document resume ed 082 527 one week of …broadcast during sample week 00.0 00000 0.00.00....
TRANSCRIPT
DOCUMENT RESUME
ED 082 527 EM 011 502
TITLE One Week of Educational Television. Number Two. March18-24, 1962.
INSTITUTION Brandeis Univ., Waltham, Mass. Morse CommunicationResearch Center.
PUB DATE Mar 62NOTE 51p.
EDRS PRICE MF-$0.65 HC-$3.29DESCRIPTORS Adult Education; Broadcast Industry; Children;
College Students; *Educational Television;Instructional Television; *Programing (Broadcast);Public Television; *Tables (Data); TelevisionResearch; *Television Surveys
IDENTIFIERS *Educational Television Stations
ABSTRACTThe programs offered by 62 educational television
stations in the United States and Puerto Rico during a typical weekof broadcasting in 1962 are documented in this report. Generalinformation about educational television stations is presented first,and then data pertaining to three audience types-inschoolinstructional broadcasting, college-adult instructional broadcasting,and general broadcasting--are presented for such areas as amount ofbroadcasting, program sources, and program categories. Extensivetables and charts supplement the report. (SH)
'NJLrt
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cational1- vision
Number Two March 18-24 1962
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U.S DEPARTMENTOF HEALTH.EDUCATION &WELFARENATIONAL INSTITUTE OF
EDUCATIONTHIS DOCUMENT HAS BEEN REPRO.OUCED EXACTLY AS RECEIVED FROMTHE PERSON OR ORGANIZATION ORIGI N.AMC IT. POINTS OF ANEW OR OPINIONSSTATED DO NOT NECESSARILY REPRESENT OFFICIAL NATIONAL INSTITUTE OFEDUCAT4ON POSITION OR POLICY.
ONE WEEK OF EDUCATIONAL
TELEVISIONI I
March 18 through March 24, 1962
The Lester S. and Alfred L. MorseCommunication Research Center
Brandeis UniversityWaltham, Massachusetts
TABLE OF CONTENTS
Introduction ...0.0........00.0 OOOOOOOOOOOOOOOOOOOOOOOOOOOO Page 1
Additions and Changes Page 1
Program Sources Page 1
Intended Audience Page 2
General Information Page 3
Number of Stations on the Air Page 3
Stations Affiliated with the National EducationalTelevision and Radio Center Page 4
UHF and VHF Stations Page 5
Number of Hours and Days Broadcast Per Week Page 5
Networks.000.000000.000000000. OOOOOOOO 0 OOOOOOOOOOOOOO Page 7
In-School Instructional Broadcasting Page 9
Relative Amounts of School Programming. 000.000 OOOOOOOOOO Page 9
In-School Program Sources00.000000 OOOOOOOO 000.0te OOOOO Page 10
In-School Program Categories Page 10
In-School Comparison of Program Categoriesfor 1961 and 1962 (Table a).0000000000 OOOOOOOOOO 00 Page 11
College-Adult Instructional Broadcasting 0..0000 OOOOOOOOOOO Page 15
Relative Amounts and Sources of College-AdultPrograMMing000000000000000000000 OOOOO O p OOOOOOOO OOOOOOO Page 15
College-Adult Program Categories00.00.0000000 OOOOOOOOOO Page 16
College-Adult Instructional Broadcasting (Table b) Page 17
General Broadcasting00000 0 0 0 0 OOOOOOO 0 0 OOOOOOO 0 0 Page 18
Relative Amounts of General Broadcasting Page 19
TPLLE OF CONTENTS (continued)
General Program Sources Page 19
General Program Categories Page 20
General Broadcasting Program CategOries for 1962 (Table c) Page 21
Total Broadcasting, Comparison of 1961 and 1962 (Table d) Page 25
Conclusion. .00.0 00000 00.0.0000000 00000 0.000.000 000000000000000 Page 26
Table I, Broadcast Patterns Page 29
Table II, Educational Television Stations RankedAccording to Number of Hours Broadcast Page 30
Table III, Ten Largest Single Subject CategoriesRanked According to Number of HoursBroadcast During Sample Week Page 31
Table IV, Total Broadcasting Program CategoriesRanked According to Number of HoursBroadcast During Sample Week 00.0 00000 0.00.00. 00000000000000 Page 32
Table V, Program Sources Page 33
Chart A, In-School Instructional Broadcasting Page 34
Chart B, College-Adult Instructional Broadcasting 0.. 00000 ..0.0 Page 35
Chart C, General Broadcasting.. 0000 Page 36
Chart D, Total Broadcasting Page 37
Sample Letter Sent to Stations Page 38
ONE WEEK OF EDUCATIONAL TELEVISION, IIMarch 18 through March 24, 1962
INTRODUCTION
This report, prepared by the Brandeis University Morse Com-
munication Research Center, documents the programs offered by
educational television stations in the United States and Puerto
Rico during a typical week of broadcasting. The period surveyed
was March 18 through 24, 1962, when 62 educational television
stations were on the air.
This is the'second in a series of continuing ETV studies
planned by the center, the first havinibeen a survey of the 56
educational stations on the air from May 21 through 27, 1961.
As for that study, letters were again sent to all of the stations
asking for annotated program schedules (see p. 38 )0 In several
instances, additional communication with programming personnel
served to clarify problems about program content, intended audi-
ence, etc.
However, the present report also differs from its predecessor.
To give's, more comprehensive picture of broadcast patterns, it has
been both enlarged and somewhat rearranged.
ADDITIONS AND CHANGES
Program Sources
In 1961, information on program sources was not included.
In this report, the following source breakdowns have been used:.
1. LOCAL: any program, whether live or recorded, produced
by the broadcasting station.
-2-
2. NET: all programs distributed by the National Educational
Television and Radio Center. (Stations which have produced
programs for the NETRC and have broadcast them during the sur-
vey week are given LOCAL credit.)
3. or all programs from other sources such as film
libraries, commercial packages, commercial networks, or
other stations.
Intended Audience
In the 1961 report, programs were classified under the two
following headings:
1. In- School 211ELLaa: instructional programs designed
for use in kindergarten through twelfth grade.
2. General Broadcasting: both credit courses for individuals
above twelfth grade and all non-credit programing provided for
the general audience.
Because of the desire of ETV officials to receive a separate
breakdown for college and adult courses alone, this report classi-
fies programming under the three following headings:
1, In-School Instructional: all programs designed for use in
the schools from kindergarten through twelfth grade.
2. College-Adult Instructional: all programs broadcast to
college classes for credit, or to adults in the general audi-
ence for credit, plus those programs which are not given for
credit but are designed and designLted as courses for the
general audience, i.e., typing courses, language instruction, etc.
-3-
3. General Broadcasting: all non-course programs produced
for the general audience.
In our first report all program lengths were given in hours
and percentages of hours. In our current survey all times are given
in hours and minutes.
GENERAL INFORMATION
Number of Stations on the Air1
As mentioned before, in May of 1961 there were 56 educational
television stations broadcasting in the United States and Puerto Rico.
1At the time of writing, December 1962, a total of 74 ETV stations
are on the air. The new stations which began broadcasting after
the conclusion of our survey are:KVCR-TV, Channel 24, San Bernardino) California. Began broad-
casting September 11, 1962WEDH, Channel 24, Hartford, Connecticut. Began broadcasting
October 1, 1962WSEC, Channel 17, Miami, Florida, September 7, 1962.
WINDT, Channel 13, New York City, N. Y., September 16, 1962.
WNYC-TV, Channel 31, New York City, N. Y., October 1, 1962.
(Although WNYC.TV is not licensed to an educational organiza-tion but to the City of New York, it is considered an educa-
tional station by the FCC, and by the NETRC. It is a non-
commercial station and devotes the majority of its time to
educational broadcasting, including NETRC programs.)
WMHT, Channel 17, Schenectady) N. Y., May 14, 1962.
WDCN-TV, Channel 2, Nashville, Tennessee, September 10, 1962.
KLRN, Channel 9, Austin-San Antonio, Texas, September 10, 1962.
KTXT, Channel 5, Lubbock, Texas, October 16, 1962.
KVOG-TV, Channel 9, Ogden, Utah, November 19, 1962.KWSC-TV, Channel 10, Pullman, Washington, September 17, 1962.
KYVE -TV, Channel 47, Yakima, Washington, November 1, 1962.
All but four of the above new stations (WNYC-TV, KTXT, KVOG-TV,
and KYVE-TV) are members of NETRC.
At the time of the present survey there were 62 stations on the air.
During the period between the first and second survey) seven new
stations began and one temporarily went off the air.
The new stations are:
WETA-TV, Channel 26, Washington, D.C. Owned by the Greater
Washington Educational Television Association, Inc.
WXGA-TV, Channel 8, Waycross, Georgia. Owned by the Georgia
State Board of Education.
WSIU-TV, Channel 8, Carbondale, Illinois. Owned by the
Board of Trustees of Southern Illinois University.
WCBB, Channel 10, Augusta, Maine. Owned by Colby-Bates-
Bowdan Educational Telecasting CorpLation, representing
Colby, Bates and Bowdoin Colleges, Danforth Hill,
Lewiston, Maine.
KUSD-TV, Channel 2, Vermillion, South Dakota. Owned by
the State University of South Dakota.
WERO-TV, Channel 15, Norfolk, Virginia. Owned by the
Hampton Roads Educational Television Association.
KTPS-TV) Channel 62, Tacoma, Washington. Owned by the
Tacoma School District Numbe 10.
Station 1410X, Channel 16, of Pittsburgh (included in the
first report) was off the air in March of 1962.
Stations Affiliated With the National Educational Television andRadio Center
All but four of the 62 stations are affiliates of NETRC.
The four non-affiliates are KLSE in Monroe, Louisiana; KTCA-TV,
-5_
Minneapolis-St. Paul, Minnesota; KOKH-TV in Oklahoma City,
Oklahoma; and KRET-TV in Richardson, Texas.
UHF and VHF Stations
Eighteen of the 62 ETV stations are UHF.1 UHF stations fall
into no set pattern as to ownership, type of broadcasting or number
of hours on the air. Ten of them are owned by school departments
or universities, and eight are community stations. A number of
them carry very heavy broadcast schedules, and four in fact are
among the top half of stations according to number of hours broad-
cast.
Number of. Hours and Days 13roadcast per Week
The 62 ETV stations on the air last March broadcast a total
of 2596 hours during the week surveyed. This is an increase of
410 hours over May of 1961 when the total for the 56 stations
then on the air was 2186 hours. The increase is the result not
only of additional hours aired by the new stations (226 Hours),
but is also the outcome of expanded broadcast schedules on the
part of the older stations (184 hour increase).
In 1961 each of the 56 stations on the air broadcast an
1 UHF and VHF stations are indicated on Charts A, B, C and D bychannel number.
-6-
average of 39 hours per week. These same stations in 1962
averaged 43 hours and five minutes per week,1 an increase of
about four hours each per week. The seven new stations broad-
cast an average of 32 hours and 20 minutes per week.2 All 62
stations tallied together broadcast an average of 41 hours and
52 minutes during the 1962 sample week (see Table I).
At the time of this survey, three stations were broadcasting
seven days a week (WMSB, WIPR-TV and WIPM-TV); in 1961, there had
been five (WTVS-TV, WUNC-TV, WMSB, WIPR-TV and WIPM-TV). However,
eight stations were broadcasting six days a week, while in 1961,
there had been only two:
1961 1962
WGBH-TV -- Sun.-Fri. WTTW -- Sun.-Fri.
WQED -- Sun.-Fri. WGBH -TV --
WUNC-TV "
WQEDWBA-TV --
ti
WTVS-TVI,
WIES-TV Mon.-Sat.WOSU-TV " "
There is still only one station scheduling a four-day, Monday-
through-Thursday week, (KDPS in 1961 and KOMI in 1962). The remain-
ing 50 stations are on five days a weea, Monday through Friday.
11 11
1 Derived by dividing the 55 older stations (WQEX being off the air)into 2370, the total number of hours broadcast by them during the1962 sample week.
2 Derived by dividing the seven new stations into 226 hours and 20minutes, the total number of hours broadcast by them during thesample week.
-.7-
1961 1962Days per Week Number of Stations
6 2
5 48 504 1 1
Networks
Or Charts A, B, C and D it will be noted that the following
stations save identical programming:
1. WBIQ, WCIQ and WDIQ, Alabama. All owned by the Alabama
Educational Television Commission.
2. KETA-TV and KOED-TV, Oklahoma. Both owned by the
Statuatory Corporation established by the Oklahoma State
Legislature.
3. KOAC -TV and KOAP-TV, Oregon. Both owned by the State
of Oregon, State Board of Higher Education of Oregon.
(Programming here varies a few hours each week.)
These related stations, referred to as network stations, are
owned and operated, in each case, by a single organization, and
broadcast simultaneously from different cities and over different
channels. (See Charts A, B, C or D for exact location and channel
nuMber.)
In addition to this type of network, there are regional and
state networks whose member stations are separately owned; the
programming is, therefore, not identical. Some of these network
stations are connected by micro-wave; others by off-the-air pick-up;
some exchange video tape recordings.
