digital dealer 19: better car people presentation
TRANSCRIPT
Tiea Roper and Aimi Gundersen | BetterCarPeople | Product Manager and Project Manager |
“I Can’t Wait to Stay in the Same Exact Position for 20 Years,”
Said No One Lately
Retention, Culture, and Customers
Tiea Roper
Aimi Gundersen
BetterCarPeople
Three Things You Need To Know:
Retention
Culture
Customers
“Yeah So About These Changes…You’re Welcome!”
- Millennials
But first we should advertise different right!?
Client Advisor
Internet Sales Genius
Product specialist
Customer loyalty
Representative
Product Prodigy
Internet Director
Customer Care
Center Rep
Social Media and
Marketing Manager
Detailed Job Descriptions
Written Goals and Expectations for
Months 1,2,4,6 and 12
Tiea Roper and Aimi Gundersen | BetterCarPeople | Product Manager and Project Manager |
“Deliver WOW
Through Service”
“Pursue Growth
and Learning”
“Build Open and Honest
Relationships With
Communication”
“We are Ladies and
Gentlemen serving Ladies and
Gentlemen”“Think Different”
“It’s best to do one thing really,
really well”
“Great just isn’t good
enough”
“Focus on the user and all else
will follow”“You can make money without
doing evil” “Embrace and Drive
Change”
75% of employees that quit their job, quit their bosses!
For Lack of…..
Communication
Direction
Advancement
Worry more about the employees that quit and STAY
Than the ones that quit and leave!
Customer Loyalty?
Yeah…..Sooo about that
CSI
Loyalty Retention
A- Always
B- Be
C- Connecting
Forget closers: Your Coffee,
should be for Connectors!
Remember……
Thank your Millennials
Own your Hiring and Retention Process
It’s NEVER too Late to Define Your
Culture. (Unless you never do it)
Your Coffee is for Connectors! A-B-C
Drop the mike…Oops, we mean
The End…..
Any Questions?
CONTACT INFO
Full Name: Tiea Roper
Aimi Gundersen
Company: Better Car People
Job Title: Product Manager and Project Manager
Email: [email protected]
Share an important takeaway you received from this session
using hashtag #DD19 for a chance to win an iPad