digi-pack ancillary production

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Production of my ancillary digi- pack By Amber Gardner

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Page 1: Digi-pack ancillary production

Production of my ancillary digi-pack

By Amber Gardner

Page 2: Digi-pack ancillary production

Template and coverThis is a template that I found of an accurate size digi-pack on Google images to create my ancillary task. I chose the font cover image of my digi-pack to match one of my scenes in my music video and my poster so that they all link and represent a strong artist identity. The image has a natural mise-en-scéne with a guitar prop to present the Indie Irish folk genre. I felt that this was a good front cover image to present the artist as the picture and angle is of high quality with eye-catching colours and characteristics of the artist Hudson Taylor are strongly represented as a desirable artist appealing to our target audience and fan base of mostly females.

Page 3: Digi-pack ancillary production

The font and titleThe font of the artist name and album title of the song is very fancy however can still be related to the Indie Irish folk genre. I have used white text on top of black text to create a shadow and establish a title with a unique appearance to represent the identification of my artist. The text is placed slightly lower than the center of the cover to show the guitar prop and the artist clearly. After asking the audience what type of font to us they suggested something quirky and different to promote my genre with differentiation to other artists in the same genre.

Page 4: Digi-pack ancillary production

ImagesI gathered a range of images of the same location to present a contrast in colours to be more visually interesting and bright to look at. Both of these shots are of the same beach but show different angles of the scenery at different times. After asking my targeted audience what they thought of the combination of selected images they said that they cooperate well together to form an Indie theme that was enjoyable to look at.

Page 5: Digi-pack ancillary production

All imagesThis screenshot shows my digi-pack after all the images have been chosen and placed to form a pleasing visual structure. The inside covers where the CD will be placed has a more detailed earthy theme so that there is not just a collage of mages but a layout of craftily structure to form a difference of the inside and outside of the digi-pack. After researching digi-packs in similar genres I thought this was a creative idea to make my product stand out from others but still follow conventions of the digi-pack features. My audience feedback on my this collaboration of images was that the pictures work well together to form a well constructed theme of the Indie Irish Folk genre.

Page 6: Digi-pack ancillary production

Final versionThe Final version of my digi-pack is presented below with additional song titles on the back cover and a bar code to present my ancillary digi-pack product realistically which was inflected by my research and audience feedback by the use of fonts.