The Eastern Educational Network, one of the largest of this
second type of grouping, is a mutual, regional network which
engages in the simultaneous exchange of programming among five
inter-connected stations. The member stations are WNDT, New York
City (in operation since September, 1962, and therefore not
included in the present survey), and WGBH-TV, Boston, which are
connected by telephone company leased facilities; WENH-TV, Durham,
New Hampshire (which gets. off-the-air programs from WGBH), and
WCBB, Augusta, Maine, which are connected by microwave and off-the-
air relay; and WMHT, Schenectady, N. Y. (since May 14, 1962 and
tl...,efore not included in this survey), which receives WGBH programs
by off-the-air relay and microwave. WHYY-TV, Philadelphia; WQED,
Pittsburgh; Dig -TV, Buffalo, and WETA-TV, Washinrton, D. C., also
participate through video tape exchange.
In Florida, stations WUFT in Gainesville and WJCT-TV in
Jacksonville, are connected by microwave. There is also tape
exchange between all five of the Florida stations. This exchange
follows a regular schedule, and the stations thus function as a
network.
In addition, the Central California Educational Television
Network at present consists of two stations, KQED in San Francisco
and KVIE in Sacramento, which are connected by microwave.
In Puerto Rico, WIPR-TV and WIPM-TV, both owned by the
Department of Education of the Commonwealth of Puerto Rico, are
also inter-connected and exchange programs.
Finally, there exists a Midwestern Educational Television
Network (MET) which ostensibly provides for the exchange of tapes
between stations. However, nothing is being done by MET at this time.
IN-SCHOOL INSTRUCTIONAL BROADCASTING)
In March of 1962, 32.35% of the air time of the nation's
educational stations was devoted to In-School service.
Of the 62 stations on the air nine did no school broad-
casting at all (see Chart A). Of these nine, five were univer-'
sity stations, two were community owned, and two were department-
of-education stations. On the other hand, KRET-TV, a UHF outlet
in Richardson, Texas, was devoted entirely to school programming.
The distribution of school programs during the day followed
an expected pattern with more than 52% occurring in the morning,
almost 47% in the afternoon, and less than 1% in the evening.
The evening In-School programs consisted of a high school algebra
review course and repeats of day-time science and Spanish courses.
Relative Amounts of School Programming
The average number of hours each station programmed elementary
and secondary instruction has not varied since the 1961 survey, the
average remaining close to 13 hours and 30 minutes per week (see
Table I). The seven new stations alone averaged 13 hours and 27 minutes
a week,2 which seems to indicate that they did not find it necessary
1 All of the data included in this section is covered in Chart A.
2 Derived by dividing seven, the number of new stations, into 94hours and 10 minutes, the total number of In-School hours broad-cast by them during the same week.
to start modestly and gradually build up their school service --
rather remarkable in view of the fact that 70% of their school
programs were locally produced.
Iniool.ProzzSoamurces
More than 81% of all elementary and secondary school programs
are locally produced (see Table V). (Thirteen stations have entirely
LOCAL In-School production.) In addition, NETRC provides almost 8%
of the programs (made up mostly of PARLONS FRAN9AIS); and the remain-
ing 11% comes from film libraries, MPATI, and a growing number of
state and regional networks. The growing tendency towards regional
networks, and the developing of central sources such as MPATI and
the NETRC Instructional Library will in the future provide an in-
creasing amount of material to the school service of the individual
stations.
In- School Programs Categories
The physical sciences constituted almost 35% of all instruc-
tional.broadcasting during the sample week; language and language
arts made up almost 25%; the social sciences 16%; and literature
and the arts together 13%.
Programming in the Science and Technology! category (35% of
the total In-School), remained close to the 37% indicated by our
survey in 1961. Within this category, the percentage of
Mathematics, Chemistry and Biology stayed very much the same as
in 1961. General Science courses, however, rose from 15% to more
-11-
Table a In-School Instructional
Comparison of Program catsEmiesfid.3.962
CATEGORIES:
1961 1 2Total Hours % of In-School Total Hours of In-School
Science and TechnologyMathPhysicsChemistryBiolocrGeneral ScienceOther
Social ScienceHistorySocial StudiesOther
LanguageFrenchGermanSpanishOther
Children's Programs
Literature
The ArtsTheatre ArtsMusic .
Fine Arts
News
Public Affairs
How To
Teacher Training
Miscellaneous
TOTALS
284:001 37.65%51:00 6:83%32:00 4.32%18:00 2.45%34:00 4.57%115:00 15.37%31:00 4.12%
132:00 17.55%54:00 7.17%40 :00 5.35%37:00 5.03%
129:00 17.16047:00 6.23%5:00 .72%53:00 7.14%23:00 3.07%
13:00 '1.79%
52:00 7.01%
75:00 10.00%v1:00 .16%
5` :00 6.90%22:00 3.06%
8:00 1.07%
7:00 .98%
18:00 2.40%
(Not included 1961)
33:00 4.38%
754:00 100.00%
293:4054:4010:5516:0030:30
169:1012:25
135:0066:10
55:3513:15
203:3562:406:0083:1051:45
10:00
34:25
77 :15
54:4020:30
3 :20
1:
22:35
32:25
26:05
839:55
34.96%6.51%1.30%1.90%3.63%20.14%1.48%
16.07%
7f,.521
24.2407.47%.72%
9.90%6.15%
1.19%
4.10%
9.20%.25%
6.51%2.44%
.40%
.19%
2.69%
3.86%
3.10%
100.00%
;- The 1961 times were figured in hours and percentages of hours, and we havenot attempted to estimate the minutes.
than 20% of In-School programming, anithiteoriinfac-akes
up the second largest sub;'ect catA',.sazamonga.1LETV broadcasting
(see `Table III). Science and Technologzaher (courses which can-
not be classified under the other science headings, i.e., space
science and agriculture) decreased this year from 4% to 1.48%.
The ratio of Social Science programming varied little from
our previous year's observations. Although History increased
about ten hours (approximately 3/4%) and Social Studies around 15
hours (more than 1%), the amount of Social Science Other (e.g.,
civics, geography, LOOK AT BRITAIN) decreased from 37 to 13 hours
(a decrease of about 32 %).
Language broadcasts have increased appreciably from 129 hours
or 17% of the total In-School week in 1961, to 203 hours or 24% in
1962. French increased from 6% to 7%; Spanish from 7% to almost
10%; German remained the same (as in 1961, German continued to be
taught on the same three stations: WTVS in Detroit, KTCA-TV in
Minneapolis and WAED-TV in Buffalo). iElass221111 (e.g., Russian,
Hebrew, speech, reading, phonetics, language arts, spelling) in-
creased from 3% to 6% of In-School broadcasting. Almost 93% of
these ot%er language courses were locally produced. (Station KUED-TV
in Salt Lake City was the only station in the country to present an
In-School Russian course during the survey week, and WTHS in Miami,
Florida was the only one to program Hebrew.)
Since there is no nationally distributed Spanish language series,
-13-
the predominance of Spanish courses, 90% locally produced,
seems to indicate that local needs and desires dictate instructional
programming practices more than does the availability of recorded
courses. Although a recorded French course, PARLONS FRAN9AIS, was
available, for example, total French In-School programming was less
than Spanish.
On the other hand, the fact that 53% of all the French
television lessons are NETRO's PARLONS FRAN9AIS indicates that
even in the controversial area of modern language teaching a
generally acceptable television method and format can be developed.
The Arts, including Music, Fine Arts and Theatre accounted
for 9% of In-School broadcasts. Music courses make up 71% of The Arts
Category, with A hours. Eighty per cent of the music programming
is locally produced. Most of the rest is provided by MPATI, with
a very small amount by'NETRC (e.g., MUSIC FOR YOUNG PEOPLE).
Fine Arts represents 27% of The Arts category, and consists
mostly of locally produced drawing courses.
Only one station indicated that it had a Theatre Arts
presentation in its In-School schedule during the sample week.
This program was a locally produced drama course. Some stations
were scheduling NET dramas in the late.afternoon, apparently as
after-school viewing for students and teachers. There was no in-
dication that stations were scheduling these dramas -- AN AGE OF
KINGS, or selected plays of Sha2:espeare and other playwrights available in
the NET Prime Time package -- for In-School Viewing.
There was very little News and Public Affairs programming for
school use during the third week of March: in all .59%, about a
per ce2. and a half less than 1961. Six stations had news and
current events programs with a total of three hours and 20 minutes
(although 15 minutes of this was devoted to school news). Four
stations had Public Affairs programs, the total amount for that
week coming to one hour and 35 minutes. A NETRC GREAT DECISIONS
program accounted for 30 minutes of that total time; local dis-
cussions of world affairs made up the rest.
The amount of How To programming remained the same as in
1961, over 2% of the. total In-School broadcasts. It consisted
mostly of locally produced instruction in driver education,
sewing, etc.
The increasing number of in-service television courses for
teachers requires the addition of the Teacher Training category
to this year's report. Teacher Training accounted for 32 hours
and 25 minutes, or almost 4% of the total In-School broadcasting
nationally during the sample week. Almost half of the Teacher
Training was devoted to PARLONS FRAN9AIS teacher's programs, and
all of it was related to In-School television courses. Forty -three
per cent of it was locally produced, being devoted to mathematics,
general science, and music, as well as to some local French teacher
training.
-15-
COLLEGE-ADULT INSTRUCTIONAL BROADCASTING1
The College-Adult Instructional category covers programs
which are designed as courses of instruction, with or without
academic credit. (In the previous report, as already mentioned,
this category was included in General Broadcasting.) During the
week under observation slightly more than 360 hours of College-
Adult Instructional programming was available on the nationls
educational stations, amounting to almost 14% of their Total
Broadcasting.
All but ten of the 62 stations listed college or adult
courses. A number of stations, particularly WTTW in Chicago,
and KETA-TV and KOED-TV in Oklahoma, have intensive programs of
courses leading to college degrees, On WTTW it is possible to
follow a growing schedule of credited courses towards a junior
college degree.
In round figures, 51% of College-Adult Instructional took
place in the evening, almost 20% in the morning, and 29% in the
afternoon.
Relative Amounts and Sources 21121120:Multpmpammin%
The average number of hours each station programmed College-
Adult Instructional broadcasting during our sample week was five
hours and 49 minutes (see Table I).
1 All of the data included in this section is covered in Ch-;'t B.
-16-
Most of College-Adult (more than 69%) was locally produced;
almost 2T% came from commercial or regional networks; and almost
4% was supplied by NET (comprised of FRENCH THROUGH TELEVISION,
and PARLONS FRAN9AIS for adult evening instruction). (See Table V.)
It is worthwhile noting that one quarter of College-Adult Instruc-
tional courses on the country's educational television stations were
produced by NBC. and CBS.
College-Adult Program Categories
The largest single category of courses was Science and
Technology, comprising somewhat over 36%. Of this) 45% was devoted
to Biolo5y (approximately 59i hours), primarily the CBS College of
the Air NEW BIOLOGY course. In addition, there was a cumulative
27 hours of courses on moialmayskolayEaffattLaIa: 17
hours were devoted to psychology, and ten hours to first aid,
hygiene, and various health and medical subjects.
Social Science accounted for over 18% of the total college
courses during the observed week. Almost half of this consisted
of Political Science, mostly NBC's Continental Classroom AMERICAN
GOVERNMENT course.
The Language category made up over 22% of the College-Adult
courses'. It consisted predominately of courses like: Alabama's
literacy project; ADULT READING; KRMAls PREPARING YOUR CHILD FOR
READING; and speech and speed reading courses (all included within
Ialausaher). Locally produced Spanish courses and NET French
-17-
Table b College-Adult Instructional Broadcasting
% of College-AdultInstructional
Program Categories for 19621
Number ofDuring Week
Total
CATEGORIES: Hours
Science and TechnologyMathematicsPhysics.,ChemistryBiologyMedicine, Psychology, PsychiatryOther
Social ScienceHistoryEconomicsPolitical ScienceOther
LanguageFrenchGermanSpanishOther
Literature
Religion
Education
The ArtsTheatre ArtsMusicFine Arts
News,
Public Affairs
How To
Teacher Training
Miscellaneous
TOTALS
132:2522:002:306:30
59:2527:0015:00
67:159:0011:0032:3014:45
81:0019:153:00
22:4536:00
34:00
:30
6:30
6:00-0--0-6:00
-0-
2:30
20:15
:45
9:00
360:10
,36.77%
6.11%.69%
1.80%16.507.50%4.17%
18.67%2.50%3.05%9.02%4.10%
22.49%5.35%.83%
6.31%10.00%
9.44%
.14%
1.80%
1.67%-0-
-0-1.67%
-0-
.69%
5.62%
.21%
2.0%
100 00%
1 Since College-Adult Instructional was not included in our 1961 report,no comparative figures are available.
-18-
courses filled out the rest of the Languer :e category.
Literature accounts for about 9% of the courses -- principally
English Literature courses. The Arts category amounts to less than
2%, consisting of locally produced art appreciation courses. There
were no Theatre Arts or Music courses for College-Adult during the
week we examined.
The 5% of How To courses were devoted chiefly to typing with
some audio-visual courses. There was also a course in sewing, and
a course in driver education which provided partial credit toward
a driver's license.
