DEVELOPMENT I N T E R N S H I P S E G M E N T

MAY 21 – JULY 06, 2018

POSTGRADUATE DIPLOMA IN

RURAL MANAGEMENT(PGDRM)

2017 – 2019

Institute of Rural Management Anand

Shri Dilip RathChairmanInstitute of Rural ManagementAnand – 388 001

Shri Sangram R ChaudharyExecutive DirectorNational Dairy Development BoardAnand – 388 001

Shri Amarjeet SinhaSecretaryDepartment of Rural Development Government of India Ministry of Rural DevelopmentKrishi BhawanNew Delhi – 110 001

Ms. Mona KhandharCommissioner & Secretary Rural DevelopmentGovernment of GujaratDr. Jivraj Mehta BhavanBlock No. 16, 3rd FloorGandhinagar - 382 010

Shri RS SodhiManaging DirectorGujarat Co-op. Milk Marketing Federation Ltd. Amul Dairy RoadAnand – 388 001

Dr. Harsh Kumar BhanwalaChairmanNational Bank for Agriculture & Rural DevelopmentPlot No.C-24, G-BlockBhandra-Kurla ComplexPB No.8121, Bandra (E)Mumbai 400 051

Dr. K RathnamManaging DirectorKaira District Co-operative Milk Producers’ Union Ltd.Anand – 388 001

Dr. A.K. Shiva Kumar211 Golf ApartmentsSujan Singh ParkNew Delhi – 110 003

Prof. Janat ShahDirectorIndian Institute of Management UdaipurBalichaUdaipur 313 001 Rajasthan

Dr. Tushaar ShahSenior FellowInternational Water Management Institute (IWMI)Smruti Park, B/H IRMA, MangalpuraAnand – 388 001

Shri Sanjay PanigrahiPresident Rurban & Special ProjectsPidilite Industries LimitedRamkrishna Mandir RoadAndheri EastMumbai – 400 059

Shri S SivakumarGroup Head - Agri & IT BusinessesITC Limited31 Sarojini Devi RoadSecunderabad – 500 003

Prof. Preeti PriyaInstitute of Rural ManagementAnand 388 001

Prof. Pratik ModiInstitute of Rural ManagementAnand 388 001

Shri Angshu MallickChief Operating OfficerAdani Wilmar LimitedFortune HouseNear Navrangpura Railway CrossingAhmedabad – 380 009

Prof. MS Sriram“Sri Shankara”No.3, Fourth Main RoadChamarajpetBangalore 560 018

Prof. Hitesh V BhattDirector & Member SecretaryInstitute of Rural ManagementAnand – 388 001

IRMA Board Members

1

Director’s MessageIRMA has long been hailed as a pioneering institute in rural management. Its legacy of creating rural managers with ethos and values makes it a truly unique institution, where development integrates with management. We take pride in nurturing rural managers known for their passion, courage, and commitment towards the society.

IRMA cherishes its rich alumni base working in different sectors across various geographical locations. Our alumni, known to occupy top leadership positions, have proved their mettle beyond doubt in their fields of work.

We at IRMA believe in holistic development. Our curriculum, hence, is an amalgam of classroom studies with three two-month-long internship segments. These distinct internships allow participants to apply their classroom studies in real world situations while learning about and observing both the rural and industrial sectors closely. We equip our participants with contemporary management skills and competencies to effect transformation in the rural domain.

It gives me immense pleasure to invite you to participate in our endeavour towards sustainable and equitable development of the society. It would be a privilege to have our 38th batch of participants engage with your organization during their Development Internship Segment, for mutual benefit.

Prof. Hitesh BhattDirector, IRMA

2

About IRMA

The Institute of Rural Management Anand (IRMA) is a pioneering academic institution in rural management, education, and research. IRMA was established in 1979 at Anand, Gujarat by the father of White Revolution, Dr. Verghese Kurien. He started this institute with the belief that the key to effective rural development lies in professional management. IRMA’s unique strength of integrating development and management together sets it apart from most of the other management schools. Today IRMA is at the forefront of professionalising the development of India’s rural sector and is known for its excellence in teaching and research. The Programmes offered in IRMA are Postgraduate Diploma in Rural Management (PGDRM) and Doctoral Level Fellow Programme in Rural Management (FPRM).

The Mission

The mission of IRMA is to promote sustainable, ecologically-friendly and equitable socio-economic development of rural people through professional management.

About PGDRMIRMA’s flagship programme, Postgraduate Diploma in Rural Management (PGDRM), equips young men and women with both development perspectives and business acumen. The curriculum of IRMA’s program in rural management includes five classroom terms with courses in different domains like marketing, finance, operations, rural development etc. The interactive classroom sessions act as breeding grounds for ideas and initiatives that add to the participants’ overall development as management professionals.

