dineout thai2 restaurant

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    MUNIRAH AREFIN

    2007124801

    NAJIHAH SALWANA SANUSI2007130067

    PREPARED FOR:

    PN MARIA BT MD SALLEH

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    THAI THAI (an exotic thai cuisine)

    Lot G1-135 Oasis Boulevard,

    Bandar Sunway, Petaling Jaya.

    RESERVATION: 03-7491 9428

    www.thaithai com

    http://www.santuaryrestoclub.com/http://www.santuaryrestoclub.com/
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    LAYOUT AND DESIGN

    Size : 90 X 50 square feet.Capacity : 130 seats

    Business Hours : Monday to Sunday

    11.00am10.00 pmDidnt have VIP room, but provide the function area or

    section.

    Relax and warm atmosphere and ambiance.

    Interior Design is modern and contemporary

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    INTRODUCTION TO THE MENU

    Thai Thai restaurant, serves a wide array of southeast Asiancuisine with more emphasis on the Thai cuisine.

    Example of menu :

    Pla Nam Prik Pao (Fillet Fish in Thai Sauce),

    Pla Lat Prik (Crispy Deep Fried Seabass with Chilli Paste),

    Plamuk Grob (Deep Fried Squid serve with Thai Dipped),

    Gai Tod Sapparot (Pineapple Fried Chicken),

    Nua Pad Kratiem (Thai Garlic Beef).

    Thai Thai special platterS,M, L

    For sour - Sweet and Sour Bean Curd Soup, Spicy Soup withPrawn and assorted choice of Tomyam Soup.

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    SIZZLING BEEF BLACK PEPPER

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    PANDAN LEAVES CHICKEN

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    TOMYAM PRAWN

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    THAI OMELET WITH MINCED

    PRAWN

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    AYUHAYA SET

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    ICED BLENDED FRESH COCONUT

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    THAI TEA SPECIAL

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    WATER CHESTNUT IN COCONUT

    MILK

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    Entrance The furniture The decoration

    Bench table Function sectionThais King Picture

    DINING ROOM

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    DINING ROOM

    Interview with theoutlet manager

    Bartender

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    KITCHEN

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    KITCHEN

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    Menu EngineeringMenu No.

    soldper

    day

    Itemsaleprice

    FoodCost(%)

    Total Sales(RM)

    Total foodcost

    Contribution

    margin

    SIZZLINGBEEF BLACKPEPPER

    5 35.90 35 179.50 62.83 23.39

    PANDAN

    LEAVESCHICKEN

    10 30.90 35 309.00 108.20 20.08

    TOMYAMPRAWN

    5 30.90 35 154.50 54.08 20.08

    THAI OMELET

    WITH MINCEDPRAWN

    8 18.90 30 151.20 45.36 13.23

    AYUTHAYASET

    4 22.90 30 91.60 27.48 16.03

    TOTAL (RM) 32 165 885.8 297.95 92.81

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    Food cost percentage = 33.64%

    Total contribution margin = RM 587.85

    Average contribution margin/ no. customer =RM18.37 Popularity index :

    1) Sizzling Beef Black Pepper = 5/32 = 1.6%

    2) Pandan Leaves Chicken = 10/32 = 32%3) Tomyam Prawn = 5/32 = 15.6%

    4) Thai Omelet with Minced Prawn = 8/32 = 25%

    5) Ayuthaya Set = 4/ 32 = 1.25%

    Average popularity index :

    100/5x 80%=16%

    MENU ENGINEERING ANALYSIS

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    Plowhorse Star

    Dog Puzzle

    16%

    Po

    pularity

    Contribution Margin18.37

    MENU ENGINEERING-ANALYSIS

    *Black Pepper(1.6%,23.39)

    *TomyamPrawn(15.6%,20.08)

    *Pandan LeavesChicken(32%,20.08)

    *Thai Omeletwith MincedPrawn(25%,13.23)

    *Ayuthaya Set(1.25%,16.03)

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    The opinion on the causes of menu popularity

    Pandan Leaves Chicken

    - This came with 6 pieces of chicken in a plate.

    - come with Thai honey sauce.

    Sizzling Beef Black Pepper Set

    - offer in a big portion.- the items that been offer already known in Malaysia.

    Tomyam Prawn- offer in big portion.

    - this is Thai specialty.

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    THANK YOU