Development of the Internet and the effects on mass media and societyPresented by Katie Felong

Development of the Internet December 1969

Advanced Research Projects Agency (ARPA) went online and connected 4 major American universities, which provided a link in case a military attack that destroyed communication systems

1973 Electronic mail introduced by a

scientist in Cambridge, Massachusetts

1976 Jimmy Carter and his running

mate use email to plan campaign events

Development of the Internet (Continued) 1982

The term “Internet” is used for the first time*

1985 America Online debuts email,

electronic bulletin boards, news and other information*

1989 Dial up internet Tim Berners- Lee dubs “The

World Wide Web”

Development of the Internet (Continued) 1994

White House Launches their website http://www.whitehouse.gov/

Mass marketing campaigns launched via email

Term “spamming” is introduced 1995

Vatican launches their website

Development of the Internet (Continued) 1996

45 million people using the Internet 30 million in North America 9 million in Europe 6 million in Asia/ Pacific

43.2 million households own a computer and 14 million are online

1997 The term “Weblog” is shortened

to “Blog”*

Development of the Internet (Continued) 1999

Napster launched Myspace launched

2000 “Down like a dot-com”

2002 58.5% of the US population uses

the internet 2003

Facebook developed 2004

Google goes online 2005

Youtube launched 2006

Twitter launched

“Global Village” Term coined by Marshall McLuhan Explains how the world is

connected because of electronic technology

People are able to be connected at the click of a mouse Colleges Scientists

Hospitals Friends Family People half way across the globe

using the Internet

Mass Media Cellphones, Blackberries,

iPhones, AIM, Skype, Chatrooms, MySpace, Facebook make it easy to connect.

Societal Impact Children born after 1985 don’t

remember a life without cellphones, computer and the internet

Some studies show that too much screen time can be damaging to a child’s physical health (such as obesity) and cognitive development Children under the age of 5

shouldn’t need play with anything “electronic” Impairs creativity