There were three Public Affairs telecoUrses registered, as
well as a few Education courses.
GENERAL BROADCASTING1
The General Broadcasting category covers all non-course
material directed to the general audience, usually in the late
afternoon and evening hours. Almost 54% of all educational
television broadcasting in our sample week was devoted to
General Broadcasting. Sixty -eight per cent of General Broad-
casting occurred in the evening, 26% in the afternoon and about
6% in the morning (se, ' le I).
1 All of the data included in this section is covered in Chart C.
-19-
Only one station KEET-TV in Richardsall Texas, had no
General programming; and only one station, WGTE-TV, a UHF out-
let in Ohio, had nothing but General Broadcasting.
It should be remembered that in the present surveyl.General
Broadcasting and College-Adult Instructional are separate cate-
gories, whereas in the 1961 report, they were combined.
Relative Amounts of General 1212alsaEuls.
The average number of hours of General Broadcasting for
the week per station was 22 hours and 31 minutes (see Table I).
(If College-Adult Instructional had been included in the category
for this report, the average would have been 28 hours and 20 minutes,
an increase over the 25 hours and 56 minutes reported in 1961.)
The total number of hours devpted to General programming by all
62 stations was 1,396 hours and 15 minutes.
The seven new stations contributed 112 hours and 45 minutes
(almost exactly half of their air time) to the total General Broad-
casting hours. Over 64% of their General programming emanated from
National Educational Television; 7.39% of it was locally produced.
General Program Sources
The major source of General programming on all 62 stations was
NET with 685 hours or 49% of the total (see Table V). Local produc-
tion accounted for 404 hours, or 29%. Twenty-two per cent of the
General programming came from OTHER, i.e., free films, commercial
network programs, regional exchanges, etc.
Eight stations had no local production and depended on NET
-20-
and OTHER for all their General programming (see Chart C).
General Program Cate aLls
About 10% of Oene.z.al Broadcasting was devoted to Science and
Technology. The greater part of this (more than 63%) was Science
and Technologar (miscellaneous science programs: wildlife,
astronomy, soil conservation, dentistry, forestry, anthropology).
Almost one third of the Science and Technolou category is
accounted for by programs on Medicines Psychology, Psychiatry
(e.g., CHILDREN GROWING, FRONTIERS OF HEALTH) YOU AND YOUR DOCTOR,
MEDICINE AND YOU, YOU AND YOUR HEART, and a local program on
special diets for the sick).
As in all General categories, over half of Science and?
Technology was from NET and only one quarter was locally produced.
Social Science accounted for over 17% of General Broadcasting.
Miscellaneous (Social Science Other) programs made up the bulk (66%)
of this category. The programs are mostly NET series: INTERTEL)
SELF ENCOUNTER, THE EXCEPTIONAL CHILD, HERITAGE, EASTERN WISDOM AND
MODERN LIFE and METROPLEX. Some of the locally produced Social
Science Other programs were: THE STUDENT MIND, ACCENT ON AGING,
SOCIOLOGICAL IMPLICATIONS OF ALCOHOL, and a number of counselling
programs for teen-agers and married couples.
Over three quarters of the Political Science programs were
provided by NET, its most popular program in this area being
THE AGE OF OVERKILL.
-21-
Table c General BroadcastinE
Per Cent ofGeneral Broadcastin
Program Catetories for 19621
Total number of
CATEGORIES: , Hours During Week
Science and Technology 136:20 9.76%
Mathematics 3:00 .21%
Physics 1:30 .11%
Chemistry 2:00 .14%
Technology 2:20 .17%
Medicine, Psychology, Psychiatry 40:45 2.92%
Other 86:45 6.21%
Social Science 244:30 17.51%
History 36:50 2.64%
Political Science 17:00 1.22%
Economics 29:10 2.09%
Other. 161:30 11.56%
Language. 13:45 .98%
Children's Programs 199:00 14.25%
Religion 15:20 1.10%
Education 12:35 .90%
Literature 21:45 1.56%
The Arts 342:35 24.55%
Theatre Arts 139:20 9.98%
Music 139:15 9.97%Fine Arts 64:00 4.60%
News ;4:15 3.89%
Public Affairs 122:10 8.75%
Family 10:45 77%
Personal Finance & Job Security 6:10 .44%
How To 57:50 4.14%
General Entertainwmt 44:00 3.15%
Miscellaneous 115:15 8.25%
TOTALS 1396:15 100.00%
L In 1961 both General Broadcasting and College-Adult Instructional weregrouped together; there are, therefore, no comparative figures available.
-22-
Fourteen per cent of all General Broadcasting was devoted to
Children's Prorframs (as compared to only 11% in 1961), and General
ChildrellIsfroom made up the largest single category in ETV
broadcasting during our sample week, amounting to 7.66% of Total
Broadcasting (see Table III). Seventy-seven per cent of these
programs are from NET (WHAT'S NEW and THE FRIENDLY GIANT). Only
14 of the 62 stations produced children's programs locally. In
regard to pre-school programming in particular, very little is
locally produced; and only eight stations carried THE FRIENDLY
GIANT. Thus, there is a general lack of programming for children
from the very young up to about seven years of age.
There were only six stations which had no programming for
children of any age.
Slightly over 1% of the ETV General programming was devoted
to 1.3214a2n. The 50% of religious programming that was locally
produced consisted of comparative religion and Bible history
programs, RELIGION IN iftE NEWS, and a program on religious under-
standing. One station broadcast a short devotional message by a
clergyman at tic end of each broadcast day, and one station
aired a regular church service. A number of stations broad-
cast THE CHRISTOPHERS film series, and some ran the NET series
RELIGIONS OF MAN.
An Education category has been added for this report be-
cause of the increasing number of programs on education and the
schools. This category amounted to almost 1% of the total General
Broadcasting. Some of the titles during the third week in March 1962,
-23-
were: KNOW YOUR SCHOOLS, YOUR SCHOOLS IN ACTION, SCHOOL STORY
(NET), and PHILOSOPHIES OF EDUCATION.
Only 1.56% of General Broadcasting was devoted to Literature,
consisting of discussions on the history of literature and poetry;
there also were a very few book review programs.
The Arts, on the other hand, made up a healthy share of
General Broadcasting (24.55%). Forty per cent of The Arts category
was Music, almost half of which was locally produced. Theatre
Arts rose from 3% of General Broadcasting in 1961 to 10% in the
present sample; it currently constitutes 40% of The Arts program-
ming. The majority of the dramatic programs came from NET (i.e.,
AN AGE OF KINGS). SeVenteen per cent came from OTHER (i.e., PLAY
OF THE WEEK, which was distributed to a number of NET affiliates).
Included under Theatre Arts was the NET series FLAHERTY ON FILM and
other programs dealing with art films. Fine Arts includes programs
like THE ART OF PHOTOGRAPHY and INVITATION TO ART.
News programs made up less than 4% of General Broadcasting,
almost half of the educational television stations resented no
news broadcasts whatever. Practically all news is prepared locally,
but a small amount also comes from regional networks, and one ETV
station carried Huntley - Brinkley from NBC. Of the 62 stations
only 18 had daily news broadcasts, running from two to about 15
minutes in length. In addition to national and international
news, two or three stations carried specialized and regional news
programs such as NEW ENGLAND NEWS, INVESTORS' NEWS and BUSINESS NEWS.
-24-
The remaining 14 ETV stations carrying News have a news roundup
once a week. Only one news special was recorded in the sample
week: PRESIDENT KENNEDY IN CALIFORNIA. Three stations of the
Eastern Educational Network reported carrying PRESIDENT KENNEDY'S
PRESS CONFERENCE.
Public Affairs programming on educational stations fared
somewhat better than News, with 8% of General Broadcasting
(double what our survey recorded in 1961). Again, the greater
part of Public Affairs programs came from NET, programs like:
ARMS CONTROL, GREAT DECISIONS AND PROSPECTS OF MANKIND. Though
20 of the stations had no LOCAL Public Affairs programming, 37%
of the total Public Affairs programs were locally produced. Most
of these concerned local or state affairs, but some were on current
events and background to the news, or were local GREAT DECISIONS
programs done independently or in conjunction with the NET GREAT
DECISIONS programs. Public Affairs programs from OTHER were mis-
cellaneous documentaries and programs from the commercial netv3rks.
New categories added to this l'eport are: Family, which
covers the growing number of programs on family problems and
guidance; xiseax.ndJobSecitPersonalFinaur, which covers subjects
like income taxes, social security, personal financial management,
job opportunities and job guidance; and General Entertainment
which includes commercial films, campus variety programs, etc.
Miscellaneous programs include travelogues) THE BIG PICTURE,
JUNIOR HIGH DAY, and sports events, etc.
-25-
Table d Total Broadcastinal
Comparison of Program Categories for 1961 and 1962
12§3.Per cent
CATEGORIES: Total Hours of Total Total HoursPer centof Total
Science and Technology
Social Science
Language
Children's Programs
Religion
Literature
Education
The Arts....
News
Public Affairs
Family
Personal Finance andJob Security
How To
Teacher Training
General Entertainment
Miscellaneous
TOTALS
546:002 24.99%
423:00 19.37%
177:00
179:00 8.20%
30:00 1.37%
130:00 5.97%
(not included in 1961)
327:00 14.99%
55:00 2.53%
169:00 77.75%.
(not included in 1961)
(not included in 1961)
50:00 2.31%
(not included in 1961)
(not included in 1961)
95:00 4.39%
2186:00 100.00%
562:25
446:45
298:20
209:00
15:50
90:10
19:05
425:50
57:35
126:15
10:45
E "0
100:40
33:10
150:20
2596:20
21.66%
17.21%
11.49%
8.05%
.61%
3.47%
.74%
16.40%
2.22%
4.86%
.41%
.24%
3.88%
1.28%
1.69%
5.79%
100.00%
1 Total of In-School and General Broadcasting in 1961, and total ofIn-School, College-Adult and General Broadcasting in 1962.
2 The 1961 times were figured in hours and percentages of hours, andwe have not attempted to estimate the minutes.
-26-
CONCLUSION1
Almost 52% of the Total Broadcasting2 during our sample week
was locally produced; 29% came from NET; and 19% from OTHER. Educa-
tional television in its General programming alone, however, followed
a fairly consistent pattern throughout the nation with a strong image
of NET emerging almost everywhere. This is all the more remarkable
because the so-called "Fourth Network" is not interconnected, and
relies on film and tape distribution.
To be sure, there are instances of isolated experimentationr.
and special local efforts, but the national average of locally
produced General programs was only about 29% (see Table V). On
the other hand,' in the area of.In-School pro - ,ramming LOCAL programs
amounted to almost 82%, with only 8% supplied by NET and 10% by
OTHER. LOCAL production of College-Adult InstructiOnal was also
high, amounting to over 69%, with almost 27% from OTHER and only
about 4% from NET. These high percentages of LOCAL In-School and
College-Adult Instructional are probably due in part to the lack of
NET instructional programming available for national distribution.
1 Data included in this section is covered in Chart D.
2 Total of In-School, College-Adult and General Broadcasting.
-27-
The greatest amount of air time on all ETV was devoted to
Science and Technology with 562 hours and 25 minutes or 21.66%
of Total Broadcasting. The Social Sciences were second, totaling
446 hours and 45 minutes or 17.21% of Total Broadcasting; The Arts
were third with 16.40% and Language fourth with 11.49% o440Total
Broadcasting (see Table IV).
The greatest amount of air time for a single subject (see
Table III) was dedicated to leisure-time (General) programming
for children (7.66%). Perhaps this is ETV's answer to the often-
heard criticism of commercial television's offerings for children.
In any case, there is still little programming for the pre-sChool
child or for young people in their middle or upper teens. In-
School General Science was second with 169 hours or 6.51% of Total
Broadcasting.
In contrast to the large portions of time devoted to the above,
we find that relati7ely little is being done in the field of News.
In the computation of Total Broadcasting we find that News is tenth
or 2.22% of all broadcasting, and that 27 stations have no news
broadcasts whatsoever.
Despite the designation "educational," only 14% of ETV's
Total Broadcasting is devoted to organized courses of instruc-
tion for a general audience -- and one quarter of these programs
were produced by NBC's Continental Classroom and CBS's College of
the Air. As we have seen, General Broadcasting occupied the
majority of the educ'tional.stations' air time.
-28-
This report and the few observations that have found their
way into it, are presented in order to give a clear picture of
American educational programming in 1962. It is a quantitative
rather than a qualitative study, but quantity sometimes gives
major clues to the intent behind television programming. The
Brandeis University Morse Communication Research Center hopes
that the educational broadcaster will find in this opportunity
for comparison a helpful device for progress.
