Do we really

need to use

slides

José Ramón Macías

“value in a slide is not in the amount

of information that contains, but the clarity to transmit

the message.”

- Nancy Duarte

Presentationlife cycle

Planning

“las cuatro o cinco cosas que, a lo largo de toda una vida, he podido desaprender. Son mucho más importantes que las cosas que he aprendido.”

- Eduard Punset

Start with a pencil, not a mouse

1. analyzing the audience

their needs

theirattitude

their level ofknowledge

the environment

demographic information

2. develop your

Position-Action-Benefit

state your

position

request anaction

showtheir

benefit

3. brainstorm for main idea

main idea

4. state sub-topics

5. developintroduction

&conclusions

5. developintroduction

&conclusions

Memorable opening

Memorable closing

argument #1

argument #2

argument #3

6. find apreview / review sentence

for the main idea

as in the saying…

tell them what you’re going to tell themtell themthen, tell then what you told them

7. develop slidesor other visual aids

8. develop handouts

Connect with your audience

Guide and keep the attention

Improve comprehension

and recall