development art: putting art into science paul mundy yitagesu mergia fitsum wubeshet
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Developing guidelines for writeshops
Development art:Putting art into sciencePaul MundyYitagesu MergiaFitsum Wubeshet
1Who are we?Yitagesu MergiaArtist, illustrator, Addis [email protected]
Fitsum WubeshetArtist, illustrator, Addis [email protected]
Paul MundyIndependent specialist in development communication, [email protected], www.writeshops.org
Conceptualize some art!Think of a message you want to conveyThink of how to communicate it as a pictureMake a quick sketchWhy art?
Adds visual interest (decoration)Helps carry a message (information)Helps memoryShows things impossible to show otherwise
Types of graphicPhotoMapDiagramRealistic line drawingCartoonChartSchematicBlack/whiteColour
PhotosStunning, National Geographic qualityGood compositionGood colour and contrastIn focus, not blurredClear focal point of interestAt least 1 MBNot taken on a mobile phone
Get up closeRule of thirds
Rule of thirds
CroppingFramingCrop to remove dead space
Different ways to crop a photoWait for the right momentFraming
Tell a storyClear focal point of interestBoring meetingsDont use group photos where people are just looking at the camera
Get them to do something
Find an unusual angleAt least add an explanatory caption
The participants came from 14 countries in Africa and EuropeMaps
Maps
May have to convert to publishable formatMay have to completely redraw
Sidi Lamine Drame, SenegalRealistic drawings, shadingBonaventure Nytotumba, Kenya
Simple line
Sidi Lamine Drame, Senegal
Technical drawing
Bonaventure Nyotumba, Kenya
Art can show things that are hard to photograph
Cartoon style
Jorge Enrique Gutirrez, ColombiaJorge Enrique Gutirrez, Colombia
ChartIncome02040CerealsFruit
Icons instead of wordsIncome02040CerealsFruitInfographics
Infographics
Paul MundySchematicHumour?
Yitagesu MergiaDrawings instead of bullet points
Yitagesu MergiaLabelled diagram
Yitagesu MergiaThought bubbles
Yitagesu MergiaExplanatory captionsSavings and credit cooperativePreviously no source of creditBankLarge businessSmall-scale entrepreneurPetty traderBoxes and arrows
Yitagesu MergiaDrawings instead of plain boxes
Yitagesu MergiaDrawing as a flow diagram
Yitagesu MergiaStrip cartoonUse existing artFind some clip artImages you already haveSearch Google Imageswww.developmentart.com/catalog.htm Make sure you have copyright permissionPaul Mundy www.mamud.com
DevelopmentArt.com
Rod ShawPetra Rhr-RouendaalCommission an artistIn-house artistContracted inLocal art schoolwww.developmentart.com/artists.htm Paul Mundy www.mamud.comKnow a good artist? Got any copyright-free art?
Please let me know!
Paul [email protected]