8/2/2019 Domains- Memorable Domain Names

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InternationalWater-GuardIndustriesInc(IWG)affirmeditsnewfocusasanall-aerospacecompanybylaunchingacorporateidentitybasedonanimmediatelymemorableaero-domain:water.aero."Are-brandingprogramlikethisisamajorproject,andonewhichweundertookforveryspecificreasons,"saidIWGPresidentandCEODavidFox."ChiefamongthemwasthefactthatIWGhadbeenthroughadramaticrenewalprocess.Wearenowsolelyfocusedontheaerospacemarket,wehavecontinuedtodevelopourhighlyskilledaerospaceteam,andwearepresentingourtechnologytoairlines,aswellascorporateandVIPaviation.Weworkedverycarefullywithourdesignerstochooseacorporateimagethatexpressedthosechanges,andareconfidentintheresults".

InternationalWater-GuardIndustriesInc(IWG)isaCanadianaerospacecompanyfocusingonaircraftpotablewatertreatmentandfullwatersystemsolutions.Thecompanyclaims"expertiseinallaspectsofwatertreatment,withtheproductsandknow-howtoprovidehighqualitywaterforpassengersandcrew,andlightweight,spacesavingsolutionsfortheaircraftoperator".

TheNationalAirTransportationAssociation(NATA)alsorecognizedtheimportanceofacleareridentificationwiththeairtransportcommunity.Thepreviousdomainnamewww.nata-online.org(nata.orgwasnotavailable:it'stheNationalAthleticTrainer'sAssociation)wasreplacedbythemorelogicalwww.nata.aero.

Themakeoverwaspartofastrategicmovetocreateamoreuser-friendlyhomepageandsomesectionsthatarepassword-protectedandaccessibleonlybyNATAmembers.

ThenewWebsitewiththeaero-domainincludesanexpandedPressRoomwithbiographiesandpicturesofkeyNATAstaff,aNATAfactsheet,statisticalinformationontheindustryandarchivedpressreleases.AMembersCenterincludesmembershipapplication,memberdirectoryandlistofNATAmemberservices.

"ThereareliterallythousandsofbusinessorganizationsbasedaroundWashingtonDC,"commentedNATA'sCommunicationsDirectorDanKidder."Weneededtoensurethatbothourwebsiteandourdomainnamewereprovidingtheclearestpossibles

ignpostingformembersand,inparticular,forvisitorssuchasmembersofCongressandthemedia.Byadoptingtheairtransportcommunity'sownexclusivedomain,wemadeitabsolutelyclearthatifsomeoneisinterestedinaviation,NATAisaprimestoptomake."

TheNationalAirTransportationAssociation(NATA),basedclosetoRonaldReaganWashingtonNationalAirportintheUS,isapublicpolicygrouprepresentingtheinterestsofgeneralaviationbusinessesbeforetheUSCongress,federalagenciesandstategovernments.Its2,000membersown,operateandserviceaircraft.

Hans-PeterOswaldhttps://www.domainregistry.de/aero-domain.html