Agenda

�  Description

�  Target audience

�  Location and Sales

�  Cost analysis

�  Co-Workers

�  Legal form

�  Local competition

Description DingDongCards

The Cards will diverse in one detail from other Cards.

The special thing, why people decide to buy a DingDong Card is the technology in our Cards. There will be a little microphone in every card which gives the ability to record your best wishes for every Situation like birthdays, weddings, christmas and so on. The guy who gets the card just needs to open it and listen to the recorded stuff.

Agenda

�  Description

�  Target audience

�  Location and Sales

�  Cost analysis

�  Co-Workers

�  Legal form

�  Local competition

Target audience

�  DingDong Cards are interesting for everyone.

�  Everybody has a birthday and everybody has friends who have birthday

�  So DingDong Cards are a simple but evolutionary idea to make someone happy

�  Even blind people or people who can‘t read are a great audience for those Cards

Agenda

�  Description

�  Target audience

�  Location and Sales

�  Cost analysis

�  Co-Workers

�  Legal form

�  Local competition

Location & Production

The best location to produce the technology for our Cards is Thailand because it is the cheapest way. For the Cardprinting & the assembly is the United States the most interesting location.

$0 $1 $2 $3 $4 $5

Technology

Printing

Assembly

Sale

The best place to sell our Cards are simple supermarkets like Walmart in the United States, Rewe in Germany and Alcampo in Spain.

Agenda

�  Description

�  Target audience

�  Location and Sales

�  Cost analysis

�  Co-Workers

�  Legal form

�  Local competition

Cost analysis

�  Start-up costs: around 16.000 EUR for the first 10.000 Cards (1€ for the electricity; 0,10€ for the assembly; 0,50€ for the print)

�  Fixed costs/month: 5000€ for carddesigners

�  Variable costs: 1,60€ for production, 4€ price for one Card

�  Break-Even-Point: 1,60x+5000=4x -> x=2084

�  (In order to reach the profit zone, 2000 Cards have to be sold each month

�  Problem: The first 10.000 Cards have to be financed ahead of time (savings or take out a loan)

Goal for sales

�  2084 cards

____________________

25 days (1 month minus shut down days)

= around 84 cards each day

Agenda

�  Description

�  Target audience

�  Location and Sales

�  Cost analysis

�  Co-Workers

�  Legal form

�  Local competition

Co-Workers

�  The Card designers can be found in internet chatrooms or on the design colleges in Munich, Malta or spain

�  Developer for the electricity can be found at the technical university in Munich

�  Good Conditions and average wage is offered to get youg and motivated people to work with us

Agenda

�  Description

�  Target audience

�  Location and Sales

�  Cost analysis

�  Co-Workers

�  Legal form

�  Local competition

Legal Form

�  The best thing to show the big supermarkets to trust us is to build a german UG (Unternehmergesellschaft), it‘s similar to a GmbH

�  A alternate idea is the english Ltd (Limited) from the UK

Agenda

�  Description

�  Target audience

�  Location and Sales

�  Cost analysis

�  Co-Workers

�  Legal form

�  Local competition

Local Competition

�  There is no one who is selling this technology all over the World, it‘s a complete new idea of a product for everyone

�  Sooner or later there will be some competitors for sure, but at this times we will be prepared to differentiate from our competitors by having the best quality

Thank you for your attention