One Week of Educational Television, II
1Judith M. Larsen, Research Associategiriter
Mimi Dohan, Research Assistant
Morse Communication Research Center Staff
Louis G. Cowan) Director
Henry Morgenthau III, Associate Director
March 26, 1963
-29-
TABU, I
BROADCAST PATTERNS
IN-SCHOOL INSTRUCTIONAL: Warning Afternoon Evening Total
(6AM-12N) (12N -6PM) (6PM-12AM)
Number of Hours per Week1 440:15 394:25 _ 5:15 . 839:55
Average Number of Hours per Week2 7:06 6:21 :05 13:32
% of In-School Broadcasts 52.43% 46.95% .62% 100.00%
% of Total Broadcasts3 16.96% 15.19% .20% 32.35%
COLLEGE-ADULT INSTRUCTIONAL:
Number of Hours per Week 71:25 104:45 184roo 360:10
Average Number of Hours per Week 1:09 1:41 2:59 5:49
% of College-Adult Broadcasts 19.83% 29.08% 51.09% 100.00%
% of Total Broadcasts 2.75% 4.o4% 7.08% 13.87
GENERAL BROADCASTING:
Number of Hours per Week 76:20 369:15 950:40 1396:15
Average Number of Hours per Week 1:14 5:57 15:20 22:31
% of General Broadcasts 5.48% 26.114% 68.08% 100.00%
% of Total Broadcasts 2.94% 14.23% 36.61% 53.78%
TOTAL BROADCASTS:
Number of Hours per Week 588:00 868:25 1139:55 2596:20
Average Number of Hours per Week 9:30 14:00 18:22 41:52
% of Total Broadcasts 22.65% 33.45% 43.90% 100.00%
% of total hours (Morn.,Aft.lEve.)for In-School Broadcasting 74:86% 45.42% .46%
% of total hours (Morn.,Aft.lEve.)for College -Adult Broadcasting
% of total hours (Morn.,Aft.,Eve.)fDr General Broadcasting
12.16%
11.22%
12.06%
42.52%
16.15%
83.39%loo.00% loo.00% loo.00%
1 Total hours of all 62 Educational Television Stations2 Number of hours per week divided by 62, the number of Educational Television
Stations3 In-School plus College-Adult plus General Broadcasts
-30-
TABLE II
EDUCATIONAL TELEVISION STATIONS RANKED
ACCORDINC, TO NUMBER OF HOURS BROADCAST
In- College- In- College-Station Sehool Adult General Total Station School Adult General Total
WTHS 28:40 8:15 31:45 68:40 WNED 17:15 5:15 17:30 40:00WBIQ 27:15 9:00 32:00 68:15 KVIE 14:55 2:00 22:30 39:25
WCIQ 27:15 9:00 32:00 68:15 KUON 11:00 7:30 20:15 38:45
WDIQ 27:15 9:00 32:00 68:15 WNSB 6:30 -0- 32:05 38:35
IONE 8:30 8:30 50:25 67:25 WILL -0- 21:00 17:30 38:30
WUNC 14:00 9:45 43:10 66:55 WBRO 24:50 1:00 12:30 38:20
WQED 26:00 7:00 33:30 66:30 KDPS 21:40 2:00 14:15 37:55WEDU 27:05 9:30 27:15 63:50 WUFT 10:00 11:30 16:00 37:30
WTVS 21:50 4:00 34:45 60:35 WFPK 25:55 -0- 10:00 35:55
WOSU 10:20 -0- 49:45 60:05 WCBB 4:15 7:30 23:15 35:00
KOED 31:15 11:30 15:00 57:45 WJCT 9:55 1:30 22:45 34:10
KETA 31:15 11:30 15:00 57:45 KWCS 15:25 -0- 17:25 32:50
WMVS 13:05 8:00 36:25 57:30 KURT 3:50 10:00 17:30 31:20
WTI'W :45 25:30 29:15 55:30 WHYY 17:35 1:30 10:45 29:50
KERA 6 :3o 4:30 44:15 55:15 USE 17:30 2:30 9:45 29:45
WSIU 18:55 1:00 33:30 53:25 WETA 10:10 5:15 13:45 29:10
WFSU 3:15 11:30 37:00 51:45 WYES -0- 8:00 20:15 28:15
MIA 16:25 15:00 18:50 50:15 WCET 17:05 :30 9:30 27:05
WXGA 27:30 1:30 20:00 49:00 WEA 9:30 -0- 17:30 27:00
KOAP 4:15 22:30 21:10 47:55 KRMA 9:35 2:30 13:30 25:35KOAC 4:15 23:45 19:10 47:10 KOKE 20. :25 -0- 3:o0 23 :25,
WKNO 7:00 7:00t 32:45 46:45 KURT 3:35 6:00 12:45 22:20
WIPR -0- 2:30 44:15 46:45 KAET -0- 4:30 17:45 22:15
WIPM -0- 2:30 44:15 46:45 WMUB -0- 14:00 8:00 22:00
KOED 14:45 1:30 29:30 45:45 WGTV .0- 2:00 20:00 22:00
WGBH 11:30 :30 33:40 45:40 KIPS 8:30 -0- 4:00 12:30
KETC 19:2.15 7:45 17:00 44:30 WGTE -0- -0- 10:00 10:00
KQED 12M 1:30 30:25 44:25 KUSD -0- 3:15 5:45 9:00
KCSD 24:45 -0- 18:00 42:45 KRET 6:45 -0- -0- 6:45
KPEC 28:10 1:30 12:30 42:10
WENH 15:15 3:25 23:00 41:40 TOTALS 839 55 360:10 1396:15 2596:20KCTS 19:30 1:00 21:00 41:30WETV 25:00 1:30 4:00 40:30
-31-
TABLE III
TEN LARGEST SINGLE SUBJECT CATEGORIES R 'DIP ACCORDING
TO NUMBER OF HOURS BROADCAST DURING SAMPLE WEEK
Number of HoursBroadcast During
CATEGORIES: Sa'..le Week
% of TotalBroadcastin
In-School,College-Adult,or General
1. Children's Programs 199:00 7.66% General
2. General Science 169:10 6.51% In-School
3. Social Science Other 161:30 6.22% General
4. Theatre Arts 139:20 5.37% General
5. ''asic 139:154/.
5.36p General
6. Public Affairs 122:10 4.71% General
7. Miscellaneous 115:15 4.44% General
8. Science & Techn. Other 86:45 3.311.% General
9. Spanish 83:10 3.20% In-School
10. History 66:10 2.55% In-School
-32-
TABLE IV
TOTAL BROADCASTING1
PROGRAM CATEGORIES RANKED ACCORDING TO NUMBER
OF HOURS BROADCAST DURING SAMPLE WEEK
Total Number of Hours Per cent of
CATEGORIES Broadcast During Sagle Week Total Broadcasting
1. Science and Technology 562:25 21.66%
2. Social Science 446:45 17.21%
3. The Arts 425:50 16.40%
4. Language 298:20 11.49%
5. Children's Programs 209:00 8.05%
6. Miscellaneous 150:20 5.79%
7. Public Affairs 126:15 4.86%
8. How To 100:40 3.88%
9. Literature 90:10 3.47%
10. News 57:35 2.22%
11. General Entertainment 44:00 1.69%
12. Teacher Training 33:10 1.28%
13. Education 19:05 .74%
14. Religion 15:50 .61%
15. Family 10:45 .41%
16. Personal Finance & Job Security 6:10 .24%
TOTALS 2596:20 100.00%
1 In-School, College-Adult, and General Broadcasting Combined
-33-
TABLE V
PROGRAM SOURCES
IN-SCHOOL INSTRUCTIONAL:
LOCAL NET OTHER TOTAL
Number of flours per Weekl 684:40 64:45 90:30 839:55
% of In-School Broadcasts 81.51% 7.70% 10.79% 100.00%
% of Total Broadcasts 26.37% 2.49% 3.49% 32.35%
COLLEGE-ADULT INSTRUCTIONAL:
Number of Hours per Week 250:25 13:45 96:00 360:10
% of College-Adult Broadcasts 69.53% 3.82% 26.65% 100.00%
% of Total Broadcasts 9.64% .53% 3.70% 13.87%
GENERAL BROADCASTING:
Number of Hours per Week 404:40 685:05 306:30 1396:15
% of General Broadcasts 28.98% 49.07% 21.95% 100.00%
% of Total Broadcasts 15.59% 26.39% 11.80% 53.78%
TOTAL BROADCASTING:
Number of Hours per Week 1339:45 763:35 493:00 2596:20
% of Total Broadcasts 51.60% 29.41% 18.99% 100.00%
1 Total hours of all 62 Educational Television Stations
CHART A IN -
TECHNOLOGY Mathematics 'Physics Chemistry 1101 (WY .Science Other rr HI ctory u -3 0: r IANCMAM French Serums
1E:CR & General SOCIAL SocialSC
5
Ala., Birmingham - 10 WBIQAla., Cheaha State Park - 7 WCIQAla., Dozier - 2 IIIQ
Ariz., Phoenix - 8 KARTAriz., Tucson - 6 EUATCalif., Sacramento - 6 XV/E
11:0011:0011:00
1:301:301:30
-0--0-
-0-
1:301:301:30
-0--0-
-0-
-0-
-0--0-
1:301:301:30
-0-
-0-
-0-
-0--0-
-0-
6:306:306:30
-06-0-
-0-
-0-
-0-:30
:30-0-
-0,
1:301:301:30
-0-
-0-1:10
:25
:45
1:00
-06
-0--0-
-o--0-
1:10
:25
-0--0-
-0--0--0-
-o--0--0-
-0--0-
1:00
1:303:301:30
-0--0--0-
-0-:45-0-
5:455:455:45
-0--0-3:10
5:302:505:00
2:002:002:00
-0--0-
-0-
1:151:154:00
-0--0--0-
-0-
-0--0-
-0--0--0,
-0-:30
3:45
3:30
3:552:20
1
-0- ! .0.:30 ' ..0_
1:00 .0.
1:20 _0-2:40 .06-0- -0-
-0-
-0-2:15
1:401:152:20
Calif., Smn Francisco - 9 KQEDColo., Denver - 6 ERMAD.C., Washington - 26 117A
Oakoesville - 5 WUFT 5:15 -0- -0- 2:30 -0- 2:45 -0- -0- -0- -0- -0- 3:00 -0- -0-Yla., JaelcoonviLle - 7 WCT 2:00 2:00 -0.. -0- -0- -0- -0- 5:00 5:00 -0- .0- 2:55 -0- -O-M., Miami 2 1715 8:05 -0- .0. -0- 2:15 5:50 -0- 10:25 8:10 2:15 .0- 6:00 -0- -0-
Fla., Tallahassee - 11 WFSU -0- -0- -0. -0- -0- -0- -0- 2:00 -0- 2:00 -06 1:15 -0- -0-Ma., Tampa - 3 WEDU 9:00 2:05 -0- -0- 2:30 4:25 -0- 12:15 4:35 7:40 -0- 3:20 -0- -o-Ga., Athens - 8 VGTV -0- -0- -0- -0- -0- -0- -0, -0- -0- =0. -0- -0- -0- -0-
Oa., Atlanta - 30 WETV 16:20 1:00 -0- -0- 6:00 7:20 2:00 5:50 2:30 3:20 -0- 1:50 :30 -0-Ga., Waycross . 8 WU& 19:00 4:00 .0- -0- 5:00 10:00 -0- 2:30 2:30 -0- -0- 4:00 2:00 -0-
I11., Carbondale - 8 WSIU 10:10 1:00 2:20L.--
-0- -0- 6:50 -0- 4:40 4:40 -0, -0, 1:35 :45 -0,
....
