digital transformation strategy (now corp ceo presentation of mel velarde, makati city, march 15,...
TRANSCRIPT
![Page 1: Digital Transformation Strategy (NOW Corp CEO Presentation of Mel Velarde, Makati City, March 15, 2016)](https://reader033.vdocuments.us/reader033/viewer/2022050613/587d6e9a1a28ab32318b74ed/html5/thumbnails/1.jpg)
DIGITAL TRANSFORMATION STRATEGY Prepared by: NOW CORPORATION March 15, 2016
![Page 2: Digital Transformation Strategy (NOW Corp CEO Presentation of Mel Velarde, Makati City, March 15, 2016)](https://reader033.vdocuments.us/reader033/viewer/2022050613/587d6e9a1a28ab32318b74ed/html5/thumbnails/2.jpg)
Source:h*p://www.studylecturenotes.com/management/porters-five-forces-model-of-compe<<ve-posi<on-templates-example
PORTER’S FIVE FORCES MODEL OF COMPETITION
![Page 3: Digital Transformation Strategy (NOW Corp CEO Presentation of Mel Velarde, Makati City, March 15, 2016)](https://reader033.vdocuments.us/reader033/viewer/2022050613/587d6e9a1a28ab32318b74ed/html5/thumbnails/3.jpg)
Source:h*p://www.slideshare.net/bradfordpower/customer-in<macy-meet-opera<onal-excellence
CUSTOMER VALUE PROPOSITIONS
![Page 4: Digital Transformation Strategy (NOW Corp CEO Presentation of Mel Velarde, Makati City, March 15, 2016)](https://reader033.vdocuments.us/reader033/viewer/2022050613/587d6e9a1a28ab32318b74ed/html5/thumbnails/4.jpg)
Source:h*ps://salesbenchmarkindex.com/insights/sales-strategy-structure-for-customer-in<macy/
VALUE DISCIPLINES
![Page 5: Digital Transformation Strategy (NOW Corp CEO Presentation of Mel Velarde, Makati City, March 15, 2016)](https://reader033.vdocuments.us/reader033/viewer/2022050613/587d6e9a1a28ab32318b74ed/html5/thumbnails/5.jpg)
Source:h*ps://www.capgemini-consul<ng.com/digital-transforma<on
NAVIGATE DIGITAL TRANSFORMATION
![Page 6: Digital Transformation Strategy (NOW Corp CEO Presentation of Mel Velarde, Makati City, March 15, 2016)](https://reader033.vdocuments.us/reader033/viewer/2022050613/587d6e9a1a28ab32318b74ed/html5/thumbnails/6.jpg)
EVERY ASPECT OF THE MODERN ENTERPRISE
Source:h*ps://www.hashdoc.com/documents/18882/finding-your-digital-sweet-spot
DIGITAL CAN RESHAPE
![Page 7: Digital Transformation Strategy (NOW Corp CEO Presentation of Mel Velarde, Makati City, March 15, 2016)](https://reader033.vdocuments.us/reader033/viewer/2022050613/587d6e9a1a28ab32318b74ed/html5/thumbnails/7.jpg)
GEOFFREY A. MOORE : AuthorofCrossingtheChasm Hereisthebestsellingguidethatcreatedanewgameplanformarke9nginhigh-techindustries.CrossingtheChasmhasbecomethebibleforbringingcu<ng-edgeproductstoprogressivelylargermarkets.Thisedi9onprovidesnewinsightsintothereali9esofhigh-techmarke9ng,withspecialemphasisontheInternet.It'sessen9alreadingforanyonewithastakeintheworld'smostexci9ngmarketplace.
![Page 8: Digital Transformation Strategy (NOW Corp CEO Presentation of Mel Velarde, Makati City, March 15, 2016)](https://reader033.vdocuments.us/reader033/viewer/2022050613/587d6e9a1a28ab32318b74ed/html5/thumbnails/8.jpg)
Opera<onalExcellence
Emo<onalConnec<ons
The NEW CUSTOMER RELATIONSHIP
CustomerIn<macy
Thedigitalrela<onshipadds
Thehumanrela<onshipadds
Automa<on+Data Empathy+Crea<vity+Passion
![Page 9: Digital Transformation Strategy (NOW Corp CEO Presentation of Mel Velarde, Makati City, March 15, 2016)](https://reader033.vdocuments.us/reader033/viewer/2022050613/587d6e9a1a28ab32318b74ed/html5/thumbnails/9.jpg)
MALCOLM GLADWELL AuthorOf“Outliers-TheStoryOfSuccess"
![Page 10: Digital Transformation Strategy (NOW Corp CEO Presentation of Mel Velarde, Makati City, March 15, 2016)](https://reader033.vdocuments.us/reader033/viewer/2022050613/587d6e9a1a28ab32318b74ed/html5/thumbnails/10.jpg)
SOME OF OUR CLIENTS
![Page 11: Digital Transformation Strategy (NOW Corp CEO Presentation of Mel Velarde, Makati City, March 15, 2016)](https://reader033.vdocuments.us/reader033/viewer/2022050613/587d6e9a1a28ab32318b74ed/html5/thumbnails/11.jpg)
YELLOW CAB PIZZA CO. Year:2014-2015
Project:DigitalStore
PlaRorm:iOS,Android
Features:LoyaltyCard,Coupons,Rewards,PushNo<fica<on.
