digital asset management for elearning

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Digital Asset Management for eLearning Josh Cavalier - [email protected]

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As corporate organizations move to more “tribal” learning, there is a huge opportunity for learners to contribute learning assets via mobile devices. This includes geo-tagged images, videos, text, and audio recordings. By allowing learners to contribute and share knowledge there is a sense of ownership and inclusion in the process of knowledge transfer. But how do we organize all these assets, and should they be included in today’s current LMS architecture? Mobile learning asset ingestion goes beyond the capabilities of today’s LMS and begins to take on the characteristics of a digital asset management system. How do we combine a learning asset management system and a learner-driven digital asset management system? How can learners catalog content quickly and efficiently? What is the value proposition by having such a system in place, and what is the cost of implementation? Participants in this session will learn about creating digital assets from mobile devices, metadata, tagging, and asset search and retrieval for learning purposes. You’ll also discover the cost and benefit of having such a system. You’ll leave knowing in detail what is required for learner content creation and management.

TRANSCRIPT

Page 1: Digital Asset Management for eLearning

Digital Asset Management for eLearning

Josh Cavalier - [email protected]

Page 2: Digital Asset Management for eLearning

Josh Cavalier | Lodestone

Josh Cavalier - [email protected]

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Josh Cavalier - [email protected]

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The Rise of Employee Generated Content (EGC)

33% 70%Josh Cavalier - [email protected]

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The Rise of Employee Generated Content (EGC)

Josh Cavalier - [email protected]

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Social Learning

Josh Cavalier - [email protected]

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Big Data

Josh Cavalier - [email protected]

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What is a Digital Asset?

Josh Cavalier - [email protected]

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Why Digital Asset Management?

Josh Cavalier - [email protected]

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Where is Digital Asset Management in eLearning Today?

Josh Cavalier - [email protected]

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Example – UK Healthcare

Josh Cavalier - [email protected]

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EGC DAM Workflow

Josh Cavalier - [email protected]

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Missed Opportunity Returns

Josh Cavalier - [email protected]

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What is Metadata?

Aperture: F/2.8

Focal Length: 5.0 mm

Birightness value: 8.69

Flash: Did not fire, auto mode

Make: Motorola

Model: DROIDX 05300001fff80000015d9a010102002d

Latitude: 36,5,41N

Longitude: 79,26,29W

Date: 11/27/2010, 5:05:34 PM

Document Type: JPEG

Resolution: 300 PPI

Josh Cavalier - [email protected]

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The Story

“This is the lettuce you eat at Burger King.”July 16, 2012 - 11:38

PMPicture posted at

4chan

11:47 PM 4chan user notices the EXIF data

GPS data: Mayfield Heights, OH

11:50 p.m., Address of the Burger King branch in which the lettuce-stepping occurred, wishing the person a “happy unemployment”.

11:55 p.m., Someone contacted the news.

11:58 p.m., Someone posted the link to Burger King’s Tell Us About Us form, with the photo attached.

“…independently owned and operated by a Burger King franchisee.” - Bryson Thorton, Director Global Communications, Burger King

Josh Cavalier - [email protected]

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Metadata Exercise

Email photo: [email protected]

Josh Cavalier - [email protected]

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Metadata Future

MPEG-7Josh Cavalier - [email protected]

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What is Taxonomy?

Josh Cavalier - [email protected]

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SME Generated Content

• SME can talk, but can’t train

Josh Cavalier - [email protected]

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Challenges

Security

Governance & Compliance

Mobile Device Management

Josh Cavalier - [email protected]

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Reporting and Analytics

Josh Cavalier - [email protected]

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YouTube

Josh Cavalier - [email protected]

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Tools

Josh Cavalier - [email protected]

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How to Get Started

mediamosa.org

qumu.com

mediaplatform.com

Josh Cavalier - [email protected]

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The Future

Josh Cavalier - [email protected]

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Stay In Touch

Josh Cavalier@[email protected]

Josh Cavalier - [email protected]