digital marketing strategy - hkiod marketing... · course outline 課程簡介 digital marketing...

1

Course Outline 課程簡介 Digital Marketing Strategy ‧ Internet and media marketing approach ‧ Marketing communication with the right digital media channels ‧ Business to Business (B2B) vs Business to Consumer (B2C) marketing tactics. ‧ What is augmented Reality (AR)/Virual Reality (VR)/ Mixed Reality (MR)?

Upload: phamnhu

Post on 04-Jun-2018

217 views

Category:

Documents

0 download

Report

Download

Embed Size (px):

TRANSCRIPT

Page 1: Digital Marketing Strategy - HKIoD Marketing... · Course Outline 課程簡介 Digital Marketing Strategy ‧ Internet and media marketing approach ‧ Marketing communication with

Course Outline 課程簡介

Digital Marketing Strategy

‧ Internet and media marketing approach

‧ Marketing communication with the right digital media channels

‧ Business to Business (B2B) vs Business to Consumer (B2C) marketing tactics.

‧ What is augmented Reality (AR)/Virual Reality (VR)/ Mixed Reality (MR)?

Recruitment Strategy to Marketing Strategy

Strategy International Marketing Strategy International Marketing Management Anna Zarkada

2020 Symposium com - HKIoD

HKIoD Annual Dinner cum Presentation of Directors Of The ... DYA_Dec_com.pdf · HKIoD Annual Dinner cum Presentation of Directors Of The Year Awards 2019 1 HKIoD: THE 21ST CENTURY

HKICPA/ HKIoD joint workshop: Executive Programme for ... · bachelor degree of business administration from Hong Kong Polytechnic University major in Marketing in 1991. Dr. Choy

MARKETING STRATEGY-AN OVERVIEW 1 MARKETING STRATEGY AN OVERVIEW

Marketing Plan Builder - ATBPromotional strategy Online marketing strategy Social media strategy Lead conversion plan Retention plan Marketing schedule Financial projections. Marketing

Dimensions of Marketing Strategy: Distribution Strategy · Dimensions of Marketing Strategy: Distribution Strategy ... least expensive for heavy commodities, ... Dimensions of Marketing

Marketing strategy & marketing budget

˜rough Board Self-Appraisal - HKIoD

1 HKIoD Corporate Governance Scorecard Project Sponsored by : HKIoD Corporate Governance Development Foundation Executed by : Prof. Stephen Cheung Dean

Marketing strategy - freelance marketing -

MARKETING STRATEGY MARKETING STRATEGY FOR VITAMIN WATER

Content strategy content marketing strategy is simple online marketing

Sacramento Marketing - Marketing Strategy

HKIoD Corporate Governance Scorecard Project

Welcome to Marketing Strategy Duncan – Marketing Strategy Welcome to Marketing Strategy [email protected] . ... Marketing Strategy Low – Apple is a …

Developing Marketing Strategy Developing Marketing Strategy to

Marketing Strategy

MARKETING CLASS Session II Marketing Strategy I Session II Marketing Strategy I