digital strategy for p&g
TRANSCRIPT
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Digital Strategy for P&GMatthew Erickson
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Big Idea?
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Hundreds of dewdrops to greet the dawn,Hundreds of bees in the purple clover,Hundreds of butterflies on the lawn,But only one mother the wide world over. ~George Cooper
Focus on Mom
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Mom Likes
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Hello, Ladies
Memorable
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Tools
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Key Performance
Indicators
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X 500,000,000
Budget
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Growth
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Summary