ILl., Chicago . 11 1771 -0- -0- -0- .0. -0- -0, -0. -0- -0- -0- -0- :30 :30 -0-111., Urbana - 12 1111. -0- -0- -0, -0- -0- -0- -0- -0- -0- -0- -0- -0- -0- -0-/ova, Des Moines - 11 NMPS 2:00 :30 A, -0- -0- 1:30 -0- 7:00 -0- 7:00 -0- 8:00 -0- -0-
Ky., Louisville - 15 .11FFE 10:00 4:10 -06 -0- -0- 5:50 -0- 5:55 2:00 -0- 3:55 . 5:05 -0- -0-La., Monroe - 13 KBE 10:35 -0- 3:410 2:30 :30 2:40 1:35 4:00 :30 2:45 :45 1:40 -0, -0-
New Orleans - 8 VIES -0- -0- -0, -0- -0, -0- -0-' -0- -0- -0- -0- -0- -0, -0-
Augusta - 10 WCBB :45 -0- -0- -0- -0- :45 -0- -0-. -0- -0- -0- -0- -0- -O-ften., Boston - 2 WM 1:15 -0- -0- -0- -0- 1:15 -0- 3:00 -0. 3:00 -0. 5:00 5:00 -0-Mich., Detroit - 56 WITS 5:30 2:00 -01.. .0- -0- 3:30 -0. 2:30 2:00 -0- :30 9:50 2:50 2:00
Mich., East Lansing - 10 WVISS 1:00 -0- -0- .0. -0- 1:00 -0. :30 -0- :30 -0. 4:00 1:00 -0.Minn. St.Paul-Minn. - 2 XTCA 5:50 :55 -o- -0- -0- 4:25 :3G -0- -0- -o- -0- 5:00 :3o 1:30Mo., Kansas City - 19 KCSD 14:30 -0- -0- -0- -0- 14:30 -0- 6:00 2130 3:30 -0- 3:30 -0- -0-
Mo., St. Louis - 9 X= 1:20 -0. -0- -0- -0- 1:20 -0- 4:10 2:30 -0- 1:40 3:20 1:00 -0-Neb., Lincoln - 12 KUON 2:40 1:30 -0- :10 -0- 1:00 -0- 2:50 -0- 2:50 -0- 1:30 1:30 -0-N.R., Durham - 11 WENN 1:30 4, -0- -0- -0- 1:30 -0- 1:15 1:15 -0- -0. 4:45 3:30 -O-
ita!" Albuquerque - 5 KNNI 4:40 -0- -06. -0- -0, 4:40 -0- -0- -0. -0- -0. 1:00 -0- -0-N.Y., Buffalo - 17 WM 2:30 -0- -0- -0- -0- 2 :00 -0- 1:00 1:00 -0- -0- 9:15 3:10 2:30N.C., Chapel Rill - 4 WVINC 5:30 2:30 -0- -0- -0- 3:00 -0- 5:00 5:00 -0. -0- 1:00 1:00 -0-
...Chlo, Cincinnati - 48 wCET 6:00 -0- -o- -o- 4:30 1:30 -0. 2:00 -0- 2:00 -0. 6:35 1:00 -0-Ohio, Columbus - 34 WOW 3:20 -0- -0- -0. -0- 2:10 1;10 1:00 :15 -0. :45 2:20 1:30 -0-Ohio, OKford - 14 MB -0- -0- -0- -0- -0- -0, -0- -0- -0, -0- .0. -0- -0- -0-
Ohio, Tolian- 30 WC7E -0- -0- -0. -0- -0- -0- -0- -0- -0- -0- -0- -0- -0- -0-Okla., Oklahoma City - 13 7E7R 9:50 5:15 -0- 2:00 -0- 2:35 -0- 3:00 3:00 -0- -0- 6:30 2:15 -0-Okla., Tulsa - 11 ICCED 9:50 5:15 -0- 2:00 -0- 2:35 -0- 3:00 3:00 -0- - 6:30 2:15 -0-
Okla., Cklahoma City - 25 KOHN 9:30 2:00 2:00 -0- 1:30 4:00 -0- 3:20 -0- 3:20 -0- 2:15 -0- -0-Ore., Corvallis - 7 EGAC :30 -0- -0- :30- -0- -0- -0- :15 :15 -0- -0- 3:00 1:00 -06Ore., Portland - 10 EGAP :30 -0- -0- :30 -0- -0- -0- :15 :15 -0- -0- 3:00 1:00 -0-
Pa., Philadelphia - 35 WRY 7:40 2:00 -Ou -0- 1:00 2:55 2:25 -0- 2:00 :25 5:45 1:55 -0-Pa., Pittsburgh - 13 WQED 9:10 1:00 2:30 -0- -0- -0- 5:15 1:15 4:00 -0- 7:35 2:00 -0-Puerto Rico, Mayaguez - 3 WIPM -0- -0- -0- -0- -0- -0- -0- -0, -0- -0- -0- -0- -0.
Puerto Rico, San Juan - 6 WIPR -0- -0- .0. -0- -0- -0- -0- -0- -0- -o- -o, -0- -0- -0-S.D., Vermillion - 2 KUM -0- -0- -0- -0- -0- -0- -0- -0- -0- -0- -0- -0- -0-Tenn., Memphis - 10 WNW 3:30 -0. -0- .0- -0- 3:30 .0- -0. -0- -0- -0. 1:30 -0- -0-
Texas, Dallas - 13 KERA 2:30 -0- .0. -0- -0- 2:30 -0- -0- -0- -0- -0- 4:00 -0- -0-Texas, Houston - 8 KURT 2:35 -0- :45 1:20 -0- :15 :15 :15 -0- :15 -0- :30 -0- -0-Texas, Richardson - 23 XRET 1:30 -0- ..0. C, -0- 1:30 -0- -0- -0- -0- -0- 2:15 -0- -0-MUtah, Ogden - 18 KWCS 6:30 -0- -0- -0- -0- 3:30 3:00 :30 -0- :30 -0- 1:40 1:00 -0-Utah, Salt Lake City - 7 RUED -0- -0- -0- -0- -0. -0- -0- 5:20 -0- 5:20 -0- 7:30 4:30 -0-Va., Norfolk - 15 11R0 9:20 2:30 -01.. .0- -0- 6:50 -0- 7:25 5:05 2:20 -0- 4:20 1:00 -0-
Wash., Lakewood Center - 56 HPEC 9:05 -0- -0- -0- .0- 9:05 -0- 2:50 2:50 -0- -0- 3:00 -0- -0-Wash., Seattle - 9 =TS 6:15 2:00 -0- -0- 1:00 3:15 -0- 3:00 3:00 -0- -0- 4:45 1:30 -0-Wash., Tacoma - 62 KIPS 1:30 -0- -0. -0- -0- 1 :50 -0- -0- -0- -0- -06 1:00 -0- -o-
Wisc., Madison - 21 W1A 3:15 2:00 .0. -0- -0- 1:1 -0. -0, -0- -0- -0- 4:05 3:15 -0-Wisc., Milwaukee - 10 WRVS 5:35 1:00 - -0- 1:45 2:50 -0- 1:30 1:30 -0- -0. 4:15 2:45 -0- 3
Total Number of Hours per Week 293:40 54:40 10:55 16:00 30:30 169:10 12:25 135:00 66:10 55:35 13:15 203:35 62:40 6:00 8
Percent of In-School Broadcasts 34.96% 6.51% 1.30% 1.90% 3.63% 20.14% 1.48% 16.07;4 7.8E% 6.62% 1.57 24.24% 7.47% .72%
Percent of Total Broadcasts .31% 2.11% .43% .61% 1.16% 6.51% .49% 5.20% 2.55% 2.14% .51% 7.84% 2.41 .24%
LOCAL 251:35 47:55 :45 11:30 30:00 151:20 10:05 125:10 59:35 53:05 12:30 154:20 24:20 6:00 7,
NET 5:00 -0- -0- -0- -0- 5:0 -0- -0- -0, -0- -0- 33:15 33:15 -0, 1
DIRER 37:05 6:45 10:10 4:30 :30 12:50 2:20 5450 6:35 2:30 :45 16:00 5:05 -0, 1
Number of Stations with Programs 50 27 5 11 .3 46 9 42 26 19 10 51 33
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1:00:15
-0-
-0-
-0-
6:3016:2524:45
3:008:45
15:00
3:307:409:45
-0-
-0-
-0-
5:3015:5523:45
1:00-0-:30
-0-:30
:30
3:202:303:05
2:40 -0-
-0- -0-
1:40 -0..
2:40-0-
1:40
-0- 1:15-0- :10-0- -0-
-0--0-
-0-
2:40-0-
-0-
1:00
:551:30
-0-
:25
1:30
19:4511:0015:15
11:1511:009:15
7:30-0-
6:00
1:00-0-
-0-
13:25
9:004:55
2:002:00-0-
4:20
-0-10:20
-0-
2:00-0-
1:20 -0-
2:00 -0-
:30 -0-
1:20:40
:30
-0- -0-
1:20 -0-
-0- -0-
-0--0-
-0-
-0--0-
:30
1:301:001:30
-0--0-
-0-
8:3017:1514:00
2:309:1511:00
5:306:00
3:00
:30
-0--0-
8:30
13:3512:00
-0-3:402:00
-0--0-
-0-
1:001:40
-0-
:30 -0-
-0- -0-
-0-
-0-
r-0- -0-
:30 -0-
-0- -0-
-0--0--0-
1:00:45
-0-
:30:45
-0-
-0--0--0-
17:0510:20-0-
10:105:50
6:554:30-0-
-0-
-0-
-0-
15:358:35-0-
1:301:45-0-
-0--0--0-
-0-_0-
-0- -0-
4:45 -0-
4:45 -0-
-0-
3:303:30
-0-
1:15 -0-
1:15 -0-
-0-
-0-
-0-
-0-
1:551:55
-0-
:30
:30
-0-41304:30
-0-
31:15
31:15
-0-
14:4014:40
-0-16:3516:35
-0--0--0-
-0-23:4523:45
.0-
-0-
-0-
-0-7:307:30
h:00-0--0-
-0- '-0-
-0- -0-
-0- -0-
-0--0-
-0-
-0- -0-
-0- -0-
-0- -0-
-0-
-0--0-
-0--0--0-
1:20:30
:30.
-0-
-0-
20:254:154:15
10:002:452:45
10:251:301:30
-0-
-0-.-0-
17:052:152:15
-0-2:002:00
3:20-0--O-
:30
:30-0-
-0- -0-
1:00 -0-
-0- -0-
-0-
-0-
-0-
-0- -0-1:00-0- -0-
-0-
:15
-0-
-0-
-0-
-0-
:55
2:00-0-
:20
:15
-0-
17:3526:00-0-
9:3514:00-0-
8:0012:00-0-
-0-
-0-
-0-
15:4516:15-0-
1:204:00-0-
:30
5:45-0-
-0--0-
-0- -0-
-0- -0-
2:00 -0-
-0-
-0-
.0-
-0-
-0- -0-2:00
-0-
-0-
-0--0-
-0-
-0--0-
-0--0--0-
-0-
-0-
7:00
-0--0--0-
-0-
7:00
-0--0.
-0--0-5:30
-0--0--0-
-0-.0-
1:30
-0-
-0--0-
-0- -03-
-0- A-
3:00 -1-
-0-
-0-
1:30
-0- -0-
-0- -0-1:30
-0--0-
-0--0--0-
-0--0-
-0-
-0-
:30-0-
6:303:506:45
3:003:50:30
3:30-0-6:15
-0--0--0-
6:303:056:45
.0--0--0-.
-0-':45
-0-
-0--0-
-0-
3:45 -1-
-0- -i-
-a.
1:50-0-
1:55 -0-
-0- -0--o-
-0--n-
-o-
-0-
-o-
-o-
1:00:45:30.
2:00
1:103:15
15:2514:45
24:50
10:208:1515:15
5:056:30
9:35
-0--0-
-0-
12:55
9:4523:20
2:305:001:30
-0-
-0--0-
2:00-0-
-0-
6:15 -1- 4:35
3:30 -1- 3:00
2:00 -:- 2:00
1:40 -0-
:30 -0- .....
.0- -0-
-0-
:30-0-
-0-:30
4:00
-0-
1:00-0-
3:05
-0--0-
28:1019:308:30
14:459:45
3:13:259:455:15
-0--0-
-0----
24:4513:308:30
3;256:00-0-
-0-
-0--0-
-0-
:50 % -C-
1:10 :' 4-
:50
:30
-0- :20:40 -0-
20:30 3:20
-0--0-
1 :35
: :30-0-
22:35
2.69%
.87';
20:20
-0-
2:15
', 17
:30-0-
32:25
3.86%
-0-
:35
26:05
9:3013:05
839:55'
100.00%
1:158:00
440115.
52.43%
6:155:05
. 394:25
46.95%
-0-
5:15
.62%
6:257:55
684:40
81.51%
-0-2:45
64:45
7.70%
3:052:25
90:30
10.79%
...-- 34:25 , 77:15.;:. 2:15 54:40
4.10% 9.20%; 5% 6.51% 2.44% .40% .19% 3.10%
1.33% .2.97% , 08% 2.11% .78% .13% .C6% 1.25%
14:05
15:15
3:05
1.00% 32.35 16.96% 15.19% .20% 26.37% 2.49%
__-
3.49%
26:20 63i35 . 205:
-0-
43:50
3:00
17:40 2:40
2:30 -0-
:20 :40
1:05
:30
-.0-
16:45 664:40
2:0o 15:30,.........._____ _.__,._____._
!4:05,7--...k8:10
-0- 64:45
-a.. 7:50 '9:20 90:30
28 .2120 4- ,, :30 -' 33 '. 20 6
_
.30 21 : 53. 49: -51
CHART B COLLEGE' SCIENCE &
TECHNOLOGY mthematics Physh Chemistry
-o--0-
-0-
Biolopy
2:302:302:30
Medicine,Pyscholopy,Psychiatry
-0-...,..
-0-
.---
r
Other
-0--0--o-
SOCIALSCIEN:'1",
2:302:302:30
\His-tory
-o--0--0-
Eco-nOZicS
-0--0-
-0-
PoliticalSclenCe
2:302:302:3o
Other
-0--0--0-
IAN-GUAcE
3:003:003:00
French
-o--0--o-
German
-o--0--0-
Ala., Birmingham - 10 WBIQAlt-, Cheaha State Park - 7 WCIQAla., Dozier - 2 WDIQ
2:302:302:30
-0--0--0-
-c
-c-C
Ariz., Phoenix - 8 KARTAriz., Tucson - 6 KURTCalif., Sacramento - 6 KVIE
1:302:00-o-
-0--0--o-
-0.
-0-o
-0-2:00-0-
-o-
-0--0-
-0--0--a
1:3o-0--a-
3:00-0--0-
-0--0--o-
1:3o
-0--0-
1:30-0--0-
-o--0-
-0.
-0-2:302:00
-0--0-:30
-0--0 -
-0.
Calif., San Francisco - 9 KQEDcola, Denver - 6 KRMAD.C., Washington - 26 WETA
1:00-0--0-
-0-
-0--0-
-0-0-0
-0--0--0.
-0-
-o.-0-
1:00..o-
-0-
-0--0--
-0- .
