Donor Services Landscape

Charities Review CouncilFebruary 14, 2013

Donor Marketplace

Attorney General’s Website

• Is the organization legally registered to fundraise in MN?

• Self-reported financials submitted by organization

Better Business Bureau• Used on a regular basis here at the Council• BBB reviews national charities, that solicit nationwide • BBB has 20 “Standards for Charity Accountability”

• Levels of Classification on Website (visible to donors)

BBB• Meet Standards• Standards Not Met• Did Not Disclose• Review in Progress• Unable to Verify

CRC • Meet Standards• In Progress

• No review of self-reported information including:• Mission• People• Financials/990’s (also provided by IRS)• Programs & Help

Self-Reported

• Donors can donate to organization directly from the Guidestar website

Donate

• Donors can identify nonprofits they believe are most effective in specific cause areas

• Self-published reviews/ratings from donors who have interacted with an organization

• “Take Action” allows donors to review cause areas to find “most effective” orgs recommended by partners

Donor Information

• 4-Star rating system using public data• No self-reported information

Ratings Based

• User reviews are a main component of this site• Self-published reviews/ratings from donors

who have interacted with an organization

Reviews/Opinions

• Donate Now• News• Top Ten Lists• Hot Topics• Sector Analysis Tool• Interactive World Map

Cool Features

“Promising Charities”

• Finds small number of giving opportunities they deem outstanding• Do not provide objective analysis and instead review for• Evidence of impact• Cost effectiveness• Room for more funding

“Top Charities” • 3 Top-Rated Charities

1. Against Malaria Foundation2. GiveDirectly3. Schistosomiasis Control Initiative

• Status of all international and US charities being considered

• Pending• More Information Available• Contacted (Declined), (No response)

• Acquired by GuideStar in 2011• Experts recommend nonprofits in cause areas

― 3,012 experts― 560 nonprofits ― 36 causes

• No self-reporting by nonprofits• Goal to increase resources for financially

responsible organizations• Informs donors on best practices for giving

Everyone knows about

Google, knows how

to use it

Results may vary

depending on the nonprofit

you’re searching for

At a minimum, you’ll be able to find basic

organizational information

and organization’s

website

Search

• Self-described watchdog with Hall of Shame• Rates 600 national charities with a budget

greater than $1 million• Reviewed charities are nominated by donors• No membership or fee paid by nonprofits

Charity WatchFormerly known as American Institute of Philanthropy

Social Impact 100 Index

S&I 100

• Nominated by outside experts• Met eligibility criteria• Reviewed evaluation studies and growth/business plans• Social Impact Exchange membership scored nonprofits

Rigorous Criteria

• With a rigorous set of criteria, the index makes sure it only includes organizations that are using donations in order to make a real, tangible difference.

Developed by Social Impact Exchange

• The “Zagat” of nonprofits• Develop tools that allow people to find, review,

and share information about nonprofits• Self-published reviews/ratings from donors who

have interacted with an organization• Relies on greater nonprofit excellence through

feedback and transparency • No self-reporting by nonprofits

Online Fundraising SitesOrganizations whose primary mission is to provide a vehicle for fundraising

• Razoo/GiveMN• JustGive.org• GiveMeaning.com• Kiva.org

• DonorsChoose.org• JustGiving• First Giving• Network for Good

GiveMN/Razoo

• Transforming philanthropy in MN by growing overall giving and moving more of it online

• Features MN nonprofits and schoolsGiveMN

• Razoo is the platform on which GiveMN operates and provides best practices for online fundraising

Razoo

Online charitable giving

• 1.8 million charities on site• Vetting is limited to meeting IRS standards• JustGive Guide includes 1,000 national nonprofits

Giving Wisely and Giving Resources Tools

• Ways to Give • Focus Areas• Tips

Powers digital giving

• Very similar to GiveMN/Razoo

Serves

• Nonprofits: Online fundraising• Companies: Assists in building giving campaigns• Donors: Facilitates individual giving while providing tips and resources

Online charity that connects donors to students in need

• Available to public classrooms across America

Public school teachers post classroom project requests

• Partially funded projects expire with funding returned to donor or reinvested by donor

• Vetting done by DonorsChoose.org prior to making project available for donations

Connects people through

lending to alleviate poverty

Donor investments begin at $25

Process• Choose a

borrower• Make a loan• Get repaid• Reinvest

Borrowers selected by

microfinance institutions on five continents

Scaling social impact

• Links foundations and individual donors with top-performing nonprofits and initiatives

• Helps nonprofits access capital and other assistance needed to scale their impact

Donors receive due diligence, business plans, and progress reports

Primary Differentiation for the Council

• Donor information provided in partnership with nonprofits

• Self-reported data is verified by the Council

• Accreditation of nonprofits – Meet Standards

• Building capacity of nonprofits• More giving tips and tools available to

donors (e.g. disaster giving or giving as gift)

Informing Strategic Planning

• Donors have significant online resources available to help them make giving choices

• Beginning to see both acquisition and alliances/partnerships – Philanthropedia/GuideStar– GuideStar, Charity Navigator and Global Giving

• Limited number of sites offer accreditation done in partnership with nonprofits