diapo final pdf - chloehouy.com · 7 client innovators the ecologists people 20-35 years old the...
TRANSCRIPT
Team 2
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Chloé Houy Pauline Mistretta Thibaut Andrieux Clément Chailloux
Co-Founder of E-Ride Co-Founder of E-Ride Co-Founder of E-Ride Co-Founder of E-Ride
Our Team
E-Ride Presentation
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SummaryI. General presentation
1- Presentation of the Brand2- The stakes
E-Ride Presentation
II. Presentation of the website and the Marketing campaign1- E-Ride Website2- Our marketing campaign3- The supports used
III. Hypotheses of remediation, of relevant improvement
IV. Outcome: Why you should choose our website?
E-Ride Presentation
I. General presentation
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• Electric scooters• Electric bikes • Electric skateboards• Accessories
1- Presentation of the Brand
RENT
BUY
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1- Presentation of the Brand
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Client
Innovators
The ecologists
People 20-35 years old
The Landlords living in Berlin
Technology lovers
E-Ride Presentation
1- Presentation of the Brand
source: Observatoire du cycle 2017
Germany could go from 750 000 electric vehicles to about 1 200 500 in the coming years
2- The stakes
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source: Zweirad-Industries-Verband, Kraftfahrtbundesamt
2,500,000 electric bikes on street in 2016
2- The stakes
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E-Ride Presentation
II. Presentation of the website and the Marketing campaign
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2- Our marketing campaign
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Newsletters
Sales
Social Networks
Events
Contests
Personalizes
2- Our marketing campaign
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2- Our marketing campaign
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KPIs
3- The supports used
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E-Ride Presentation
III. Hypotheses of remediation, of relevant improvement
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Communication
Team work
Understanding of topics
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E-Ride Presentation
IV. Outcome: Why you should choose our website?
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Q A&
Question Time