-0-2 :30
-o-
-0--0-
-0--o--0-
-o-2:30
-o--
-0-30
2:15
-o--a:45
-0 -
-0-
-0-
Fla., Gainesville - 5 wonno., Jacksonville - 7 WJCTFla., Miami - 2 WTHS
1:301:303:00
-0--0-
3.00
-0-0-0
1:30-o--0-
-a-1:30-0.
-0--o--0-
-o-
-0-
-0-
4:00-o-
-0-
1:30-o-
-0-
-0-
-0--0-
2:30-o--0-
-0--o--0.
2:00-o-
5:00
2:0D-a--0-
-O--0-
-0-
Fla., Tallahassee - 11 WFSUFla., Tampa - 3 WEDUGa., Athens - 8 WGTV
6:003:00-0-
-0--0-
-0-
-0-O.
-0
-0--0-..0.
2:001:30-0-
-0-1:30-o-
4:00-0..
-0-
1:00-0--o-
1:00-0--o-
-0--0-
-0-
-0--0--o-
-0--0 -.
-0-
1:005:00.
2:00
1:002:00-0-
-0 -
1:00-0-
Ga., Atlanta - 30 VETVGa., Waycross - 8 WXGA -
Ill., Carbondale - 8 WSIU
-0-
-0-. -0-
-C--0--0-
-0-0-0
-o--0--0-
-0.
-0-
-0-
-o-
-0-
-0-
-0-.0-
-0-
-0--0-
-0-
-o--0-
-0-
-0--0--0-
-o--0- .
-0-
-0.-0--0-
1:3o1:30-a
:3o
-0--0-
-0 -
-0-f-o-
I11., ChicAzo - 11 WNWIll., Urbana - 12 WILLIowa, Des Moines - 11 KDPS
3:30-0.-0-
-0-
-0--0-
-0-0-0
-0--0--0.
3:00-0-
-a
-o--0--0.
:30-0--0-
8:007;00-o-
3:00-0-
-0-
2:003:00-0-
-0--0--o-
3:004:00-0-
5:001:002:00
-0-1:001:00
-0-
-0-
-0-
Ky., Louisville - 15 WFPKLa., Monroe - 13 KISSLa., New Orleans - 8 VIES
-0-2:003:00
-0-
-0--0-
-0-0-0
-0--0-
-o-
-0-
-a2:30
-0--0-
:30
-0-2:00-o- -
-0--0-2:3o
-0-
-0--o-
-0-
-0--0-
-0--0-2:30
-0.-0--
-0-:30
.1:30
-a-0--0-
-0 -
-0-
-o-.
Me., Augusta - 10 WCBBMIsa., Boston - 2 WGBEMich., Detroit - 56 WTVS
5:00:30
3:00
-0-
:30-0-
-0-0-0
-0-'
-0.
3:00
5:00-o-
-0.
-0--0--0-
-0--o--0-
2:3o-o-
-0-
-0--0-
-0-
-0--o-
-0-
2:30-0--0-
-0-
-0--0-
-0--0-1:00
-0--0-1:0o
-0 -
-0-
-0-
Mich., East Lansing - 10 WMSBMinn., St.Paul -Minn. - 2 K T C A
Mo., Kansas City - 19 KCSD
-0-2:00-0-
.0--0--0-
-o-o-0
-0--0--o-
-0-
-0-
-a
-o-g:oo-0-
-a-0--0-
-o-4:00.0.
-o-2:00-0.
-0-
2:00-0_
-0--0--0-
-0--0--0_
-0-
1 :30.0_
-0--0--0-
-0-
-0--0-
Mo., st.,Louio - 9 KETCNeb., Lincoln - 12 KUONN.H., Durham - il WENH
-0-
-0-3:25
-0 -_
-0--0-
-o-0-0
-0--0--0-
-0-
-a3:25
-o--0--0-
-a--0--0-
3:152:30-0-
-o- ,
-0--0-
-.0-
-0-
-0-
-o-2:30-o-
3:15-0--o-
3:001:30-a
:3o
:30
.0-
-0-
-0--o-
N.M., Albuquerque - 5 ONEILY., Buffalo - 17 WNEDN.C., Chapel Hill. - 4 ITUNC
-0..
4:155:30
-0-2:003:00
-0-0-0'
-0--0--0-
-0-
2:152:30
-0--0--0.
-0--0--0-
4:30:3o
1:00
.-o-
-0-
-0-
.0--0-
1:00
-0-:30
-0-
4:30-0--0-
-0-,..,o-
1:00
-0--a '-0- .--
-O--0 -
-1:00
Ohio, Cincinnati.- 48 WCETOhio, Columbus - 34 WOSUOhio, Oxford - 14 Wie
-0- .
-0-
11:00-0--0-
-0-0-o
-0_
-0.-0-
____
-0-
-0-
6:00
-o--0-
5:400
-0--0-
-0-
..o-
-0--o-
-0-
-o-
-0-
-0-
-o-
-o-
-o--o-
-0-
-0-
-0--0.
:30-0-
-o-
-o--o--0.
:30-0--0 -
Ohio, Toledo - 30 WGTEOkla., Oklahrom City - 13 KETA
"Okla.,. Tulsa - 11 KOED
-0.5:305:30
-0-
3:003:00
-o.0
.0O--.
-0-
-0-
-0-
-o-2:302:30
-o-
-0.-0-
-0--0--0-
-o-2:302:30 ,
-0--0--0-
-0 -
-0--0-
-a2:302:30
-0--0--0-
-',5-
3:303:3o
-0.
-0--0.
-0.
-0 -
-0 -
Okla., Oklahoma City - 25 KOKHOre., Corvallis - 7'. KOACOre., Portland-- 10 KOAP
-0-18:1514:00
-0-
2:152:15
-0-0
-0'
-0.
-0--0-
-o-
4:302:15
-o-8:306:30
-o-3:00'
3:00
-o--0.3:00
-o-
-0.
-0-
.0.-0-
-0- .
-o--0.3:00
-0.-0.-0.
-0-1:001:00
-0.1:001:00
-0.
-0-
-0- -
Pa., Philadelphia - 35 WHITPa., Pittsburgh - 13 WoaDPuerto Rico, Mayaguez - 3 WIPM
-0-5:00:30
-0-
-0--0-
. .
-02:i-0 ,
-0-
-0-
-0-
-0-2:3o-0-
-0--0--0-
-0.-o-:30
-0. .
-0--o-
-0--0--0-
-0--o-
-0-
0--0--o-
-0--0--0 -.
1:30-a1:30
1:30-o--0-
-0--0-
-o-
, Puerto Rico, San Juan - 6 WIPRS.D., Vermillion - 2 KUSDTenn., Memphis - 10 WKNO
:30-2:302:00
-0--0--0.
-0 :
.0-a
-0--o--o-
-0-2:30-0-
-o--0-2:00
:30
-0--0-
-0--a-0-
-0--0-
-0-
-c--0-
-0-
-o--a-0-
-0--0-...D.
1:30:45
3:00
-o-
-0--0-
-0-
:30
-0.
Texas, Dallas - 13 KERATexas, Houston - 8 . KUHT
Tekss, Richardson - 23 low
-0-6:00-0-
-0-
3:00-0-
-0-0-a
-0--0--0-
-0-
3:00-0-
.0-
-0--o-
-0--0--0-
.
-0-1:30-o-
-0--0--o-
-0-1:30-0-
-0.-0.-0-
-0--0-
-o-
3:001:30-0-
-0.-0-
-o-
-0-' -0-
-0-
.
Utah, 'Ogden - 18 KWCS' Utah, Sal Lake City - 7 KUED
Va.,-Norfolk - 15 WHRO
-0--0-
-0-
-0-
-0--0.
-O.
-0'
-0'
-0-
-0- ,
-0.-0-
-0-
-0--0-
-0- -0. -o- =0--0--co -
-0-
-0--o-
-0-
-0-1:301:00
-0.1:301:0O__
-0-
-6 -
-0-
Wash., Lakeood Cener -.56 ICPEC
Wash., Seattle - 9 =TsWash.,. Tacoma -.62 KIPS
..0..
-0-
-0-
-0-
-0--0..
-6.
-0--Cw-.0.
-07
-0--0.
-0-
-0--0--o-
-0--o--o-
1:30-o--o-
1:30-0--o-
-0-
-a-0-
-0--0--o-
-0--0--
-0-I:00
-.0-
1:00-V:"-0.
Wise., Madison . 21 WHAWisc.; Milwaukee - 10 WMVS
.0-
2 :30
-0-
-0--o'_0
0. .
-o=,,-o. .
.2:30
-0-
-o-
-0-
-o--a2:3o
-0-
-o-
-0-
-o-
-0-
2:30-0-
-43..
-0-
, 3:60.-o-
1:30-6 -
-0 -
.
Total Number of Hours per Week ---
.
132:25 22:00 2 *4. '-6:30 59:25 27:00 15:00... .
67:15 9:00 11:00 '32:30 14:45 81:00 19:15 3:00
Percent of College-Adult Broadcasts 36.77% 6.11% .iii.. '1.6096 16.50% 7.5o% 4.17% 18.67% 2.50 3.05t 9.02%.
4.10% 22.49% 5.3596 .8346
Percent of Total 'BrooZcasti . 5.10% .85% .4 .25% 2.29% 1.03% .58% 2.59% 35%.
.42% 1:25% .57% 3.12% .74% .12%
Levi 85:55 ' 14:00 -6, .
6:30 25:55 27:00 12:30 a8:45 9:00 10:00 5:00 14:45 51:45 '5:30- 1:00
.NET -0- - , 4. -0--0 - ".
----0- . -0.. -0- -0- 0- 13:45. 12:45. 1:00
. OTHER, ... .-. .,
8:00 .. .0- 33:30 . -0- 2:30-. . .
28:30 -0,-. :, 1:00..;. 27:30 - 15:30 1:00 1:17)---. , . .. .. .
NumbCr'of, Stations'with Programs-.
.
!,-= 21-- , ' '
,
.c33.` ,
. .
,-5
.
6 :.
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14 ..-', . 40. ..
8 '',.
wH
i
I 1
''.., .-. 1 ":1- i I.'-; 1 !
.Jr 008 :38 6 8 8 '::1" 880 8 8 8 808 8 8 8 8 8 8 8 8 8 008 888 8 8 CS 000 ooh 000 000 CS CS CS CS CI CS Goo CS CI -.. Ci ! 9 -F. :,! CS 1 C) 'cu'I. 5 I
I I I I I I 1 I I 1 III III III 111 III 111 Ilt 111 III 111 III 1..1 114 -II. III II ,, , 1 4
t-; r1 I
i i i i1 1 ;
T---t,,,,-. ; il
8?. ? ? I 8 8 c$ c$ .. 8 8 8 8 8 4 8 odd 8 cS c3 6 c3 cS c3 cS 8 mcf, 8 -1." f9-1 ' 'odd 8 c3 c3e . 1 488 ...-)18 PI 1 1 1 s s , s s !f.'s' i'.4 ! CIC-) ...-urs- 1 I 1 ig' , s. I,
O 0 0 0 0 - - 0 - 00 000 000 00 - r -. 0 . ' ri,.... . ri 1 1 1 . 1 CV . 1.. /11 111 ill, I I ri i I I A cc. I ,1'. 7 7.. ... J.. INN . CV ri & a . . a 111 11 C. In I CO 1 : ri... CV i ri 14----.--4-- ..--.
!1
I I I
i C) M ! o .8 8 8 ; 808 8 8 8 8 8 6 8 8 8 8 8 8 8 6 8 8 8 8 8 8 8 8 8 8 ci 8 8 8 °I 8 8 8 8 8 8 8 8 8 8 I A 1 a A 1 1 411 188 8 8 0-1.. ...1. .1 .7.. , 1 , 0-1
p ...; ... ... ... ... 111 111 III III III 141 1..1 III :11 irl....-; 1.1-1 Ci:'-ii ° 7 9.7C: 74. 14 Cll ,' iC;1'":°1';
- -,.....
CS 4 CS ' 6 6 6 ; 6 cS 6 6 6 6 c$ cS c$ 080 c$ 8 8 8 c: 8 8 c$ 6 cS 6 6 cS cS cS cS cS cS cS cS 6 6 6 6 6 6 6 6 cS 6 6 6 6 6 6 6 6 cS 6 6 cS 6 6 cS .8 ' 6 'cS ; 6 i CS , c)ilii 111, Ile ell lee ell Ile 111 lee lee eel sls iss ii'a I,' se . I e sli es 1 1I 1.Ti. "ca... IE.:1,,,1 °,1, 8 -..
. IOC 1'1 8 ,..5-o- V... ,.. C) CA C) CS TO 6 CS CS 6 CS 6 CS CS 6 0 CS CS CS CS 6 080 CS CI 6 CI CS -.1:. 6 I'CS. 6 6 800 8 8 8 Boo cl cS 8 080 88 o oob oo o o Hgg, ig,i o-ILI I I1 els si l ais Il e il l 5e i erie e C 1 11 lis lei el l le e le ass 1 11 le .3 r4 D I t . . .