IRMA believes more in action and therefore the program is designed with an emphasis on experiential learning through three internship segments, which provide six months of on-field learning. The Village Fieldwork Segment (VFS), Development Internship Segment (DIS) and Management Traineeship Segment (MTS) facilitate the participants to learn and work in both complex rural scenarios as well as corporate organizations, each posing a different set of challenges.

2

3

66%

34%

PARTICIPANTS FROM 23 DIFFERENT STATES

WORK EXPERIENCE

TOTAL PARTICIPANTS175

EDUCATIONALBACKGROUND

60%60%

10%

7%

4%4%

6%

10%3%

60%

10%

7%

4%

6%

10%3% Engineering

Commerce

Science

Arts

Others

Agriculture and allied

Business Administration

60%

10%

7%

4%

6%

10%3% Engineering

Commerce

Science

Arts

Others

Agriculture and allied

Business Administration

53%

18%

16%

8%5%

53%

18%

16%

8%5%

Freshers

1-12 Months

12-24 Months

24-36 Months

Above 36 Months

53%

18%

16%

8%5%

Freshers

1-12 Months

12-24 Months

24-36 Months

Above 36 Months

4

Term I (JUNE 19, 2017 – SEPT 10, 2017)Economic Analysis for Rural ManagementFinancial AccountingIndividual and Group BehaviourManagerial Analysis and CommunicationQuantitative Analysis for Rural ManagementRural Society and PolityRural Livelihood SystemsRural Research Methods

VILLAGE FIELDWORK SEGMENT(SEPT 18, 2017 – NOV 12, 2017)VFS is the first internship segment which exposes participants to the everyday realities of rural life and myriad of challenges faced by rural professionals. Acting as an interface with rural communities, the opportunity helps participants learn about various aspects such as rural livelihoods, economy, polity and institutions etc.

Term IV – OPTIONAL COURSES*AgribusinessApplied Econometrics for Rural ManagersCorporate Social ResponsibilityDevelopment and Rural CommunicationICT for DevelopmentInternational TradeManagement for ChangePromotional StrategyPublic Policy AnalysisSales and Distribution ManagementSupply Chain ManagementTaxation

Term V (Dec 17, 2018 – March 24, 2019)Financial and Commodity DerivativesManaging Not-for-Profit OrganizationsPublic Systems ManagementRural FinanceRural MarketingSocial EntrepreneurshipValues and Ethics in ManagementOptional Courses

Term V OPTIONAL COURSES*Brand ManagementCost Benefit AnalysisDairy DevelopmentEconomic Environment and PolicyEntrepreneurship E- business for Rural EnterprisesGame Theoretic Approach to Rural BusinessManagement and Marketing ServicesMicro-Finance

CONVOCATION (End of March 2019)

THE IRMA JOURNEY PRM 38

1

8

2

*Indicative list

5

Term II (Nov 13, 2017 – Feb 11, 2018)Collective Action and CooperationProduction and Operations ManagementUnderstanding OrganizationsMacro Economic PerspectivesMarketing ManagementFinancial ManagementOperations ResearchGender and Development

MANAGEMENT TRAINEESHIPSEGMENT(OCT 15 – DEC 16, 2018)Management Traineeship Segment provides an opportunity to the participants to apply their learning and experience gained in the previous two internships. The purpose of this internship is to provide an opportunity to the participants to use their management skills in real time, have a flavour of the current business practices and perform realistic assessments.

Term III ( Feb 12 – May 13, 2018)Costing and Control Systems

Development Theories and Practices

Human Resources Management

Management Information Systems

Marketing Research and Analytics

Natural Resources and Sustainability

Legal Environment

Term IV ( July 16 – Oct 10, 2018)Managing CollectivesProject ManagementStrategic ManagementRural Development InterventionsOptional Courses

67

5

3 4

WE ARE HEREDEVELOPMENT INTERNSHIP SEGMENT(May 21 – July 06, 2018 )

6

The PRM participants aside from the routine classroom sessions also engage in various student-run club activities in the domain of Marketing, Finance, Developmental and Public Policy and Social Entrepreneurship etc. These clubs also enable the participants to enhance their leadership skills and act as a platform for participants to interact with alumni and professionals in their field of interest.

The Development Internship Segment (DIS) is a seven-week internship program at the beginning of the second year of the PGDRM program. The purpose of DIS is to strengthen IRMA participants’ exposure to grassroots rural development interventions and to get a first-hand experience of challenges faced by primary producers/socially oriented organizations. The DIS offers opportunities to learn through practical engagement and develop interactive skills with the community and grassroots organizations. DIS enables participants to blend their understanding of theories of rural development interventions, managerial skills and tools and techniques to come up with viable solutions in the interests of all stakeholders.

The projects could include community mobilization, capacity building of primary producers, health and education interventions, poverty alleviation, environmental safety, employment generation or other initiatives with a clear objective of achieving social good.

