digital rhetoric: september 2nd, 2014
DESCRIPTION
Our class PPT. Rhetorical Analysis notes. Photos of some teachers.TRANSCRIPT
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September 2, 2014
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Today:1)Ice must be broken2)The readings3)So what is this rhetorical analysis of which you speak?4)First rhetorical analysis assignment5)Practice! 6)Homework
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Icebreaker:
Again, say your name.Next, say your favorite color.
Dr. Phill’s is blue.
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For today you read two pieces that address the idea of rhetorical analysis: McCloskey and Bollin-Carroll.
We’ll address the Porter reading in a bit.
For now, let’s start with McCloskey.
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The point of rhetorical analysis
is merely to read with understanding.
(p. 320)
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What’s that mean?
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Aristotle: Rhetoric may be defined
as the faculty of observing in any given case
the available means of
persuasion.
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Rhetorical analysis: to read/observe/critique any
“text” with an understanding of the context and available
means of persuasion.
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What does that include?
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everything.
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ethos.
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pathos.
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logos.
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kairos.
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kairos:Fitting occasion or timing.
The “right” time or the “only” time…
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style.
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audience.
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purpose.
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context.
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metaphor.
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story.
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delivery.
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culture.
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transition. Paging Bolin Carroll
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You have built a mental database that
you can draw on to make conclusions about what a person’s looks tell you about
their personality.(p.46)
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#iftheygunnedmedown
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so let’s look at a few teachers and talk first impressions based on a
single photo.
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heh. had to be fair.
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that is Dr. Julie Platt.Anyone know who she is?
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that is Dr. Stephen Hawking.Super-genius. Seriously.
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that is Cameron Diaz from the movie bad teacher.She was as the title made her.
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that is Dr. Cornell West.Professor at the Union Theological Seminary.
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that is Dr. Gloria Anzaldua.She worked several places. She died in 2004. RIP.
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that is Professor X.He’s not real.
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Your first rhetorical analysis assignment: Rhetorical Analysis of a Movie
PosterIt’s due 9/11/14
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Let’s practice!
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For Thursday:Read Everything’s An Argument Ch. 3 and 4 (Niihka) and sections
of Logo Design (linked on schedule)