double page spread analysis 1

1
House style- the house style of this magazine is quite constant as the font continues the same throughout the issue although the size and colour changes depending on the feature. The interview in this magazine is written in a small, black, normal font. The double page spread includes a The Guttenberg design principle- the primary optical area and the strong fallow area of this double page spread are both quite empty. They are only occupied by the big bold masthead. The terminal area includes a rectangular box which is quite attention grabbing because it is bright read. Inside the box there is text with more information from Corey about the album and music they are producing. There is also an image of the band Slipknot in the terminal area to inform readers that the information in the box is still based on them. There is text in this Main image/images- the double page spread of Kerrang magazine includes one main image which is situated in the middle left hand side of the magazine along with three smaller images towards the bottom half of the pages. The main image is a photograph of the main feature of this double page spread. This has been placed in the middle of this magazine although it is off to the left a little. This has been done purely so the image stands out, if a reader is flicking through the magazine and sees this image their attention will be grabbed immediately. In this image, Masthead- the masthead of this double page spread is positioned at the very top of and it takes up the majority of the top half of the page. The font of the masthead is quite normal and although it is very bold and capitalised so it stands out to readers and makes them want to read on and find out what it is about. The letter ‘S’ in the masthead has purposely been edited to look like the Slipknot logo. This has been done to make the article feel more personal and immediately tells fans that it is about the band as a whole and not just the man used as the Target audience- this double page spread is clearly aimed at people that enjoy the heavy metal/punk genre. The colour red takes up a large amount of this article, this has been done because the colour red has connotations of evil and danger. Design balance- the design balance of this double page spread is quite uneven because there is a lot going on in the article. The masthead takes up the majority of the top half of the double page. The image of the artist in the middle of this double page spread is very large and overpowering, he is placed as the main focus point of this page and he is standing in front of the masthead as if he is powerful. The balance of this double page spread is uneven because reader’s attention will be taken away from the actual article because there is so much going on around it. The four images on this page are quite distracting and have been situated there purely Text - Colloquial and conversational language is used in this article. The word “he’s” is very informal. The article also uses taboo language which further highlights the genre of the magazine. The purpose of this article is to entertain readers. It gives Corey’s views on life and the way in which he feels outside the band. It also explains how the songs can tell stories about him. The article is not to inform people about new music so it has not been done for promotion as thy state that there are no plans to be going back into the studio. They state that they are very emotional and they use the emotion to make their music which is what has kept them successful. This shows that the article is quite personal. The style of this magazine is extremely and not at all formal as they use a lot of taboo language, the language that they use may also be considered funny due to this. They are also very chatty with the reader. The main image on the double page spread shows that he looks very angry, this is reflected upon in the article as he discusses the fact that he uses he uses this anger during his performances. This shows emotion and the way that he is standing and the expression he is pulling reflects what he discusses in the article. The header is written in capital letters and is very dark and bold. “The men behind the mask” grabs people’s attention

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Page 1: Double page spread analysis 1

House style- the house style of this magazine is quite constant as the font continues the same throughout the issue although the size and colour changes depending on the feature. The interview in this magazine is written in a small, black, normal font. The double page spread includes a masthead, main image, and text which are the key elements of house style. The house style fits the usual expectation of Kerrang magazine as it is very in-your-face, dark/rebellious and bold.

The Guttenberg design principle- the primary optical area and the strong fallow area of this double page spread are both quite empty. They are only occupied by the big bold masthead. The terminal area includes a rectangular box which is quite attention grabbing because it is bright read. Inside the box there is text with more information from Corey about the album and music they are producing. There is also an image of the band Slipknot in the terminal area to inform readers that the information in the box is still based on them. There is text in this area along with another image of the main feature of this double page spread (Corey). The weak fallow area also includes an image of the artist along with text, the two double pages are split up by a big image of him in the middle, and this would make it formally balanced because it is almost symmetrical.

Main image/images- the double page spread of Kerrang magazine includes one main image which is situated in the middle left hand side of the magazine along with three smaller images towards the bottom half of the pages. The main image is a photograph of the main feature of this double page spread. This has been placed in the middle of this magazine although it is off to the left a little. This has been done purely so the image stands out, if a reader is flicking through the magazine and sees this image their attention will be grabbed immediately. In this image, Corey is making direct address to the reader which is another clever way to entice readers.

Masthead- the masthead of this double page spread is positioned at the very top of and it takes up the majority of the top half of the page. The font of the masthead is quite normal and although it is very bold and capitalised so it stands out to readers and makes them want to read on and find out what it is about. The letter ‘S’ in the masthead has purposely been edited to look like the Slipknot logo. This has been done to make the article feel more personal and immediately tells fans that it is about the band as a whole and not just the man used as the main image. The colour of the masthead is also black which reflects the genre of the magazine as the colour has rebellious and dark connotations.

Design balance- the design balance of this double page spread is quite uneven because there is a lot going on in the article. The masthead takes up the majority of the top half of the double page. The image of the artist in the middle of this double page spread is very large and overpowering, he is placed as the main focus point of this page and he is standing in front of the masthead as if he is powerful. The balance of this double page spread is uneven because reader’s attention will be taken away from the actual article because there is so much going on around it. The four images on this page are quite distracting and have been situated there purely to catch attention. The text on the page is very small and is over powered by the images and larger text although a vast amount of the page is occupied by it. This double page is quite equally balanced when concerning the symmetry on either side. The left and the right side of this double page spread is quite equal as they both include pretty much the same amount of text, images and masthead.

Target audience- this double page spread is clearly aimed at people that enjoy the heavy metal/punk genre. The colour red takes up a large amount of this article, this has been done because the colour red has connotations of evil and danger. The colour black is also used a lot which suggest rebellious and dark behaviours. These elements reflect on the target audience and the colours are hints on the type

Text - Colloquial and conversational language is used in this article. The word “he’s” is very informal. The article also uses taboo language which further highlights the genre of the magazine. The purpose of this article is to entertain readers. It gives Corey’s views on life and the way in which he feels outside the band. It also explains how the songs can tell stories about him. The article is not to inform people about new music so it has not been done for promotion as thy state that there are no plans to be going back into the studio. They state that they are very emotional and they use the emotion to make their music which is what has kept them successful. This shows that the article is quite personal. The style of this magazine is extremely and not at all formal as they use a lot of taboo language, the language that they use may also be considered funny due to this. They are also very chatty with the reader. The main image on the double page spread shows that he looks very angry, this is reflected upon in the article as he discusses the fact that he uses he uses this anger during his performances. This shows emotion and the way that he is standing and the expression he is pulling reflects what he discusses in the article. The header is written in capital letters and is very dark and bold. “The men behind the mask” grabs people’s attention to the magazine because they want to know what the masthead is talking about. There are four headlines in this article which each describe a different member of the band. This has been done to inform readers which part of the article is based on which band member. The words that are used are chosen to describe the role of the band members. An example of one of the headlines is “the stone sour rock god” the use of alliteration is present here which is a language technique. This has been done to make the headline sound good and make the reader want to learn more about what the band member has to say. The headlines are also written in red font which further highlights the genre of the magazine as it has connotations of evil and danger.