THE LEADING YOUTH CULTURE MEDIA COMPANY MEDIA DECK Q3 2015

Ⓒ COPYRIGHT 2015 DISRUPT / DISRUPT CREATIVE LTD - ALL RIGHTS RESERVED

OUR STORY

….STARTED IN A BEDROOM NOW WE HERE!

WE ARE THE CREATORS OF YOUTH CULTURE. FOUNDED BY MATT THORNE AND PHIL KEMISH

Co-founded by Matt in 2009, GRM DAILY was built to give British urban music a platform to be recognised. It has since become the UK’s biggest community or urban music and fashion conscious culture fanatics.

+ 1.5 MILLION HITS / MONTH + 100+ MILLION YOUTUBE VIEWS + POWERFUL VOICE IN MUSIC + 350K+ SOCIAL INFLUENCE + BRAND CONSCIOUS AUDIENCE

WE’VE CREATED THE UK’S BIGGEST URBAN ENTERTAINMENT WEBSITE.

GRM DAILY

WE DISCOVERED MARKETING TO THIS AUDIENCE WAS A COMMON CHALLENGE, ONE WE COULD SOLVE.

8 MILLION 15-24 YEAR OLDS SHARE AND CONSUME MEDIA IN THE UK EVERY DAY!

NOT TAKING INTO ACCOUNT GEN X’ERS!

HOW DO YOU PLAN TO STAY RELEVANT?

DISRUPT

WE ARE THE LEADING COLLECTIVE OF YOUTH CULTURE CREATORS, INFLUENCERS, CURATORS, PUBLISHERS, FESTIVALS, ARTISTS AND TALENT. WE ARE THE DISRUPTIVE

INFLUENCERS + CREATORSPLATFORMS + WEBSITES BRANDS + CONTENT

PLUG INTO OUR AUDIENCE OF 5 MILLION PEOPLE, WORK WITH OUR PLATFORMS AND CREATORS TO BUILD YOUR BRAND.

CONNECT TO CULTURE

WE ARE THE DISRUPTIVE GENERATION

THE DISRUPTORS

£120AVERAGE DISPOSABLEMONTHLY SPEND

+ ARTISTS + CREATORS + INFLUENCERS + YOUTUBER’S + TASTEMAKERS + BLOGGERS + PLATFORMS

5 MILLION REACH150M MINUTES WATCHED/MONTH

1. MUSIC 2. FASHION 3. SPORT 4. GAMING 5. FILMTOP INTERESTS

30% EDITORIAL

70% VIDEO

6:41MINSINTERNET VIDEO

5:48MINSSMARTPHONE

3.2M 3.5M 50M

MALE66%33%FEMALE

CONTENT CONSUMPTION

*DATA SOURCE - NEILSON UK TEEN STUDY 2015

A LEADING NETWORK OF

COLLABORATE INFLUNCERS + DISRUPTORS

DISRUPT

CREATE CONVERT BRANDS + AGENCIES CONTENT +

PRODUCTS

WE CONNECT BRANDS, AGENCIES AND CONTENT MAKERS.

CONVERT COLLABORATE

CASE STUDY - AG BARR

CREATE

IN 3 YEARS WE’VE MADE KA DRINKS THE LEADING URBAN SOFT DRINK + PIONEERS OF THE UK GRIME SCENE.

+ 9% SALES UPLIFT YEAR 3 + BRAND SENTIMENT 83% INCREASE + #RATED AWARDS 11.8M IMPRESSIONS + TRENDED #1 ON TWITTER FOR 24 HOURS + 16 ARTISTS PARTNERSHIPS / 13 VIDEOS OVER 1MILLION VIEWS + PRESS COVERAGE - THE SUN, THE MIRROR, VICE, NME + MORE

WE CREATED THE FIRST EVER GRIME MUSIC AWARDS WITH KA DRINKS #RATEDAWARDS

YOU CAN BE NEXT…

TINCHY STRYDER X CURRYS AMERICAN FRESHMAN X JAMAL EDWARDS

To build your brand, understand the new wave of young consumers, create content, collaborate with the influencers that define youth culture holla at us.

LEADING YOUTH CULTURE.

WE BELIEVE BRANDS THAT LEAD CULTURE ARE MORE SUCCESSFUL THAN THOSE THAT FOLLOW

HOW ARE YOU LEADING?

Visit : www.disruptltd.comFollow us: @DisruptCommercial Enquiries faron@disruptltd.com

Studio Disrupt | The Ugli Campus 56 Wood Lane, London, W12 7SB

COME FOR A JAEGERGET IN TOUCH

DISRUPT ISN’T JUST OUR NAME, ITS OUR APPROACH, ITS OUR LIFE.

THANKS.