
natural volume
level
No shadows
External Microphone Placement
MIC
![Page 28: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/28.jpg)
Identify room noise
Hum of HVAC, printers,
computer fans
Phones & other electronics
White noise & sound
bounce
Place keys in the refrigerator as a reminder
Beware: Before You Shoot
Eliminate distractions
Turn off what you can,
muffle what you can’t
Soften walls and floor
with acoustic foam,
draperies, carpeting
![Page 29: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/29.jpg)
Room Tone
Record a few seconds of
room tone
1. Lay it in over silence
to even the sound
2. Use to remove noise
![Page 30: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/30.jpg)
Internal noise
People
Phones
Footsteps
Reshoot if Distractions Exist
External noise
Trains & traffic
Car horns
Sirens
![Page 31: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/31.jpg)
Agenda
CameraCamera
LightingLighting
AudioAudio
Setting Up Your StudioSetting Up Your Studio
Wardrobe, Hair & ComplexionWardrobe, Hair & Complexion
EditingEditing
9:00 – 10:00 Video Production Basics9:00 – 10:00 Video Production Basics
10:00 – 11:00 Engaging Learners on Camera10:00 – 11:00 Engaging Learners on Camera
![Page 32: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/32.jpg)
Where in the building?
Quiet, low traffic
Controllable light
Large enough to accommodate equipment
Principles for Setting Up Your
Studio
![Page 33: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/33.jpg)
Location
Considerations
Natural habitat
Office, Out in the field
Studio
Branded, Green screen
Setting Up Your Studio
Set
Decoration
Try for balance &
harmony
Eliminate distractions
Honor your brand
![Page 34: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/34.jpg)
Green Screen Studio Set-up
http://youtu.be/M_WdLkaOUic4:29
![Page 35: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/35.jpg)
Green Screen Studio Set-up #2
http://youtu.be/xh9nvdcH1LI
![Page 36: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/36.jpg)
Screen should be wrinkle free(ish)
Light subject and screen separately
Less light on screen, more on subject
Strong back light
Increase distance between subject and screen
Beware of light bounce
Green Screen Considerations
![Page 37: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/37.jpg)
Agenda
CameraCamera
LightingLighting
AudioAudio
Setting Up Your StudioSetting Up Your Studio
Wardrobe, Hair & ComplexionWardrobe, Hair & Complexion
EditingEditing
9:00 – 10:00 Video Production Basics9:00 – 10:00 Video Production Basics
10:00 – 11:00 Engaging Learners on Camera10:00 – 11:00 Engaging Learners on Camera
![Page 38: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/38.jpg)
Be appropriate for your brand
Flatter your body & face
Eliminate distractions
Principles of Wardrobe, Hair &
Complexion
![Page 39: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/39.jpg)
Do
Choose solids
Contrast with other
clothing &
surroundings
Wardrobe
Don't
Wear patterns or narrow
stripes
Wear too much white
Choose fabrics that shine
Wear green if using green
screen
![Page 40: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/40.jpg)
No fly-aways
Keep it off the face
Hair
![Page 41: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/41.jpg)
Video & lights create shine, blotches, uneven
tone, make pale skin paler & dark skin darker
Recommendation:
Use powder often
to even out tone
& reduce shine,
especially on nose
& forehead.
Complexion
![Page 42: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/42.jpg)
Agenda
CameraCamera
LightingLighting
AudioAudio
Setting Up Your StudioSetting Up Your Studio
Wardrobe, Hair & ComplexionWardrobe, Hair & Complexion
EditingEditing
9:00 – 10:00 Video Production Basics9:00 – 10:00 Video Production Basics
10:00 – 11:00 Engaging Learners on Camera10:00 – 11:00 Engaging Learners on Camera
![Page 43: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/43.jpg)
Just because you can doesn’t mean
you should
Keep things simple
Keep things moving at a good pace
Principles of Editing
![Page 44: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/44.jpg)
Exports/works with course-
building software, SCORM, LMS
Import variety of formats
Run multiple video & audio tracks
Edit sound including noise reduction
Add text & titles
Features to Look For
![Page 45: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/45.jpg)
The Anatomy of Editing Software
Clip Bin
Timeline
Preview
![Page 46: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/46.jpg)
Audio
Audacity
Editing Suites
Video
Camtasia
Windows Live Movie Maker
Corel Video Studio
iMovie
Sony Vegas Pro
Final Cut Pro
![Page 47: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/47.jpg)
Agenda
Guiding PrinciplesGuiding Principles
Engaging the CameraEngaging the Camera
Scripting & PromptersScripting & Prompters
Coaching OthersCoaching Others
9:00 – 10:00 Video Production Basics9:00 – 10:00 Video Production Basics
10:00 – 11:00 Engaging Learners on Camera10:00 – 11:00 Engaging Learners on Camera
11:15 – 12:15 Hands-on Breakouts11:15 – 12:15 Hands-on Breakouts
12:15 – 12:30 Team Up (back in General Session)12:15 – 12:30 Team Up (back in General Session)
![Page 48: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/48.jpg)
Types of SMEs
![Page 49: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/49.jpg)
Pre-production
• Instructional designer
• Technical SME
• Script writer
Video Production Roles
![Page 50: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/50.jpg)
Production
• On-camera talent
• Lights, Camera, Sound
operator(s)
• Content monitor
• Coach
Video Production Roles
Often
Overlooked
Everyone’s an SME
![Page 51: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/51.jpg)
Only better.Be yourself.Find your focus.