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S 6 C I 56 I 6 S 1 I I 6 CCS1
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IF. i 1
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Ala., Birmingham - 10 WBIQAla., Cheaha State Park - 7 WCIQAla., Dozier - 2 WDIQ
3:303:303:30
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-0--0--0-
-0--0--0-
-0--0--0-
1:001:001:00
2:30 5:152:30 5:152:30. 5:15
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1:001:001:00
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2:30:30
1:30
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-0.
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-0-
2:
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Ariz., Phoenix - el KAETAriz., Tucson - 6 KUATCalif., Sacramento - 6 KVIE
3:303:003:00
-0--0--0-
-0--0--0-
-0--0-
-0-
-0--0--0-
2:302:301:00
1:00 4:00130 2:30
2:00 2:30
. Calif., San Francisco - 9 IcupColo., Denver - 6 KRMAD.C., Washington - 26 WETA
3:3o1:001:30
-0--0--0-
-0--0--0-
-0--0--0-
-0-
-0--0-
1:30-0-:30
2:00 5:15
1:00 1:30
1:00 3:45
-0--0-:45
-0--0--0-
-0--0-1:00
5:151:302:00
Fla., Gainesville - 5 WUFTFla., Jacksonville - 7 WC?Fla., Miami - 2 WTRS
1:301:152:30
-0--0-:30
-0--0--0-
-0--0--0-
-0--0--0-
-0--o-1:00
1:30 3:901:15 4:451:00 4:15
-0-:30
-0-
-0--0--0-
:30:45
1:45
2:303:302:30
--0-
-0,
-0-
Fla., Tallahassee - 11 WFSU22A., Tampa - 3 WEDUGa., Athens - 8 WGTV
2:302:302:00
-0--0-:30
-0--0--0-
-0-:30:30
-0-
-0--0-
-0-
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2:30 1:30
1:30 3:45
1:C0 3:30
-0-1:30:30
-0-
-0--0-
:301:151:00
1:001:002:00
-0,-0-
-0!
Ga., Atlanta - 30 WETVGa., Waycross - 8 WXGAIll., Carbondale - 8 WSIU
1:002:301:30
-0--0--0-
-0-:30
-0-
-0-:30
-0-
-0--0--0-
-0--0--0-
1:00 3:45
1:30 2:301:30 7:35
1:001:001:30
-o--0-:30
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2:05
2:151:003:30
-0-
-0-
-0-
Ill., Chicago - 11 WITWIll., Urbana - 12 WILLIowa, Des Moines - 11 KDPS
2:001:00:30
-0-
-0--0-
-0-
-0--0-
-0-
-0-
-0-
-0-
-0--0-
2:00:30
-0-- 5:00:30 4z15:30 3:00
-0-:15
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1:00:30:30
-0-1:00:30
4:002:301:30
-0-
-0-
-0 -
Ky., Louisville - 15 WFPKIA., Monroe - 13 KISE
..Ia., New Orleans - 8 WIES
1:002:051:30
-0--0-
-0--0--0-
-0--0-
-0-
-0-
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-0--0-:30
1:00 3:00
1:45 1:00
1:00 3:15
-0--0--0-
-0--0--0-
-0--0--0-
3:001:003:15
-0-
-0-
-0 -
Me., Augusta.- 10 WCBBMass., Boston - 2 WGBHMdch.,,Detroit - 56 WTVS
1:452:303:45
. -0--0-:30
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-0-1:00-0-
-0-:30
1:00
1:115 3:00
:30 7:252:15, 9:15
1:00:30
2:00
-0-:30:30
-0-1:201:30
2:005:055:15
-0,-0 -
:3
Mich., East Lansing- 10 maMinn., St.Paul -Minn. - 2 MCAMo., ansas City - 19 KCSD
4:001:001:00
-0--0-
-0-
-0--0--0-
-0--0--0-
-0-
-0--0-
1:15:30
1100
2:45 9:15:30 3:30
.0., 4:00
2.00
-0-
1:00-0-:80
:30:45
-0-
5:452:45
3:30
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-0-
-0-
Mo., St. Louis - 9 KETCNeb., Lincoln - 12 KUONN.H., Durham - 11 WENR
1:301:002:15
-0--0--0-
1:00-0--0-
-0-.0-
-0-
-0-
-0--0-
:30-0-:30
.0- 5:001:00 3:001:45' 2:30
:45-0-
1:00
:30:30
1:45:30
-0-
2:002:001:30
-0 -
-0 -
-0-
N.M., Albuquerque - 3 KNMEN.Y., Buffalo - 17 wenN.C., Chapel Rill - 4 WUNC-
2:001:306:15
-0-.0.-0-
-0--0--0-
-0-.0--0-
1:00-0--0-
-0--0-:30
1:00 9:15.'1:30 5:005:45. 5:30
1:50:30:30
-0--0-.1:00
-0-:30
1:15
7:254:002:45
2:0(
1:0C
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Ohio, Cincinnati - 48 WCETOhio, Columbus - 34 WOSUOhio, Oxford - 14 WMUB
:30
2:00:30
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1:00.' "7:00. :30 1:00
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-0-1:00-0-
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2:005:00:30
-0 -
1:0C
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ohio, Toledo - 30 WGTEOkla., Oklahoma City - 13 KETAOkla., Tulsa - 11 KOED
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-0--0--0-
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-0-
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1:00 :45
-0-
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3:00:45
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Okla., Oklahoma City - 25 KOKRCre., Corvallis- 7 KCACOre., Portland -10 KOAP
-0-2:302:30
-0-
.0-,,
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-0-
-0- .0-
-0-
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i:30 3:001:30 4:00
-0-1:002:00
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2:002:00
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Pa., 2'ilJuielphia - 35 WBYYPa., Pittsburgh - 13 WQEDPuerto Rico, Mayaguez - 3 WIPM
2:303:153:30
-0--0--0-
-0--0--0-
-0-
-0-.0-
-0--0-
-0-
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1:303:00
2:00 2:001:45 6:00:30 4:30
0-13o
3:00 -
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1:305:301:30
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1:30
Puerto Rico, San Juan - 6 WIPRS.D., Vermillion - 2 KUSDTenn., Nesphis - 10 WKNO
3:30-0.2:30
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-0--0--0-
-0-.0-
-0-
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-0-
3:00-0-1:00
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1:30. 4:00*
3:001:001:00
-0--0-:30
.0--0-:30
1:30-0-2:00
1:30-0 -
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Texas, Dallaa - 13 !CERA
Texas, Houston - 8 KURTTexas, Richardson - 23 KRET
12:003:00-0-
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-0-
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-0-
-0-.0-
-0--0-
-0-
2:301:30-0-
9:30 8:451:30
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1:00:45
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7:003:30-0-
-0 -
-0 -
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Utah, Ogden - 18 KWCSUtah, Salt lake City - 7 KUEDVa., Norfolk - 15 WrRO
1:454:00:30
-0-
1:00-0-
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1:45:30
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2:303:001:30
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Wash., Iakewood Center - 56 KFECWash., Seattle - 9 KCTSWash., TSCOD3 .. 62 KIPS
1:302:001:30
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Total Number of Hours per Week 136:20 3:00 1:30 2:00 2:20 40:45
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2.09%
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11.56%
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Percent of General Broadcasts 9.76% .21% .11% 44% .17% 2.92% 6.21:17.51% 1.22%
Percent of Total Broadcasts 5.25% .12% 06% .08%
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17:00 29:10 161:30 13:45 199:00 15:20 12:35 21:45 342:35 139:20 139:15 614 00 4 :15122:105 10:45 6:10 57:
1.22% 14.25% 1.1o% .9o% 1.56% 24.55%
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-0-
-0- .
2:452:452:45
1:001:001:00
.
-J--
-0-2:305:10
5:3o5:50
7:15
2:302:303:30
7:002:553:45
1:002:303:20
4:402:001:00
-0--0.-0-
-0--0-
:30,
-0-
-0--0-
-0-
:30-0-
Fla., Gainesville - 5 wuPr 8:15 7:00 5:00 2:30 -0- 1:30 -0- 7:15 1:15 1:DO -0- -0-Fla., Jacksonville - 7 WJCT 4:45 '9:45 2:55 4:00 2:30 -o- :30 6:45 -0- 2:00 .-0- -0-'Fla., Miami - 2 writs 13:35 14:40 11:00 5:50 -0- 1:30 :20 5:45 :40 2:00 0- :45
Fla., Tallahassee - 11 WFSU 8:30 4:30 2:15 3:00 :30 2:30 -o- 22:30 -0- 1:30 -0- -0-Fla., Tampa - 3 WEDU 14:30 16:00 8:2o 6 :00 -o- 2:00 -o- 5:45 1:15 5:30 :30 -0-Ca., Athena - 8 WGTV 2:00 3:30 2:00 -0- -0- -0- -0- 6:30 -0- 2:00 -0- -0-
Ca., Atlanta - 30 WETV 17:20 9:35 3:2o 2:30 -o- -0- -0- 4:00 -0- 2:00 -0- -0-Ca., Waycross - 8 wxcA 21:30 5:00 5:30 2:30 -o- -o- -o- 6:00 -o- 2:00 -0- -0-Ill., Carbondale - 8 WSIU 11:40 12:15 1:35 5:25 :50 1:00 1:00 11:40 2:30 1:00 -0- -0-
.
III., Chicago - 11 WITW 5:30 13:00 5:30 7:30 2:00 6:00 4:15 5:00 :55 1:30 -0- :05111., Urbana - 12 WILL 1:00 11:15 1:00 2:30 -o- 8:00 1:30 5:00 1 :30 1:00 -0- -0-Iova, Des Moines - 11 KDPS 2:30 10:00 10:00 3:15 -0- 1:00 -o- 5:05 -o- 2:00 -o- -0-
Ky., Louisville - 15 WFPK 11:00 8:55 5:05 2:3o -0- 2:05 -0- 5:5o -o- :3o -0- -0 -
La., Monroe - 13 KLSE 14:40 5:00 2:10 -o- 1:00 -0- -0- 3:00 :25 -0- -0- -0-Ia., New Orleans - 8 WYES 4:30 5:45 1:30 2:45 -o- -o- -0- 2:45 .o. 1:00 -0- -0 -
Me., Augusta - 10 WCBB 7:30 .5:30 -0- 5:15 -o- 1:30 :30 8:00 2:15 2:15 -0- -0-Mass., Boston - 2 WGBH 4:15 10:25 5:00 4:45 -0- 2:15 -0- 8:00 3:45 7:45 -0- -0-Mich., Detroit - 56 WTVS 12:15 11:45 11:20 5:00 -0- 2:30 -o- 9:15 1:15 2:3o -0- -0 -
Mich.; East Lansing - 10 WPSB 5:00 9:45 4:00 5:45 -0- :45 -0- 7:45 2:30 1:45 -0- -0 -Minn., St.Paul -Minn. - 2 }MCA 8:50 7:30 6:30 :30 -0- 4:00 :30 7:35 :50 1:00 1:00 :30Mo., Kansas City - 19 KCSD 15:30 10:00 3:30 2:30 -0- 1:00 -0- 4:00 -0- 2:30 -0- -0-
Mo., St. Louis - 9 Kew 2:50 12:25 6:20. :15 :30 3:2o 1:00 7:10 1:15 1:00 -0- :30Neb., Lincoln - 12 KUON 3:4o 8:20 3:00 -0- :30 3:00 2:00 9:25 1:15 1:30 :30 -0 -
N.H., Durham - 11 WENB 7:10 3:45 4:45 2:45 -0- 3:35 -o- 10:00 2:40 2:15 -o- -o-
N.M., Albuquerque - 5 KNME 6:40 13:45 3:00 12:45 3:00 2:00 -o- 20:00 :15 3:00 -0- -0 -N.Y., Buffalo - 17 WNED 8:15 6:30 10:15 3:45 -0- 2:00 -0- 5:45 -o- 3:00 -0- -0-N.C., Chapel Hill - 4 WUNC 17:15 11:30 2:00 3:00 1:00 :30 2:00 11:15 5:25 4:45 3:45 -0-
Ohio, Cincinnati - 48 WCET 6:30 4:30 7:05 1:30 :30 - 1:00 -0- 3:00 -0- 1:00 -0- -0-Ohio, Columbus - 34 WOSU 5:20 8:00 3:20 7:30 1:00 1:40 -0- 8:45 -0- 3:15 :30 -0-Ohio, Oxford - 14 WMUB 11:30 1:00 -0- 1:00 -0- 3:00 -o- 3:00 -o- 2:00 -0- -0-
Ohio, Toledo - 30 ROTE I :30 3:3o :30 2:00 -0- . -0-- -0- 3:00 -0- :30 -0- -0-
Okla., Oklahoma City - 13 KETA 16:20 6:15 10:00 2:45 :15 . 130 -0- 9:15 1:30 2:45 .0. -0-Okla., Tulsa - 11 KOED 16:20 6:15 10:00 2:45 :15 130 -0- 9:15 1:30 2:45 -0- -0-
Okla., Oklahoma City - 25 Km 9:30 3:20 2:15 -o- -0- 4:00 -0- -0- -0- -0- -0-Ore., Corvallis - 7 !MAC 21:15 3:15 4:30 2:30 -0- 2:30 :30 5:45 :30 2:45 :30 :10Ore., Portland - 10 KOAP 17:00 7:15 5:00 3:00 -0- 2:30 :30 5:45 :30 2:45 :30 :10
Pa., Philadelphia - 35 WHYY 10:10 4:25 7:15 2:30 -0- :30 -0- 3:00 -0- :15 -0- .0-Pa., Pittsburgh - 13 WQED 17:25 11:15 7:35 5:00 :30 1:30 -0- 14:00 -0- 4:00 -0- -0-Puerto Rico, Mayaguez - 3 WIPM 4:00 4:30 3:00 6:00 -0- :30 -0- 2:30 7:15 2:00 -0- -0-
Puerto Rico, San Juan - 6 WrpR 4:00 4:30 3:00 6:00 -0- :30 -0- 2:30 705 2:00 -0- -0-S.D., Vermillion - 2 KUSD 2:30 1:00 :45 :15 -0- -0- :30 1:00 00 1:15 ..0. -0-Tenn., Mexphis - 10 AND 8:00 4:00 4:45 7:30 -0- 1:00 1:00 11:00 -o- 1:00 -0- :30
Texas, Dallas - 13 KERA 14:30 8:45 7:00 5:00 -0- -0- -0- 9:15 -0- 1:00 ..0. 1:00Texas, Houston - 8 KURT 11:35 6:30 2:00 2:45 -0- 1:30 :30 3:45 -0- :30 -0- .0-Texas, Richardson - 23 KRET
-I
1:30 -o- 2:15 -o- -0- -0- -0- 3:00 -0- -0- -0- -0-
Utah, Ogden - 18 KWCS 8:15 3:00 1:40 3:40 -0- -0- -0- 6:30 :35 :30 "41- -0-Utah, Salt Lake City - 7 RUED 4:00 13:05 9:00 4:15 :30 -0- 8:30 :30 2:30 "41- 1:30Va., Norfolk - 15 WHRO
--
9:50 9:25 5:20 2:30 -0- -0. -0- 5:30 -0- 1:00 '0- -0-
Wash., Lakewood Center - 56 KFEC 10:35 5:50 3:00 2:25 -0- 2:30 -0- 11:15 -0- 2:30 :30 -0-Wash., Seattle - 9 KCT3 8:15 5:00 7:15 1:30 -0- 1:00 -0- 9:30 :30 5:00 -06 .0-Wash., Tacoma - 62 KTPS
--.--- ---- _. __ _.3:00 1:30 1:00 -0- -0- -0- -0- 2:30 -0- :30 -0.. .0.
