PRESENTED BY :-ROSHAN V DEVADIGA

Established in 1993

Was first of the few private banks

Initially it was named UTI

In 2007 it was renamed as Axis Bank

It has presence in 7 international cities

In 2009 Shikha Sharma was made MD & CEO

Currently the third largest private bank

Website – www.axisbank.com

Facebook Page – Axis Bank

Twitter Handle – @AxisBank

Youtube Channel – Axis Bank

Mobile Application – Axis Mobile

Social Networking Site – Facebook (page)

Micro Blogging Site – Twitter Handle

Mobile Application – Axis Mobile

USER ACQUISITION

• Advertisements on Facebook

• Commercial video on Youtube

• Banner advertisements on Yahoo

• Marketing through mobile

• E-mail Marketing

Contests on Facebook

Contests on Twitter

Shopping Vouchers on downloading Mobile Application

5 % cash back offer on transacting through mobile app

Similar cash back on doing transacting through Net-Banking

G-7 MULTIPLEX

G-7 multiplex is located at Bandra

It is one of the oldest movie theatres

It is an old-school multiplex

Popularly known as Gaiety/Galaxy

Other theatres include Gemini, Glamour, Gossip, Gem, Grace

This cinema's audience is reputed to be the ultimate barometer of whether a movie is going to be a hit or a flop

A list actors often visit here

Company Website

Online Booking

Facebook Page

Twitter Handle

Instagram a/c

Mobile Application

Tie up with BookMyShow

Facebook Contests

- guess the actor, bollywood quiz, etc

Twitter Contests

- quiz, hashtags based tweets, etc

Discounts on booking through mobile app