digital printing v4 - ghent workgroup · 2019-05-02 · digital printing ellicloots& david van...

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Digital Printing Elli Cloots & David van Driessche Senior Product Marketing Manager, EFI & CTO, Four Pees Vice Chair & Executive Director, Ghent Workgroup April 18, 2019

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Page 1: Digital printing v4 - Ghent Workgroup · 2019-05-02 · Digital Printing ElliCloots& David van Driessche Senior Product Marketing Manager, EFI & CTO, FourPees ViceChair & Executive

Digital Printing

Elli Cloots & David van DriesscheSenior Product Marketing Manager, EFI & CTO, Four Pees

Vice Chair & Executive Director, Ghent Workgroup

April 18, 2019

Page 2: Digital printing v4 - Ghent Workgroup · 2019-05-02 · Digital Printing ElliCloots& David van Driessche Senior Product Marketing Manager, EFI & CTO, FourPees ViceChair & Executive

Welcome to this webinar!

• This is a webinar: you are all muted– You can type questions into the GotoWebinar control

panel at any time– We will look at your questions at the end of the webinar

• After the conclusion of the webinar series– All recordings will be made available on our youtube

channel– The slides will be available on gwg.org

Page 3: Digital printing v4 - Ghent Workgroup · 2019-05-02 · Digital Printing ElliCloots& David van Driessche Senior Product Marketing Manager, EFI & CTO, FourPees ViceChair & Executive

www.gwg.org

Your speakers for today

Page 4: Digital printing v4 - Ghent Workgroup · 2019-05-02 · Digital Printing ElliCloots& David van Driessche Senior Product Marketing Manager, EFI & CTO, FourPees ViceChair & Executive

David van Driessche

• Started working at Enfocus in 1996(Tailor, PitStop…)

• Helped to start the Ghent Workgroup in June 2002

• Co-founded Gradual Software in 2004(Switch)

• CTO at Four Pees from 2008(working with callas software, axaiosoftware, Elpical, InSoft…)

Page 5: Digital printing v4 - Ghent Workgroup · 2019-05-02 · Digital Printing ElliCloots& David van Driessche Senior Product Marketing Manager, EFI & CTO, FourPees ViceChair & Executive

• Started working at Enfocus in 2000• Involved in Ghent Workgroup from the start

(As Technical Officer and later on as Vice Chair)

• Director Professional Services at Gradual Software

• Senior Product Marketing manager at EFI(Main focus on Fiery digital front end technology)

Elli Cloots

Page 6: Digital printing v4 - Ghent Workgroup · 2019-05-02 · Digital Printing ElliCloots& David van Driessche Senior Product Marketing Manager, EFI & CTO, FourPees ViceChair & Executive

www.gwg.org

A short history of the GWG

Page 7: Digital printing v4 - Ghent Workgroup · 2019-05-02 · Digital Printing ElliCloots& David van Driessche Senior Product Marketing Manager, EFI & CTO, FourPees ViceChair & Executive

Mission Statement

To establish and disseminate process specifications

for best practices in graphic arts workflows

Page 8: Digital printing v4 - Ghent Workgroup · 2019-05-02 · Digital Printing ElliCloots& David van Driessche Senior Product Marketing Manager, EFI & CTO, FourPees ViceChair & Executive

Standards in standards

PDF

PDF/X

GWG

Workflow Specific

Page 9: Digital printing v4 - Ghent Workgroup · 2019-05-02 · Digital Printing ElliCloots& David van Driessche Senior Product Marketing Manager, EFI & CTO, FourPees ViceChair & Executive

Key points for the GWG specifications

• All based on PDF/X– PDF/X-1a for the older specifications– PDF/X-4 for the current ones

• More ”targeted” than PDF/X– PDF/X is a global graphic arts standard– GWG specifications come in variants

• For market segments• For different use cases• For different printing technologies

Page 10: Digital printing v4 - Ghent Workgroup · 2019-05-02 · Digital Printing ElliCloots& David van Driessche Senior Product Marketing Manager, EFI & CTO, FourPees ViceChair & Executive

The 2015 specification variants

• Ad exchange• Sheetfed offset• Web offset• Packaging variants

• What is missing?

Page 11: Digital printing v4 - Ghent Workgroup · 2019-05-02 · Digital Printing ElliCloots& David van Driessche Senior Product Marketing Manager, EFI & CTO, FourPees ViceChair & Executive

Which standards are missing?

116

167

308

153

197

66

0 50 100 150 200 250 300 350

I have no idea which PDF specifications are available at themoment.