Wisc., Madison - 21 WRA 6:15 4:30 4:05 2130 -0- -o- - 3:50 30 2:30 .0. 0-Wisc., Milwaukee - 10 WMVS 9:35 12:45 7:15 5:00 1:00 :30 -0-
.
8:55 -0- 1:00 "0" -0-Total Number of Hours per Week_ _ .... .
562:25 446145 298:20 209:00 15:50 90:10 19:05 425:50 57:35
--4
124:15 -0:45 6:10
4.86% .41% .24Percent of Total Broadcasting 21.66% 17.21% 11.49% 8.05% .61% 3.47% .74% 16.40%' 2.22%
LOCAL_ __ _ _
371:00. _ .
191:05_
217:05_.
47:50 8:50 77:05 11:20_
152:35 49:45 48:20 8:15 2:40
NET 85:15 168:45 49:00 157:40 2:30 5:30 1:30 214:40 -o- 53:45 1:30 2:30
OTHER 106:10 86:55 32:15 3:30 4:30 7:35 6:15 58:35 7:50 24:10 1:00 1:00
Number or Ctations with Programs 62 61 59 56 15 46 20 61
_
35
__
59 11 11
Ks u ICAL tSKUADCASIINC7
PUBLIC PRRSOAL FEVAME TEACEER GEUERAL
sFW:: AFFAIRS FAMILY & JOB smuRITY RN TO TRAINING ENTE.RTAINMENr ISCELLANEWS TOTALS MORNING AFTERNOON EVENING LOCAL NEF' OTHER
:30
:30:30
2:45 1:002:45 1:002:45 1:00
-0--0--
6:156:156:15
2:302:302:30
:30
:30:30
5:155:155:15
68:1568:1568:15
15:3015:3015:30
29:0029:0029:00
23:4523:4523:45
46:3046:3046:30
12:4512:4512:45
9:009:009:00
2:301:151:40
1:00 -0-
2:30 -0-
3:20 -0-
-0--0-:30
1:00-0-:30
-0--0--0-
-0--0--0-
:15:30
-0-
22:1522:2039:25
-0-
4:506:55
4:452:158:00
17:3015:1524:30
7:0012:2013:15
12:0010:0020:50
3:15-0 -
5:20
40 4:40 -0-
-0- 2:00 -0-
-0- 1:00 -0-
-0-:30
-0-
:30
3:00-0-
2:15-0--0-
-0--0--0-
-0-
1:00:15
41:25
25:3529:10
6:35-0-
6:20
12:2511:05
7:20
25:2514:3015:30
20:0016:057:40
20:157:30
15:30
4:102:006:00
1:15 1:)O -0-
-0- 2:00 -0-:40 2:00 -0-
-0--0-:45
1:001:006:00
-0-
-0-
:15
-0--0-
-0-
2:45-0-6:20
37:3034:1068:40
I 11:454:10
13:40
3:00
5:4530:30
22:4524:1524:30
22:1511:5545:10
9:4515:1513:45
5:307:009:45
, -0- 1:30 -0-1:15 5:30 :30
-0- 2:00 -0-4
-0--0-
-
2:303:302:00
-0--0--0-
1:30-0-2:30
2:30:30
1:30
51:45
63:5022:00
6:1513:45-0-
29:3027:05-0-
16:0023:0022:00
35:4540:205:30
7:0017:004:45
9:006:3011:45
-0- 2:00 -0--0- 2:00 -0-
2:30 1:00 -0-I
-0--0--0-
:15
3:00-0-
-0--0-:30
-0-2:301:00
1:301:003:00
40:3049:0053:25
11:5015:0016:40
13:1012:3018:45
15:3021:3018:00
25:1027:005:20
11:457:00
26:20
3:3515:0021:45
3 :55 1:30 -0-A 1:30 1:00 -o-
-0- 2:00 -0-
:05-0-
-0-
-0-:15
3:35
:15
-0-:30
-0--0--0-
4:005:30-0-
55:30
38:3037:55
-0-
12:0010:00
22:408:00
11:40
32:50.18:3016:15
33:3024:0024:40
16:1513:3011:45
5:451:001:30
-0- :30 -0-25 -0- -0-
-0- 1:00 -0-
-0-
-0--0-
-0-1:052:30
-0--0--0-
-0--0--0-
.o.
2:457:30
35:5529:4528:15
19:1010110-0-
16:4519:352:15
-0--0-
26:00
23:5511:104:00
10:00-0-9:15
2:0018:3515:00
2:15 2:15 -0-3:45 7:45 -0-
1:15 2:30 -0-
-0--0--0-
1:145
-0--0-
-0--0-
2:00
-0--0--0-
:30-0-2:45
35:0045:4060:35
4:157:15
15:00
6:0013:3023:35
24:4524:5522:00
1:3026:1032:05
14:0011:1522:15
19:308:156:15
2:30 1:45 -0-
:50 1:00 1:00-0- 2:30 -0-
-0-:30
-0-
:15
7:00-0-
-0-1:00:15
-0--0--0-
1:053:303:30
38:3550:1542:45
16:3011:1515:00
13:5013:4015:45
8:1525:2012:00
15:3038:1523:45
15:00-0,13:30
8:0512:005:30
i1:15 1:00 -0-
1:15 1:30 :30
2:40 2:15 -0-
:30
-0--
3:252:151:45
1:00
:551:30
2:30-0--0-
1:002:251:30
44:3038:4541:40
11:1513:00
11:40
12:301:006:15
20:4524:4523:45
26:2519:1513:50
8:4511:308:0o
9:208:00
19:50
:15 3:00 -0--0- 3:00 -0-
5:25 4:45 3:45
-0--0-
-0-
-0--0-
1:15
1:301:001:30
-0-.0-1:00
1:30-0-:45
67:2540:0O66:55
16:159:15
16:55
30:008:1525:30
21:1022:3024:30
33:3020:5o
36:10
20:1515:2523:30
13:403:45
7:15
-0- 1:00 -0-0- 3:15 :30
-0- 2:00 -0-
-0--0- .
-0-
1:00:45
-0-
:30
:45
-0-
-0-2:00:30
:30
16:45-0-
27:05T7'30:05
22:00
10:10
9:2011:00
6:5522:003:00
10:0028:458:00 ,
15:3522:0515:00
10:3023:306:00
1:00141301:00
-0- :30 -0-1:30 2045 -0-
1:30 2:45 -0-
-0--0-
-0-
-0-2:552:55
-0-:30:30
-0--0--0-
-0-4:454:45
10:00
57:45
57:45
-0-14:4014:40
10:0016:3516:35
-0-26:3026:30
:3032:1532:15
9:308:008:00
-0 -
17:3017:30
-0. -0-:30 2:45 :30
:30 2:45 :30
-0-:10
:10
-0-2:002:00
1:20,:30
:30
-0-0- .
-0-
3:00:30:30
23:2547:1047:55
10:0014:1515:00
13:2512:4012:40
-0-
20:1520:15
17:05
32:2531:10
-0-14:1516:15
6:20:30
:30
- :15 -0-
-0- 4:00 -0-7:15 2:00 -0-
-0-
-0--0- :
-0-3:00:30
:552:00-0-
-0-
-0-14:00
:50:15
2:30
29:5066:3046:45
9:5014:00-0-
8:0027:3016:00
12:0025:0030:45
15:4530:3026:15
10:2020:3o3:00
3:4515:3017:30
7:15 2:00 -0-
:10 1:15 -0--0- 1:00 -0-
-0- .
-0.. !
:30
:30:30
2:30
-0--0--0-
14:00-0--0-
2:301:055:30
46:459:00
46:45
-0--0--0-
16:00-0-
27:30
30:45
9:0019:15
26:151:45
24:00
3:002:1513:00
17:305:00
9:45
-0- 1:00 -0--0- :30 -0--0- -0- -0-
1:00-0- .
-0-
5:30-0--0-
-0--0.
-0-
1:00-0--0-
. 3:152:15-0-
55:1531:206:45
12:30
5:20:30
21:154:306:15
21:3021:30-0-
14:15
14:356:45
30:45-11:15-0-
10:15
5:30-0-
:35 :30 -0-:30 2:3o -0-
-0- 1:00 -0-
-0-
1:30-0-
-0--0-:30
1:00:45
"":30
-0-
-0--0-
7:401:103:45
32:50-45:4538:20
15:508:1515:15
1T:0016:00
9:35
-0-21:3013:30
15:2518:4523:2o
9:3023:1512:30
7:553:45
. 2:30
-0- '2:30 :30
:30 5:00 -0-
-0- :30 -0-
-0--0-
-0-
:302:004:00
-0-1:00-0-
-0--0--0-
3:051:00-0-
42:1041:3012:30
14:459:455:45
13:2511:156:45
14:00 ,
20:30-0,
27:1522:458:30
13:5515:454:00
1:003:00-0-
___
:30 2:30 -0=
-0- 1:00 -0--0--0-
1:002:30
:30
-0-
.
-0-1:009:00
27:00
57:30
1:1512:45
10:1519:30
15:3025:15
8:5513:40
13:3020:00
4i3523:50
57:35 126:15 0:45 6:10 100:40 33:10 44:00 150:20 2596:20 588:00 868:25 1139:55 1339:45 763:35 493:00
2.22% 4.86% .41% .24% 3.88% 1.28% 1.69% 5.79% 100.00% 22.65% 33.45% 43.90% 51.60% 29.41% 18.99%
49:45 48:20 8:154.-----
2:40 79:25 14:50 3:00 -56:40 1339:45
-0- 53:45 1:30 2 :30 3:45 15:15 -0- 2:00 763:35 .
7:50 24:10 1:00 1:00 17:30 3:05 41:00 91:40 493:00
35 5911 11 44 31 14 51 62 52 60 55 62 58
-38-
Dear
March 22, 1962
The Brandeis University Communication Research Center isagain preparing its annual study of educational television
programming. The week selected for this year's study is March
18 through 24.
We are most grateful for the cooperation your station gaveus last year in preparing our first report) One Week of Educa-
tional Television, which received much favorable comment. As
you may know, a copy was sent to your station. In doing this
survey we are'essentially concerned with presenting a picture
of all ETV station scheduling during .a typical broadcast week.
We would) therefore, like from you:
I. Your March monthly and your printed weekly schedulefor March 18 - 24.
2. If the content of each program is not clearly ex-plained by the title) a one or two word descriptionof the content (i.e.) news, public affairs) children's,history, political science, etc.). This will help incategorizing programs by subject matter.
3. A check mark indicating which programs are produced byyour station.
Since we hope to begin work on the study immediately wewould appreciate receiving your schedules as soon as possible.
Thank you very much for your cooperation.
Sincerely,
Judith M. LarsenResearch Associate
P.S. A self-addressed stamped envelopeis enclosed for your use.