Adapt to the environment
you’re in.
Allow your personality to shine through.
Take control of your
thoughts.
Self-aware & Engaged
![Page 52: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/52.jpg)
Agenda
Guiding PrinciplesGuiding Principles
Engaging the CameraEngaging the Camera
Scripting & PromptersScripting & Prompters
Coaching OthersCoaching Others
9:00 – 10:00 Video Production Basics9:00 – 10:00 Video Production Basics
10:00 – 11:00 Engaging Learners on Camera10:00 – 11:00 Engaging Learners on Camera
11:15 – 12:15 Hands-on Breakouts11:15 – 12:15 Hands-on Breakouts
12:15 – 12:30 Team Up (back in General Session)12:15 – 12:30 Team Up (back in General Session)
![Page 53: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/53.jpg)
Focused outward & connected
Self-aware
In control
Comfortable
Sees faces & responds
Talks with, not at
Speaks spontaneously
An Effective Presenter, Trainer, Facilitator
Engaged in the Conversation
![Page 54: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/54.jpg)
Engagement Skills
Connect with listeners
Control thoughts
![Page 55: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/55.jpg)
Focused outward & connected
Self-aware
In control
Comfortable
Sees faces & responds
Talks with, not at
Speaks spontaneously
An Effective Video Presenter
Engaged in the Conversation
![Page 56: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/56.jpg)
Speak to one
person
Friendly
relationship
Solid eye
contact to
camera
Be Specific & Get Personal
http://youtu.be/Zduk5uCZy0A
![Page 57: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/57.jpg)
Sounding spontaneous is necessary
for learner engagement
Perfection is not desired
Keep your enthusiasm up
Additional Thoughts (1 of 2)
![Page 58: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/58.jpg)
Well-thought-out & detailed
instructional design are critical for
context & connecting dots
On-camera talent must know &
understand the content and context
Additional Thoughts (2 of 2)
![Page 59: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/59.jpg)
Agenda
Guiding PrinciplesGuiding Principles
Engaging the CameraEngaging the Camera
Scripting & PromptersScripting & Prompters
Coaching OthersCoaching Others
9:00 – 10:00 Video Production Basics9:00 – 10:00 Video Production Basics
10:00 – 11:00 Engaging Learners on Camera10:00 – 11:00 Engaging Learners on Camera
11:15 – 12:15 Hands-on Breakouts11:15 – 12:15 Hands-on Breakouts
12:15 – 12:30 Team Up (back in General Session)12:15 – 12:30 Team Up (back in General Session)
![Page 60: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/60.jpg)
Follow the instructional design?
Deliver the learning objectives?
Be clear & concise?
Engage your friend through the camera?
And sound conversational?
So … How Do You
![Page 61: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/61.jpg)
Read a Prompter
Pros:
Tightly controlled content
Cons:
Difficult to do well
Appearance of reading
Two Choices
Memorizing
Improvise from Notes
Pros:
Spontaneous sounding
Personality can shine
Cons:
Time consuming
![Page 62: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/62.jpg)
Create Notes & Improvise Around Them
http://youtu.be/DVel7EBZS24
![Page 63: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/63.jpg)
1. Video camera
2. Shroud
3. Script/monitor
4. Clear glass or beam
splitter
5. Image from subject
6. Image from video
monitor
Anatomy of a Prompter
![Page 64: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/64.jpg)
iPad
Hardware
Tripod
![Page 65: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/65.jpg)
Write the script to be spoken
(not read)
Use contractions
Shorter sentences / run-on sentences
Use the talent’s speech pattern and word choice
Prompter Tips:
The SCRIPT WRITER Prepares
![Page 66: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/66.jpg)
Highlight words to be emphasized
Indicate pauses in script
Practice out loud
Record yourself
Edit script until it’s comfortable
Prompter Tips:
The TALENT Prepares
![Page 67: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/67.jpg)
Relax
Speak to one person, keep it friendly
Speak at a natural-sounding tempo & cadence
Gesture freely
Pause to “think”
Make sure the words have meaning (comprehend)
Prompter Tips:
During the Shoot
![Page 68: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/68.jpg)
The goal is to
appear natural,
not perfect.
Ultimately?
