Double Degree MSc in Strategic Marketing

Management

Tuesday 8 October 2013

Possibilities during your 2nd yearProgramme Internship Mentor Double

DegreeExchange

Business & Economics (siv.øk)

X X X X

Financial Economics X X XStrategic Marketing Mgmt

X X X

Political Economy X XMSc in Leadership and Organisational Psychology

X X

Professional Accountancy

X X

What is a Double Degree?

•Study at two internationally acclaimed institutions and receive two degrees

•Spend the first academic year at BI and the second academic year at the University of Groningen

•Receive two full degrees completing them in the ”same time” that it would take to earn one

Why go Abroad?Why Double Degree?

International experienceInternational network

Improved languageskills

Cultural experience

New academic impulses

Social experience

Attractive for internationalcompanies

Friends for life

Why take a Double Degree?Benefits!• A one-year cultural and social experience abroad

• A degree from a top ranked international institution in addition to your BI degree

• Possibility to take courses and specializations that are not available at BI

• Exposure to excellent research environments

• An international network

• Excellent preparation for a career in international organisations

University of Groningen•Founded in 1614•Research University• 25.211 registered degree students•2.250 international students (10%)•1.191 PhD students, 50% international

•321 PhD dissertations•± 4,996 research publications•Turnover: 523,7 million

City of Groningen•Founded in 1040•Social, cultural and economic capital of the north of the Netherlands

•University town: 180.000 inhabitants, 45.000 students!

•Ranked 1st in an independent EU survey about quality of life in 75 major European cities.

•Voted Best city centre and Safest city in the Netherlands.

Structures •Groningen University: •3 Bachelor + 1 Master

•Degree MSc Marketing, Marketing Intelligence

Year 1 BI•Strategic Management•Financial Management•Understanding the Consumer•Service Marketing•Brand Management

•Research Methodology•Applied Business Ethics•Marketing Finance•Mutivariate Data Analysis •Research Proposal course (10 credits)

Year 2 Groningen

MSc Marketing, specialising in Marketing Intelligence

•Strategic Marketing – 5 ECTS•Marketing Research Methods – 5 ECTS•Consumer Psychology – 5 ECTS•Market Models – 5 ECTS•Marketing Engineering – 5 ECTS•Customer Models – 5 ECTS

•2 Electives: 10 ECTS

• Thesis 20 ECTS in Spring term Individual

Selection takes place in the first year of your MSc.We are looking for motivated candidates with good GPA’s.

•Double Degree: Recommended GPA average B, no pending subjects• Exchange: Strong C

How to apply – online @BI• Letter of motivation (in English)• CV (in English)

Application deadline: February 1

Who’s Eligible?

Application process

• A two-step process

1. Apply to the International Relations Office– 1 February, 2014

- Nomination beginning of March

2. Apply to the host university– Final offer of the DD place

Costs & Scholarship•You pay tuition to BI

•Loan and scholarship in Lånekassen

•Scholarship: Erasmus

www.lanekassen.nowww.ansa.no

Exchange, International Office: www.bi.edu/exchangeHege Jordheim hege.jordheim@bi.no Ouafa Abarkach Ouafa.abarkach@bi.no

Double Degree: www.bi.edu/msc/doubledegree Ellen Tobiasson ellen.tobiasson@bi.no

Contact persons

Questions:

Ellen TobiassonEllen.tobiasson@bi.no

www.bi.edu/outgoing

!Challenge yourself

Apply for a Double Degree