Photo courtesy of AM&P

Trouble seeing this email? View it in your browser.

August 17, 2015

Director's MattersGuest column by Yolanda Matthews (Product Manager), Joe York (Programs Associate), and Christina Unger (Marketing Manager)

All eyes on marketing and communications

Demonstrating value, understanding your audience, creating positive experiences, delivering first-class content, meeting customer needs. These are just a few of the functions performed by publishing, marketing, and communications professionals, and important focus areas that led AIP to engage in the annual meeting of Association Media & Publishing (AM&P) that held its annual meeting in Washington, DC, this summer.

The AM&P is a membership organization that serves associations by helping them gain valuable insights from sales, strategy, and market research experts working in the not-for-profit association sector. Capitalizing on AIP’s new focus on marketing—following the creation of its own division last summer—several AIP staff members attended this key industry meeting in 2015: Jeff Bebee, Liz Dart Caron, Charles Day, Yolanda Matthews, Randy Nanna, Tracy Nolis-Schwab, Christina Unger, and Joe York. Bebee and Day also gave talks, and Nolis-Schwab accepted two AM&P EXCEL Awards on behalf of SPS and Sigma Pi Sigma.

As a major content publisher, physical scientists rely on AIP to provide them with the products and services they find meaningful. To do this well, we need to use marketing intelligence and keep aware of new and fresh approaches to marketing and communications.

Read more.

Physics Resources Matters

Outstanding undergraduate research awardees present in Croatia

Each year SPS supports two representatives to

ACA executive director William Duax gave an inspiring address at the student reception, encouraging students to dream big and make an impact.

attend and present their research at the IAPS annual meeting, the International Conference of Physics Students (ICPS). Students Amanda Landcastle (SUNY College-Brockport) and Ariel Matalon (University of Chicago) are in Zagreb, Croatia, for the 2015 ICPS, now underway

(August 12-19, 2015).

See their posts on the SPS Facebook page, as they share photos and live updates. You can also see their research abstracts here.

Read more.

Business Insider regularly featuring Inside Science TV videos

Inside Science has deepened its syndication relationship with Business Insider (BI), a major news website in the United States with over 60 million unique visits each month. For an article this summer on the Tour de France, BI science writer Jessica Orwig, who formerly interned with APS and Inside Science, approached Inside Science to provide data for an infographic showing the energy equivalents of certain food items. Inside Science and AIP were credited in the piece. The BI infographic has received over 10,000 page views to date.

Read more.

Member Society Spotlight

Crystallographers gather for the ACA Annual Meeting

ACA welcomed crystallographers from around the world to its 65th Annual Meeting that took place July 25-29 in Philadelphia, PA. A sampling of some of the exciting science presented at the meeting was promoted by AIP media services to popular press outlets:

Atomic View of Bacterial Enzymes that Help Human DigestionNew Structural Features of Human Hair DiscoveredPossible Path Toward First Anti-MERS Drugs

The Society of Physics Students (SPS) supported ACA’s Undergraduate and Graduate Student Reception with poster presentations; about 100 students took part.

Read more.

Coming Up

September 7

Labor Day. AIP and AIP Publishing offices closed.

September 9

Birthday celebrations (College Park and Melville)

September 15-17

AIP Sales & Marketing meeting (Oxon Hill, MD)

September 17-20

SPS Council meeting (College Park)

September 18

Milk-and-Cookies Social, 1:30 pm (College Park)

September 24

ACP Picnic (College Park)

September 28

Journal Editors Conference (Melville, NY)

September 28-29

AIP Board of Directors meeting (Washington, DC)

September 30

Publishing Partnership Committee meeting (Melville, NY)

October 1

ACP Blood Drive (College Park)

Subscribe | Unsubscribe | Contact us