Packaging Specifications

Specifications for digital print

Specifications for tablet or web publishing

Specifications for Large Format Print

Other (please specify)

Page 12: Digital printing v4 - Ghent Workgroup · 2019-05-02 · Digital Printing ElliCloots& David van Driessche Senior Product Marketing Manager, EFI & CTO, FourPees ViceChair & Executive

www.gwg.org

Digital printing variant

Page 13: Digital printing v4 - Ghent Workgroup · 2019-05-02 · Digital Printing ElliCloots& David van Driessche Senior Product Marketing Manager, EFI & CTO, FourPees ViceChair & Executive

• Version: PDF/X-4:2010• Transparency support

• Fonts– Embedded: subset or complete

• Overall document quality

PDF/X

Page 14: Digital printing v4 - Ghent Workgroup · 2019-05-02 · Digital Printing ElliCloots& David van Driessche Senior Product Marketing Manager, EFI & CTO, FourPees ViceChair & Executive

Document

Boxes• Crop box = Media box

Page sizes• Error if

– Page scaling is applied

• Warning if– Page size differs– Page orientation differs

Page 15: Digital printing v4 - Ghent Workgroup · 2019-05-02 · Digital Printing ElliCloots& David van Driessche Senior Product Marketing Manager, EFI & CTO, FourPees ViceChair & Executive

Color

Images• Device Gray• Device CMYK• Calibrated RGB• LAB• DeviceN/Spot colors• DeviceRGB• ICC based / Cal Gray• ICC based CMYK

Non-images• Device Gray• Device CMYK• Calibrated RGB• LAB• DeviceN/Spot colors• DeviceRGB• ICC based / Cal Gray• ICC based CMYK

Output intent = CMYK ICC profile

Page 16: Digital printing v4 - Ghent Workgroup · 2019-05-02 · Digital Printing ElliCloots& David van Driessche Senior Product Marketing Manager, EFI & CTO, FourPees ViceChair & Executive

Transparency

• Blend color space must be DeviceCMYK

Page 17: Digital printing v4 - Ghent Workgroup · 2019-05-02 · Digital Printing ElliCloots& David van Driessche Senior Product Marketing Manager, EFI & CTO, FourPees ViceChair & Executive

Resolution

• For Grayscale and color images– Error below 95 ppi– Warning below 149 ppi

• For 1-bit images– Error below 349 ppi– Warning 599 ppi

Page 18: Digital printing v4 - Ghent Workgroup · 2019-05-02 · Digital Printing ElliCloots& David van Driessche Senior Product Marketing Manager, EFI & CTO, FourPees ViceChair & Executive

Overprint & readability

• White text and paths must not be set to overprint

• No checks on miss-registration for small black text or thin black lines & objects

• Minimum point size for – Text – Rich black text– Thin line width

Page 19: Digital printing v4 - Ghent Workgroup · 2019-05-02 · Digital Printing ElliCloots& David van Driessche Senior Product Marketing Manager, EFI & CTO, FourPees ViceChair & Executive

Ink coverage

• No limitation on ink coverage

• Handled by the RIP driving the printer

Page 20: Digital printing v4 - Ghent Workgroup · 2019-05-02 · Digital Printing ElliCloots& David van Driessche Senior Product Marketing Manager, EFI & CTO, FourPees ViceChair & Executive

www.gwg.org

Where do you go from here?

Page 21: Digital printing v4 - Ghent Workgroup · 2019-05-02 · Digital Printing ElliCloots& David van Driessche Senior Product Marketing Manager, EFI & CTO, FourPees ViceChair & Executive

GWG website

• White papers– Transparency best practices– GWG 2015 PDF/X workflow– PDF file aggregation– PDF/VT: overview and practice

• Ghent Output suite• Application settings

Page 22: Digital printing v4 - Ghent Workgroup · 2019-05-02 · Digital Printing ElliCloots& David van Driessche Senior Product Marketing Manager, EFI & CTO, FourPees ViceChair & Executive

Upcoming webinars

• PDF Creation & Workflow Strategies– Dave Zwang & Frank Vyncke

• Large Format Print– David van Driessche & Elli Cloots

• Packaging for brand owners– Christian Blaise & Lieven Plettinck

• PDF 2.0 and PDF/X-6– Dov Isaacs

• How to setup color management– Joris Verbouwe

Page 23: Digital printing v4 - Ghent Workgroup · 2019-05-02 · Digital Printing ElliCloots& David van Driessche Senior Product Marketing Manager, EFI & CTO, FourPees ViceChair & Executive

www.gwg.org

Conclusions

Page 24: Digital printing v4 - Ghent Workgroup · 2019-05-02 · Digital Printing ElliCloots& David van Driessche Senior Product Marketing Manager, EFI & CTO, FourPees ViceChair & Executive

Conclusions

• Dedicated specification for digital print small format– Reduces number of false negatives– Targeted at what modern workflows can handle correctly

• Ghent Workgroup Output Suite– To test your workflow

• Register for the newsletter – To stay up to date on the latest from GWG

Page 25: Digital printing v4 - Ghent Workgroup · 2019-05-02 · Digital Printing ElliCloots& David van Driessche Senior Product Marketing Manager, EFI & CTO, FourPees ViceChair & Executive

Feedback

• Please talk to us– New specification– We also make updates

• Please cooperate with us

Page 26: Digital printing v4 - Ghent Workgroup · 2019-05-02 · Digital Printing ElliCloots& David van Driessche Senior Product Marketing Manager, EFI & CTO, FourPees ViceChair & Executive

www.gwg.org

Thank you! Questions?

Elli [email protected]

David van [email protected]

Page 27: Digital printing v4 - Ghent Workgroup · 2019-05-02 · Digital Printing ElliCloots& David van Driessche Senior Product Marketing Manager, EFI & CTO, FourPees ViceChair & Executive