This year, 175 participants would undertake the DIS, beginning on May 21, 2018 and ending on July 06, 2018.

ACTIVITIES AND EVENTS

DEVELOPMENT INTERNSHIP SEGMENT (DIS)

7

DIS 2017 AT A GLANCE

STIPEND DETAILS*

Sector wise projects chosen by participants in DIS 2017

Sector Wise Maximum Average Median

Co-operatives 20000 16500 20000

Government Agencies 25000 18429 16000

Social Sector & CSR 60000 28032 24000

Banking, Financial Services & Insurance (BFSI) 10000 10000 10000

Consultancy 60000 28270 20000

Agribusiness & Agri-Inputs 40000 29464 30000

Consumer Goods 70000 44000 44000

Others 50000 40000 50000

Overall 70000 26834 20206

*For Seven Weeks

8

Some of Our Past DIS Recruiters

*For the exhaustive list of organizations, please refer our website https://www.irma.ac.in/

The Process:

8

Interested Organisations forward their project proposals to the Institute.

The Institute scrutinizes the proposals on the basis of project description and the scope of tasks.

The participants choose their project and a faculty guide is allotted to each project.

The participants consult and communicate with the Reporting Officer and the Faculty guide during the Internship period.

The participants submit the final report and make presentations to the organisation at the end of the Internship.

The Reporting Officer evaluates the participant’s performance and reports it to the institute.

DirectorHitesh V. Bhatt M. S. (Georgia Tech, Atlanta, USA)

FacultyAnand Venkatesh Ph. D. (Mumbai University, Mumbai)Asmita H. Vyas M. Com., LL.B., FCAH. S. Shylendra Ph. D. (ISEC, Bangalore)Harekrishna Misra Ph. D. (Utkal University, Bhubaneswar)Hari K. Nagarajan Ph. D. (University of Oklahoma, Norman, USA)Indranil De Ph. D.(Jawaharlal Nehru University, New Delhi)M. V. Durga Prasad Ph. D. (IIT, Delhi)Madhavi Mehta Fellow (XLRI-AHRD)Mukul Kumar Ph. D. (Delhi University, Delhi)Paresh J. Bhatt M. Com., LL.B. (Hons.), FCMAPramod K. Singh Ph. D.(Jawaharlal Nehru University, New Delhi)Pratik Modi Fellow (IRMA, Anand)Preeti Priya Ph. D. (S. P. University, Vallabh Vidyanagar)Rakesh Arrawatia Ph. D. (IIT, Kharagpur)Rakesh Saxena Ph. D. (IIT, Kanpur)Ram Manohar Vikas Ph. D. (IIT, Kanpur)S. R. Asokan Ph. D. (Gujarat University, Ahmedabad)Saswata N. Biswas Ph. D. (Allahabad University, Allahabad)Satyendra Pandey Fellow (XIMB)Shambu Prasad Chebrolu Ph. D. (IIT, Delhi)Shivshanker Singh Patel Ph. D. (IISc Bangalore)Shyam Singh Ph. D. (ISEC, Bangalore)Vivek Pandey Ph. D. (Michigan State University, USA)

Visiting Faculty and Their Institutional Affiliations

Ila Patel Professor (Retd.), IRMAMoksha Udani Founder and Managing Director, Lewens Labs Pvt. Ltd.N. V. Belavadi Executive Director (Retd.), NDDBR. S. Sodhi Managing Director, GCMMFSankar Datta Senior Advisor (Institutional Development) – BASIXSara Ahmed Independent ConsultantTamal Sarkar Director, MSME Foundation, New Delhi

Faculty at IRMA

“We have traversed a path few have dared to. We are continuing on a path still fewer have the courage to follow...”

Please address all your correspondence regarding DIS to:

Prof Vivek PandeyDIS Coordinator

Phone (Office): 02692-221629Email : vivek@irma.ac.in

Or

Mr. Alpesh Macwan, DIS/MTS OfficeInstitute of Rural Management Anand

Post Box No. 60, Mangalpura, Behind NDDB, Anand 388 001(Gujarat)Phone (Office): 02692-221699, 221604 • Mobile: +91- 7069066175

Fax: (02692) 260188 • Email: dis@irma.ac.in • Website: www.irma.ac.in

Institute of Rural Management AnandPOST BOX NO. 60, ANAND, GUJARAT – 388 001 an

andp

ress

@gm

ail.c

om

IMPORTANT DATES:

• Last date for sending the filled-in Participation Form to IRMA – March 24, 2018.

• Intimation to organisation about the interns from IRMA – May 05, 2018

• The interns will report to the organisation – May 21, 2018 (Forenoon).

• The DIS Internship Period in the organisation – May 21, 2018 to July 06, 2018 (both days inclusive).

• The interns will report back to IRMA campus – July 08, 2018

Dr. Verghese KurienFather of White Revolution

Founder, IRMA