Value:CustomerDevelopment.
![Page 12: Digital Transformation Strategy (NOW Corp CEO Presentation of Mel Velarde, Makati City, March 15, 2016)](https://reader033.vdocuments.us/reader033/viewer/2022050613/587d6e9a1a28ab32318b74ed/html5/thumbnails/12.jpg)
AYALA LAND INC. Year:2013-2014
PlaRorm:Web
Project:CorporateWebsite
Features:ResponsiveWebDesign,Publica<on,CMS.Value:Awareness,Accessibility,Feedback.
![Page 13: Digital Transformation Strategy (NOW Corp CEO Presentation of Mel Velarde, Makati City, March 15, 2016)](https://reader033.vdocuments.us/reader033/viewer/2022050613/587d6e9a1a28ab32318b74ed/html5/thumbnails/13.jpg)
DEPARTMENT OF TOURISM Year:2012-2014Project:It’sMoreFuninthePhilippinesWebsite
PlaRorm:Web
Features:ResponsiveWebDesign,CMS,Maps.
Value:GlobalAwareness,Marke<ng,News.
![Page 14: Digital Transformation Strategy (NOW Corp CEO Presentation of Mel Velarde, Makati City, March 15, 2016)](https://reader033.vdocuments.us/reader033/viewer/2022050613/587d6e9a1a28ab32318b74ed/html5/thumbnails/14.jpg)
DEPARTMENT OF TOURISM Year:2012-2014
Project:It’sMorefuninthePhilippinesApp
Features:Events,Photos,Meme.
Value:GlobalAwareness,Promo<on,Tourism,Fun.
PlaRorm:iOS
![Page 15: Digital Transformation Strategy (NOW Corp CEO Presentation of Mel Velarde, Makati City, March 15, 2016)](https://reader033.vdocuments.us/reader033/viewer/2022050613/587d6e9a1a28ab32318b74ed/html5/thumbnails/15.jpg)
PHINMA Year:2012-2016Project:HumanResourcesPlaRorm:WebFeatures:201Files,A*endance,Leave,Over<me,DocumentLibrary,PerformanceMonitoring,WebPortal.
Value:Produc<vity,CompanyWideUpdate.
![Page 16: Digital Transformation Strategy (NOW Corp CEO Presentation of Mel Velarde, Makati City, March 15, 2016)](https://reader033.vdocuments.us/reader033/viewer/2022050613/587d6e9a1a28ab32318b74ed/html5/thumbnails/16.jpg)
BDO Year:2015-2016
Project:Collabora<on
Platform: Private Cloud Features: Email, Social, Documents, Files, Community, Discussion, Calendar, Meeting, Chat, Video Conferencing. Value: Productivity, Collaboration.
![Page 17: Digital Transformation Strategy (NOW Corp CEO Presentation of Mel Velarde, Makati City, March 15, 2016)](https://reader033.vdocuments.us/reader033/viewer/2022050613/587d6e9a1a28ab32318b74ed/html5/thumbnails/17.jpg)
CHINABANK Year:2015-2016
Project:Communica<onSystem
Platform: Web Features: Email, Documents, Files, Discussion, Calendar. Value: Productivity, Collaboration.
![Page 18: Digital Transformation Strategy (NOW Corp CEO Presentation of Mel Velarde, Makati City, March 15, 2016)](https://reader033.vdocuments.us/reader033/viewer/2022050613/587d6e9a1a28ab32318b74ed/html5/thumbnails/18.jpg)
Source:h*ps://www.sans.org/cri<cal-security-controls
CIS Critical Security Controls Version 6.0
CSC1:InventoryofAuthorizedandUnauthorizedDevicesCSC2:InventoryofAuthorizedandUnauthorizedSoNwareCSC3:SecureConfigura9onsforHardwareandSoNwareonMobileDevices,Laptops,Worksta9ons,andServersCSC4:Con9nuousVulnerabilityAssessmentandRemedia9onCSC5:ControlledUseofAdministra9vePrivilegesCSC6:Maintenance,Monitoring,andAnalysisofAuditLogsCSC7:EmailandWebBrowserProtec9onsCSC8:MalwareDefensesCSC9:Limita9onandControlofNetworkPorts,Protocols,andServicesCSC10:DataRecoveryCapabilityCSC11:SecureConfigura9onsforNetworkDevicessuchasFirewalls,Routers,andSwitchesCSC12:BoundaryDefenseCSC13:DataProtec9onCSC14:ControlledAccessBasedontheNeedtoKnowCSC15:WirelessAccessControlCSC16:AccountMonitoringandControlCSC17:SecuritySkillsAssessmentandAppropriateTrainingtoFillGapsCSC18:Applica9onSoNwareSecurityCSC19:IncidentResponseandManagementCSC20:Penetra9onTestsandRedTeamExercises
![Page 19: Digital Transformation Strategy (NOW Corp CEO Presentation of Mel Velarde, Makati City, March 15, 2016)](https://reader033.vdocuments.us/reader033/viewer/2022050613/587d6e9a1a28ab32318b74ed/html5/thumbnails/19.jpg)
ThankYou!