DIGITALMARKETINGTIPS FORSTART-UPBUSINESS

Digital Marketing & Web Development Company 

GOAL &OBJECTIVE

Define your goal and objective beforestarting marketing for your start-upbusiness, get to know what you wantto achieve through Digital Marketing!

You should also consider what will bethe Return of Investment (ROI) - this islikely to be financial, but may alsohave, said:

• An improved conversion rate• Greater brand awareness• An increase in visits to your website• A greater market share

IDENTIFYYOUR

CUSTOMER

Do research and identify youraudience and find your targetcustomers.

Understanding who your mostvaluable customers are will help yourfocus your efforts to find newcustomers. Often, the most effectiveapproach is to look for similarprospects.

Continually review how valuable yourexisting customers are. Overtime,

customers who used to be highlybeneficial might demand lowerprices. Other clients may increasetheir turnover with you as they grow.

IDENTIFY YOUR

COMPETITORS

Do research and find yourcompetitors are and what they aredoing online, and understand theirposition.

You can group competitors into threecategories:

• Direct competitors• Indirect competitors• Substitutes or new entrants

ASSIGN RULES

Assign rules to your team, for whichparticular task which persona isresponsible.

Build Your Winning Team

• Assign real work from Day One. Nopractice time.

• Never spend a minute training basicknowledge or skills, but help themlearn on their own.

• Design & assign first few jobs frombasic to advance, not just any jobneed to do.

• Be very strict on deadlines & results.But always be there to support.

SEARCHENGINE

OPTIMIZATION

• Keyword Research• Competitors Research• Planning Your Website Creation• On Page SEO• Off Page SEO• Reporting• Search Engine Marketing• Search Network Ads• Display Network Ads• Shopping Ads• Videos Ads• Mobile Apps Ads Major AdvertisingTools• Google Adwords• Bing Ads Center

CONTENTMARKETING

• Blogging• Webinars• Guest Blogging• EBooks• LinkedIn Pulse• Forums and Communities]• PR• Documents• Presentation

SOCIAL MEDIA

MARKETING

• Choose Channel• Facebook• Twitter• LinkedIn• Google Plus• Instagram• YouTube• Plan your Content• Advertisements through Social Media• Measuring the Result

EMAILMARKETING

• Grow Your List• Write Great Email• Create Email Template• Choose Best Email Platform• Control Spam Email• Measure the Result

AFFILIATEMARKETING

• Build Affiliate Programs• Distribute to the Market• Measure the Result Mobile Marketing• Choose the Mobile Platform• Advertising Your Business• Measure the Result

E - 5/12, LGF (Front Side)

Malviya Nagar, New DelhiDelhi - 110017, India

Phone:- +91-9811189171

REACH US

THANK YOU!

info@viratel.inwww.viratel.in