![Page 69: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/69.jpg)
Agenda
Guiding PrinciplesGuiding Principles
Engaging the CameraEngaging the Camera
Scripting & PromptersScripting & Prompters
Coaching OthersCoaching Others
9:00 – 10:00 Video Production Basics9:00 – 10:00 Video Production Basics
10:00 – 11:00 Engaging Learners on Camera10:00 – 11:00 Engaging Learners on Camera
11:15 – 12:15 Hands-on Breakouts11:15 – 12:15 Hands-on Breakouts
12:15 – 12:30 Team Up (back in General Session)12:15 – 12:30 Team Up (back in General Session)
![Page 70: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/70.jpg)
Create and maintain a pleasant
working environment.
![Page 71: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/71.jpg)
Build trust & respect
Set expectations
No one enjoys seeing themselves on video
It’s more challenging than they probably think
Time (x2) (at least)
Let them know you have their back
Before the Shoot
![Page 72: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/72.jpg)
Be set up and ready to gowhen talent arrives
Make sure everyone knows their role
Coaching should come from only one person
Be patient & ask it of others
Playful banter is good, incessant chit-chat is not
During the Shoot
![Page 73: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/73.jpg)
Don’t have to be memorized or be perfect
Should sound conversational
Pause, think, breathe
Engage the camera (one person, friendly relationship)
Let their personalities shine & keep their enthusiasm up
Help Talent Understand
![Page 74: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/74.jpg)
Make them watch and listen
Point out and encourage what’s
good, make suggestions
Review with content monitor
Give the talent veto power
Reviewing & Approving Takes
![Page 75: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/75.jpg)
Ask them early: How do you want to be perceived?
Use their goals as the lens for reviewing takes
What do you think: Does she appear credible? Knowledgeable? Engaging?
Use Goals as Main Coaching Tool
![Page 76: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/76.jpg)
Ask questions
How’d that feel?
Are the dots connecting?
What’s the most important word?
Shall we do that again?
Model the tone, mood, energy of the script for them
Do NOT provide line readings
Other Coaching Tips
![Page 77: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/77.jpg)
Understand what can & can’t
be edited
Do as many takes as it takes
Do not settle for just OK, but do not
strive for perfection either
Finally…
![Page 78: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/78.jpg)
10:00 – 11:00 Engaging Learners on Camera10:00 – 11:00 Engaging Learners on Camera
Agenda
9:00 – 10:00 Video Production Basics9:00 – 10:00 Video Production Basics
11:15 – 12:15 Hands-on Breakouts11:15 – 12:15 Hands-on Breakouts
12:15 – 12:30 Team Up (back in General Session)12:15 – 12:30 Team Up (back in General Session)
3:30 – 4:00 Editing Demo3:30 – 4:00 Editing Demo
12:30 – 3:30 Working Lunch, Video Shoots, 1-1 Coaching12:30 – 3:30 Working Lunch, Video Shoots, 1-1 Coaching
4:00 – 5:00 Lessons Learned, Panel Discussion, Q&A4:00 – 5:00 Lessons Learned, Panel Discussion, Q&A
Three Separate Rooms, Visit One or AllThree Separate Rooms, Visit One or All
![Page 79: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/79.jpg)
Seth Dale Greg
• Studio• Lights• Camera• Sound
• Directing• Coaching SMEs• Being on-screen
talent• Prompter
• Scripting• Shot lists• Storyboarding
![Page 80: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/80.jpg)
10:00 – 11:00 Engaging Learners on Camera10:00 – 11:00 Engaging Learners on Camera
Agenda
9:00 – 10:00 Video Production Basics9:00 – 10:00 Video Production Basics
11:15 – 12:15 Hands-on Breakouts11:15 – 12:15 Hands-on Breakouts
12:15 – 12:30 Team Up (back in General Session)12:15 – 12:30 Team Up (back in General Session)
3:30 – 4:00 Editing Demo3:30 – 4:00 Editing Demo
12:30 – 3:30 Working Lunch, Video Shoots, 1-1 Coaching12:30 – 3:30 Working Lunch, Video Shoots, 1-1 Coaching
4:00 – 5:00 Lessons Learned, Panel Discussion, Q&A4:00 – 5:00 Lessons Learned, Panel Discussion, Q&A
![Page 81: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/81.jpg)
eLearning Video Forum
![Page 82: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/82.jpg)
![Page 83: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/83.jpg)
![Page 84: Down & Dirty Strategies to Enhance Learningtheorderlyconversation.com/wordpress/wp-content/uploads/2014/02/... · Try for balance & harmony Eliminate distractions ... Improvise from](https://reader031.vdocuments.us/reader031/viewer/2022030901/5b3c52e17f8b9a1a678f8571/html5/thumbnails/84.jpg)
Video Boot Camp for eLearning Down & Dirty Strategies to
Enhance Learning
©2008© 2013
TurpinCommunication.com TurpinCommunication.com TurpinCommunication.com TurpinCommunication.com
FindYourFocusVideo.comFindYourFocusVideo.comFindYourFocusVideo.comFindYourFocusVideo.com