digital opportunities for magazine media publishers · 2014-11-24 · global media advertising mix...

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Martha L Stone FIPP Magazine Media Webinar CEO, World Newsmedia Network November 2014 [email protected] Digital opportunities for magazine media publishers

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Page 1: Digital opportunities for magazine media publishers · 2014-11-24 · Global media advertising mix Breakdown of market share for each ad medium, and advertising market regional allotments,

Martha L Stone

FIPP Magazine Media Webinar

CEO, World Newsmedia Network

November 2014

[email protected]

Digital opportunities

for magazine media

publishers

Page 2: Digital opportunities for magazine media publishers · 2014-11-24 · Global media advertising mix Breakdown of market share for each ad medium, and advertising market regional allotments,

World Digital Media Factbook 2014

• Annual report since 2006

• Focused on revenue and usership trends of digital media including social media, video, mobile and smartphone, tablets, gaming, and much more.

• 500 data sets and 230+ pages

• Also published as “atomised” graphic data sets, by category, and on app

• Research partners include more than 100 studies from 65 research partners around the world

• Sponsor partners are FIPP, the world’s magazine association based in London; European Publishers Council based in Brussels

Page 3: Digital opportunities for magazine media publishers · 2014-11-24 · Global media advertising mix Breakdown of market share for each ad medium, and advertising market regional allotments,
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Martha L Stone CEO, World Newsmedia Network

@wnmnorg

www.newsbizblog.org

Спасибо

Danke

Merci

Grazie

Gracias

Thank you

谢谢

Tak