FFI Intl Expansion

Naming and Positioning Bangladesh 2015Anita Ghazi RahmanFounder & Partner THE LEGAL CIRCLE

Positioning your Business Name

http://stmaryssouthbrisbane.com/multimedia-archive/whats-in-a-name/Choosing the right name

Choosing the right name

Choosing the right name

Protecting your Business name BUSINESS NAME

TRADE NAME TRADEMARK

Registering a Trade Name

http://companyincorporation.com.ph/index.php?dis=soletp

Registering a Trade Name

http://companyincorporation.com.ph/index.php?dis=soletp

Registering a Trade Name

http://companyincorporation.com.ph/index.php?dis=soletp

Similar Trade NamesCan someone else acquire a trade name similar to yours?Yes 10Similar Trade Names

Similar Trade Names

Similar Trade Names

Similar Trade Names

Similar Trade Names registered in RJSC

http://www.roc.gov.bd Trade Names & Trade Marks can be differentAbdul Monem Ltd. =http://bdrose.com/foods/ice-cream/igloo-cone-ice-cream/

Kohinoor Chemical Co. (BD) = http://www.democraticunderground.com/discuss/duboard.php?az=view_all&address=105x7780704

Rahim Afrooz = http://www.banglanews24.com/en/fullnews/bn/92580.html

Trade Mark must be Distinctive

Trade Mark must be DistinctiveSCANDALOUSTrade Mark must be DistinctiveSCANDALOUSTrade Mark must be DistinctiveSCANDALOUS OBSCENETrade Mark must be DistinctiveSCANDALOUS OBSCENETrade Mark must be DistinctiveSCANDALOUS OBSCENE DECEPTIVETrade Mark must be DistinctiveSCANDALOUS OBSCENE DECEPTIVETrade Mark must be DistinctiveSCANDALOUS OBSCENE DECEPTIVE

CONFUSINGTrade Mark must be DistinctiveSCANDALOUS OBSCENE DECEPTIVE

CONFUSINGTrade Mark must be DistinctiveSCANDALOUS OBSCENE DECEPTIVE

CONFUSING HURT RELIGIOUS SENSIBILITIESTrade Mark must be DistinctiveSCANDALOUS OBSCENE DECEPTIVE

CONFUSING HURT RELIGIOUS SENSIBILITIESTrade Mark must be DistinctiveSCANDALOUS OBSCENE DECEPTIVE

CONFUSING HURT RELIGIOUS CONTAINS SENSIBILITIES FLAGTrade Mark must be DistinctiveSCANDALOUS OBSCENE DECEPTIVE

CONFUSING HURT RELIGIOUS CONTAINS SENSIBILITIES FLAGTrade Mark must be DistinctiveSCANDALOUS OBSCENE DECEPTIVE

CONFUSING HURT RELIGIOUS CONTAINS SENSIBILITIES FLAG

IDENTICAL OR DECEPTIVELY SIMILAR TO AN EXISTING TRADE MARKTrade Mark must be DistinctiveSCANDALOUS OBSCENE DECEPTIVE

CONFUSING HURT RELIGIOUS CONTAINS SENSIBILITIES FLAG

IDENTICAL OR DECEPTIVELY SIMILAR TO AN EXISTING TRADE MARKTrade Mark must be DistinctiveSCANDALOUS OBSCENE DECEPTIVE

CONFUSING HURT RELIGIOUS CONTAINS SENSIBILITIES FLAG

IDENTICAL OR DECEPTIVELY SIMILAR TO AN EXISTING TRADE MARK

SUGGESTS CONNECTION WITH A LIVING PERSONTrade Mark must be DistinctiveSCANDALOUS OBSCENE DECEPTIVE

CONFUSING HURT RELIGIOUS CONTAINS SENSIBILITIES FLAG

IDENTICAL OR DECEPTIVELY SIMILAR TO AN EXISTING TRADE MARK

SUGGESTS CONNECTION WITH A LIVING PERSONRelevant CasesNABIS CO vs NABICO 1973; Nabisco Factory Ltd. 2002; Baby Food Products

PRANS FROOTO vs FROOTI

CANON (CLOTHING) vs CANON (ELECTRICAL) Class 25, 1980 Class 25, International Board

Trade MarksTrade Mark offers protection and can be your marketing tool.

Therefore: BE. ORIGINAL.

THANK YOU.